AB STRACT
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`Disclosed herein are a method and apparatus for one—click purchasing. The
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`repeated order pattern of a user is analyzed based on the purchase information of the
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`user stored through an application, an automatically repeating order for the user is
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`generated based on the repeated order pattern, an event time corresponding to the
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`automatically repeating order is set, and information about an event corresponding to the
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`automatically repeating order may be sent to the user using a one—click push message at
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`the event time. An event for appropriately placing an order depending on the user’s
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`situation may be generated, whereby a user may automatically place an order depending
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`on the circumstances without manually making complicated settings.
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`34
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