ESTTA Tracking number:
`
`Filing date:
`
`ESTTA1326845
`12/06/2023
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`Notice of Opposition
`
`Notice is hereby given that the following party opposes registration of the indicated application.
`
`Opposer information
`
`Name
`Granted to date
`of previous ex-
`tension
`Address
`
`Attorney informa-
`tion
`
`Docket no.
`
`Monster Energy Company
`12/20/2023
`
`1 MONSTER WAY
`CORONA, CA 92879
`UNITED STATES
`
`ARI FEINSTEIN
`KNOBBE MARTENS OLSON & BEAR LLP
`1717 PENNSYLVANIA AVE. N.W., STE. 900
`WASHINGTON, DC 20006
`UNITED STATES
`Primary email: efiling@knobbe.com
`Secondary email(s): MEC.TTAB@knobbe.com
`(202) 640-6400
`HANB.17045M
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`98010271
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`08/22/2023
`12/20/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 009. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: sunglasses; cases for glasses and
`sunglasses; cell phone cases; mobile phone chargers; audio books in the nature of novels, short stor-
`ies, and nonfiction; downloadable non-fiction books in the field of movies; downloadable series of fic-
`tion e-books in the field of horror, fantasy, and sci-fi; downloadable postcards; downloadable elec-
`tronic greeting cards; decorative magnets; downloadable posters; downloadable materials, namely,
`written articles in the field of horror and science fiction related matters; downloadable publications,
`namely, magazines, books, collector memorabilia in the nature of event programs in the fields of
`films, characters, television series, celebrities and authors of the horror and sci-fi genres; download-
`able movies, televisions shows and video programs featuring horror, fantasy and science fiction
`movies and characters
`
`Applicant information
`
`Application no.
`
`98010280
`
`Publication date
`
`08/22/2023
`
`

`

`Opposition filing
`date
`Applicant
`
`12/06/2023
`
`Opposition period
`ends
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 016. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: sticker books; printed flip books; printed
`coloring books; printed comic books; printed autograph books; printed story books; printed children's
`books; series of printed fiction books; printed books in the field of movies; printed children's activity
`books; printed postcards; printed greeting cards; printed calendars; flags and pennants of paper; art
`prints; framed art prints; printed posters; art prints on canvas; original art pictures on canvas; paint-
`ings; printed crossword puzzles; sculptures and busts of paper and cardboard; paper Halloween dec-
`orations; paper party decorations; printed magazines featuring stories, pictures, information and art-
`icles of interest for fans of the horror, fantasy and science fiction genre; printed newsletters in the
`field of horror, fantasy and sci-fi entertainment related events and merchandise; printed materials,
`namely, written articles in the field of horror, fantasy and science fiction related matters; printed pub-
`lications, namely, magazines, books, collector memorabilia in the nature of event programs in the
`fields of films, characters, television series, celebrities and authors of the horror, fantasy and sci-fi
`genres; collectible printed trading cards
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`98010286
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`08/22/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 021. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: beverage glassware; shot glasses; mugs;
`cups; coffee mugs; beer mugs; pint drinking glasses; travel mugs; insulated mugs; drinking glasses,
`namely, tumblers; sculptures and busts of crystal, earthenware, terra cotta, glass and porcelain
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`98010288
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`08/08/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 024. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: beach towels; bed sheets; duvets; fleece
`blankets; bed blankets; throw blankets; shower curtains of textile or plastic; cloth, nylon, fabric, and
`plastic flags and pennants; textile wall hangings; curtains
`
`

`

`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`98010300
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`10/10/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 030. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: breakfast cereals; barbecue sauce; hot
`sauce
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`98010301
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`08/01/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 032. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: beer
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97551273
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/11/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 024. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: beach towels; bed sheets; duvets; fleece
`blankets; bed blankets; throw blankets; shower curtains; cloth, nylon, fabric, and plastic flags and
`pennants; textile wall hangings; curtains
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97551271
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/18/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`
`

`

`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 021. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: Beverage glassware; shot glasses; mugs;
`cups; coffee mugs; beer mugs; pint drinking glasses; travel mugs; insulated mugs; drinking glasses,
`namely, tumblers; sculptures and busts of crystal, earthenware, terra cotta, glass and porcelain
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97550802
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`08/08/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 009. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: sunglasses; cases for glasses and
`sunglasses; cell phone cases; mobile phone chargers; audio books in the nature of novels, short stor-
`ies, and nonfiction; downloadable non-fiction books in the field of movies; downloadable series of fic-
`tion e-books in the field of horror, fantasy, and sci-fi; downloadable postcards; downloadable elec-
`tronic greeting cards; decorative magnets; downloadable posters; downloadable materials, namely,
`written articles in the field of horror and science fiction related matters; downloadable publications,
`namely, magazines, books, collector memorabilia in the nature of event programs in the fields of
`films, characters, television series, celebrities and authors of the horror and sci-fi genres; download-
`able movies, televisions shows and video programs featuring horror, fantasy and science fiction
`movies and characters
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97551282
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/18/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 029. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: jerky
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97688001
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/18/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`

`

`Goods/services affected by opposition
`
`Class 030. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: breakfast cereals
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97551285
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/18/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 030. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: coffee; barbecue sauce; hot sauce
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97551287
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/18/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 032. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: beer
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97559333
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/18/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 021. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: Beverage glassware; shot glasses; mugs;
`cups; coffee mugs; beer mugs; pint drinking glasses; travel mugs; insulated mugs; drinking glasses,
`namely, tumblers; sculptures and busts of crystal, earthenware, terra cotta, glass and porcelain
`
`Applicant information
`
`Application no.
`Opposition filing
`
`97559343
`12/06/2023
`
`Publication date
`Opposition period
`
`07/11/2023
`
`

`

`date
`Applicant
`
`ends
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 029. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: jerky
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97559345
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/11/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 030. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: coffee; barbecue sauce; hot sauce
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97559348
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/11/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 032. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: beer
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97688006
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/18/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 030. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: breakfast cereals
`
`

`

`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97561377
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/18/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 021. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: Beverage glassware; shot glasses; mugs;
`cups; coffee mugs; beer mugs; pint drinking glasses; travel mugs; insulated mugs; drinking glasses,
`namely, tumblers; sculptures and busts of crystal, earthenware, terra cotta, glass and porcelain
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97561388
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/11/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 029. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: jerky
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97561390
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/11/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 030. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: coffee; barbecue sauce; hot sauce
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97561391
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/11/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`

`

`Goods/services affected by opposition
`
`Class 032. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: beer
`
`Applicant information
`
`Application no.
`Opposition filing
`date
`Applicant
`
`97688016
`12/06/2023
`
`Publication date
`Opposition period
`ends
`
`07/18/2023
`
`Lococho, LLC
`15821 VENTURA BOULEVARD, SUITE 370
`ENCINO, CA 91436
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 030. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: breakfast cereals
`
`Grounds for opposition
`
`Priority and likelihood of confusion
`Other
`
`Trademark Act Section 2(d)
`Common law rights as asserted in the Consolid-
`ated Notice of Opposition
`
`Marks cited by opposer as basis for opposition
`
`U.S. registration
`no.
`Register
`Registration date
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`U.S. registration
`no.
`Register
`Registration date
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`6451182
`
`Principal
`08/17/2021
`
`MONSTER
`
`Application date
`
`12/13/2017
`
`Foreign priority
`date
`
`NONE
`
`The mark consists of the stylized term "MONSTER" with a slash mark through
`the letter "O".
`Class 032. First use: First Use: Mar 27, 2002 First Use In Commerce: Apr 18,
`2002
`Non-alcoholic beverages, namely, soft drinks, energy drinks, sports drinks, and
`fruit juice drinks
`
`6760278
`
`Principal
`06/14/2022
`
`MONSTER
`
`NONE
`
`Application date
`
`08/26/2021
`
`Foreign priority
`date
`
`NONE
`
`Class 032. First use: First Use: Mar 27, 2002 First Use In Commerce: Apr 18,
`2002
`
`

`

`Energy drinks; Fruit drinks; Soft drinks; Sports drinks
`
`U.S. registration
`no.
`Register
`Registration date
`
`4036681
`
`Principal
`10/11/2011
`
`Application date
`
`09/11/2007
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`MONSTER ENERGY
`
`NONE
`
`Class 032. First use: First Use: Mar 27, 2002 First Use In Commerce: Apr 18,
`2002
`Non-alcoholic beverages, namely, energy drinks, excluding perishable beverage
`products that contain fruit juice or soy
`
`U.S. registration
`no.
`Register
`Registration date
`
`3057061
`
`Principal
`02/07/2006
`
`Application date
`
`04/18/2002
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`MONSTER ENERGY
`
`NONE
`
`Class 032. First use: First Use: Mar 27, 2002 First Use In Commerce: Apr 18,
`2002
`Fruit juice drinks having a juice content of 50% or less by volume that are shelf
`stable, carbonated soft drinks, carbonated drinks enhanced with vitamins, miner-
`als, nutrients, amino acids and/or herbs, [ aerated water, soda water and seltzer
`water, ] but excluding perishable beverage products that contain fruit juice or
`soy, whether such products are pasteurized or not
`
`U.S. registration
`no.
`Register
`Registration date
`
`5820689
`
`Principal
`07/30/2019
`
`Application date
`
`01/15/2019
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`MONSTER ENERGY
`
`NONE
`
`Class 009. First use: First Use: Jun 30, 2002 First Use In Commerce: Jun 30,
`2002
`Sport helmets; video recordings featuring sports, extreme sports and motor
`sports; downloadable software for mobile devices for playing games; download-
`able electronic game software for use on mobile devices; downloadable game
`software; downloadable interactive game programs; downloadable video game
`software and programs
`Class 021. First use: First Use: Jan 2005 First Use In Commerce: Jan 2005
`Beverageware; insulated beverage containers for domestic use; bottles, sold
`
`

`

`empty; drinking bottles for sports; water bottles sold empty; bottle openers
`Class 022. First use: First Use: Dec 20, 2006 First Use In Commerce: Dec 20,
`2006
`Lanyards; lanyards for holding whistles, keys, badges, identification cards, event
`passes, media passes, photographs, recording equipment, or similar conveni-
`ences; tents
`Class 024. First use: First Use: Jul 2003 First Use In Commerce: Jul 2003
`Towels; blankets for outdoor use
`Class 025. First use: First Use: May 24, 2002 First Use In Commerce: May 24,
`2002
`Clothing, namely, Tops, shirts, t-shirts, sweat shirts, jackets, bottoms, pants,
`bandanas, sweat bands, gloves; headwear; hats; beanies
`Class 028. First use: First Use: Dec 8, 2011 First Use In Commerce: Dec 8,
`2011
`Toy cars; remote control toys, namely, cars; cornhole game sets; cornhole game
`boards; cornhole bags; surf boards; skate boards; snowboards; golf bags
`
`U.S. registration
`no.
`Register
`Registration date
`
`5661940
`
`Principal
`01/22/2019
`
`Application date
`
`10/19/2016
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`MONSTER ENERGY
`
`NONE
`
`Class 016. First use: First Use: Jan 2004 First Use In Commerce: Jan 2004
`Stickers; sticker kits comprising stickers and decals; decals; posters; calendars;
`money clips; blackboards; temporary tattoo transfers; pens; writing utensils; ad-
`vertising signs of cardboard and paper
`
`U.S. registration
`no.
`Register
`Registration date
`
`5114854
`
`Principal
`01/03/2017
`
`Application date
`
`12/02/2013
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`MONSTER ENERGY
`
`NONE
`
`Class 043. First use: First Use: Oct 17, 2016 First Use In Commerce: Oct 17,
`2016
`Restaurant services; bar services
`
`U.S. registration
`no.
`Register
`Registration date
`
`5826919
`
`Principal
`08/06/2019
`
`Word mark
`
`JAVA MONSTER
`
`Application date
`
`01/16/2019
`
`Foreign priority
`date
`
`NONE
`
`

`

`Design mark
`Description of
`mark
`Goods/services
`
`NONE
`
`Class 009. First use: First Use: Jul 15, 2013 First Use In Commerce: Jul 15,
`2013
`Cameras; headphones; sunglasses; eyewear; cases for sunglasses and eye-
`wear
`Class 018. First use: First Use: Oct 17, 2018 First Use In Commerce: Oct 17,
`2018
`Sports bags; gym bags; athletic bags; traveling bags; all-purpose carrying bags;
`backpacks
`Class 021. First use: First Use: Mar 20, 2018 First Use In Commerce: Mar 20,
`2018
`Beverageware; insulated beverage containers for domestic use; heat-insulated
`containers for beverages
`Class 025. First use: First Use: Mar 29, 2012 First Use In Commerce: Mar 29,
`2012
`Tops being clothing; shirts; t-shirts; sweat shirts; jackets
`
`U.S. registration
`no.
`Register
`Registration date
`
`3959457
`
`Principal
`05/10/2011
`
`Application date
`
`12/08/2005
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`JAVA MONSTER
`
`NONE
`
`Class 032. First use: First Use: Apr 27, 2007 First Use In Commerce: Apr 27,
`2007
`Beverages, namely, soft drinks; non-carbonated energy drinks; non-carbonated
`sports drinks; soft drinks and non-carbonated energy drinks, all enhanced with
`vitamins, minerals, nutrients, amino acids, and/or herbs, but excluding perish-
`able beverage products that contain fruit juice or soy, whether such products are
`pasteurized or not
`
`U.S. registration
`no.
`Register
`Registration date
`
`5018111
`
`Principal
`08/09/2016
`
`Application date
`
`03/15/2016
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`JAVA MONSTER
`
`NONE
`
`Class 030. First use: First Use: Apr 27, 2007 First Use In Commerce: Apr 27,
`2007
`Ready to drink coffee, iced coffee and coffee based beverages; ready to drink
`flavored coffee, iced coffee and coffee based beverages
`
`U.S. registration
`
`5689189
`
`Application date
`
`05/08/2018
`
`

`

`no.
`Register
`Registration date
`
`Principal
`03/05/2019
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`JAVA MONSTER
`
`NONE
`
`Class 043. First use: First Use: Mar 2013 First Use In Commerce: Mar 2013
`Bar services; Café services; Coffee bars; Mobile restaurant services; Restaur-
`ant services; Mobile café services for providing food and drink
`
`U.S. registration
`no.
`Register
`Registration date
`
`5581661
`
`Principal
`10/09/2018
`
`Application date
`
`05/08/2017
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`ESPRESSO MONSTER
`
`NONE
`
`Class 030. First use: First Use: Oct 2017 First Use In Commerce: Oct 2017
`Ready to drink coffee, iced coffee and coffee based beverages; ready to drink
`flavored coffee, iced coffee and coffee based beverages; beverages with coffee
`base
`Class 032. First use: First Use: Oct 2017 First Use In Commerce: Oct 2017
`Non-alcoholic beverages, namely, soft drinks and energy drinks
`
`U.S. registration
`no.
`Register
`Registration date
`
`5536335
`
`Principal
`08/07/2018
`
`Application date
`
`07/19/2016
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`CAFFÃ# MONSTER
`
`NONE
`
`Class 030. First use: First Use: Jan 2018 First Use In Commerce: Jan 2018
`Ready to drink coffee, iced coffee and coffee based beverages; ready to drink
`flavored coffee, flavored iced coffee and flavored coffee based beverages
`Class 032. First use: First Use: Jan 2018 First Use In Commerce: Jan 2018
`Non-alcoholic beverages, namely, energy drinks; energy drinks enhanced with
`vitamins, minerals, nutrients, amino acids and/or herbs
`
`U.S. registration
`no.
`Register
`Registration date
`
`4376796
`
`Principal
`07/30/2013
`
`Application date
`
`07/02/2010
`
`Foreign priority
`date
`
`NONE
`
`

`

`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`MUSCLE MONSTER
`
`NONE
`
`Class 005. First use: First Use: Mar 18, 2013 First Use In Commerce: Mar 18,
`2013
`Nutritional supplements in liquid form
`Class 032. First use: First Use: Mar 18, 2013 First Use In Commerce: Mar 18,
`2013
`Beverages, namely, soft drinks; non-alcoholic and non-carbonated drinks en-
`hanced with vitamins, minerals, nutrients, proteins, amino acids and/or herbs;
`non-carbonated energy or sports drinks; all the foregoing goods exclude perish-
`able beverage products that contain fruit juice or soy, whether such products are
`pasteurized or not
`
`U.S. registration
`no.
`Register
`Registration date
`
`4451535
`
`Principal
`12/17/2013
`
`Application date
`
`07/10/2013
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`MUSCLE MONSTER
`
`NONE
`
`Class 005. First use: First Use: Mar 18, 2013 First Use In Commerce: Mar 18,
`2013
`Vitamin fortified beverages
`Class 029. First use: First Use: Mar 18, 2013 First Use In Commerce: Mar 18,
`2013
`Dairy-based beverages; dairy-based energy shakes; energy shakes; [ coffee en-
`ergy shakes; ] chocolate energy shakes
`Class 030. First use: First Use: Mar 18, 2013 First Use In Commerce: Mar 18,
`2013
`[ Ready to drink coffee based beverages; ] ready to drink chocolate-based
`beverages
`
`U.S. registration
`no.
`Register
`Registration date
`
`4604556
`
`Principal
`09/16/2014
`
`Application date
`
`11/22/2013
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`PUNCH MONSTER
`
`NONE
`
`Class 005. First use: First Use: Jan 9, 2014 First Use In Commerce: Jan 9, 2014
`Nutritional supplements in liquid form; vitamin fortified beverages
`Class 032. First use: First Use: Jan 9, 2014 First Use In Commerce: Jan 9, 2014
`Non-alcoholic beverages, namely, energy drinks, energy drinks flavored with
`juice, fruit-flavored drinks, soft drinks, sports drinks, all enhanced with vitamins,
`minerals, nutrients, amino acids and/or herbs; all the foregoing goods exclude
`
`

`

`perishable beverage products that contain fruit juice or soy, whether such
`products are pasteurized or not
`
`U.S. registration
`no.
`Register
`Registration date
`
`4716750
`
`Principal
`04/07/2015
`
`Application date
`
`02/24/2012
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`JUICE MONSTER
`
`NONE
`
`Class 005. First use: First Use: Jun 23, 2014 First Use In Commerce: Jun 23,
`2014
`Nutritional supplements in liquid form
`Class 032. First use: First Use: Jun 23, 2014 First Use In Commerce: Jun 23,
`2014
`Non-alcoholic beverages, namely, energy drinks and drinks enhanced with vit-
`amins, minerals, nutrients, amino acids and/or herbs, but excluding perishable
`beverage products that contain fruit juice or soy
`
`U.S. registration
`no.
`Register
`Registration date
`
`6724528
`
`Principal
`05/24/2022
`
`Application date
`
`05/18/2021
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`REHAB MONSTER
`
`NONE
`
`Class 030. First use: First Use: Feb 2021 First Use In Commerce: Feb 2021
`Tea; iced tea; tea based beverages; ready to drink tea; ready to drink flavored
`tea
`Class 032. First use: First Use: Feb 2021 First Use In Commerce: Feb 2021
`Non-alcoholic beverages, namely, soft drinks, energy drinks, sports drinks, and
`fruit juice drinks
`
`U.S. registration
`no.
`Register
`Registration date
`
`3914828
`
`Principal
`02/01/2011
`
`Application date
`
`04/02/2009
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`M MONSTER ENERGY
`
`The mark consists of a stylized letter "M" and the stylized words "MONSTER
`ENERGY".
`Class 009. First use: First Use: Jan 2006 First Use In Commerce: Jan 2006
`Sports helmets
`
`U.S. registration
`
`3908600
`
`Application date
`
`04/02/2009
`
`

`

`no.
`Register
`Registration date
`
`Principal
`01/18/2011
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`M MONSTER ENERGY
`
`The mark consists of a stylized letter "M" and stylized words "MONSTER EN-
`ERGY".
`Class 016. First use: First Use: Jan 2004 First Use In Commerce: Jan 2004
`Stickers; sticker kits comprising stickers and decals; decals
`
`U.S. registration
`no.
`Register
`Registration date
`
`5676514
`
`Principal
`02/12/2019
`
`Application date
`
`01/31/2018
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`M MONSTER ENERGY
`
`The mark consists of the letter "M" in the form of a claw above the words "MON-
`STER ENERGY".
`Class 024. First use: First Use: Jul 2003 First Use In Commerce: Jul 2003
`Towels
`
`U.S. registration
`no.
`Register
`Registration date
`
`5664586
`
`Principal
`01/29/2019
`
`Application date
`
`12/04/2017
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`M MONSTER ENERGY
`
`The mark consists of a stylized letter "M" in the form of a claw above the words
`"MONSTER ENERGY".
`Class 021. First use: First Use: Jan 2010 First Use In Commerce: Jan 2010
`Beverageware; insulated beverage containers for domestic use; drinking bottles
`for sports; water bottles sold empty
`
`U.S. registration
`no.
`Register
`Registration date
`
`5114853
`
`Principal
`01/03/2017
`
`Application date
`
`11/27/2013
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`M MONSTER ENERGY
`
`The mark consists of the letter "M" in the form of a claw above the words "MON-
`STER ENERGY".
`Class 043. First use: First Use: Oct 17, 2016 First Use In Commerce: Oct 17,
`2016
`Restaurant services; bar services
`
`

`

`U.S. registration
`no.
`Register
`Registration date
`
`3134841
`
`Principal
`08/29/2006
`
`Application date
`
`05/07/2003
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`Goods/services
`
`M MONSTER ENERGY
`
`NONE
`
`Class 032. First use: First Use: Mar 27, 2002 First Use In Commerce: Apr 18,
`2002
`Beverages, namely, carbonated soft drinks, carbonated soft drinks enhanced
`with vitamins, minerals, nutrients, amino acids and/or herbs, carbonated [ and
`non-carbonated ] energy and sports drinks, fruit juice drinks having a juice con-
`tent of 50% or less by volume that are shelf stable, [ and aerated water, soda
`water and seltzer water, ] but excluding perishable beverage products that con-
`tain fruit juice or soy, whether such products are pasteurized or not
`
`U.S. registration
`no.
`Register
`Registration date
`
`5570782
`
`Principal
`09/25/2018
`
`Application date
`
`05/17/2018
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`Design mark
`Description of
`mark
`
`Goods/services
`
`M MONSTER ENERGY
`
`The mark consists of a stylized letter "M" in the form of a claw displayed in green
`above the stylized word "MONSTER" which appears in the color white with a sil-
`ver outline, which is above the word "ENERGY" which appears in the color
`green, all on a black background.
`Class 009. First use: First Use: Jun 30, 2002 First Use In Commerce: Jun 30,
`2002
`Sport helmets; video recordings featuring sports, extreme sports and motor
`sports
`Class 014. First use: First Use: Jun 30, 2010 First Use In Commerce: Jun 30,
`2010
`Watches
`Class 016. First use: First Use: Jan 2004 First Use In Commerce: Jan 2004
`Stickers, sticker kits comprising stickers and decals; decals; posters; calendars
`Class 018. First use: First Use: May 24, 2002 First Use In Commerce: May 24,
`2002
`All-purpose sport bags; all-purpose carrying bags; backpacks; duffel bags
`Class 025. First use: First Use: May 24, 2002 First Use In Commerce: May 24,
`2002
`Clothing, namely, t-shirts, hooded shirts and hooded sweatshirts; sweat shirts,
`jackets, pants, bandanas, sweat bands, gloves and motorcycle gloves;
`headgear, namely, hats and beanies
`
`Attachments
`
`2023-12-06 Final Consolidated Notice of Opposition - 98010271 - HANB.
`17045M.pdf(2098589 bytes )
`NOP Exhibits 1-25 - HANB.17045M.pdf(5039171 bytes )
`
`

`

`Signature
`Name
`Date
`
`/Ari Feinstein/
`Ari Feinstein
`12/06/2023
`
`

`

` 
`
`HANB.17045M
`
`
`TRADEMARK
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`
`
`
`
`
`
`
`Consolidated Opposition No.: ______________
`
`Serial Nos.: 98/010271, 98/010280, 98/010286,
`98/010288, 98/010300, 98/010301
`
`Mark: SHOCK MONSTER
`
`Serial Nos.: 97/551273, 97/551271, 97/550802,
`97/551282, 97/688001, 97/551285, 97/551287
`
`Mark: FAMOUS MONSTERS
`
`Serial Nos.: 97/559333, 97/559343, 97/559345,
`97/559348, 97/688006
`
`Mark: FAMOUS MONSTERS OF FILMLAND
`
`Serial Nos.: 97/561377, 97/561388, 97/561390,
`97/561391, 97/688016
`
`Mark:
`
`
`
`))))))))))))))))))))))))))
`
`
`
`Opposer,
`
`
`
`v.
`
`
`MONSTER ENERGY COMPANY,
`
`
`
`
`
`LOCOCHO, LLC,
`
`
`
`
`
`Applicant.
`
`CONSOLIDATED NOTICE OF OPPOSITION
`
`
`Commissioner for Trademarks
`P.O. Box 1451
`Alexandria, VA 22313-1451
`
`
`Monster Energy Company, a Delaware corporation, located and doing business at
`
`1 Monster Way, Corona, California 92879, (“Opposer”) believes that it will be damaged by
`
`registration of U.S. Trademark Application Serial Nos. 98/010271, 98/010280, 98/010286,
`
`98/010288, 98/010300, and 98/010301 for the mark SHOCK MONSTER, U.S. Trademark
`
`- 1 -
`
`

`

` 
`
`Application Serial Nos. 97/551273, 97/551271, 97/550802, 97/551282, 97/688001, 97/551285,
`
`and 97/551287 for the mark FAMOUS MONSTERS, U.S. Trademark Application Serial Nos.
`
`97/559333, 97/559343, 97/559345, 97/559348, and 97/688006 for the mark FAMOUS
`
`MONSTERS OF FILMLAND, and U.S. Trademark Application Serial Nos. 97/561377,
`
`97/561388, 97/561390, 97/561391, and 97/688016 for the mark
`
` (“Applicant’s
`
`Applications”) filed by Lococho, LLC (“Applicant”) and therefore opposes the same.
`
`As grounds for opposition, it is alleged:
`
`1.
`
`Applicant seeks to obtain registrations on the Principal Register for SHOCK
`
`MONSTER, FAMOUS MONSTERS, FAMOUS MONSTERS OF FILMLAND, and
`
` (collectively, “Applicant’s Marks”) for the goods set forth below, based on
`
`Applicant’s alleged intent to use the marks in interstate commerce:
`
`Serial No.
`98/010271
`
`Trademark
`SHOCK
`MONSTER
`
`Filed
`3/23/23
`
`Class
`9
`
`98/010280
`
`SHOCK
`MONSTER
`
`5/24/23
`
`16
`
`- 2 -
`
`Goods and Services
`sunglasses; cases for glasses and sunglasses;
`cell phone cases; mobile phone chargers;
`audio books in the nature of novels, short
`stories, and nonfiction; downloadable non-
`fiction books in the field of movies;
`downloadable series of fiction e-books in the
`field of horror, fantasy, and sci-fi;
`downloadable postcards; downloadable
`electronic greeting cards; decorative
`m