Trademark Trial and Appeal Board Electronic Filing System. http://estta.uspto.gov
`ESTTA429922
`ESTTA Tracking number:
`09/12/2011
`
`Filing date:
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`92054315
`Plaintiff
`Revive Franchising LLC
`CARL OPPEDAHL
`OPPEDAHL PATENT LAW FIRM LLC
`12000 N PECOS ST #252
`WESTMINSTER, CO 80234
`UNITED STATES
`docket-oppedahl@oppedahl.com
`Motion to Amend Pleading/Amended Pleading
`Carl Oppedahl
`docket-oppedahl@oppedahl.com
`/s/
`09/12/2011
`20110912 Amended Petition to Cancel as Filed.pdf ( 13 pages )(86388 bytes )
`20110912-Exhibits.pdf ( 52 pages )(8571546 bytes )
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`Proceeding
`Party
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`Correspondence
`Address
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`Submission
`Filer's Name
`Filer's e-mail
`Signature
`Date
`Attachments
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`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
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`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
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`Registration No. 3,544,234
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`REVIVE FRANCHISING LLC,
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`Petitioner,
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`V.
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`& ∋(

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`THE FRS COMPANY,
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`Registrant.
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`Q/Q/Q/Q/Q/Q/Q/Q/Q/Q/Q/Q/Q/M
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`Cancellation No. 92054315
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`!∀∀
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#∃%
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`AMENDED PETITION TO CANCEL
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`,∀./∀0∀1! 2 
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`Petitioner REVIVE FRANCHISING, LLC (“Petitioner”), a limited liability corporation
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`duly organized and existing under the laws of the State of Colorado with its principal place of
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`33∃∃
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`business located at 945 West Kenyon Avenue, Suite 200, Englewood, Colorado 80110 hereby
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`petitions to cancel Registration No. 3,544,234.
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`To the best of Petitioner’s knowledge, the name and address of the current owner of
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`Registration No. 3,544,234 is The FRS COMPANY (“Registrant”), 101 Lincoln Centre Drive,
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`Suite 500, Foster City, California 94404.
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`The above-identified petitioner believes that it will be damaged by the above-identified
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`registration, and hereby petitions to cancel the same.
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`As grounds in support of its petition, Petitioner asserts as follows:
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`1.
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`On March 8, 2007, Registrant’s predecessor, Creative Concoctions LLC, filed an
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`application under Section 1(b) to register the mark Healthy Energy for “Non-alcoholic fruit juice
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`beverages” in International Class 032. That application was assigned Application No.
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`77/126,151 C%he‘l5l apphcafion”)
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`On June 20, 2007, the United States Patent and Trademark Office (“USPTO”)
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`issued an office action for the ‘l5l application. In that office action, the examiner refused
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`registration of Healthy Energy as merely descriptive under Section 2(e)(l).
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`On December 20, 2007, counsel for Creative Concoctions responded to the
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`outstanding office action, arguing: “The examining attorney has reviewed the mark and
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`considered it descriptive. However, the attorney has failed to provide any evidence that
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`HEALTHY ENERGY is descriptive for a drink. How can Energy be healthy. The mark is
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`suggestive that the properties in the drink are good for you and keep you active. The mark is
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`suggestive not descriptive.”
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`4.
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`On April 2, 2008, the USPTO mailed a Notice of Publication under §l2(a) to
`
`counsel for Creative Concoctions.
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`On July 15, 2008, the USPTO issued a Notice ofAllowance for the ‘ISI
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`application.
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`On October 31, 2008, counsel for Registrant filed a statement of use, including a
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`declaration signed by Registrant’s CEO, Maigread Eichten, alleging a first use in commerce date
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`of January 00, 2007 and including a specimen allegedly showing “a(n) Printout from Applicant's
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`website which show the mark in connection the goods, and includes information necessary to
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`order the goods in accordance with TMEP § 904.06(a).”
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`A January 1, 2007 archive of Registrant’s website, http://www.frs.com, reveals a
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`previous owner, Firstline Mobility. See Exhibit A, Archive of http://www.frs.com dated January
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`A January 26, 2007 archive of http://www.frs.com continues to show a webpage
`
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`for Firstline Mobility. See Exhibit B, Archive of http://www.frs.com dated January 26, 2007.
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`WHOIS domain registration information indicates that Registrant acquired
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`http://www.frs.com on February 1, 2007. See Exhibit C, WHOIS domain registration for
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`frs.com.
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`A February 16, 2007 archive of http://www.frs.com indicates that the webpage
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`then belonged to Registrant. See Exhibit D, Archive of http://www.frs.com dated February 16,
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`2007.
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`An April 12, 2007 archive of http://www.frs.com prominently displays a set of
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`containers labeled “FRS® all natural antioxidant health drink”. The top of the container includes
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`product information such as “non-carbonated” and “healthy energy”. See Exhibit E, Archive of
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`http://www.frs.com dated April 12, 2007.
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`A January 26, 2007 archive of the main page of Registrant’s second website,
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`http://www.frsenergy.com, now defunct, reveals little. See Exhibit F, Archive of
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`http://www.frsenergy.com dated January 26, 2007.
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`A February 5, 2007 archive of the FRS Online Store, available from the “Where
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`to get FRS” link on http://www.frsenergy.com, includes detailed product information. See
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`Exhibit G, Archive of FRS Online Store dated February 5, 2007.
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`Upon information and belief, the term “healthy energy” is not used on the
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`February 5, 2007 webpage. See Exhibit G, Archive of FRS Online Store dated February 5, 2007.
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`On the February 5, 2007 webpage, the words “Stock Change in Progress
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`Available Feb Sm” are written over the “Ready-to-Drink” products. See Exhibit G, Archive of
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`FRS Online Store dated February 5, 2007.
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`A January 12, 2007 Archive of the FRS Ready to Drink Beverage, located under
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`the product menu, includes a picture of the ready-to-drink bottle. See Exhibit H, FRS Ready to
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`“healthy energy”. See Exhibit H, FRS Ready to Drink Beverage dated January 12, 2007.
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`A February 24, 2007 archive of the FRS Online Store available from
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`http://www.frsenergy.com shows the updated packaging for the ready-to-drink product. See
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`Exhibit 1, Archive of FRS Online Store dated February 24, 2007.
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`Selecting the ready-to-drink product provides a closer view of the product
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`packaging, which reads “FRS all natural antioxidant health drink” or “FRS low calorie
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`antioxidant health drink”. See Exhibit J, Archive of FRS Ready-to-Drink Beverages dated
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`A June 6, 2007 archive of http://www.frsenergy.com prominently displays a set of
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`product information such as “non-carbonated” and “healthy energy”. See Exhibit K, Archive of
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`http://www.frsenergy.com dated June 6, 2007.
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`A June 30, 2007 archive of http://www.frsenergy.com shows the addition of
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`“FRS” and “healthy energy” to the website header. See Exhibit L, Archive of
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`http://www.frsenergy.com dated June 30, 2007.
`
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`An article from the Functional Drinks Newsletter dated February 20, 2007,
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`available on http://www.frs.com, shows the “FRS all natural antioxidant health drink” and “FRS
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`low calorie antioxidant health drink” packaging. See Exhibit M, Functional Drinks article.
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`An article from the Santa Barbara News-Press dated February 22, 2007, available
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`on http://www.frs.com, shows the “FRS all natural antioxidant health drink” and “FRS low
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`calorie antioxidant health drink” packaging. See Exhibit N, Santa Barbara News-Press article.
`
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`24.
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`An article from USA Today dated April 11, 2007, available on
`
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`http://www.frs.com, shows the “FRS all natural antioxidant health drink” and “FRS low calorie
`
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`antioxidant health drink” packaging. See Exhibit 0, USA Today article.
`
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`25.
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`031%%∃∃;!6  862≅ΧΧ777 8 ! .
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`A February 11, 2008 archive of http://www.frs.com includes the phrase “healthy
`
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` 1,86 .= &626+6∀61
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`energy” after the FRS mark. The phrase “healthy energy” appears to have the registered
`
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`trademark symbol after it. See Exhibit P, Archive of http://www.frs.com dated February 11,
`
`2008.
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`In the February/March 2006 issue of She Knows Diet & Fitness Magazine, the
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`product sold under the ‘234 registration is described as a “healthier energy drink alternative”.
`
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`See Exhibit Q, She Knows article.
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`The article attached as Exhibit Q is available on Registrant’s website.
`
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`28.
`
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`!∀8 . 0 ! .//(!6∃∃∃∆/!062 /3! ∀/
`An article from Forbes.com dated March 30, 2006 describes the product sold
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`3
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`under the ‘234 registration as an “an antioxidant energy drink” which “contains healthful
`
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`benefits.” See Exhibit R, Forbes.com article.
`
`#
`29.
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`The article attached as Exhibit R is available on Registrant’s website.
`
`∃
`30.
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`
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`An article from Ask Hungry Girl dated May 10, 2006 describes the product sold
`
`3
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`under the ‘234 registration as “basically a healthy (and delicious) drink that's packed with
`
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`vitamins and antioxidants and gives you tons of energy.” See Exhibit S, Ask Hungry Girl article.
`
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`The article attached as Exhibit S is available on Registrant’s website.
`
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`
`
`32.
`
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`2∀//(!6;∃∃Α  
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`In a press release dated March 8, 2007, Registrant states that the product sold
`
`3
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`under the ‘234 registration “was recognized by the Beverage Innovations Awards for its health
`
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`benefits including improved mental and physical performance, reduced fatigue and improved
`
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`concentration.” See Exhibit T, March 8, 2007 press release.
`
`
`33.
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`&6(!6;∃∃Α2∀836/!062 /3! ∀/3
`/6Ε
`The March 8, 2007 press release further describes the product sold under the ‘234
`
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`+!
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`registration as “a scientifically developed, patented formula that combines nature’s most
`
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`powerful antioxidants and essential vitamins to provide a sustained, healthy energy boost and
`
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`long-term antioxidant health protection.” See Exhibit T, March 8, 2007 press release.
`
`
`34.
`
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`A press release from Registrant dated September 24, 2007 is titled
`
`“HEALTHYENERGY. COM GOES LIVE TO PROVIDE CONSUMERS WITH A HEALTHIER
`+&)

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`ALTERNATIVE IN ENERGY DRINKS”. See Exhibit U, September 24, 2007 press release.
`
`
`35.
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`The September 24, 2007 press release describes Registrant as “a developer and
`
`/03  86∀61
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`distributor of healthy energy beverages”. See Exhibit U, September 24, 2007 press release.
`
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`36.
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`The September 24, 2007 press release includes the following quote from
`
`( /!6
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`Maigread Eichten, Registrant’s president and CEO, “HealthyEnergy.com is a great way for us to
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`energy/rejuvenation, health and wellness, and weight management. See Exhibit Y, Wikipedia
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`mint”. See Exhibit Z, Letter from Jonathan Hyman dated July 1, 2007.
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`The term for which registration has been obtained is a common laudatory phrase
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`demonstrates that “healthy energy” is a common laudatory phrase. See Exhibits W and X, for
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`of the phrase “healthy energy” in the relevant industry.
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`THIRD CAUSE OF ACTION
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`FOURTH CAUSE OF ACTION
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