Trademark Trial and Appeal Board Electronic Filing System. http://estta.uspto.gov
`ESTTA1003736
`09/21/2019
`
`ESTTA Tracking number:
`
`Filing date:
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`Notice of Opposition
`
`Notice is hereby given that the following party opposes registration of the indicated application.
`
`Opposer Information
`
`Name
`
`Granted to Date
`of previous ex-
`tension
`
`Address
`
`Attorney informa-
`tion
`
`Salt Life, LLC
`
`09/21/2019
`
`322 SOUTH MAIN STREET
`GREENVILLE, SC 29601
`UNITED STATES
`
`JASON A PITTMAN / TIM F. WILLIAMS
`DORITY & MANNING, P.A.
`75 BEATTIE PLACE, SUITE 1100
`GREENVILLE, SC 29601
`UNITED STATES
`litdocketing@dority-manning.com, jpittman@dority-manning.com,
`timw@dority-manning.com
`8642711592
`
`Applicant Information
`
`Application No
`
`88378580
`
`Publication date
`
`07/23/2019
`
`Opposition Filing
`Date
`
`Applicant
`
`09/21/2019
`
`Shaka Life Inc.
`c/o Edward Perez
`11650 NW 102 Road
`Medley, FL 33178
`UNITED STATES
`
`Opposition Peri-
`od Ends
`
`09/21/2019
`
`Goods/Services Affected by Opposition
`
`Class 025. First Use: 2017/03/00 First Use In Commerce: 2017/05/00
`All goods and services in the class are opposed, namely: (Based on Use in Commerce) Caps being
`headwear; Hats; Jackets; Leggings; Pants;Shirts; Shorts; Swim wear; T-shirts; Tank tops; Visors be-
`ing headwear(Based on Intent to Use) Bandanas; Headbands; Sandals; Socks; Wrist bands as cloth-
`ing
`
`Grounds for Opposition
`
`Priority and likelihood of confusion
`
`Trademark Act Section 2(d)
`
`Dilution by blurring
`
`Trademark Act Sections 2 and 43(c)
`
`Marks Cited by Opposer as Basis for Opposition
`
`
`ESTTA1003736
`09/21/2019
`
`ESTTA Tracking number:
`
`Filing date:
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`Notice of Opposition
`
`Notice is hereby given that the following party opposes registration of the indicated application.
`
`Opposer Information
`
`Name
`
`Granted to Date
`of previous ex-
`tension
`
`Address
`
`Attorney informa-
`tion
`
`Salt Life, LLC
`
`09/21/2019
`
`322 SOUTH MAIN STREET
`GREENVILLE, SC 29601
`UNITED STATES
`
`JASON A PITTMAN / TIM F. WILLIAMS
`DORITY & MANNING, P.A.
`75 BEATTIE PLACE, SUITE 1100
`GREENVILLE, SC 29601
`UNITED STATES
`litdocketing@dority-manning.com, jpittman@dority-manning.com,
`timw@dority-manning.com
`8642711592
`
`Applicant Information
`
`Application No
`
`88378580
`
`Publication date
`
`07/23/2019
`
`Opposition Filing
`Date
`
`Applicant
`
`09/21/2019
`
`Shaka Life Inc.
`c/o Edward Perez
`11650 NW 102 Road
`Medley, FL 33178
`UNITED STATES
`
`Opposition Peri-
`od Ends
`
`09/21/2019
`
`Goods/Services Affected by Opposition
`
`Class 025. First Use: 2017/03/00 First Use In Commerce: 2017/05/00
`All goods and services in the class are opposed, namely: (Based on Use in Commerce) Caps being
`headwear; Hats; Jackets; Leggings; Pants;Shirts; Shorts; Swim wear; T-shirts; Tank tops; Visors be-
`ing headwear(Based on Intent to Use) Bandanas; Headbands; Sandals; Socks; Wrist bands as cloth-
`ing
`
`Grounds for Opposition
`
`Priority and likelihood of confusion
`
`Trademark Act Section 2(d)
`
`Dilution by blurring
`
`Trademark Act Sections 2 and 43(c)
`
`Marks Cited by Opposer as Basis for Opposition
`
`
`
`U.S. Registration
`No.
`
`2959429
`
`Registration Date
`
`06/07/2005
`
`Application Date
`
`09/04/2003
`
`Foreign Priority
`Date
`
`NONE
`
`Word Mark
`
`Design Mark
`
`Description of
`Mark
`
`Goods/Services
`
`SALT LIFE
`
`NONE
`
`Class 025. First use: First Use: 2003/10/02 First Use In Commerce: 2003/10/02
`Clothing and apparel, namely, caps, shirts, T-shirts, [ underwear, socks, pants,
`sweaters, jackets, shoes, sandals, ] bathing suits, Bermuda shorts, walking
`shorts, [ wet suits, ] swim trunks, caps with visors, visors, fleece pullovers, sweat
`shirts, surf wear, [ briefs, boxer briefs, panties, wind resistant jackets ]
`
`U.S. Registration
`No.
`
`3001343
`
`Registration Date
`
`09/27/2005
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`05/14/2004
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 016. First use: First Use: 2003/10/02 First Use In Commerce: 2003/10/02
`STICKERS
`
`U.S. Registration
`No.
`
`3762960
`
`Registration Date
`
`03/23/2010
`
`Word Mark
`
`SALT LIFE
`
`Application Date
`
`08/06/2009
`
`Foreign Priority
`Date
`
`NONE
`
`
`
`Design Mark
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "SALT LIFE".
`
`Class 016. First use: First Use: 2003/10/00 First Use In Commerce: 2003/10/00
`Stickers
`Class 025. First use: First Use: 2003/10/00 First Use In Commerce: 2003/10/00
`Caps; Shirts; Surf wear
`
`U.S. Registration
`No.
`
`3763170
`
`Registration Date
`
`03/23/2010
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`08/19/2009
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "SALT LIFE".
`
`Class 014. First use: First Use: 2008/00/00 First Use In Commerce: 2008/00/00
`Jewelry
`
`U.S. Registration
`No.
`
`3808444
`
`Registration Date
`
`06/22/2010
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`08/06/2009
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "SALT LIFE".
`
`Class 043. First use: First Use: 2010/01/04 First Use In Commerce: 2010/01/04
`Restaurant and bar services
`
`U.S. Registration
`
`3843123
`
`Application Date
`
`05/07/2009
`
`
`
`No.
`
`Registration Date
`
`08/31/2010
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 014. First use: First Use: 2008/00/00 First Use In Commerce: 2008/00/00
`Jewelry
`Class 043. First use: First Use: 2010/01/04 First Use In Commerce: 2010/01/04
`Restaurant and bar services
`
`U.S. Registration
`No.
`
`4172126
`
`Registration Date
`
`07/10/2012
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`05/07/2009
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 018. First use: First Use: 2012/04/09 First Use In Commerce: 2012/04/09
`All-purpose carrying bags; Backpacks; Beach bags
`
`U.S. Registration
`No.
`
`4246525
`
`Registration Date
`
`11/20/2012
`
`Word Mark
`
`SALT LIFE
`
`Application Date
`
`11/22/2010
`
`Foreign Priority
`Date
`
`NONE
`
`
`
`Design Mark
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 021. First use: First Use: 2010/03/08 First Use In Commerce: 2010/03/08
`Insulating sleeve holders for beverage cans and bottles
`
`U.S. Registration
`No.
`
`4301817
`
`Registration Date
`
`03/12/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`11/22/2010
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 020. First use: First Use: 2013/01/15 First Use In Commerce: 2013/01/15
`Beach Chairs
`
`U.S. Registration
`No.
`
`4301818
`
`Registration Date
`
`03/12/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`11/22/2010
`
`Foreign Priority
`Date
`
`NONE
`
`
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 024. First use: First Use: 2013/01/15 First Use In Commerce: 2013/01/15
`Banners and flags of textile; Beach towels; Towels
`
`U.S. Registration
`No.
`
`4301899
`
`Registration Date
`
`03/12/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`02/02/2011
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the stylized words"Salt Life" with the crest of a wave ap-
`pearing below the words.
`
`Class 016. First use: First Use: 2007/05/06 First Use In Commerce: 2007/05/06
`Decals
`
`U.S. Registration
`No.
`
`4302914
`
`Registration Date
`
`03/12/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`11/21/2010
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`NONE
`
`Goods/Services
`
`Class 009. First use: First Use: 2013/01/15 First Use In Commerce: 2013/01/15
`
`
`
`Sunglasses; eyewear; [ chains, ] cords and cases for sunglasses and eye-
`glasses
`
`U.S. Registration
`No.
`
`4324994
`
`Registration Date
`
`04/23/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`06/07/2011
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 025. First use: First Use: 2013/02/13 First Use In Commerce: 2013/02/13
`Clothing and apparel, namely, jackets, pants [, shoes, and sandals ]
`
`U.S. Registration
`No.
`
`4335287
`
`Registration Date
`
`05/14/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`12/10/2010
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the stylized words"Salt Life" with the crest of a wave ap-
`pearing below the words.
`
`Class 025. First use: First Use: 2013/03/11 First Use In Commerce: 2013/03/11
`Women's clothing, namely, caps, shirts,T-shirts, [ pants, shoes, sandals, flip-
`flops, beach shoes, walking shorts, caps with visors, ] sweat shirts [ and
`
`
`
`surfwear ]
`
`4336373
`
`U.S. Registration
`No.
`
`Registration Date
`
`05/14/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`11/22/2010
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 018. First use: First Use: 2013/03/11 First Use In Commerce: 2013/03/11
`Beach umbrellas; Dog collars; Dog leashes; Duffel bags; Umbrellas; Luggage
`tags
`
`U.S. Registration
`No.
`
`4342555
`
`Registration Date
`
`05/28/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`10/08/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "Salt Life" in stylized form with crossed fishing
`poles between the "Salt" and "Life" and with a skull positioned above the
`crossed fishing poles.
`
`Class 016. First use: First Use: 2006/08/13 First Use In Commerce: 2006/08/13
`Decals
`
`
`
`U.S. Registration
`No.
`
`4365102
`
`Registration Date
`
`07/09/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`11/22/2010
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 018. First use: First Use: 2013/03/01 First Use In Commerce: 2013/03/01
`luggage
`
`U.S. Registration
`No.
`
`4381321
`
`Registration Date
`
`08/06/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`10/16/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "SALT LIFE" in stylized form.
`
`Class 018. First use: First Use: 2012/04/09 First Use In Commerce: 2012/04/09
`All purpose carrying bags; backpacks; beach bags; duffel bags; beach umbrel-
`las;dog collars; dog leashes; umbrellas; luggage; luggage tags
`
`U.S. Registration
`No.
`
`4381323
`
`Registration Date
`
`08/06/2013
`
`Word Mark
`
`SALT LIFE
`
`Application Date
`
`10/17/2012
`
`Foreign Priority
`Date
`
`NONE
`
`
`
`Design Mark
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "SALT LIFE" in stylized form.
`
`Class 024. First use: First Use: 2013/01/15 First Use In Commerce: 2013/01/15
`Banners and flags of textile; beach towels; towels
`
`U.S. Registration
`No.
`
`4385571
`
`Registration Date
`
`08/13/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`10/10/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "Salt Life" in stylized form.
`
`Class 021. First use: First Use: 2010/03/08 First Use In Commerce: 2010/03/08
`Drinking glasses; insulating sleeve holders for beverage cans and bottles; port-
`able coolers; pet feeding and drinking bowls; sports bottles sold empty
`
`U.S. Registration
`No.
`
`4385581
`
`Registration Date
`
`08/13/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`10/15/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "Salt Life" in stylized form.
`
`Class 009. First use: First Use: 2013/01/15 First Use In Commerce: 2013/01/15
`Sunglasses; eyewear; [ chains, ] cords and cases for sunglasses and eye-
`glasses;smartphone cases; cell phone cases [; mouse pads ]
`
`U.S. Registration
`
`4385601
`
`Application Date
`
`11/08/2012
`
`
`
`No.
`
`Registration Date
`
`08/13/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "Salt Life" in stylized form.
`
`Class 003. First use: First Use: 2012/11/29 First Use In Commerce: 2012/11/29
`Sun tan lotion; sun screen; after sun gels; lip balm
`
`U.S. Registration
`No.
`
`4554189
`
`Registration Date
`
`06/24/2014
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`11/01/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "Salt Life" in stylized form.
`
`Class 035. First use: First Use: 2005/12/31 First Use In Commerce: 2005/12/31
`Online retail store services and retailstore services featuring clothing, decals,
`sports and outdoor living related merchandise
`Class 038. First use: First Use: 2011/04/01 First Use In Commerce: 2011/04/01
`Social media services, namely, the provision of interactive forums in which users
`may exchange information, recordings,videos, and photographs about outdoor-
`related activities
`
`U.S. Registration
`No.
`
`4554190
`
`Registration Date
`
`06/24/2014
`
`Word Mark
`
`SALT LIFE
`
`Application Date
`
`11/01/2012
`
`Foreign Priority
`Date
`
`NONE
`
`
`
`Design Mark
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 035. First use: First Use: 2005/12/31 First Use In Commerce: 2005/12/31
`Online retail store services and retailstore services featuring clothing, decals,
`sports and outdoor living related merchandise
`Class 038. First use: First Use: 2011/04/01 First Use In Commerce: 2011/04/01
`Social media services, namely, the provision of interactive forums in which users
`may exchange information, recordings,videos, and photographs about outdoor-
`related activities
`
`U.S. Registration
`No.
`
`4562190
`
`Registration Date
`
`07/08/2014
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`10/09/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "Salt Life" in stylized form with crossed fishing
`poles between the "Salt" and "Life" and with a skull positioned above the
`crossed fishing poles.
`
`Class 025. First use: First Use: 2007/01/05 First Use In Commerce: 2007/01/05
`Clothing, namely, shirts, sweat shirts and caps
`
`U.S. Registration
`No.
`
`4580373
`
`Application Date
`
`11/15/2010
`
`
`
`Registration Date
`
`08/05/2014
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 014. First use: First Use: 2014/06/27 First Use In Commerce: 2014/06/27
`Key Rings of precious metal; Key Holders of precious metal
`
`U.S. Registration
`No.
`
`4627064
`
`Registration Date
`
`10/28/2014
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`03/22/2013
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 025. First use: First Use: 2003/10/02 First Use In Commerce: 2003/10/02
`Clothing, namely, hats, caps, shirts, T-shirts, shorts, swim trunks, visors, fleece
`pullovers, sweat shirts, surf wear,jackets, pants, bandanas, sun sleeves,
`dresses and footwear
`
`U.S. Registration
`No.
`
`4893471
`
`Registration Date
`
`01/26/2016
`
`Word Mark
`
`SALT LIFE
`
`Application Date
`
`06/30/2014
`
`Foreign Priority
`Date
`
`NONE
`
`
`
`Design Mark
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 016. First use: First Use: 2003/10/02 First Use In Commerce: 2003/10/02
`Decals; Posters
`
`U.S. Registration
`No.
`
`5091373
`
`Registration Date
`
`11/29/2016
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`10/16/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`The mark consists of the words "Salt Life" in stylized form.
`
`Class 025. First use: First Use: 2003/10/00 First Use In Commerce: 2003/10/00
`Clothing and apparel, namely, jackets, pants, shoes, sandals, bathing suits,
`shorts and sweat shirts; sun protective clothing, namely, bandanas
`
`U.S. Registration
`No.
`
`5021808
`
`Registration Date
`
`08/16/2016
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Application Date
`
`12/30/2015
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`NONE
`
`
`
`Goods/Services
`
`Class 016. First use: First Use: 2006/01/01 First Use In Commerce: 2006/01/01
`Publications, namely, catalogs and magalogs in the field of watersports, waters-
`port athletics, beach enthusiasts, and related goods
`
`U.S. Registration
`No.
`
`4852462
`
`Registration Date
`
`11/10/2015
`
`Word Mark
`
`Design Mark
`
`LIVE THE SALT LIFE
`
`Application Date
`
`10/20/2014
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 025. First use: First Use: 2011/01/01 First Use In Commerce: 2011/01/01
`Men's, women's clothing and apparel, namely, caps, shirts, T-shirts, Pants,
`Bathing Suits, Bermuda Shorts, Shorts, SwimTrunks, Hats, Caps with visors,
`Fleece Pullovers, Sweat Shirts, Surf Wear; Athletic apparel, namely, shirts, hats,
`caps
`
`U.S. Registration
`No.
`
`4471719
`
`Registration Date
`
`01/21/2014
`
`Word Mark
`
`Design Mark
`
`LIVE THE SALT LIFE
`
`Application Date
`
`06/21/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 035. First use: First Use: 2010/11/01 First Use In Commerce: 2010/11/01
`Online retail store services and retailstore services featuring clothing, jewelry,
`sports and outdoor living related merchandise
`Class 038. First use: First Use: 2010/11/01 First Use In Commerce: 2010/11/01
`Social media services, namely, the provision of interactive forums in which users
`may exchange information, recordings,videos, and photographs about outdoor-
`related activities
`
`
`
`U.S. Registration
`No.
`
`4905379
`
`Registration Date
`
`02/23/2016
`
`Word Mark
`
`Design Mark
`
`LIVE THE SALT LIFE
`
`Application Date
`
`06/21/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 028. First use: First Use: 2011/01/01 First Use In Commerce: 2011/01/01
`sportsman's fishing bags; waterproof bags especially adapted for sports equip-
`ment; fishing equipment, namely, insulatedfish storage bags
`
`U.S. Registration
`No.
`
`4905378
`
`Registration Date
`
`02/23/2016
`
`Word Mark
`
`Design Mark
`
`LIVE THE SALT LIFE
`
`Application Date
`
`06/21/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 020. First use: First Use: 2011/01/01 First Use In Commerce: 2011/01/01
`Beach chairs
`
`U.S. Registration
`No.
`
`4905376
`
`Registration Date
`
`02/23/2016
`
`Word Mark
`
`LIVE THE SALT LIFE
`
`Application Date
`
`06/20/2012
`
`Foreign Priority
`Date
`
`NONE
`
`
`
`Design Mark
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 024. First use: First Use: 2011/01/01 First Use In Commerce: 2011/01/01
`Banners and flags of textile; Beach towels; Cloth banners; Towels
`
`U.S. Registration
`No.
`
`4902144
`
`Registration Date
`
`02/16/2016
`
`Word Mark
`
`Design Mark
`
`LIVE THE SALT LIFE
`
`Application Date
`
`06/20/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 021. First use: First Use: 2011/01/01 First Use In Commerce: 2011/01/01
`Insulating sleeves holders for beveragecups, cans, and bottles; portable coolers;
`cups, mugs and drinking glasses
`
`U.S. Registration
`No.
`
`4895967
`
`Registration Date
`
`02/02/2016
`
`Application Date
`
`06/20/2012
`
`Foreign Priority
`Date
`
`NONE
`
`Word Mark
`
`Design Mark
`
`Description of
`Mark
`
`Goods/Services
`
`LIVE THE SALT LIFE
`
`NONE
`
`Class 018. First use: First Use: 2011/01/01 First Use In Commerce: 2011/01/01
`All-purpose carrying bags; backpacks; beach bags; beach umbrellas; dog
`leashes;luggage; bags for sports, namely, waterproof bags
`
`U.S. Registration
`
`4384344
`
`Application Date
`
`11/21/2010
`
`
`
`No.
`
`Registration Date
`
`08/13/2013
`
`Word Mark
`
`Design Mark
`
`SALT LIFE
`
`Foreign Priority
`Date
`
`NONE
`
`Description of
`Mark
`
`Goods/Services
`
`Related Proceed-
`ings
`
`Attachments
`
`NONE
`
`Class 006. First use: First Use: 2011/10/09 First Use In Commerce: 2011/10/09
`[ Metal license plates; ] metal key rings
`
`Oppositions related to Application Nos. 88/378,561 and 88/378,564
`
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`9-21-19 Notice of Opposition_580 App.pdf(283108 bytes )
`
`Signature
`
`/jason a pittman/
`
`Name
`
`Date
`
`JASON A PITTMAN / TIM F. WILLIAMS
`
`09/21/2019
`
`
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`In the matter of trademark application Serial No. 88/378,580
`
`
`Salt Life, LLC
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`v.
`
`
`
`
`
`
`Shaka Life, Inc.
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
` )
`
`
`
`)
`Opposer,
`
`)
`
`
`
`)
`
` )
`
`
`
`)
`
`
`
`)
` )
`
`
`
`)
`Applicant.
`
`)
`
`Opposition No. _____________
`
`Serial No. 88/378,580
`
`Mark:
`
`
`
`
`
`
`
`
`Salt Life, LLC (“Opposer”), a limited liability company organized under the laws of
`
`NOTICE OF OPPOSITION
`
`Georgia having a place of business at 322 South Main Street, Greenville, SC, 29601, will be
`
`damaged by registration of U.S. Application Serial No. 88/378,580 for the alleged mark
`
` (referred to herein sometimes as the “Applicant’s Mark”) for “(Based on Use in
`
`Commerce) Caps being headwear; Hats; Jackets; Leggings; Pants; Shirts; Shorts; Swim wear; T-
`
`shirts; Tank tops; Visors being headwear (Based on Intent to Use) Bandanas; Headbands;
`
`Sandals; Socks; Wrist bands as clothing” in International Class 25, filed by Shaka Life, Inc.
`
`(“Applicant”) on April 9, 2019, and hereby opposes registration of the same pursuant to § 13 of
`
`the Lanham Act (15 U.S.C. § 1063).
`
`
`
`As grounds in support of its Notice of Opposition, Opposer asserts as follows:
`
`1.
`
`Upon information and belief, Shaka Life, Inc. is the owner of U.S. Trademark
`
`Application Serial No. 88/378,580 (“the ‘580 application”), filed on April 9, 2019, for the
`
`
`
`Page 1 of 12
`
`
`
`alleged mark
`
`for “(Based on Use in Commerce) Caps being headwear; Hats; Jackets;
`
`Leggings; Pants; Shirts; Shorts; Swim wear; T-shirts; Tank tops; Visors being headwear (Based
`
`on Intent to Use) Bandanas; Headbands; Sandals; Socks; Wrist bands as clothing” in
`
`International Class 25.
`
`2.
`
`Upon information and belief, the ‘580 application was filed on a use in commerce
`
`basis for certain goods and an intent to use basis on certain goods as identified herein above.
`
`3.
`
`The ‘580 application was published for opposition on July 23, 2019 in the Official
`
`Gazette of the United States Patent and Trademark Office.
`
`4.
`
`Since long prior to the April 9, 2019 filing date of the ‘580 application, or any
`
`date of first use alleged by Applicant, Opposer and/or its predecessors in interest have used,
`
`advertised, and promoted the mark SALT LIFE as a trademark, service mark, and/or have
`
`analogous usage in a trademark or service mark sense or alternatively in a trade name sense, or
`
`use analogous to trademark, service mark or trade name usage, in commerce and/or in interstate
`
`commerce, in connection with various products related to the field of clothing and apparel and in
`
`connection with other products and/or services that are similar or related to goods and services
`
`that are the subject of the ‘580 application.
`
`5.
`
`Salt Life or its predecessors have continuously used, advertised, and promoted the
`
`mark SALT LIFE in connection with various products related to the field of clothing and apparel
`
`and in connection with other products and services since at least as early as October 2003.
`
`6.
`
`Salt Life is the owner of all rights, title, and interest in trademarks that include the
`
`formative words SALT LIFE and LIVE THE SALT LIFE. Opposer owns extensive common
`
`law rights to its SALT LIFE marks by virtue of the aforementioned use of the marks in
`
`
`
`Page 2 of 12
`
`
`
`commerce. Opposer also owns United States trademark registrations on the principal register for
`
`its SALT LIFE marks, including at least the following United States trademark registrations.
`
`Trademark
`
`SALT LIFE
`
`SALT LIFE
`
`
`
`
`
`
`
`U.S.
`Trademark
`Reg. No.
`2,959,429
`
`September 4,
`2003
`
`International Class &
`Goods/Services
`
`Filing Date Date of First
`Use in
`Commerce
`October 2003 Class 25: Clothing
`and apparel, namely,
`caps, shirts, T-shirts,
`bathing suits,
`Bermuda shorts,
`walking shorts, swim
`trunks, caps with
`visors, visors, fleece
`pullovers, sweat
`shirts, surf wear.
`3,001,343 May 14, 2004 October 2003 Class 16: Stickers
`3,762,960 August 6,
`October 2003 Class 16: Stickers
`2009
`Class 25: Caps,
`shirts, surf wear.
`Class 14: Jewelry.
`
`
`3,763,170 August 19,
`2009
`
`2008
`
`3,808,444 August 6,
`2009
`
`January 2010 Class 43: Restaurant
`and bar services.
`
`SALT LIFE
`
`3,843,123 May 7, 2009
`
`2008 and
`January 2010
`
`SALT LIFE
`
`4,172,126 May 7, 2009 April 2012
`
`SALT LIFE
`
`4,246,525 November 22,
`2010
`
`SALT LIFE
`
`SALT LIFE
`
`4,301,817 November 22,
`2010
`4,301,818 November 22,
`2010
`
`
`
`Page 3 of 12
`
`January 15,
`2013
`January 15,
`2013
`
`Class 14: Jewelry.
`Class 43: Restaurant
`and bar services.
`Class 18: All-purpose
`carrying bags;
`Backpacks; Beach
`bags.
`March 2010 Class 21: Insulating
`sleeve holders for
`beverage cans and
`bottles.
`Class 20: Beach
`Chairs.
`Class 25: Banners
`and flags of textile;
`Beach towels;
`Towels.
`
`
`
`
`SALT LIFE
`
`4,301,899
`
`February 2,
`2011
`
`4,302,914 November 21,
`2010
`
`SALT LIFE
`
`4,324,994
`
`June 7, 2011
`
`
`
`SALT LIFE
`
`
`SALT LIFE
`
`SALT LIFE
`
`
`
`4,335,287 December 10,
`2010
`
`4,336,373 November 22,
`2010
`
`4,342,555 October 8,
`2012
`
`4,365,102 November 22,
`2010
`4,381,321 October 16,
`2012
`
`4,381,322 October 17,
`2012
`
`4,381,323 October 17,
`2012
`
`4,384,344 November 21,
`2010
`4,385,571 October 10,
`2012
`
`Page 4 of 12
`
`
`
`
`
`
`
`
`
`May 6, 2007 Class 16. Decals
`
`January 15,
`2013
`
`February
`2013
`
`Class 9: Sunglasses;
`eyewear; cords and
`cases for sunglasses
`and eyeglasses.
`Class 25: Clothing
`and Apparel, Namely,
`Jackets, Pants
`March 2013 Class 25: Women’s
`Clothing, Namely,
`Caps Shirts T-Shirts,
`Sweat Shirts
`March 2013 Class 18: Beach
`umbrellas; Dog
`collars; Dog leashes;
`Duffel bags;
`Umbrellas; Luggage
`tags.
`Class 16: Decals
`
`August 13,
`2008
`
`Class 18: luggage.
`
`March 1,
`2013
`April 9, 2012 Class 18: All-purpose
`carrying bags;
`backpacks; beach
`bags; duffel bags;
`beach umbrellas; dog
`collars; dog leashes;
`umbrellas; luggage;
`luggage tags.
`Class 20: Beach
`chairs.
`
`January 15,
`2013
`
`January 14,
`2013
`
`Class 24: Banners
`and flags of textile;
`beach towels; towels.
`Class 6: Metal key
`October 9,
`rings.
`2011
`March 2010 Class 21: Drinking
`glasses; insulating
`sleeve holders for
`beverage cans and
`
`
`
`4,385,581 October 15,
`2012
`
`January 15,
`2013
`
`4,385,601 November 8,
`2012
`
`November
`2012
`
`4,554,189 November 1,
`2012
`
`December
`2005 and
`April 2011
`
`
`
`
`
`
`
`SALT LIFE
`
`4,554,190 November 1,
`2012
`
`December
`2005 and
`April 2011
`
`
`
`Page 5 of 12
`
`bottles; portable
`coolers; pet feeding
`and drinking bowls;
`sports bottles sold
`empty.
`Class 9: Sunglasses;
`eyewear; cords and
`cases for sunglasses
`and eyeglasses;
`smartphone cases;
`cell phone cases.
`Class 3: Sun tan
`lotion; sun screen;
`after sun gels; lip
`balm.
`Class 35: Online
`retail store services
`and retail store
`services featuring
`clothing, decals,
`sports and outdoor
`living related
`merchandise.
`Class 38: Social
`media services,
`namely, the provision
`of interactive forums
`in which users may
`exchange
`information,
`recordings, videos,
`and photographs
`about outdoor-related
`activities.
`Class 35: Online
`retail store services
`and retail store
`services featuring
`clothing, decals,
`sports and outdoor
`living related
`merchandise.
`Class 38: Social
`media services,
`
`
`
`
`SALT LIFE
`
`SALT LIFE
`
`4,562,190 October 9,
`2012
`
`4,580,373 November 15,
`2010
`
`June 2014
`
`4,627,064 March 22,
`2013
`
`namely, the provision
`of interactive forums
`in which users may
`exchange
`information,
`recordings, videos,
`and photographs
`about outdoor-related
`activities.
`January 2007 Class 25: Clothing,
`namely, shirts, sweat
`shirts and caps.
`Class 14: Key Rings
`of precious metal;
`Key Holders of
`precious metal.
`October 2003 Class 25: Clothing,
`namely, hats, caps,
`shirts, T-shirts,
`shorts, swim trunks,
`visors, fleece
`pullovers, sweat
`shirts, surf wear,
`jackets, pants,
`bandanas, sun
`sleeves, dresses and
`footwear.
`June 30, 2014 October 2003 Class 16: Decals;
`Posters.
`October 2003 Class 25: Clothing
`and apparel, namely,
`jackets, pants, shoes,
`sandals, bathing suits,
`shorts and sweat
`shirts; sun protective
`clothing, namely
`bandanas
`January 2006 Class 16:
`Publications, namely,
`catalogs and
`magalogs in the field
`of watersports,
`watersport athletics,
`beach enthusiasts,
`
`SALT LIFE
`
`4,893,471
`
`5,091,373 October 16,
`2012
`
`
`
`SALT LIFE
`
`5,021,808 December 30,
`2015
`
`
`
`Page 6 of 12
`
`
`
`LIVE THE SALT LIFE
`
`4,471,719
`
`June 21, 2012 November
`2010
`
`and related goods.
`January 2011 Class 25: For:
`Men’s, Women’s
`Clothing and
`Apparel, Namely,
`Caps, Shirts, T-
`Shirts, Pants, Bathing
`Suits, Bermuda
`Shorts, Shorts, Swim
`Trunks, Hats, Caps
`with Visors, Fleece
`Pullovers, Sweat
`Shirts, Surf Wear;
`Athletic Apparel,
`Namely, Shirts, Hats,
`Caps
`Class 35: For: online
`retail store services
`and retail store
`services featuring
`clothing, jewelry,
`sports and outdoor
`living related
`merchandise; and
`Class 38: For: social
`media services,
`namely, the provision
`of interactive forums
`in which users may
`exchange
`information,
`recordings, videos,
`and photographs
`about outdoor-related
`activities
`January 2011 Class 28: For:
`sportsman's fishing
`bags; waterproof bags
`especially adapted for
`sports equipment;
`fishing equipment,
`namely, insulated fish
`storage bags
`January 2011 Class 20: For: beach
`
`LIVE THE SALT LIFE
`
`4,852,462 October 20,
`2014
`
`LIVE THE SALT LIFE
`
`4,905,379
`
`June 21, 2012
`
`LIVE THE SALT LIFE
`
`4,905,378
`
`June 21, 2012
`
`
`
`Page 7 of 12
`
`
`
`LIVE THE SALT LIFE
`
`4,905,376
`
`June 20, 2012
`
`LIVE THE SALT LIFE
`
`4,902,144
`
`June 20, 2012
`
`LIVE THE SALT LIFE
`
`4,895,967
`
`June 20, 2012
`
`chairs
`January 2011 Class 24: For:
`Banners and flags of
`textile; Beach towels;
`Cloth banners;
`Towels
`January 2011 Class 21: For:
`Insulating sleeves
`holders for beverage
`cups, cans, and
`bottles; portable
`coolers; cups, mugs
`and drinking glasses
`January 2011 Class 18: For: all-
`purpose carrying
`bags; backpacks;
`beach bags; beach
`umbrellas; dog
`leashes; luggage;
`bags for sports,
`namely, waterproof
`bags
`
`
`
`7.
`
`The registrations referenced above are valid and subsisting, in full force and
`
`effect, and constitute prima facie and/or conclusive evidence of Opposer’s exclusive right to use
`
`the marks in commerce in connection with the goods specified in the registrations.
`
`8.
`
`Since long prior to the April 9, 2019 filing date of the ‘580 application and or any
`
`date of first use alleged therein, the Opposer and/or its predecessors in interest have used,
`
`advertised, and promoted the mark SALT LIFE as a trademark, service mark, and/or have
`
`analogous usage in a trademark or service mark sense or alternatively in a trade name sense, or
`
`use analogous to trademark, service mark or trade name usage, in commerce and/or in interstate
`
`commerce, in connection with various products related to the field of clothing and apparel and in
`
`connection with other products and/or services, including those which are similar or related to
`
`the goods and/or services identified in the ‘580 application.
`
`
`
`Page 8 of 12
`
`
`
`9.
`
`Opposer has priority of use in all respects for its SALT LIFE marks relative to
`
`Applicant’s alleged mark
`
`set forth in the ‘580 application as used in conjunction with
`
`various products and services, include those identified in the ‘580 application or similar thereto.
`
`10.
`
`Opposer’s SALT LIFE marks are inherently distinctive and have acquired
`
`distinctiveness through the long, continuous, and exclusive use of the SALT LIFE marks so that
`
`consumers associate the SALT LIFE marks with a single source, namely Opposer. The
`
`trademark and service mark SALT LIFE has been used nationally to promote goods to the
`
`consuming public and such use has occurred since as early as 2003.
`
`11.
`
`Salt Life’s use of the SALT LIFE name and the SALT LIFE marks, in word,
`
`stylized and logo form has been substantially exclusive for more than 15 years.
`
`12.
`
`Opposer and its predecessors have generated significant revenue through the sale
`
`of products bearing the SALT LIFE marks to consumers across the U.S. Salt Life has generated
`
`significant revenue through the sale of a significant number of products bearing the SALT LIFE
`
`marks, including a significant number of t-shirts bearing the SALT LIFE trademark, to
`
`consumers across the United States and internationally.
`
`13.
`
`Opposer and its predecessors have made substantial investment in advertising,
`
`marketing, and promoting Opposer’s goods under Opposer’s SALT LIFE marks. Opposer and
`
`its predecessors have extensively used, advertised, promoted, and offered Opposer’s goods
`
`bearing Opposer’s SALT LIFE marks to the public through various channels of trade in
`
`commerce. Salt Life has invested a significant amount to market the SALT LIFE trademarks
`
`through print and internet advertising channels and the use of brand ambassadors throughout the
`
`United States. Through its advertising, including its brand ambassadors, the SALT LIFE marks
`
`
`
`Page 9 of 12
`
`
`
`have permeated the market and are known and recognized. Accordingly, Opposer’s customers
`
`and the public in general have come to know and recognize Opposer’s SALT LIFE marks to
`
`associate the same with Opposer and/or the goods sold by Opposer.
`
`13.
`
`Opposer and its predecessors have sold and offered for sale goods, including
`
`clothing, bearing the SALT LIFE in a trading area of broad geographical scope encompassing
`
`the United States, including its territories.
`
`14.
`
`The SALT LIFE marks are symbolic of the extensive goodwill and consumer
`
`recognition that Opposer has es
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