`
`Approved for use through 11/30/2023. OMB 0651-0050
`
`U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE
`Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number
`
`Post-Approval/Publication/Post-Notice of Allowance (NOA) Amendment
`
`Input Field
`
`SERIAL NUMBER
`
`LAW OFFICE ASSIGNED
`
`MARK SECTION
`
`MARK
`
`LITERAL ELEMENT
`
`STANDARD CHARACTERS
`
`USPTO-GENERATED IMAGE
`
`MARK STATEMENT
`
`EXPLANATION OF FILING
`
`The table below presents the data as entered.
`
`Entered
`
`90168635
`
`LAW OFFICE 110
`
`mark
`
`NOWMEDIA
`
`YES
`
`YES
`
`The mark consists of standard characters, without claim to any particular font style,
`size or color.
`
`This application was filed for registration on the Principal Register with no disclaimer. An office action issued on January 24, 2021, raising
`certain issues regarding the identification of goods and services. On July 12, 2021, Applicant's attorney requested an examiner's amendment to
`resolve the office action. A copy of that email is attached, which was also noted in the application file on July 24, 2021. Having received no
`response, on July 22, 2021, Applicant filed an office action response amending certain items in the identification of goods and services.
`Thereafter, the Examining Attorney issued an Examiner's Amendment on July 23, 2021 amending the identification of goods and services as
`requested by Applicant. However, according to the file, on July 30, 2021, an amendment to the application was entered to add a disclaimer of
`the word "NOWMEDIA"; in other words, the entire mark. The mark published for opposition on August 31, 2021, with this disclaimer. A
`copy of the relevant record from the Trademark Official Gazette is attached. Applicant did not amend or consent to this disclaimer, and no
`disclaimer was required or suggested by the Examining Attorney in any office action. Accordingly, the mark published for opposition with a
`disclaimer of "NOWMEDIA" through the result of USPTO error. Applicant respectfully requests that the disclaimer of NOWMEDIA be
`deleted from the application, and that a Notice of Allowance issue accordingly. Because this amendment is necessitated by USPTO error, no
`fee is due.
`
`EVIDENCE SECTION
`
` EVIDENCE FILE NAME(S)
`
` ORIGINAL PDF FILE
`
` CONVERTED PDF FILE(S)
` (1 page)
`
` ORIGINAL PDF FILE
`
` CONVERTED PDF FILE(S)
` (2 pages)
`
`evi_4715114863-203410871_ ._2021-07-12_Email_re_901 68635.pdf
`
`\\TICRS\EXPORT18\IMAGEOUT 18\901\686\90168635\xml13 \PPA0002.JPG
`
`evi_4715114863-203410871_ ._90168635_Trademark_Gaze tte.pdf
`
`\\TICRS\EXPORT18\IMAGEOUT 18\901\686\90168635\xml13 \PPA0003.JPG
`
`\\TICRS\EXPORT18\IMAGEOUT 18\901\686\90168635\xml13 \PPA0004.JPG
`
`ADDITIONAL STATEMENTS SECTION
`
`MISCELLANEOUS STATEMENT
`
`Applicant requests deletion of the disclaimer of the word NOWMEDIA.
`
`CORRESPONDENCE INFORMATION (current)
`
`NAME
`
`Noel M. Cook
`
`PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
`
`ipfilings@hansonbridgett.com
`
`
`
`
`SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
`
`ncook@hansonbridgett.com; jthiele@hansonbridgett.com
`
`DOCKET/REFERENCE NUMBER
`
`36791.1
`
`CORRESPONDENCE INFORMATION (proposed)
`
`NAME
`
`Noel M. Cook
`
`PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
`
`ipfilings@hansonbridgett.com
`
`SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
`
`ncook@hansonbridgett.com; jthiele@hansonbridgett.com
`
`DOCKET/REFERENCE NUMBER
`
`SIGNATURE SECTION
`
`RESPONSE SIGNATURE
`
`SIGNATORY'S NAME
`
`SIGNATORY'S POSITION
`
`DATE SIGNED
`
`36791.1
`
`/Justin Thiele/
`
`Justin Thiele
`
`Attorney of record, California Bar Member
`
`10/20/2021
`
`ROLE OF AUTHORIZED SIGNATORY
`
`Authorized U.S.-Licensed Attorney
`
`SIGNATURE METHOD
`
`Signed directly within the form
`
`FILING INFORMATION SECTION
`
`SUBMIT DATE
`
`TEAS STAMP
`
`Wed Oct 20 20:45:22 ET 2021
`
`USPTO/PPA-XX.XXX.XXX.XX-2
`0211020204522125481-90168
`635-781b6c9307e77994e4827
`b1527a063d1504c674a7e2aed
`ad6f6f7eb4984c591d6-N/A-N
`/A-20211020203410871278
`
`PTO- 1771
`
`Approved for use through 11/30/2023. OMB 0651-0050
`
`U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE
`Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number
`
`Post-Approval/Publication/Post-Notice of Allowance (NOA) Amendment
`To the Commissioner for Trademarks:
`
`Application serial no. 90168635 NOWMEDIA(Standard Characters, see https://tmng-al.uspto.gov/resting2/api/img/90168635/large) has been
`amended as follows:
`
`EXPLANATION OF FILING
`This application was filed for registration on the Principal Register with no disclaimer. An office action issued on January 24, 2021, raising
`certain issues regarding the identification of goods and services. On July 12, 2021, Applicant's attorney requested an examiner's amendment to
`resolve the office action. A copy of that email is attached, which was also noted in the application file on July 24, 2021. Having received no
`response, on July 22, 2021, Applicant filed an office action response amending certain items in the identification of goods and services.
`Thereafter, the Examining Attorney issued an Examiner's Amendment on July 23, 2021 amending the identification of goods and services as
`requested by Applicant. However, according to the file, on July 30, 2021, an amendment to the application was entered to add a disclaimer of the
`word "NOWMEDIA"; in other words, the entire mark. The mark published for opposition on August 31, 2021, with this disclaimer. A copy of
`the relevant record from the Trademark Official Gazette is attached. Applicant did not amend or consent to this disclaimer, and no disclaimer was
`required or suggested by the Examining Attorney in any office action. Accordingly, the mark published for opposition with a disclaimer of
`"NOWMEDIA" through the result of USPTO error. Applicant respectfully requests that the disclaimer of NOWMEDIA be deleted from the
`application, and that a Notice of Allowance issue accordingly. Because this amendment is necessitated by USPTO error, no fee is due.
`
`EVIDENCE
`
`
`
`Original PDF file:
`evi_4715114863-203410871_ ._2021-07-12_Email_re_901 68635.pdf
`Converted PDF file(s) ( 1 page) Evidence-1
`Original PDF file:
`evi_4715114863-203410871_ ._90168635_Trademark_Gaze tte.pdf
`Converted PDF file(s) ( 2 pages) Evidence-1Evidence-2
`
`ADDITIONAL STATEMENTS
`Miscellaneous Statement
`Applicant requests deletion of the disclaimer of the word NOWMEDIA.
`
`Correspondence Information (current):
` Noel M. Cook
` PRIMARY EMAIL FOR CORRESPONDENCE: ipfilings@hansonbridgett.com
` SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): ncook@hansonbridgett.com; jthiele@hansonbridgett.com
`
`The docket/reference number is 36791.1.
`
`Correspondence Information (proposed):
` Noel M. Cook
` PRIMARY EMAIL FOR CORRESPONDENCE: ipfilings@hansonbridgett.com
` SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): ncook@hansonbridgett.com; jthiele@hansonbridgett.com
`
`The docket/reference number is 36791.1.
`
`Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the owner/holder and the
`owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic
`Application System (TEAS).
`
`SIGNATURE(S)
`
`Signature: /Justin Thiele/ Date: 10/20/2021
`Signatory's Name: Justin Thiele
`Signatory's Position: Attorney of record, California Bar Member
`Signature method: Signed directly within the form
`
`The signatory has confirmed that he/she is a U.S.-licensed attorney who is an active member in good standing of the bar of the highest court of a
`U.S. state (including the District of Columbia and any U.S. Commonwealth or territory); and he/she is currently the owner's/holder's attorney or
`an associate thereof; and to the best of his/her knowledge, if prior to his/her appointment another U.S.-licensed attorney not currently associated
`with his/her company/firm previously represented the owner/holder in this matter: the owner/holder has revoked their power of attorney by a
`signed revocation or substitute power of attorney with the USPTO; the USPTO has granted that attorney's withdrawal request; the owner/holder
`has filed a power of attorney appointing him/her in this matter; or the owner's/holder's appointed U.S.-licensed attorney has filed a power of
`attorney appointing him/her as an associate attorney in this matter.
`
`Mailing Address: Noel M. Cook
` HANSON BRIDGETT LLP
`
` 425 MARKET STREET, 26TH FLOOR
`
` SAN FRANCISCO, California 94105
`Mailing Address: Noel M. Cook
` HANSON BRIDGETT LLP
` 425 MARKET STREET, 26TH FLOOR
` SAN FRANCISCO, California 94105
`
`Serial Number: 90168635
`Internet Transmission Date: Wed Oct 20 20:45:22 ET 2021
`TEAS Stamp: USPTO/PPA-XX.XXX.XXX.XX-2021102020452212
`5481-90168635-781b6c9307e77994e4827b1527
`a063d1504c674a7e2aedad6f6f7eb4984c591d6-
`N/A-N/A-20211020203410871278
`
`
`
`
`
`
`
`Justin P. Thiele
`
`From:
`Sent:
`To:
`Ce:
`Subject:
`
`Dear Ms. Wood,
`
`Justin P. Thiele
`Monday, July 12, 2021 14:26
`caroline.wood@uspto.gov
`Noel M. Cook; Alex C. Echery
`U.S. Trademark Application Serial No. 90168635 - NOWMEDIA - 36791.1
`
`Wehave reviewed your January 24, 2021 office action in the above-reference application. The applicant has consented
`to the suggested amendment to the Class 42 identification of services. We would appreciate an examiner's amendment
`to the following:
`
`Platform as a service (PaaS) featuring computer software platformsfor tracking website usage, for analyzing
`website traffic and social media data, monitoring social media, creating web pages and landing pages, for
`managing social media content, for tracking search engine optimization, for sending messages, and for tracking
`websitetraffic; data automation and collection service using proprietary software to evaluate, analyze and
`collect user data
`
`Thank you for your attention.
`
`
`Justin P. Thiele
`
`Attorney
`Hanson Bridgett LLP
`
`(213) 395-7632 Direct
`
`(213) 395-7666 Fax
`JThiele@hansonbridgett.com
`
`2) HansenBridgstt
`
`—
`
`This communication, including any attachments, is confidential and may be protected byprivilege. If you are not the intended recipient, any
`use, dissemination, distribution, or copying of this communication is strictly prohibited. If you have received this communicationin error, please
`immediately notify the sender by telephone or email, and permanently delete all copies, electronic or other, you may have.
`
`The foregoing applies even if this notice is embedded in a message that is forwarded or attached.
`
`
`
`10/20/21, 5:43 PM
`
`USPTO | TMOG Search
`
`About Us
`
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`Contact Us
`
`Trademark Official Gazette
`Case Details
`TM 1732 Trademark Official Gazette Aug. 31, 2021
`This page was generated on Oct. 20, 2021 17:19:19 -0700
`
`Reason for Publication
`
`Published for Opposition
`Mark Literal(s) NOWMEDIA
`
`NOWMEDIA
`
`Case Identifiers
`Serial Number 90168635
`Service Mark
`Mark Type Trademark
`
`Application Filing Date Sep. 9,2020
`
`Publication Date Aug. 31, 2021
`
`Register Principal
`
`Mark Information
`Standard Character Claim Yes. The mark consists of standard characters without claim to any particular font style, size, or color.
`Mark Drawing Type 4 - STANDARD CHARACTER MARK
`Disclaimer "NOWMEDIA"
`
`Goods and Services Information
`For
`Downloadable software in the nature of a mobile application for sharing media content, music, musical entertainment, videos, and brand
`information; downloadable software in the nature of a mobile application for connecting sellers with buyers
`International Class(es)
`9 - Primary
`US Class(es)
`21,23,26,36,38
`Class Status ACTIVE
`Basis 1(b), filed itu
`For Outsource service provider in the field of business anduser data analytics
`International Class(es)
`35 - Primary
`US Class(es)
`
`Class Status ACTIVE
`Basis 1(b), filed itu
`For
`Platform as a service (PaaS) featuring computer software platformsfor tracking website usage, for analyzing website traffic and social
`media data, monitoring social media, creating web pages and landing pages, for managing social media content, for tracking search engine
`optimization, for sending messages, and for tracking website traffic; data automation and collection service using proprietary software to
`evaluate, analyze and collect user data
`International Class(es)
`42 - Primary
`US Class(es)
`100,LOL
`Class Status ACTIVE
`Basis 1(b), filed itu
`
`Basis Information
`Currently ITU Yes
`
`Current Owner(s) Information
`Owner Name NOW! Media, Inc.
`1200 5 Santa Fe Ave, Suite 446 Los Angeles, CALIFORNIA
`Address 90021
`Legal Entity CORPORATION
`https://eog-tmng. uspto.gov/#issueDate=202 1-08-31 &serialNumber=90168635
`
`12
`
`
`
`10/20/21, 5:43 PM
`
`USPTO | TMOG Search
`
`State or Country Where Organized DELAWARE
`
`Attorney/Correspondence Information
`Docket Number 36791, 1
`
`Examining Attorney
`Examining Attorney WOOD, CAROLINE
`
`
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