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`WEBLEY, THE COMMUNICATIONS BUTLER, JOINS VIRTUAL ASSISTANT MARKET - RCR Wireless News
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`WEBLEY, THE COMMUNICATIONS BUTLER, JOINS VIRTUAL
`ASSISTANT MARKET
`
`By Reily Gregson on SEPTEMBER 28, 1998
`
`Archived Articles, Carriers
`
`  
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`https://www.rcrwireless.com/19980928/carriers/webley-the-communications-butler-joins-virtual-assistant-market
`
`1/7
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`Parus Exhibit 2024
`Google, et al. v. Parus Holdings, Inc.
`IPR2020-00846
`Page 1 of 7
`
`

`

`1/12/2021
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`WEBLEY, THE COMMUNICATIONS BUTLER, JOINS VIRTUAL ASSISTANT MARKET - RCR Wireless News
`Joining General Magic Inc. and Wildre Communications Inc. in the voice-based virtual assistant game is
`This site uses cookies to improve and personalize your experience and to display advertisements. This site may also include cookies from third parties. By using this
`Webley Systems Inc. with a unied messaging service bureau managed by an electronic English butler
`site you consent to the use of cookies.
`named Webley.
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`Webley is an application of Vail Systems’ platform, based on a UNIX cluster of voice and Web servers which
`share several database servers. It licenses voice-recognition technology from Nuance Communications,
`which recently licensed its technology to Motorola Inc.’s MyoSphere venture.
`
`Subscribers get a personal 800 number and personal Web site. Calls to the subscriber are answered by the
`virtual assistant, which puts the caller on hold and locates the subscriber at home, the oce or on a mobile
`phone. The subscriber then can tell Webley to connect the call or take a message. The message left in the
`caller’s voice can be relayed to the subscriber in the form of a page, e-mail or voice mail, whichever the
`subscriber chooses.
`
`The subscriber can listen to voice messages and e-mail responses on the Web site or by phone.
`
`Webley also can make calls, receive faxes or read e-mail messages over the phone. The company is
`stressing the service’s capacity to teleconference as many as 32 parties, through the Web page or by phone.
`The integration of the Internet with telephony services helps the company stand apart from competitors,
`said Hal Poel, senior vice president of marketing.
`
`“Our objective is to dene the unied messaging market and to quickly become and remain the leader,” he
`said. “Of all the companies running these platforms, we believe ours is the only one that has run trac.”
`
`The Webley service has been available for more than a year, but was not marketed before now due to a
`lack of nancing for the start-up company. According to Poel, Webley has about 1,000 customers-gained
`purely from word-of-mouth. While paying subscribers, these customers also served as a test market.
`
`“We’ve gotten the bugs out,” Poel said.
`
`Recently, the Webley Systems received funding from Patricof & Co. Ventures Inc., allowing it to launch a
`marketing campaign which includes print advertisements and personal delivery of product samples to
`select prospects by actors dressed as a traditional English butler.
`
`“Our goal is to introduce this innovative new technology by demonstrating its competitive advantage to our
`target market-service providers, agents, resellers and distributors. Indeed we are already in discussion with
`several major service providers whose executives are `test driving’ Webley,” said Poel.
`
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`https://www.rcrwireless.com/19980928/carriers/webley-the-communications-butler-joins-virtual-assistant-market
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`2/7
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`Parus Exhibit 2024, Page 2 of 7
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`

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`1/12/2021
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`WEBLEY, THE COMMUNICATIONS BUTLER, JOINS VIRTUAL ASSISTANT MARKET - RCR Wireless News
`enterprise to do?
`Timing of the launch is critical. General Magic just announced it has begun a strong marketing eort for its
`This site uses cookies to improve and personalize your experience and to display advertisements. This site may also include cookies from third parties. By using this
`Portico virtual assistant and Wildre now is being oered commercially in Canada. Poel said the commercial
`site you consent to the use of cookies.
`deployment of Portico denitely helped Webley achieve its funding goals, as more carriers oering such a
`service aids the awareness of all.
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`“The more the merrier,” he said. “The problem these products solve is one the customer understands they
`have-too many communications devices.” The eort now is to educate the marketplace of the solution, he
`continued.
`
`Poel said several wireless carriers are testing the Webley service in anticipation of oering the service to
`their subscribers. He hopes Webley’s relaxed branding strategy will aid in that eort, which allows carriers
`to brand the service as their own, as opposed to other companies that insist on separate branding.
`
`“To a service provider who wants to bundle in services … they can get a wholesale arrangement with us and
`privately brand it,” he said. “You know your customers better. You brand it and price it as you see t.”
`
`While targeting Internet and wireline service providers as well, Poel said he believes wireless carriers will be
`the rst to extend Webley to customers. “They are the companies getting the idea the quickest. They
`understand what this is all about and why we need it.”
`
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`https://www.rcrwireless.com/19980928/carriers/webley-the-communications-butler-joins-virtual-assistant-market
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`3/7
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`UNIFIED MESSAGING COULD BE SET FOR ROCKET GROWTH
`The various pieces necessary for the unied messaging market to reach its explosive potential have fallen
`into place, according to a report recently released by the Pelorus Group, "Unied & Integrated
`Messaging.""Worldwide UM revenues will increase from $49.9 million in 1997 to $970.7 million in 2002," the
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`Parus Exhibit 2024, Page 3 of 7
`
`

`

`1/12/2021
`
`WEBLEY, THE COMMUNICATIONS BUTLER, JOINS VIRTUAL ASSISTANT MARKET - RCR Wireless News
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`REILY GREGSON
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`https://www.rcrwireless.com/19980928/carriers/webley-the-communications-butler-joins-virtual-assistant-market
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`4/7
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`of the Internet and Networking Group, which is part of another new Motorola unit called the
`C
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`i
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`Parus Exhibit 2024, Page 4 of 7
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`1/12/2021
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`WEBLEY, THE COMMUNICATIONS BUTLER, JOINS VIRTUAL ASSISTANT MARKET - RCR Wireless News
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`https://www.rcrwireless.com/19980928/carriers/webley-the-communications-butler-joins-virtual-assistant-market
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`Parus Exhibit 2024, Page 5 of 7
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`1/12/2021
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`WEBLEY, THE COMMUNICATIONS BUTLER, JOINS VIRTUAL ASSISTANT MARKET - RCR Wireless News
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`https://www.rcrwireless.com/19980928/carriers/webley-the-communications-butler-joins-virtual-assistant-market
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`6/7
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`Parus Exhibit 2024, Page 6 of 7
`
`

`

`1/12/2021
`
`WEBLEY, THE COMMUNICATIONS BUTLER, JOINS VIRTUAL ASSISTANT MARKET - RCR Wireless News
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`5G in 2021: Expectations and Evolution
`5G is the fastest-growing mobile technology in
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`Parus Exhibit 2024, Page 7 of 7
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