`
`Subject:
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`Sent:
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`Sent As:
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`Attachments:
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`The Smiley Company (SPRL) (sbaron@mandellmenkes.com)
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`U.S. TRADEMARK APPLICATION NO. 79073546 - 9243
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`5/18/2016 12:20:49 PM
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`ECOM109@USPTO.GOV
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`Attachment - 1
`Attachment - 2
`Attachment - 3
`Attachment - 4
`Attachment - 5
`Attachment - 6
`Attachment - 7
`Attachment - 8
`Attachment - 9
`Attachment - 10
`Attachment - 11
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`UNITED STATES PATENT AND TRADEMARK OFFICE (USPTO)
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`OFFICE ACTION (OFFICIAL LETTER) ABOUT APPLICANT’S TRADEMARK APPLICATION
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`U.S. APPLICATION SERIAL NO. (cid:160) 79073546
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`(cid:160) (cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
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`(cid:160) M
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`ARK:
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`*79073546*
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`(cid:160)C
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`LICK HERE TO RESPOND TO THIS
`LETTER:
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`http://www.uspto.gov/trademarks/teas/response_forms.jsp
`
`VIEW YOUR APPLICATION FILE
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`CORRESPONDENT ADDRESS:
`(cid:160)(cid:160)
`(cid:160)(cid:160) (cid:160) (cid:160) Steven L. Baron
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`(cid:160)(cid:160)
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`(cid:160)(cid:160) (cid:160) (cid:160) Mandell Menkes LLC
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`(cid:160) (cid:160) (cid:160)(cid:160)(cid:160)(cid:160) Suite 3600
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`(cid:160) (cid:160) (cid:160)(cid:160) (cid:160) (cid:160) One North Franklin St.
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`(cid:160)(cid:160)(cid:160)(cid:160)
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`(cid:160) (cid:160) Chicago IL 60606
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`APPLICANT: The Smiley Company (SPRL)
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`(cid:160) (cid:160)(cid:160)
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`CORRESPONDENT’S REFERENCE/DOCKET
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`(cid:160)(cid:160)(cid:160)
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`(cid:160) 9243
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`sbaron@mandellmenkes.com
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`NO:(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`CORRESPONDENT E-MAIL ADDRESS:(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
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`OFFICE ACTION
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`STRICT DEADLINE TO RESPOND TO THIS LETTER
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`(cid:160)(cid:160)
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`THIS IS A FINAL ACTION.
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`(cid:160)
`(cid:160)
`(cid:160)
`(cid:160)
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`(cid:160) I
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`NTERNATIONAL REGISTRATION NO. 1015069
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`(cid:160) S
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`TRICT DEADLINE TO RESPOND TO THIS NOTIFICATION:(cid:160) TO AVOID PARTIAL ABANDONMENT OF THE REQUEST FOR
`EXTENSION OF PROTECTION OF THE INTERNATIONAL REGISTRATION, THE USPTO MUST RECEIVE A COMPLETE RESPONSE
`TO THIS PROVISIONAL PARTIAL REFUSAL NOTIFICATION WITHIN 6 MONTHS OF THE “DATE ON WHICH THE
`NOTIFICATION WAS SENT TO WIPO (MAILING DATE)” LOCATED ON THE WIPO COVER LETTER ACCOMPANYING THIS
`NOTIFICATION.
`
`(cid:160) I
`
`n addition to the Mailing Date appearing on the WIPO cover letter, a holder (hereafter “applicant”) may confirm this Mailing Date using the
`USPTO’s Trademark Status and Document Retrieval (TSDR) system at http://tsdr.uspto.gov/.(cid:160) To do so, enter the U.S. application serial
`number for this application and then select “Documents.” (cid:160) The Mailing Date used to calculate the response deadline for this provisional partial
`refusal is the “Create/Mail Date” of the “IB-1rst Refusal Note.”
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`(cid:160) T
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`his is a PROVISIONAL PARTIAL REFUSAL of the request for extension of protection of the mark in the above-referenced U.S. application
`that applies to only the following class in the application:(cid:160) 025.(cid:160) See 15 U.S.C. §1141h(c).(cid:160) See below in this notification (hereafter “Office
`action”) for details regarding the provisional partial refusal.
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`
`(cid:160)(cid:160)
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`A.(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
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`Compliance with Office Requirements
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`This Office action is in response to applicant’s communication filed on April 21, 2016.
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`(cid:160) T
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`he trademark examining attorney notes that the following requirement(s) have been satisfied: See TMEP §§713.02, 714.04.(cid:160)(cid:160)
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`1.
`2.
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`The applicant has clarified and entered an acceptable description of the mark from the first action
`The applicant has entered the required entity information from the first action
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`Applicant has submitted arguments concerning the 2(d) refusal. The examining attorney has considered the applicant's arguments carefully but
`has found them unpersuasive. The examining attorney finds that the section 2 (d) refusal still applies in relation to the mark. For the reasons
`below, the refusal under Section 2(d) is maintained and made FINAL.
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`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`
`B.(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
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`Refusal to Register: Likelihood of Confusion as to class 025 only
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`(cid:160) R
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`egistration of the applied-for mark is refused because of a likelihood of confusion with the mark in U.S. Registration No. 4727831, 4376671
`and 3842325.(cid:160) Trademark Act Section 2(d), 15 U.S.C. §1052(d); see TMEP §§1207.01 et seq.(cid:160) Registrations were sent in the first action.
`
`(cid:160) F
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`or the reasons discussed below, the examining attorney concludes that confusion as to the source of goods and services is likely between the
`applicant's mark DESIGN OF A SMILEY FACE(cid:160) and the registrant's marks all DESIGNS OF A SMILEY FACE for the goods and/or
`services listed in the application.
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`(cid:160) T
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`rademark Act Section 2(d) bars registration of an applied-for mark that so resembles a registered mark that it is likely that a potential consumer
`would be confused or mistaken or deceived as to the source of the goods and/or services of the applicant and registrant.(cid:160) See 15 U.S.C. §1052(d).(cid:160)
`The court in In re E. I. du Pont de Nemours & Co., 476 F.2d 1357, 177 USPQ 563 (C.C.P.A. 1973) listed the principal factors to be considered
`when determining whether there is a likelihood of confusion under Section 2(d).(cid:160) See TMEP §1207.01.(cid:160) However, not all of the factors are
`
`(cid:160)(cid:160)
`
`
`necessarily relevant or of equal weight, and any one factor may be dominant in a given case, depending upon the evidence of record.(cid:160) In re
`Majestic Distilling Co., 315 F.3d 1311, 1315, 65 USPQ2d 1201, 1204 (Fed. Cir. 2003); see In re E. I. du Pont, 476 F.2d at 1361-62, 177 USPQ at
`567.
`
`(cid:160) I
`
`n this case, the following factors are the most relevant:(cid:160) similarity of the marks, similarity of the goods and/or services, and similarity of trade
`channels of the goods and/or services.(cid:160) See In re Opus One, Inc., 60 USPQ2d 1812 (TTAB 2001); In re Dakin’s Miniatures Inc. , 59 USPQ2d
`1593 (TTAB 1999); In re Azteca Rest. Enters., Inc., 50 USPQ2d 1209 (TTAB 1999); TMEP §§1207.01 et seq.In any likelihood of confusion
`determination, two key considerations are similarity of the marks and similarity or relatedness of the goods and/or services.(cid:160) In re Aquamar, Inc.,
`115 USPQ2d 1122, 1126 (TTAB 2015) (citing Federated Foods, Inc. v. Fort Howard Paper Co., 544 F.2d 1098, 1103, 192 USPQ 24, 29
`(C.C.P.A. 1976)); In re Iolo Techs., LLC, 95 USPQ2d 1498, 1499 (TTAB 2010); see TMEP §1207.01.(cid:160) That is, the marks are compared in their
`entireties for similarities in appearance, sound, connotation, and commercial impression.(cid:160) In re Viterra Inc., 671 F.3d 1358, 1362, 101 USPQ2d
`1905, 1908 (Fed. Cir. 2012) (quoting In re E. I. du Pont de Nemours & Co., 476 F.2d 1357, 1361, 177 USPQ 563, 567 (C.C.P.A. 1973)); TMEP
`§1207.01(b)-(b)(v).(cid:160) Additionally, the goods and/or services are compared to determine whether they are similar or commercially related or
`travel in the same trade channels.(cid:160) See Coach Servs., Inc. v. Triumph Learning LLC, 668 F.3d 1356, 1369-71, 101 USPQ2d 1713, 1722-23 (Fed.
`Cir. 2012); Herbko Int’l, Inc. v. Kappa Books, Inc. , 308 F.3d 1156, 1165, 64 USPQ2d 1375, 1381 (Fed. Cir. 2002); TMEP §1207.01, (a)(vi).
`
`Similarity of the Marks
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`(cid:160) M
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`arks are compared in their entireties for similarities in appearance, sound, connotation, and commercial impression.(cid:160) Stone Lion Capital
`Partners, LP v. Lion Capital LLP, 746 F.3d 1317, 1321, 110 USPQ2d 1157, 1160 (Fed. Cir. 2014) (quoting Palm Bay Imps., Inc. v. Veuve
`Clicquot Ponsardin Maison Fondee En 1772, 396 F. 3d 1369, 1371, 73 USPQ2d 1689, 1691 (Fed. Cir. 2005)); TMEP §1207.01(b)-(b)(v).(cid:160)
`“Similarity in any one of these elements may be sufficient to find the marks confusingly similar.” (cid:160) In re Davia, 110 USPQ2d 1810, 1812 (TTAB
`2014) (citing In re 1st USA Realty Prof’ls, Inc. , 84 USPQ2d 1581, 1586 (TTAB 2007)); In re White Swan Ltd., 8 USPQ2d 1534, 1535 (TTAB
`1988)); TMEP §1207.01(b).
`
`(cid:160) I
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`n the present case, the applicant’ s mark(s) the design of a smiley face and the registered mark(s) as a design of smiley faces are similar in
`appearance and sound and would create the same general overall commercial impression among potential consumers. The marks are all basically
`identical and there is no difference in commercial impression
`
`(cid:160) I
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`f the marks of the respective parties are identical or highly similar, the examining attorney must consider the commercial relationship between
`the goods or services of the respective parties carefully to determine whether there is a likelihood of confusion.(cid:160) In re Concordia International
`Forwarding Corp., 222 USPQ 355 (TTAB 1983).
`
`Similarity of the Goods/Services
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`(cid:160) T
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`he second part of the legal analysis involves comparing the goods to determine whether they are similar or related, and could cause a mistaken
`belief among potential purchasers that the goods come from a common source.
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`(cid:160) T
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`he applicant’s goods/services, namely:
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`(cid:160) C
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`lass 025: Clothing, namely, shirts, t-shirts, pants, dresses, shorts, coats, jackets, jogging suits, bathing suits, bathing trunks; footwear used in
`connection with beach, ski or sports; slippers; socks; baby cloth bibs; clothing items made of leather or imitation leather, namely, belts; headgear,
`namely, hats, caps, berets; scarves; gloves as clothing; neckties; hosiery; underwear”
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`(cid:160) T
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`hese clothing goods are identical and highly related to registrant’s goods/services, namely:
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`Registration No. 4727831 class 025 as Coats; sweaters; pants; shirts; trousers; skirts; shorts; T-shirts; pajamas; swimsuits; underwear; socks and
`stockings; scarves; neckties; gloves; footwear; hats; caps.
`
`Registration No. 4376671 class 025 as Caps; Coats; Footwear; Gloves; Hats; Neckties; Pajamas; Pants; Scarves; Shirts; Shorts; Skirts; Socks and
`stockings; Sweaters; Swimsuits; T-shirts; Trousers; Underwear
`
`Registration No. 3842325 class 025 as Caps; Coats; Footwear; Gloves; Hats; Neckties; Pajamas; Pants; Scarves; Shirts; Shorts; Skirts; Socks and
`stockings; Sweaters; Swimsuits; T-shirts; Trousers; Underwear
`
`(cid:160)(cid:160)
`(cid:160)(cid:160)
`
`
`When analyzing an applicant’s and registrant’s goods and/or services for similarity and relatedness, that determination is based on the
`description of the goods and/or services stated in the application and registration at issue, not on extrinsic evidence of actual use.(cid:160) See Octocom
`Sys. Inc. v. Hous. Computers Servs. Inc., 918 F.2d 937, 942, 16 USPQ2d 1783, 1787 (Fed. Cir. 1990); see also Hewlett-Packard Co. v. Packard
`
`Press Inc., 281 F.3d 1261, 1267, 62 USPQ2d 1001, 1004 (Fed. Cir. 2002).(cid:160)(cid:160)
`
`Absent restrictions in an application and/or registration, the identified goods and/or services are presumed to travel in the same channels of trade
`to the same class of purchasers.(cid:160) Citigroup Inc. v. Capital City Bank Grp., Inc., 637 F.3d 1344, 1356, 98 USPQ2d 1253, 1261 (Fed. Cir. 2011);
`Hewlett-Packard Co. v. Packard Press Inc., 281 F.3d at 1268, 62 USPQ2d at 1005.(cid:160) Additionally, unrestricted and broad identifications are
`presumed to encompass all goods and/or services of the type described.(cid:160) See In re Jump Designs, 80 USPQ2d 1370, 1374 (TTAB 2006); In re
`
`Linkvest S.A., 24 USPQ2d 1716, 1716 (TTAB 1992).(cid:160)(cid:160)
`
`In this case, the identifications set forth in the application and registration(s) are identical and have no restrictions as to nature, type, channels of
`trade, or classes of purchasers.(cid:160) Therefore, it is presumed that these goods and/or services travel in all normal channels of trade, and are available
`to the same class of purchasers.(cid:160) See Midwestern Pet Foods, Inc. v. Societe des Produits Nestle S.A., 685 F.3d 1046, 1053, 103 USPQ2d 1435,
`1440 (Fed. Cir. 2012).(cid:160) Accordingly, the goods and/or services of applicant and the registrant(s) are considered related for purposes of the
`likelihood of confusion analysis.
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`(cid:160) N
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`either the application nor the registration(s) contains any limitations regarding trade channels for the goods and therefore it is assumed that
`registrant’s and applicant’s goods are sold everywhere that is normal for such items, i.e., clothing and department stores.(cid:160) Thus, it can also be
`assumed that the same classes of purchasers shop for these items and that consumers are accustomed to seeing them sold under the same or
`similar marks.(cid:160) See Kangol Ltd. v. KangaROOS U.S.A., Inc., 974 F.2d 161, 23 USPQ2d 1945 (Fed. Cir. 1992); In re Smith & Mehaffey, 31
`USPQ2d 1531 (TTAB 1994); TMEP §1207.01(a)(iii).
`
`It is therefore quite likely that both applicant’s and registrant’s goods/services will travel through the same channels of trade to the same classes
`of purchasers.
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`1.(cid:160)(cid:160)(cid:160)(cid:160)(cid:160) See all of the clothing offered in the identifications above at http://www.dickies.com/men/collections/dickies-pro/#
`
`2.(cid:160)(cid:160)(cid:160)(cid:160)(cid:160) See all of the clothing in the identifications above at http://www.nike.com/us/en_us/c/men
`
`Please see attached Internet evidence showing that pants and all other types of clothing are offered through the same channels of trade and
`through the same manufacture or producer.
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`(cid:160) T
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`he marks are very similar.(cid:160) The goods/services are identical.(cid:160) The similarities among the marks and the goods/services are so great as to create a
`likelihood of confusion among consumers. The examining attorney must resolve any doubt regarding a likelihood of confusion in favor of the
`prior registrant.(cid:160) In re Hyper Shoppes (Ohio), Inc., 837 F.2d 463, 6 USPQ2d 1025 (Fed. Cir., 1988).(cid:160) TMEP §§1207.01(d)(i).
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`(cid:160) A
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`lthough applicant’s mark has been refused registration, applicant may respond to the refusal(s) by submitting evidence and arguments in
`support of registration.
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`
`C. (cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`
`Options for response
`
`Applicant must respond within six months of the date of issuance of this final Office action or the following class 025 to which the final
`refusal(s) and/or requirement(s) apply will be deleted from the application by Examiner’s Amendment: 37 C.F.R. §2.65(a); see 15 U.S.C.
`§1062(b).
`
`(cid:160) T
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`he application will then proceed for the following classes:(cid:160) (cid:160)(cid:160)
`
`Class 016: Printed matter, namely, books, stationery, greeting cards, note cards, post cards, posters, newspapers, printed calendars, printed forms,
`printed invitations, photo albums, scrapbooks, photographs; bookbinding materials, namely, bookbinding papers or cloth, bookbinding adhesive
`tape or glue; adhesive tapes for stationery or household purposes; artists' materials, namely, artists' paintbrushes, typeset printing blocks, printing
`type, art pads, art paper, paper, cardboard, dressmaking patterns, drawings, watercolors, paintings both framed and unframed; lithographic or
`engraved art objects; writing implements, namely, pens, pencils, fountain pens, artists' pencils; drawing instruments, namely, charcoal pencils,
`
`(cid:160)(cid:160)
`
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`drawing pencils, pencil cases; typewriters and office requisites except furniture namely, magnetic boards, file folders, desktop stationery cabinets;
`printed instructional and teaching materials except apparatus; cardboard or paper boxes; paper products, namely, paper handkerchiefs, paper
`towels, paper table linen, toilet paper, babies' disposable napkins of paper and cellulose; bags, namely, paper or plastic for use as gift bags, paper
`bags or pouches, paper and plastic bags for merchandise packaging purposes, paper and plastic garbage bags; pamphlets in the field of fashion,
`home, decorating and licensing; prospectuses in the field of fashion, home, decorating and licensing
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`(cid:160) C
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`lass 024: Leather and imitation leather, animal skins and hides; trunks and suitcases; umbrellas, parasols and walking sticks; whips, harness and
`saddlery; wallets, purses not of precious metal; handbags, backpacks, wheeled bags; sports bags for climbers; sports bags for campers; traveling
`bags, beach bags, school bags, unfitted vanity cases; collars and clothing for animals, namely, pet clothing and collars; mesh shopping bags,
`mesh shopping nets for use in an automobile; leather bags or pouches
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`(cid:160) A
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`pplicant may respond by providing one or both of the following:
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`(1)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`
`A response that fully satisfies all outstanding requirements and/or resolves all outstanding refusals.
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`(2)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
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`An appeal to the Trademark Trial and Appeal Board, with the appeal fee of $100 per class.
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`(cid:160) 3
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`7 C.F.R. §2.63(b)(1)-(2); TMEP §714.04; see 37 C.F.R. §2.6(a)(18); TBMP ch. 1200.
`
`(cid:160) I
`
`n certain rare circumstances, an applicant may respond by filing a petition to the Director pursuant to 37 C.F.R. §2.63(b)(2) to review
`procedural issues.(cid:160) TMEP §714.04; see 37 C.F.R. §2.146(b); TBMP §1201.05; TMEP §1704 (explaining petitionable matters).(cid:160) The petition fee
`is $100.(cid:160) 37 C.F.R. §2.6(a)(15).
`
`(cid:160)(cid:160)
`
`FAILING TO RESPOND WILL RESULT IN PARTIAL ABANDONMENT OF APPLICATION:(cid:160) If applicant does not respond to this
`Office action within the six-month period for response, the goods in International Class 025 identified above, in the beginning of this Office
`
`action, will be deleted from the application.(cid:160)(cid:160)
`
`In such case, the application will then proceed only with the following classes 016 and 024.(cid:160) See 37 C.F.R. §2.65(a)-(a)(1); TMEP §718.02(a).
`
`(cid:160) W
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`HO IS PERMITTED TO RESPOND TO THIS PROVISIONAL PARTIAL REFUSAL:(cid:160) Any response to this provisional refusal must
`be personally signed by an individual applicant, all joint applicants, or someone with legal authority to bind a juristic applicant (e.g., a corporate
`officer or general partner).(cid:160) 37 C.F.R. §§2.62(b), 2.193(e)(2)(ii); TMEP §712.01.(cid:160) If applicant hires a qualified U.S. attorney to respond on his or
`her behalf, then the attorney must sign the response.(cid:160) 37 C.F.R. §§2.193(e)(2)(i), 11.18(a); TMEP §§611.03(b), 712.01.(cid:160) Qualified U.S. attorneys
`include those in good standing with a bar of the highest court of any U.S. state, the District of Columbia, Puerto Rico, and other U.S.
`commonwealths or U.S. territories.(cid:160) See 37 C.F.R. §§2.17(a), 2.62(b), 11.1, 11.14(a); TMEP §§602, 712.01.(cid:160) Additionally, for all responses, the
`proper signatory must personally sign the document or personally enter his or her electronic signature on the electronic filing.(cid:160) See 37 C.F.R.
`§2.193(a); TMEP §§611.01(b), 611.02.(cid:160) The name of the signatory must also be printed or typed immediately below or adjacent to the signature,
`or identified elsewhere in the filing.(cid:160) 37 C.F.R. §2.193(d); TMEP §611.01(b).
`
`(cid:160) I
`
`.03(b), 608.01.(cid:160)(cid:160)
`
`n general, foreign attorneys are not permitted to represent applicants before the USPTO (e.g., file written communications, authorize an
`amendment to an application, or submit legal arguments in response to a requirement or refusal).(cid:160) See 37 C.F.R. §11.14(c), (e); TMEP §§602.03-
`
`DESIGNATION OF DOMESTIC REPRESENTATIVE:(cid:160) The USPTO encourages applicants who do not reside in the United States to
`designate a domestic representative upon whom any notice or process may be served.(cid:160) TMEP §610; see 15 U.S.C. §§1051(e), 1141h(d); 37
`
`C.F.R. §2.24(a)(1)-(2).(cid:160) Such designations may be filed online at http://www.uspto.gov/trademarks/teas/correspondence.jsp.(cid:160)(cid:160)(cid:160)(cid:160)
`
`/Rossman, William/
`
`(cid:160)
`(cid:160)
`
`
`EXAMINING ATTORNEY
`
`LAW OFFICE 109
`
`PHONE: 571-272-9029
`
`EMAIL: william.rossman@uspto.gov
`
`(cid:160)(cid:160)
`
`TO RESPOND TO THIS LETTER: (cid:160) Go to http://www.uspto.gov/trademarks/teas/response_forms.jsp. (cid:160) Please wait 48-72 hours from the
`issue/mailing date before using the Trademark Electronic Application System (TEAS), to allow for necessary system updates of the application.(cid:160)
`For technical assistance with online forms, e-mail TEAS@uspto.gov.(cid:160) For questions about the Office action itself, please contact the assigned
`trademark examining attorney.(cid:160) E-mail communications will not be accepted as responses to Office actions; therefore, do not respond to
`this Office action by e-mail.
`
`(cid:160) A
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`ll informal e-mail communications relevant to this application will be placed in the official application record.
`
`(cid:160) W
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`HO MUST SIGN THE RESPONSE:(cid:160) It must be personally signed by an individual applicant or someone with legal authority to bind an
`applicant (i.e., a corporate officer, a general partner, all joint applicants).(cid:160) If an applicant is represented by an attorney, the attorney must sign the
`
`response.(cid:160)(cid:160)
`
`PERIODICALLY CHECK THE STATUS OF THE APPLICATION: (cid:160) To ensure that applicant does not miss crucial deadlines or official
`notices, check the status of the application every three to four months using the Trademark Status and Document Retrieval (TSDR) system at
`http://tsdr.uspto.gov/. (cid:160) Please keep a copy of the TSDR status screen. (cid:160) If the status shows no change for more than six months, contact the
`Trademark Assistance Center by e-mail at TrademarkAssistanceCenter@uspto.gov or call 1-800-786-9199. (cid:160) For more information on checking
`status, see http://www.uspto.gov/trademarks/process/status/.
`
`(cid:160) T
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`O UPDATE CORRESPONDENCE/E-MAIL ADDRESS:(cid:160) Use the TEAS form at http://www.uspto.gov/trademarks/teas/correspondence.jsp.
`
`(cid:160)(cid:160)
`
`
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`To:
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`Subject:
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`Sent As:
`
`Attachments:
`
`The Smiley Company (SPRL) (sbaron@mandellmenkes.com)
`
`U.S. TRADEMARK APPLICATION NO. 79073546 - 9243
`
`5/18/2016 12:20:51 PM
`
`ECOM109@USPTO.GOV
`
`UNITED STATES PATENT AND TRADEMARK OFFICE (USPTO)
`
`IMPORTANT NOTICE REGARDING YOUR
`U.S. TRADEMARK APPLICATION
`
`USPTO OFFICE ACTION (OFFICIAL LETTER) HAS ISSUED
`ON 5/18/2016 FOR U.S. APPLICATION SERIAL NO. 79073546
`
`Please follow the instructions below:
`
`(cid:160) (
`
`1)(cid:160) TO READ THE LETTER:(cid:160) Click on this link or go to http://tsdr.uspto.gov, enter the U.S. application serial number, and click on
`“Documents.”
`
`(cid:160) T
`
`he Office action may not be immediately viewable, to allow for necessary system updates of the application, but will be available within 24
`hours of this e-mail notification.
`
`(cid:160) (
`
`2)(cid:160) TIMELY RESPONSE IS REQUIRED:(cid:160) Please carefully review the Office action to determine (1) how to respond, and (2) the applicable
`response time period.(cid:160) Your response deadline will be calculated from 5/18/2016 (or sooner if specified in the Office action).(cid:160) For information
`regarding response time periods, see http://www.uspto.gov/trademarks/process/status/responsetime.jsp.
`
`(cid:160) D
`
`o NOT hit “Reply” to this e-mail notification, or otherwise e-mail your response because the USPTO does NOT accept e-mails as
`responses to Office actions.(cid:160)
`Instead, the USPTO recommends that you respond online using the Trademark Electronic Application System
`(TEAS) response form located at http://www.uspto.gov/trademarks/teas/response_forms.jsp.
`
`(cid:160) (
`
`3)(cid:160) QUESTIONS:(cid:160) For questions about the contents of the Office action itself, please contact the assigned trademark examining attorney.(cid:160) For
`technical assistance in accessing or viewing the Office action in the Trademark Status and Document Retrieval (TSDR) system, please e-mail
`TSDR@uspto.gov.
`
`WARNING
`
`(cid:160) F
`
`ailure to file the required response by the applicable response deadline will result in the ABANDONMENT of your application.(cid:160) For
`more information regarding abandonment, see http://www.uspto.gov/trademarks/basics/abandon.jsp.
`
`PRIVATE COMPANY SOLICITATIONS REGARDING YOUR APPLICATION:(cid:160) Private companies not associated with the USPTO are
`using information provided in trademark applications to mail or e-mail trademark-related solicitations.(cid:160) These companies often use names that
`closely resemble the USPTO and their solicitations may look like an official government document.(cid:160) Many solicitations require that you pay
`
`(cid:160)(cid:160)
`(cid:160)
`(cid:160)
`(cid:160)
`(cid:160)
`
`
`“fees.” (cid:160)(cid:160)
`
`Please carefully review all correspondence you receive regarding this application to make sure that you are responding to an official document
`from the USPTO rather than a private company solicitation.(cid:160) All official USPTO correspondence will be mailed only from the “United States
`Patent and Trademark Office” in Alexandria, VA; or sent by e-mail from the domain “@uspto.gov.” (cid:160) For more information on how to handle
`private company solicitations, see http://www.uspto.gov/trademarks/solicitation_warnings.jsp.
`
`(cid:160)(cid:160)
`
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