`
`Approved for use through 10/31/2024. OMB 0651-0009
`
`U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE
`Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number
`
`Trademark/Service Mark Application, Principal Register
`
`Serial Number: 97448588
`Filing Date: 06/08/2022
`
`The table below presents the data as entered.
`
`Input Field
`
`Entered
`
`SERIAL NUMBER
`
`MARK INFORMATION
`
`*MARK
`
`STANDARD CHARACTERS
`
`USPTO-GENERATED IMAGE
`
`LITERAL ELEMENT
`
`MARK STATEMENT
`
`REGISTER
`
`APPLICANT INFORMATION
`
`*OWNER OF MARK
`
`INTERNAL ADDRESS
`
`*MAILING ADDRESS
`
`*CITY
`
`*STATE
`(Required for U.S. applicants)
`
`*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
`
`*ZIP/POSTAL CODE
`(Required for U.S. and certain international addresses)
`
`PHONE
`
`*EMAIL ADDRESS
`
`LEGAL ENTITY INFORMATION
`
`TYPE
`
`97448588
`
`SENSITIVE DATA MANAGER
`
`YES
`
`YES
`
`SENSITIVE DATA MANAGER
`
`The mark consists of standard characters, without claim to any
`particular font style, size, or color.
`
`Principal
`
`Spirion LLC
`
`Suite 1900
`
`200 Central Avenue
`
`St. Petersburg
`
`Florida
`
`United States
`
`33701
`
`206-276-7333
`
`XXXX
`
`limited liability company
`
`STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
`WHERE LEGALLY ORGANIZED
`
`Delaware
`
`GOODS AND/OR SERVICES AND BASIS INFORMATION
`
`INTERNATIONAL CLASS
`
`009
`
`*IDENTIFICATION
`
`Downloadable computer software for detecting, classifying,
`monitoring and remediating sensitive data in connection with
`data security and data privacy; downloadable computer search
`engine software; downloadable computer software for use in
`the safeguarding of digital files, including audio, video, text,
`binary, still images, graphics and multimedia files
`
`
`
`FILING BASIS
`
` FIRST USE ANYWHERE DATE
`
` FIRST USE IN COMMERCE DATE
`
` SPECIMEN FILE NAME(S)
`
` JPG FILE(S)
`
` ORIGINAL PDF FILE
`
` CONVERTED PDF FILE(S)
` (2 pages)
`
` SPECIMEN DESCRIPTION
`
` WEBPAGE URL
`
` WEBPAGE DATE OF ACCESS
`
`ADDITIONAL STATEMENTS SECTION
`
`SECTION 2(f) Claim of Acquired Distinctiveness, based on Five or More
`Years' Use
`
`SECTION 1(a)
`
`At least as early as 12/31/2013
`
`At least as early as 12/31/2013
`
`\\TICRS\EXPORT18\IMAGEOUT
`18\974\485\97448588\xml1 \ APP0003.JPG
`
`\\TICRS\EXPORT18\IMAGEOUT
`18\974\485\97448588\xml1\ APP0004.JPG
`
`\\TICRS\EXPORT18\IMAGEOUT
`18\974\485\97448588\xml1\ APP0005.JPG
`
`SPE0-71167191151-20220608 125225526357_._Sensitive-
`Data-Manager-Sample-of-Us e-20220606.pdf
`
`\\TICRS\EXPORT18\IMAGEOUT
`18\974\485\97448588\xml1\ APP0006.JPG
`
`\\TICRS\EXPORT18\IMAGEOUT
`18\974\485\97448588\xml1\ APP0007.JPG
`
`screenshot of online user manual for the product and
`screenshots of website describing product and printable user
`manual
`
`https://www.spirion.com/products/sensitive-data-manager/
`
`06/06/2022
`
`The mark has become distinctive of the goods/services through
`the applicant's substantially exclusive and continuous use of
`the mark in commerce that the U.S. Congress may lawfully
`regulate for at least the five years immediately before the date
`of this statement.
`
`ATTORNEY INFORMATION
`
`NAME
`
`ATTORNEY BAR MEMBERSHIP NUMBER
`
`YEAR OF ADMISSION
`
`U.S. STATE/ COMMONWEALTH/ TERRITORY
`
`FIRM NAME
`
`INTERNAL ADDRESS
`
`STREET
`
`CITY
`
`STATE
`
`COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
`
`ZIP/POSTAL CODE
`
`PHONE
`
`EMAIL ADDRESS
`
`Lara A. Holzman
`
`XXX
`
`XXXX
`
`XX
`
`Culhane Meadows PLLC
`
`Suite 110-1520
`
`13101 Preston Rd
`
`Dallas
`
`Texas
`
`United States
`
`75240
`
`914-222-0774
`
`tmdocket@cm.law
`
`OTHER APPOINTED ATTORNEY
`
`Angela Washelesky, Kevin Grierson, Scott Greenberg, Beth
`
`
`
`
`
`
`CORRESPONDENCE INFORMATION
`
`NAME
`
`PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
`
`Fulkerson
`
`Lara A. Holzman
`
`tmdocket@cm.law
`
`SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
`
`lholzman@cm.law; legal@spirion.com
`
`FEE INFORMATION
`
`APPLICATION FILING OPTION
`
`NUMBER OF CLASSES
`
`APPLICATION FOR REGISTRATION PER CLASS
`
`*TOTAL FEES DUE
`
`*TOTAL FEES PAID
`
`SIGNATURE INFORMATION
`
`SIGNATURE
`
`SIGNATORY'S NAME
`
`SIGNATORY'S POSITION
`
`SIGNATORY'S PHONE NUMBER
`
`DATE SIGNED
`
`SIGNATURE METHOD
`
`TEAS Standard
`
`1
`
`350
`
`350
`
`350
`
`/lah/
`
`Lara A. Holzman
`
`Attorney of Record, New York Bar member
`
`914-222-0774
`
`06/08/2022
`
`Signed directly within the form
`
`
`
`PTO- 1478
`
`Approved for use through 10/31/2024. OMB 0651-0009
`
`U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE
`Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number
`
`Trademark/Service Mark Application, Principal Register
`
`To the Commissioner for Trademarks:
`
`Serial Number: 97448588
`Filing Date: 06/08/2022
`
`MARK: SENSITIVE DATA MANAGER (Standard Characters, see mark)
`The literal element of the mark consists of SENSITIVE DATA MANAGER. The mark consists of standard characters, without claim to any
`particular font style, size, or color.
`The applicant, Spirion LLC, a limited liability company legally organized under the laws of Delaware, having an address of
` Suite 1900
` 200 Central Avenue
` St. Petersburg, Florida 33701
` United States
` 206-276-7333(phone)
` XXXX
`
`requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register
`established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:
`
`International Class 009: Downloadable computer software for detecting, classifying, monitoring and remediating sensitive data in connection
`with data security and data privacy; downloadable computer search engine software; downloadable computer software for use in the safeguarding
`of digital files, including audio, video, text, binary, still images, graphics and multimedia files
`
`In International Class 009, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at
`least as early as 12/31/2013, and first used in commerce at least as early as 12/31/2013, and is now in use in such commerce. The applicant is
`submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed
`goods/services, consisting of a(n) screenshot of online user manual for the product and screenshots of website describing product and printable
`user manual.
`JPG file(s):
`Specimen File1
`Specimen File2
`Specimen File3
`Original PDF file:
`SPE0-71167191151-20220608 125225526357_._Sensitive- Data-Manager-Sample-of-Us e-20220606.pdf
`Converted PDF file(s) (2 pages)
`Specimen File1
`Specimen File2
`Webpage URL: https://www.spirion.com/products/sensitive-data-manager/
`Webpage Date of Access: 06/06/2022
`
`SECTION 2(f) Claim of Acquired Distinctiveness, based on Five or More Years' Use
`The mark has become distinctive of the goods/services through the applicant's substantially exclusive and continuous use of the mark in
`commerce that the U.S. Congress may lawfully regulate for at least the five years immediately before the date of this statement.
`
`The owner's/holder's proposed attorney information: Lara A. Holzman. Other appointed attorneys are Angela Washelesky, Kevin Grierson, Scott
`Greenberg, Beth Fulkerson. Lara A. Holzman of Culhane Meadows PLLC, is a member of the XX bar, admitted to the bar in XXXX, bar
`membership no. XXX, and the attorney(s) is located at
` Suite 110-1520
` 13101 Preston Rd
` Dallas, Texas 75240
` United States
` 914-222-0774(phone)
`
`
`
`
` tmdocket@cm.law
`
`Lara A. Holzman submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court
`of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.
`
`The applicant's current Correspondence Information:
` Lara A. Holzman
` PRIMARY EMAIL FOR CORRESPONDENCE: tmdocket@cm.law
` SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): lholzman@cm.law; legal@spirion.com
`
`Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and
`the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark
`Electronic Application System (TEAS).
`A fee payment in the amount of $350 has been submitted with the application, representing payment for 1 class(es).
`
`Basis:
`If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a):
`
`Declaration
`
`The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered;
`The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the
`goods/services in the application;
`The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in
`connection with the goods/services in the application as of the application filing date; and
`To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
`
`And/Or
`If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d),
`and/or § 1126(e):
`
`The signatory believes that the applicant is entitled to use the mark in commerce;
`The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as
`of the application filing date on or in connection with the goods/services in the application; and
`To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
`
`To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the
`mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the
`goods/services of such other persons, to cause confusion or mistake, or to deceive.
`
`To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the
`allegations and other factual contentions made above have evidentiary support.
`
`The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. §
`1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration
`resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and
`belief are believed to be true.
`Declaration Signature
`
`Signature: /lah/ Date: 06/08/2022
`Signatory's Name: Lara A. Holzman
`Signatory's Position: Attorney of Record, New York Bar member
`Signatory's Phone Number: 914-222-0774
`Signature method: Signed directly within the form
`Payment Sale Number: 97448588
`Payment Accounting Date: 06/08/2022
`
`Serial Number: 97448588
`Internet Transmission Date: Wed Jun 08 13:23:52 ET 2022
`TEAS Stamp: USPTO/BAS-XX.XXX.XXX.XXX-202206081323523
`35600-97448588-820c0df918c96a04b3bc7be96
`
`
`
`1226aa03 1 148eebffc92f3e6Sfbff1937a77a-CC
`-23510710-20220608 125225526357
`
`1226aa031148eebffc92f3e65fbff1937a77a-CC
`-23510710-20220608125225526357
`
`
`
`
`SENSITIVE DATA MANAGER
`
`
`
`
`| (0G Specifying Identities and Locatic x je
`C
`© https://my.spirion.com/help/client_win/index.htm#specifying_identities_and_locationsto_ignore_when_searching.htm?Highlight="Sensitive%20Data%20Manager" A ss © gQ ce
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`= & &
`Settings to Customize Your Experience > Ignore Settings > Specifying Identities and Locations to Ignore When Searching
`
`
`
`Value
`PASSWORD
`Password
`password
`c:\accounting\applicationpdf
`c:\accounting\Voans.xlsx
`*\d{15}$
`123-12-1234
`
`[Bf Getting Started with Spirion for Windows.
`[Bf Howto Search for Sensitive Data
`Specifying Matches and Locations to Ignore When Searching
`ii Searching for Data Types
`personal information, patterns (Regular
`The Ignore the Following Matches and Locations When Searching feature allows you to manually provide specific
`[| Searching Locations
`
`Expressions) that match personalinformation, or specific file locations to exclude from searches. For example,SaneReDEENA may uncover a sample credit card
`ai Starting and Stopping Searches
`
`numberinside a temporary
`Internetfile or a
`public password that you do not want to secure. Additionally, if you want to exclude a singlefile from all searches, this is the
`
`i Viewing Search Results
`only way to do so within
`. The Ignore List can contain a list of Locations on your computer and Data Types. This is similar to an approved
`[@ Saving and Loading
`ete list because
`never reports results if they are in your Ignore List. You can securely save this information across sessions of Sensitive
`within your Profile.
`[ff Protecting PersonalInformation
`Note: Locations other than files can be added to the Ignore list when they appear as Results by using the Ignore action.
`LWW Settings to Customize Your Experience
`[2 Settings to Customize Your Experience
`
`[Bf Profile Settings
`
`[Bf PopularSettings
`View and managethe Ignore List
`
`
`[Bf Performance Settings
`[fj Actions Settings
`Ignorethe following matchesand locations when searching
`
`
`GB Anyring Settings
`Ignore match;
`
`
`
`Social Security Number | ||
`[Bi Custom Type Settings
`Ignorelocation:
`i File Types Settings
`Type
`Bf EMail Settings
`Password
`Password
`[Other Locations Settings
`Password
`File
`Bf SharePoint Settings
`File
`[i Websites Settings
`Credit Card Number
`Social Security Number
`[ff Databases Settings
`ii Custom Folders Settings.
`ii Remote Machines Settings
`LU ignore Settings
`[=) View and Managethe IgnoreList
`|) Specifying Identities and Locations ~
`»
`
`
`
`
`
`‘
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`Websites
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`Custom Folders
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`Meitakelied ati]
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`
` PRODUCTS
` LEARN MORE
`
`Sensitive data needs
`
`
`GovernanceSuite
`a)
`Sensitive Data Manager
`8
`Data Privacy Management
`oneclear protector.
`Combineall Spirion products to build a
`Scan,classify, remediate using on-premise
`Framework
`
`
`
`proactive privacy and security posture.
`solution
`Ourframework outlines key stages of
`Dyceed aceicrmereli\'A
`a
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`readiness to safeguard sensitive data and
`
`sustain compliance.
`Spirion hasall your sensitive
`data needs covered.
`
`
`Sensitive Data Platform
`Scan,classify, remediate using SaaS
`Integrated Solutions
`
`
`solution
`Explore how Spirion connects with other
`See Governance Suite
`security apps and tools.
`
`
`
`Spirion Marketplace
`Sensitive Data Finder
`a)
`
`
`Automate Subject Rights Request
`Integrate with other security tools and
`
`
`check out resources that enhance your
`processing
`
`data protection program.
`
`
`a)
` Sensitive Data Watcher
`Actively monitor and understand your data
`
`a)
`
`
`
`CS
`October25, 2019
`https://www.spirion.com/products/platform-overview/
`Ei 2% Type here to search
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`_ Welcome back & can| point you
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`Services
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`Company Q
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`Watch demonow
`
`
`
`
`
`Exploring Spirion solutions? | can
`grab an expert to help!
`
`€
`
`
`6/6/22, 5:20 PM
`
`Specifying Identities and Locations to Ignore When Searching
`
`Settings to Customize Your Experience > Ignore Settings > Specifying Identities and Locations to Ignore When Searching
`
`Specifying Matches and Locations to Ignore When Searching
`
`The Ignore the Following Matches and Locations When Searching feature allows you to manually provide
`specific personal information, patterns (Regular Expressions) that match personal information, or specific file
`
`
`locations to exclude from searches. For example,SensitiveDataManagermay uncover a sample credit card
`number inside a temporary Internet file or a public password that you do not want to secure. Additionally,if
`you want to exclude a single file from all searches, this is the only way to do so within Sensitive Data Manager.
`The Ignore List can contain a list of Locations on your computer and Data Types. This is similar to an
`approved exceptions list because Sensitive Data Manager never reports results if they are in your Ignore List.
`You can securely save this information across sessions of Sensitive Data Manager within your Profile.
`
`Note: Locations other than files can be added to the Ignore list when they appear as Results by using the
`Ignore action.
`
`
`
`Custom T'
`vs
`File Types
`
`E-Mails
`Other Locations
`SharePoint
`
`Websites
`
`Databases
`
`Custom Folders
`;
`Remote Machines
`
`View and managethe Ignore List
`
`Lo
`
`Ignore the following matches and locations when searching
`
`
`
`
`Ignore match:
`[= Social Seasity
`!
`.
`5
`
`
`
`Ignorelocation:
`Value
`PASSWORD
`Password
`Password
`c:\accounting\application.pdf
`c:accounting\oans.xlsx
`“\d{13}$
`123-12-1234
`
`Type
`Password
`Password
`Password
`File
`File
`Credit Card Number
`Social Security Number
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`To add a unique data type to ignore, select the Data Type from the Ignore Match dropdown box. Then enter
`your personal information in the field to its right and click Add.
`It is important for you to enter the information
`exactly as you wish Sensitive Data Manager to ignore it. Sensitive Data Manager doesnot convert your ignore
`items into various formats. Once you have entered the appropriate identity information, click the Add button
`and it appears in the Ignore List. For example, if you have sample forms on your computer that use 123-12-
`1234 as a placeholder for completing Social Security Information, you can add that to the Ignorelist to prevent
`it from being displayed in the search results.
`
`To add a pattern to ignore, select the Data Type from the Ignore Match dropdown box. Then enter the pattern
`in the field to its right. Then check the Pattern checkbox and click Add. The Pattern checkbox allows you to use
`
`a Regular Expression to match search results rather than matching a specific value as above. For example, if
`you have sample forms on your computer that use many different placeholders for completing Social Security
`forms, but theyall begin with 123-12, you could add the pattern *123\-12 as a Social Security Number pattern
`and prevent them from being displayed in the search results.
`
`https://my.spirion.com/help/client_win/index.htm#specifying_identities_and_locations_to_ignore_when_searching.htm?Highlight="Sensitive Data Mana...
`
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`6/6/22, 5:20 PM
`
`Specifying Identities and Locations to Ignore When Searching
`
`
`
`—=)
`
`View and managethe Ignore List
`
`Ignore the following matches and locations when searching
`
`
`
`
`
`Ignore match: (2 CreditCard Number
`¥
`
`
`
`
`AnyFind
`
`Custom Types
`
`File Types
`a
`Other Locations
`
`SharePoint
`
`Websites
`
`Databases
`
`Custom Folders
`
`Remote Machines
`
`
`
`
`
`
`
`
`To add a file location to ignore, select the Browse button (the...). This button opens a dialog box that allows
`you to select any file on your computer. After navigating to your desired location, click the Open button and
`the full path to your selected file displays. Once you have selected a file location to ignore, click the Add button
`and it appears in the IgnoreList.
`
`To ignorea file regardless of the location in which it is found, enter just the file name. i.e. bills.docx. Whenever
`that file name is encountered, it is skipped as if the full path were in the list.
`
`To remove a location or multiple locations, highlight them and click the Remove button. The RemoveAll
`button clears the entire list.
`
`Additional Information
`
`To view or modify this setting, click the Configuration ribbon, then the Settings button then select the
`Ignore page. For additional settings please refer to View and Manage the Ignore List or Settings to Customize
`Your Experience.
`
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