PTO Form 1478 (Rev 6/2005)
`
`OMB No. 0651-0009 (Exp xx/xx/xxxx)
`
`Trademark/Service Mark Application, Principal Register
`
`Serial Number: 78664823
`Filing Date: 07/06/2005
`
`The table below presents the data as entered.
`
`Input Field
`
`Entered
`
`MARK SECTION
`
`MARK
`
`STANDARD CHARACTERS
`
`USPTO-GENERATED IMAGE
`
`LITERAL ELEMENT
`
`MARK STATEMENT
`
`OWNER SECTION
`
`NAME
`
`STREET
`
`CITY
`
`STATE
`
`ZIP/POSTAL CODE
`
`COUNTRY
`
`AUTHORIZED EMAIL COMMUNICATION
`
`LEGAL ENTITY SECTION
`
`TYPE
`
`STATE/COUNTRY OF INCORPORATION
`
`GOODS AND/OR SERVICES SECTION
`
`e.l.f.
`
`YES
`
`YES
`
`e.l.f.
`
`The mark consists of standard characters, without claim to any
`particular font, style, size, or color.
`
`J.A. Cosmetics Corporation
`
`95 Ethel Road
`
`Edison
`
`New Jersey
`
`08817
`
`United States
`
`No
`
`CORPORATION
`
`New Jersey
`
`INTERNATIONAL CLASS
`
`003
`
`DESCRIPTION
`
`FILING BASIS
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)FIRST USE ANYWHERE DATE
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)FIRST USE IN COMMERCE DATE
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)SPECIMEN(cid:160)FILE NAME(S)
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)SPECIMEN DESCRIPTION
`
`GOODS AND/OR SERVICES SECTION
`
`COSMETICS AND PERSONAL CARE PRODUCTS,
`NAMELY, EYE PENCIL, EYE SHADOW, BLUSH, LIP
`GLOSS, LIPSTICK, LIP BALM, NAIL POLISH, FACIAL
`MOISTURIZER, CONCEALER
`
`Section 1(a)
`
`At least as early as 06/15/2004
`
`At least as early as 06/15/2004
`
`\\TICRS\EXPORT10\IMAGEOUT
`10\786\648\78664823\xml1\ APP0003.JPG
`
`Digital photograph of the mark as it appears directly on the
`goods (lip gloss, concealer)
`
`

`
`INTERNATIONAL CLASS
`
`018
`
`DESCRIPTION
`
`FILING BASIS
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)FIRST USE ANYWHERE DATE
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)FIRST USE IN COMMERCE DATE
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)SPECIMEN(cid:160)FILE NAME(S)
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)SPECIMEN DESCRIPTION
`
`COSMETIC BAGS SOLD EMPTY
`
`Section 1(a)
`
`At least as early as 12/01/2004
`
`At least as early as 12/01/2004
`
`\\TICRS\EXPORT10\IMAGEOUT
`10\786\648\78664823\xml1\ APP0004.JPG
`
`Digital photograph of the mark as it appears directly on the
`goods (cosmetic bag)
`
`GOODS AND/OR SERVICES SECTION
`
`INTERNATIONAL CLASS
`
`021
`
`DESCRIPTION
`
`FILING BASIS
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)FIRST USE ANYWHERE DATE
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)FIRST USE IN COMMERCE DATE
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)SPECIMEN(cid:160)FILE NAME(S)
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)SPECIMEN DESCRIPTION
`
`ADDITIONAL STATEMENTS SECTION
`
`MISCELLANEOUS STATEMENT
`
`SIGNATURE SECTION
`
`SIGNATURE
`
`SIGNATORY NAME
`
`SIGNATORY DATE
`
`SIGNATORY POSITION
`
`PAYMENT SECTION
`
`NUMBER OF CLASSES
`
`NUMBER OF CLASSES PAID
`
`SUBTOTAL AMOUNT
`
`TOTAL AMOUNT
`
`ATTORNEY
`
`NAME
`
`FIRM NAME
`
`STREET
`
`CITY
`
`STATE
`
`COSMETIC BRUSHES; APPLICATOR STICKS FOR
`APPLYING MAKEUP
`
`Section 1(a)
`
`At least as early as 04/01/2005
`
`At least as early as 04/01/2005
`
`\\TICRS\EXPORT10\IMAGEOUT
`10\786\648\78664823\xml1\ APP0005.JPG
`
`Digital photograph of the mark as it appears directly on the
`goods (eye brush)
`
`PRIOR APPLICATION: Applicant claims ownership of U.S.
`Application Serial No. 78/291835 for the mark E.L.F. EYES
`LIPS FACE.
`
`/Chester Rothstein/
`
`Chester Rothstein
`
`07/06/2005
`
`Attorney
`
`3
`
`3
`
`975
`
`975
`
`Chester Rothstein
`
`Amster, Rothstein & Ebenstein LLP
`
`90 Park Avenue
`
`New York
`
`New York
`
`

`
`ZIP/POSTAL CODE
`
`COUNTRY
`
`PHONE
`
`FAX
`
`EMAIL
`
`AUTHORIZED EMAIL COMMUNICATION
`
`ATTORNEY DOCKET NUMBER
`
`CORRESPONDENCE SECTION
`
`NAME
`
`FIRM NAME
`
`STREET
`
`CITY
`
`STATE
`
`ZIP/POSTAL CODE
`
`COUNTRY
`
`PHONE
`
`FAX
`
`EMAIL
`
`10016
`
`United States
`
`212-336-8000
`
`212-336-8001
`
`ptodocket@arelaw.com
`
`Yes
`
`44171-0005
`
`Chester Rothstein
`
`Amster, Rothstein & Ebenstein LLP
`
`90 Park Avenue
`
`New York
`
`New York
`
`10016
`
`United States
`
`212-336-8000
`
`212-336-8001
`
`ptodocket@arelaw.com
`
`AUTHORIZED EMAIL COMMUNICATION
`
`Yes
`
`FILING INFORMATION
`
`SUBMIT DATE
`
`TEAS STAMP
`
`Wed Jul 06 16:35:54 EDT 2005
`
`USPTO/BAS-XXXXXXXXXXXX-20
`050706163554609631-786648
`23-20073d191e2b257d971d8c
`fdc8048863be9-DA-367-2005
`0706163154836804
`
`

`
`PTO Form 1478 (Rev 6/2005)
`
`OMB No. 0651-0009 (Exp xx/xx/xxxx)
`
`Trademark/Service Mark Application, Principal Register
`
`Serial Number: 78664823
`Filing Date: 07/06/2005
`
`To the Commissioner for Trademarks:
`
`MARK:(cid:160)(Standard Characters, see mark)
`
`The mark consists of standard characters, without claim to any particular font, style, size, or color.
`
`The literal element of the mark consists of e.l.f..
`
`The applicant, J.A. Cosmetics Corporation, a corporation of New Jersey, residing at 95 Ethel Road, Edison, New Jersey, United States, 08817,
`requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register
`established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended.
`
`The applicant, or the applicant's related company or licensee, is using the mark in commerce, and lists below the dates of use by the applicant, or
`the applicant's related company, licensee, or predecessor in interest, of the mark on or in connection with the identified goods and/or services. 15
`U.S.C. Section 1051(a), as amended.
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)International Class 003: COSMETICS AND PERSONAL CARE PRODUCTS, NAMELY, EYE PENCIL, EYE SHADOW, BLUSH, LIP
`GLOSS, LIPSTICK, LIP BALM, NAIL POLISH, FACIAL MOISTURIZER, CONCEALER
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)International Class 018: COSMETIC BAGS SOLD EMPTY
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)International Class 021: COSMETIC BRUSHES; APPLICATOR STICKS FOR APPLYING MAKEUP
`
`In International Class 003, the mark was first used at least as early as 06/15/2004, and first used in commerce at least as early as 06/15/2004, and
`is now in use in such commerce. The applicant is submitting or will submit one specimen for each class showing the mark as used in commerce
`on or in connection with any item in the class of listed goods and/or services, consisting of a(n) Digital photograph of the mark as it appears
`directly on the goods (lip gloss, concealer).
`
`Specimen - 1
`
`In International Class 018, the mark was first used at least as early as 12/01/2004, and first used in commerce at least as early as 12/01/2004, and
`is now in use in such commerce. The applicant is submitting or will submit one specimen for each class showing the mark as used in commerce
`on or in connection with any item in the class of listed goods and/or services, consisting of a(n) Digital photograph of the mark as it appears
`directly on the goods (cosmetic bag).
`
`Specimen - 1
`
`In International Class 021, the mark was first used at least as early as 04/01/2005, and first used in commerce at least as early as 04/01/2005, and
`is now in use in such commerce. The applicant is submitting or will submit one specimen for each class showing the mark as used in commerce
`on or in connection with any item in the class of listed goods and/or services, consisting of a(n) Digital photograph of the mark as it appears
`directly on the goods (eye brush).
`
`Specimen - 1
`
`PRIOR APPLICATION: Applicant claims ownership of U.S. Application Serial No. 78/291835 for the mark E.L.F. EYES LIPS FACE.
`
`The applicant hereby appoints Chester Rothstein of(cid:160)Amster, Rothstein & Ebenstein LLP, 90 Park Avenue, New York, New York, United States,
`10016 to submit this application on behalf of the applicant. The attorney docket/reference number is 44171-0005.
`
`The USPTO is authorized to communicate with the applicant or its representative at the following email address: ptodocket@arelaw.com.
`
`A fee payment in the amount of $975 will be submitted with the application, representing payment for 3 class(es).
`
`Declaration
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`

`
`The undersigned, being hereby warned that willful false statements and the like so made are punishable by fine or imprisonment, or both, under
`18 U.S.C. Section 1001, and that such willful false statements, and the like, may jeopardize the validity of the application or any resulting
`registration, declares that he/she is properly authorized to execute this application on behalf of the applicant; he/she believes the applicant to be
`the owner of the trademark/service mark sought to be registered, or, if the application is being filed under 15 U.S.C. Section 1051(b), he/she
`believes applicant to be entitled to use such mark in commerce; to the best of his/her knowledge and belief no other person, firm, corporation, or
`association has the right to use the mark in commerce, either in the identical form thereof or in such near resemblance thereto as to be likely,
`when used on or in connection with the goods/services of such other person, to cause confusion, or to cause mistake, or to deceive; and that all
`statements made of his/her own knowledge are true; and that all statements made on information and belief are believed to be true.
`
`Signature: /Chester Rothstein/(cid:160)(cid:160)(cid:160)Date: 07/06/2005
`Signatory's Name: Chester Rothstein
`Signatory's Position: Attorney
`
`Mailing Address:
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)Chester Rothstein
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)90 Park Avenue
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)New York, New York 10016
`
`RAM Sale Number: 367
`RAM Accounting Date: 07/07/2005
`
`Serial Number: 78664823
`Internet Transmission Date: Wed Jul 06 16:35:54 EDT 2005
`TEAS Stamp: USPTO/BAS-XXXXXXXXXXXX-20050706163554609
`631-78664823-20073d191e2b257d971d8cfdc80
`48863be9-DA-367-20050706163154836804
`
`

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`eyesviépyface
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`6 -I-P‘9‘t%5$*O“a' Smudge Eye Brush