Trademark Trial and Appeal Board Electronic Filing System. https://estta.uspto.gov
`ESTTA1285739
`05/17/2023
`
`ESTTA Tracking number:
`
`Filing date:
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`Notice of Opposition
`
`Notice is hereby given that the following party opposes registration of the indicated application.
`
`Opposer information
`
`Name
`
`Granted to date
`of previous ex-
`tension
`
`Address
`
`Attorney informa-
`tion
`
`Trulieve, Inc.
`
`05/17/2023
`
`3494 MARTIN HURST RD.
`TALLAHASSEE, FL 32312
`UNITED STATES
`
`JEREMY KAPTEYN
`KW LAW, LLP
`6122 N 7TH STREET, STE D
`PHOENIX, AZ 85014
`UNITED STATES
`Primary email: jeremy@kwlaw.co
`Secondary email(s): docket@kwlaw.co
`6026097366
`
`Docket no.
`
`Applicant information
`
`Application no.
`
`90287296
`
`Opposition filing
`date
`
`Applicant
`
`05/17/2023
`
`Publication date
`
`01/17/2023
`
`Opposition period
`ends
`
`05/17/2023
`
`Michigan Harvest Company, LLC
`30800 TELEGRAPH ROAD, SUITE 2800
`BINGHAM FARMS, MI 48025
`UNITED STATES
`
`Goods/services affected by opposition
`
`Class 005. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: Nutritional supplements containing or de-
`rived from cannabis with a delta-9 THC concentration of not more than 0.3 percent on a dry weight
`basis and not containing CBD; Dietary and nutritional supplements containing cannabis with a delta-9
`THC concentration of not more than 0.3 percent on a dry weight basis and not containing CBD; all of
`the foregoing goods are derived from hemp with a delta-9 tetrahydrocannabinol (THC) concentration
`of not more than 0.3 percent on a dry weight basis
`
`Class 025. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: Clothing, namely, T-shirts, Hats, Baseball
`caps, Polo shirts, Hoodies, Sweatshirts, Sweat pants, Leggings for women, Rain Jackets
`
`Class 035. First Use: None First Use In Commerce: None
`All goods and services in the class are opposed, namely: Providing a website featuring commercial
`information, and consumer product information, all in the fields of hemp, hemp flower, and cannabidi-
`
`

`

`ol (CBD) based products; Providing a website with consumer information in the field of cannabis;
`providing a website with consumer information regarding cannabis products
`
`Grounds for opposition
`
`Priority and likelihood of confusion
`
`Trademark Act Section 2(d)
`
`Marks cited by opposer as basis for opposition
`
`U.S. registration
`no.
`
`5154042
`
`Register
`
`Principal
`
`Registration date
`
`03/07/2017
`
`Application date
`
`01/22/2016
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`HARVEST
`
`NONE
`
`Class 035. First use: First Use: Jun 2, 2012 First Use In Commerce: Jun 2, 2012
`Retail pharmacy services in the field of botanical medicines
`
`U.S. registration
`no.
`
`5279159
`
`Register
`
`Principal
`
`Registration date
`
`09/05/2017
`
`Application date
`
`01/25/2016
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`HARVEST
`
`The mark consists of a circular logo, reminiscent of a windmill, using a variation
`of grey, yellow, and orange. The stylized word "HaRVest" appears in the color
`black or dark grey. The color white appears as background and is not part of the
`mark.
`
`Goods/services
`
`Class 035. First use: First Use: Jun 2, 2012 First Use In Commerce: Jun 2, 2012
`Retail pharmacy services in the field of botanical medicines
`
`U.S. application
`no.
`
`88063468
`
`Application date
`
`08/02/2018
`
`Registration date
`
`NONE
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`HARVEST
`
`NONE
`
`Class 035. First use: First Use: May 11, 2013 First Use In Commerce: May 11,
`2013
`Providing a website with consumer information in the field of cannabis; providing
`a website with consumer information regarding cannabis products
`
`U.S. application
`no.
`
`88063471
`
`Application date
`
`08/02/2018
`
`Registration date
`
`NONE
`
`Foreign priority
`date
`
`NONE
`
`

`

`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`HARVEST
`
`NONE
`
`Class 041. First use: First Use: May 11, 2013 First Use In Commerce: May 11,
`2013
`Providing information and news in the field of current events relating to the can-
`nabis industry; providing a website featuring blogs, non-downloadable articles
`and news in the field of current events relating to the cannabis industry
`
`U.S. application
`no.
`
`88063480
`
`Application date
`
`08/02/2018
`
`Registration date
`
`NONE
`
`Foreign priority
`date
`
`NONE
`
`Word mark
`
`Design mark
`
`Description of
`mark
`
`Goods/services
`
`HARVEST
`
`NONE
`
`Class 044. First use: First Use: May 11, 2013 First Use In Commerce: May 11,
`2013
`Providing online health and wellness information in the field of cannabis and
`cannabis-derived products
`
`Attachments
`
`Notice of Opposition - Michigan Harvest Company_ LLC.pdf(2898769 bytes )
`
`Signature
`
`/jkapteyn/
`
`Name
`
`Date
`
`JEREMY KAPTEYN
`
`05/17/2023
`
`

`

`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`
`
`
`In the Matter of Application Serial No. 90/287,296
`
`Opposition No.
`
`For the mark: MICHIGAN HARVEST
`
`Published: January 17, 2023
`
`Trulieve, Inc.,
`
`
`
`Opposer,
`
`v.
`
`Michigan Harvest Company, LLC,
`
`Applicant.
`
`
`
`
`NOTICE OF OPPOSITION
`
`
`
`Opposer, Trulieve, Inc., a Florida corporation with a principal place of business at 3494
`
`Martin Hurst Rd., Tallahassee, Florida 32312, believes that it will be damaged by the issuance of
`
`a registration for the alleged mark shown in Application Serial No. 90/287,296. Opposer hereby
`
`opposes same pursuant to Section 13(a) of the Lanham Trademark Act of 1946 (“Lanham Act”),
`
`15 U.S.C. § 1063(a).
`
`As grounds for opposition, Opposer alleges as follows:
`
`1.
`
`Opposer, itself and through its related companies (collectively, “Trulieve”), is a
`
`vertically integrated cannabis company with operations across the United States that include
`
`cannabis cultivation, product manufacturing, and retail store operations.
`
`
`
`#66148.1
`
`

`

`2.
`
`Trulieve operates a number of HARVEST-branded retail stores and provides a
`
`range of related services (the “Harvest Services”) under the mark HARVEST in various forms and
`
`designs (the “HARVEST Marks”).
`
`3.
`
`Trulieve has used the HARVEST Marks in interstate commerce in the United States
`
`continuously since at least April 2, 2013 in connection with the provision, offering for sale, sale,
`
`marketing, advertising, and promotion of its Harvest Services. Attached hereto as Exhibit 1 are
`
`copies of representative samples of Trulieve’s website available at www.harvesthoc.com and
`
`related social media channels showing Trulieve’s use of the HARVEST Marks in connection with
`
`these services.
`
`4.
`
`Trulieve is the owner of United States Trademark Registration Nos. 5,154,042 and
`
`5,279,159 for the mark HARVEST (the “Harvest Registrations”). The Harvest Registrations are
`
`valid and subsisting on the Principal Register in the United States Patent and Trademark Office.
`
`In addition, Trulieve owns pending U.S. Trademark Application Serial Nos. 88/063,468,
`
`88/063,471, and 88/063,480 for the mark HARVEST (the “Harvest Applications”). Attached as
`
`Exhibit 2 is a true and correct printout from the United States Patent and Trademark Office
`
`electronic database showing the current status and title of the Harvest Registrations and the Harvest
`
`Applications as of January 18, 2023.
`
`5.
`
`Trulieve has expended substantial time, money, and resources marketing,
`
`advertising, and promoting the services provided under the HARVEST Marks, spending tens of
`
`millions of dollars on the marketing, advertising, and promotion of the services provided under the
`
`HARVEST Marks in the United States.
`
`#66148.1
`
`

`

`6.
`
`Trulieve has provided services under its HARVEST Marks in connection with retail
`
`sales revenue of hundreds of millions of dollars per year.
`
`7.
`
`As a result of its widespread, continuous, and exclusive use of the HARVEST
`
`Marks to identify its services, Trulieve owns valid and subsisting federal statutory and common
`
`law rights in the Harvest Marks.
`
`8.
`
`Trulieve’s HARVEST Marks are distinctive to both the consuming public and
`
`Trulieve’s trade.
`
`9.
`
`Upon information and belief, Applicant, Michigan Harvest Company, LLC, with
`
`an address at 30800 Telegraph Road, Suite 2800, Bingham Farms, Michigan 48025, on October
`
`29, 2020, filed trademark Application Serial No. 90/287,296 to register the proposed mark
`
`MICHIGAN HARVEST for “Nutritional supplements containing or derived from cannabis with a
`
`delta-9 THC concentration of not more than 0.3 percent on a dry weight basis and not containing
`
`CBD; Dietary and nutritional supplements containing cannabis with a delta-9 THC concentration
`
`of not more than 0.3 percent on a dry weight basis and not containing CBD; all of the foregoing
`
`goods are derived from hemp with a delta-9 tetrahydrocannabinol (THC) concentration of not more
`
`than 0.3 percent on a dry weight basis” in International Class 03, for “Clothing, namely, T-shirts,
`
`Hats, Baseball caps, Polo shirts, Hoodies, Sweatshirts, Sweat pants, Leggings for women, Rain
`
`Jackets” in International Class 25, and for “Providing a website featuring commercial information,
`
`and consumer product information, all in the fields of hemp, hemp flower, and cannabidiol (CBD)
`
`based products; Providing a website with consumer information in the field of cannabis; providing
`
`a website with consumer information regarding cannabis products” in International Class 35.
`
`#66148.1
`
`

`

`10.
`
`Trulieve’s HARVEST Marks have priority over the proposed mark because
`
`Trulieve’s use and registration dates predate the Applicant’s filing date and any other date on
`
`which the Applicant may rely for purposes of priority.
`
`11.
`
`Applicant’s proposed mark MICHIGAN HARVEST is similar to, and fully
`
`incorporates the literal element of, Trulieve’s HARVEST Marks.
`
`12.
`
`The goods and services covered by the Applicant’s Application Serial No.
`
`90/287,296 are similar to goods and services Trulieve offers under its HARVEST Marks. Trulieve
`
`offers, has offered, or may in the future offer various ingestible cannabis-derived products and
`
`apparel items in its HARVEST-branded retail stores. Trulieve also provides a website with
`
`consumer information services in the field of cannabis and cannabis products in connection with
`
`its HARVEST Marks. Applicant’s applied-for goods and services identified above in paragraph
`
`9 are similar to goods and services provided by Trulieve under its HARVEST Marks.
`
`13.
`
`Consumers are likely to be confused by the co-existence of the Applicant’s
`
`proposed mark and the HARVEST Marks on the Federal Register, and if Applicant’s proposed
`
`mark is permitted registration, Trulieve’s senior marks will be irreparably harmed, and Trulieve
`
`may also be prevented from registering its HARVEST Marks in connection with various
`
`ingestible, supplement-type products, apparel products, and related goods.
`
`FIRST GROUND FOR OPPOSITION -- LIKELIHOOD OF CONFUSION
`
`14.
`
`Applicant’s proposed mark is barred from registration because it consists of or
`
`comprises a mark which so resembles Trulieve’s previously used and registered HARVEST Marks
`
`#66148.1
`
`

`

`as to be likely, when used in connection with the alleged goods and services of Applicant, to cause
`
`confusion, mistake, or deception within the meaning of 15 U.S.C. § 1052(d).
`
`#66148.1
`
`

`

`WHEREFORE, Opposer respectfully prays that its opposition be sustained and that registration to
`
`Applicant be refused.
`
`Dated this 17th day of May 2023.
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`Respectfully submitted,
`
`KW Law, LLP
`
`By:
`
`
`
`
`
`
`
`
`
`/jkapteyn/
`Jeremy Kapteyn
`
`KW Law, LLP
`6122 N 7th Street, Suite D
`Phoenix, AZ 85014
`Tel: (602) 609-7366
`Email: jeremy@kwlaw.co
`
`Attorneys for Opposer
`Trulieve, Inc.
`
`
`
`
`
`
`
`
`
`
`
`
`
`#66148.1
`
`

`

`EXHIBIT 1
`
`EVIDENCE OF OPPOSER’S TRADEMARK USE
`
`#66148.1
`
`

`

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`AZ Natural Selections - Scottsdale: (Rec) OOOOOO0B81ESLT56066782
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`4k PROP 65 WARNING: These products can expose you to A9-Tetrahydrocannabinol (A9-THC), which is knownto the State of California to cause birth defects or other reproductive harm. Cannabis
`(marijuana) smoke is on the Proposition 65list because it can cause cancer. Exposure to cannabis smoke mayincrease the risk
`of cancer & for preqnant women, smoking cannabis can affect the
`developmentof a child. For more information go to www.P65Warnings.ca.gov.
`Napa: C10-0000184-LIC - 805 Beach Breaks: C10-0000270-LIC
`
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`LEVEL
`e
`Level: 110mg CBN Tablinguals
`(5.5mgx20)
`$23.00
`
`LEVEL"
`
`
`
` ‘Cannabis and S tax will E
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`
`
`Lat checkout
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`Dissolves under the tongue: cannabinoid specific for customized control
`
`About the Brand
`
`“~
`
`LEVEL™
`
`Cannabis Is a Journey We Take Together
`LEVELis a science-driven cannabis company on the cutting edge of cannabinoid research and
`innovation that Is passionate about helping to guide humans with the information and products
`they need in order to make informed decisions and take action, We launched LEVEL with one.
`goal In mind: to create unique, targeted effects-based cannabis products by formulating
`cannabinoidsin ratios not accessible from the plant alone,
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`$39.00
`Jeeter: Infused Pre Roll
`Pack 5x.5g (Blue
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`$20.00
`Blue Dream
`Pacific Stone
`SATIVA « THC: 227%
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`$23.00
`Tiramisu
`Flyer Cannabis
`INDICA » THC: 27.58%
`
`Powered by dutchie
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`
`roducts can expose you to A9-Tetrahydrocannabinol (A9-THC), whichis knownto the Stateof California to cause birth defects or other reproductive harm. Cannabis
`PWreeSt||Cae
`(marijuana) smoke is on the Proposition 65list because it can cause cancer. Exposure to cannabis smoke mayincreasetherisk of cancer & for pregnant women, smoking cannabis
`canaffect the
`developmentof a child. For more information go to www.P6SWarnings.ca.gov.
`
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`
`
`KIVA
`Blackberry CBN 2:1 Mints
`$25.00
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`B
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`app tocart
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`Hybrid
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`THC: 80 mg
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`Sweet dreams now come in small packages. Petra Blackberry CBNis Kiva'’s first mood-targeting
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`“
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`KIVACONFECTIONS
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`Higher standards since day one
`In 2010, a young cannabis-loving couple set out on a mission to create a better edible
`experience for legal consumers. Scott Palmer andKristi Knoblich Palmer were inspired by avisit
`toa local chocolatier, and soon started crafting the first Kiva bars in their home kitchen. They
`didn't realize it at the time, but they weren't Just creating a premium edible product, they were
`setting the gold standard for the entire legal cannabis Industry.
`In the last decade, customer support has turned this family-owned business into the #1 edibles
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`
`  ÿ  ÿ
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`
`$25.00
`Petra Moroccan Mints
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`Emerald Sky: 100mg
`Hard Candy (Lemon
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`HYBRID
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`STATE
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`CA
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`HARVEST:
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`Trulieve
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`EDUCATION +-
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`Mayge)SE)
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`MARY'S MEDICINALS
`CBN Capsules| 5-pack
`$18.00
`
`Riad Pee Aeata
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`*Cannabis and §:
`
`ax Will be ad
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`checkout
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`Indica
`
`These capsules are a great alternative to transdermal applications. An enteric coating protects
`the contents of the capsule from unwanted breakdown by stomach acid, Recommended
`dosageis one (5mg) capsule per day.
`
`How To Use
`
`Take one capsule daily or as needed. Do not take on an empty stomach,
`
`Ingredients
`
`Powdered cellulose, vegan capsules, cannabis extract, naturally derived terpenes.
`
`Effects
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`
`
`ut =7HappyRelaxed 9) Sleepy
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`
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`About the Brand
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`SaagMEDIC NALS”
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`Best known as the developer and exclusive distributer of the award-winning Transdermal
`Cannabis Patch, Mary's is transforming how people view and utilize cannabis; developing
`products that maximize the benefits of cannabinoids, terpenes and other plant nutrients.
`In addition to being thefirst to deliver transdermal cannabis products, Mary's wasfirst-to-
`market the useful benefits of THCa and CBN, discovered harvesting techniquesfor the isolation
`of CBC, and continues to develop new cutting-edge approachesforisolating, manufacturing
`and marketing medicinal cannabis.
`From our founder and partners to our scientists and production associates, our passion Is
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`FireShot Capture 1321 - https_—www.harvesthoc.com_locations_california_napa_harvest-of-napa_shop__
`paramountin everything we do. Wefirmly believe in the healing benefits of plant-based
`medicine and in particular, cannabis — both from our own experiences and the incredible results
`we witnessin patients.
`
`Related Items
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`
`
`$17.00
`Peach Nectarine Hard
`Fruit Drops | 100mg
`Emerald Sky
`INDICA » THC: 100 MG
`
`+
`
`+
`
`+
`
`grhe
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`
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`$12.00
`Hi Burst: 100mgIndica
`Strawberry Live Resin
`Chews
`Hi-Burst
`INDICA
`
`$10.00
`Hi Burst: 100mg Indica
`Sour Cherry Chews
`Hi-Burst
`INDICA
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`$19.00.
`Indica Peanut Butter
`Cups 20-Pack
`Emerald Sky
`INDICA = THC: 100 MG
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`$20.00
`Plus: 220mg THC:CBD
`10mg:1mg x ummy
`(Mango)
`PLUS Products
`INDICA
`
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`
`Getthe latest on events, deals and more|SIGNUP|
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`OO000014ESNA15249640 - Bas
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`FireShot Capture 1316 - https__www.harvesthoc.com_blog_cannabis-101_
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`Cannabis 101
`
`January 26th 2023 | Cannabis
`
`¥finO2
`
`
`
`Here are the need-to-know basics about cannabis 101 including terminology,
`compounds, terpenes, function, methods of administration, and the medical
`
`benefits of cannabis.
`
`CANNABIS TERMINOLOGY
`
`Cannabis - The accepted botanical name for the plant. The cannabis plant is well
`documented throughout human history as a valuable resource, including use as food,
`fuel, fiber, ritual, and medicine. Keep reading for more cannabis information.
`
`Hemp -A common namefor the cannabis plant. This term is typically associated with
`its industrial use and non-psychoactive products, such as fiber, clothing, paper, seed,
`food, and oil that is absent of impairing effects.
`
`Marijuana -A common name for the cannabis plant. This term is typically associated
`with the prohibition, legal status, or psychoactive use of the plant.
`
`Cannabis Sativa -A cannabis strain reported to have more of an energizing effect. It
`has been described as uplifting, cerebral, or mentally stimulating. It may be preferred
`for daytime use or by patients experiencing low energy,fatigue, or depression. It may
`not be preferred by