Trademark Trial and Appeal Board Electronic Filing System. http://estta.uspto.gov
`ESTTA822952
`05/24/2017
`
`ESTTA Tracking number:
`
`Filing date:
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`Notice of Opposition
`
`Notice is hereby given that the following party opposes registration of the indicated application.
`
`Opposer Information
`
`Name
`
`Entity
`
`Address
`
`Attorney informa-
`tion
`
`Advertising Specialty Institute
`
`Corporation
`
`Citizenship
`
`Pennsylvania
`
`4800 Street Road
`Trevose, PA 19053
`UNITED STATES
`
`Roberta Jacobs-Meadway
`Eckert Seamans Cherin & Mellott, LLC
`50 S. 16th Street Two Liberty Place, 22nd Floor
`Philadelphia, PA 19102
`UNITED STATES
`rjacobsmeadway@eckertseamans.com, rlalonde@eckertseamans.com, ipdock-
`et@eckertseamans.com Phone:215-851-8522
`
`Applicant Information
`
`Application No
`
`87271680
`
`Publication date
`
`05/23/2017
`
`Opposition Filing
`Date
`
`Applicant
`
`05/24/2017
`
`Sharif Sumner
`628 Crescent st
`Brooklyn, NY 11208
`UNITED STATES
`
`Opposition Peri-
`od Ends
`
`06/22/2017
`
`Goods/Services Affected by Opposition
`
`Class 025. First Use: 2015/08/01 First Use In Commerce: 2015/08/01
`All goods and services in the class are opposed, namely: Apparel for dancers, namely, tee shirts,
`sweatshirts, pants, leggings, shorts and jackets; Jackets; Pants; Shirts; Shirts for suits; Sweaters; A-
`shirts; Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms; Ath-
`letic pants; Athletic shirts;Athletic sweaters; Balloon pants; Body shirts; Bomber jackets; Button down
`shirts; Camouflage jackets; Camouflage pants; Capri pants; Cargo pants; Children's and infant's ap-
`parel, namely, jumpers, overall sleepwear, pajamas, rompers and one-piece garments; Children's
`and infants' apparel treated with fire and heat retardants, namely, jumpers, overall sleepwear, paja-
`mas, rompers and one-piece garments; Clothing shields, namely, pads applied to the underarms of
`shirts, blousesand sweaters; Collared shirts; Crew neck sweaters; Crop pants; Denims; Down jack-
`ets; Dress pants; Dress shirts; Fashionhats; Fishing shirts; Flood pants; Fur jackets; Gloves for ap-
`parel; Golf shirts; Graphic T-shirts; Gym pants; Headbandsfor clothing; Heavy jackets; Henley shirts;
`Hoodies; Hunting jackets; Hunting pants; Hunting shirts; Jogging pants; Knit shirts; Leather pants;
`Long jackets; Lounge pants; Mock turtle-neck sweaters; Motorcycle jackets; Nurse pants; Outer jack-
`ets; Over shirts; Padded jackets; Padding jackets; Petti-pants; Pockets for clothing; Polo shirts; Re-
`versible jackets; Rugby shirts; Shell jackets; Shoulder wraps for clothing; Ski pants; Sleep pants;
`Sleep shirts; Snow pants; Snowboard pants; Sport shirts; Sports pants; Sports shirts; Stretch pants;
`Stuff jackets; Sweat jackets; Sweat pants; Sweat shirts; T-shirts; Tee shirts; Tee-shirts; Track jackets;
`Track pants; Turtleneck sweaters; V-neck sweaters; Wind pants; Wind shirts; Woven shirts; Yoga
`
`

`

`pants; Yoga shirts
`
`Grounds for Opposition
`
`Priority and likelihood of confusion
`
`Trademark Act Section 2(d)
`
`Marks Cited by Opposer as Basis for Opposition
`
`U.S. Registration
`No.
`
`1176093
`
`Registration Date
`
`11/03/1981
`
`Application Date
`
`07/02/1979
`
`Foreign Priority
`Date
`
`NONE
`
`Word Mark
`
`Design Mark
`
`Description of
`Mark
`
`Goods/Services
`
`ASI
`
`NONE
`
`Class 016. First use: First Use: 1950/09/00 First Use In Commerce: 1950/09/00
`Printed Material-Namely, Reports, Directories, Indices, Newsletters,
`Magazines,Catalogues and Brochures
`Class 035. First use: First Use: 1950/09/00 First Use In Commerce: 1950/09/00
`Preparing Specialty Advertising for Others; Rental of Mailing Lists to Others; and
`Business Consultation for Others in Connection with Advertising
`
`U.S. Registration
`No.
`
`1729220
`
`Registration Date
`
`11/03/1992
`
`Application Date
`
`05/07/1990
`
`Foreign Priority
`Date
`
`NONE
`
`Word Mark
`
`Design Mark
`
`Description of
`Mark
`
`Goods/Services
`
`ASI QUARTERLY REGISTER
`
`NONE
`
`Class 016. First use: First Use: 1990/04/00 First Use In Commerce: 1990/04/00
`printed directories comprising information about specialty advertising companies
`
`U.S. Registration
`No.
`
`2160263
`
`Registration Date
`
`05/26/1998
`
`Application Date
`
`03/14/1997
`
`Foreign Priority
`Date
`
`NONE
`
`Word Mark
`
`Design Mark
`
`Description of
`Mark
`
`Goods/Services
`
`ASI CENTRAL
`
`NONE
`
`Class 042. First use: First Use: 1996/07/00 First Use In Commerce: 1996/07/00
`computer services, namely, providing anon-line bulletin board in the field of the
`promotion products industry and providing on-line facilities for real-time interac-
`tion with other computer users concerning the promotional products industry, in-
`cluding scheduled discussions featuring prominent people in the promotional-
`products industry
`
`U.S. Registration
`No.
`
`4193073
`
`Application Date
`
`06/29/2011
`
`Registration Date
`
`08/21/2012
`
`Foreign Priority
`
`NONE
`
`

`

`Word Mark
`
`Design Mark
`
`ASI
`
`Date
`
`Description of
`Mark
`
`Goods/Services
`
`NONE
`
`Class 035. First use: First Use: 1995/11/00 First Use In Commerce: 1995/11/00
`Marketing services, namely, providing on-line non-downloadable software that
`permits distributors to locate products and suppliers, program providing supplier
`data over a wireless device, creating and maintaining Internet sites for suppliers
`and distributors; Publishing of magazines and catalogs for the advertising spe-
`cialty/promotional products industry; Promoting, advertising and marketing the
`on-line electronic publications of others; Membership club services, namely,
`providing training to members in the field of advertising/promotional products in-
`dustry; Advertising, promotion and marketing services based on consumer credit
`reports and scores of others
`Class 036. First use: First Use: 1995/11/00 First Use In Commerce: 1995/11/00
`On-line financial credit scoring services that report on the paying habits of dis-
`tributors
`Class 041. First use: First Use: 1997/10/00 First Use In Commerce: 1997/10/00
`Publishing of magazines and catalogs for the advertising specialty/promotional
`products industry; Non-downloadable electronic publications in the nature of pro-
`motional products distributorship in thefield of advertising specialty/promotional
`products; Membership club services, namely, providing training to members
`inthe field of business and professional development; Conducting, arranging,
`and organizing trade shows for commercial and advertising purposes; Educa-
`tional services, namely, providing on-line classes,seminars, workshops in the
`field of advertising specialty/promotional products
`Class 042. First use: First Use: 1995/11/00 First Use In Commerce: 1995/11/00
`Providing a website featuring non-downloadable software that permits distribut-
`ors to locate products and suppliers, program providing supplier data over a
`wireless device, creating and maintaining Internet sites for suppliers and distrib-
`utors; Providing temporary use of on-line non-downloadable software develop-
`ment tools for advertising specialty/promotional products industry for use in the
`fieldof advertising specialty/promotional products
`
`Attachments
`
`85359112#TMSN.png( bytes )
`Notice of Opposition 87271680.pdf(280769 bytes )
`EXHIBIT A TO NOTICE OF OPPOSITION.PDF(4011639 bytes )
`EXHIBIT B TO NOTICE OF OPPOSITION.PDF(220164 bytes )
`
`Signature
`
`/Roberta Jacobs-Meadway/
`
`Name
`
`Date
`
`Roberta Jacobs-Meadway
`
`05/24/2017
`
`

`

`

`

`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`BOX TTAB FEE
`
`ADVERTISING SPECIALTY
`
`INSTITUTE, INC.,
`
`Opposer,
`
`V.
`
`SHARIF SUMNER,
`
`Applicant.
`
`:
`'
`
`Opposition No.
`Mark: ASI (and Design)
`’
`
`App. Serial No. 87/271,680
`
`NOTICE OF OPPOSITION
`
`Honorable Commissioner for Trademarks
`PO. Box 1451
`
`Alexandria, VA 22313-1451
`
`In the matter of trademark Application Serial No. 87/271,680 for the mark ASI (and
`
`design) filed December 16, 2016 and published for opposition May 23, 2017.
`
`Advertising Specialty Institute, Inc., a Pennsylvania corporation having an address at
`
`Bucks County Technology Park, 4800 Street Road, Trevose, PA 19053, believes that it will be
`
`damaged by registration of the mark shown in the above-identified application for the goods
`
`identified therein, and hereby opposes the same. The grounds for opposition are as follows:
`
`1.
`
`Sharif Sumner (hereinafter “Applicant”) seeks to register ASI (and design) as a
`
`mark for “Apparel for dancers, namely, tee shirts, sweatshirts, pants, leggings, shorts and jackets;
`
`Jackets; Pants; Shirts; Shirts for suits; Sweaters; A-shirts; Athletic apparel, namely, shirts, pants,
`
`jackets, footwear, hats and caps, athletic uniforms; Athletic pants; Athletic shirts; Athletic
`
`sweaters; Balloon pants; Body shirts; Bomber jackets; Button down shirts; Camouflage jackets;
`
`Camouflage pants; Capri pants; Cargo pants; Children's and infant's apparel, namely, jumpers,
`
`{M131994441}
`
`

`

`overall sleepwear, pajamas, rompers and one—piece garments; Children's and infants' apparel
`
`treated with fire and heat retardants, namely, jumpers, overall sleepwear, pajamas, rompers and
`
`one-piece garments; Clothing shields, namely, pads applied to the underarms of shirts, blouses
`
`and sweaters; Collared shirts; Crew neck sweaters; Crop pants; Denims; Down jackets; Dress
`
`pants; Dress shirts; Fashion hats; Fishing shirts; Flood pants; Fur jackets; Gloves for apparel;
`
`Golf shirts; Graphic T-shirts; Gym pants; Headbands for clothing; Heavy jackets; Henley shirts;
`
`Hoodies; Hunting jackets; Hunting pants; Hunting shirts; Jogging pants; Knit shirts; Leather
`
`pants; Long jackets; Lounge pants; Mock turtle-neck sweaters; Motorcycle jackets; Nurse pants;
`
`Outer jackets; Over shirts; Padded jackets; Padding jackets; Petti—pants; Pockets for clothing;
`
`Polo shirts; Reversible jackets; Rugby shirts; Shell jackets; Shoulder wraps for clothing; Ski
`
`pants; Sleep pants; Sleep shirts; Snow pants; Snowboard pants; Sport shirts; Sports pants; Sports
`
`shirts; Stretch pants; Stuffjackets; Sweat jackets; Sweat pants; Sweat shirts; T-shirts; Tee shirts;
`
`Tee-shirts; Track jackets; Track pants; Turtleneck sweaters; V-neck sweaters; Wind pants; Wind
`
`shirts; Woven shirts; Yoga pants; Yoga shirts” in International Class 25, as evidenced by the
`
`publication of the mark on May 23, 2017.
`
`2.
`
`The application herein opposed was filed December 16, 2016 on the basis of use,
`
`with a claimed date of first use of August 1, 2015.
`
`3.
`
`Opposer, Advertising Specialty Institute, Inc. (hereinafter “Opposer” or “ASI”), is
`
`and has been engaged in the provision of services and goods for the promotional products
`
`industry for more than sixty years, and has built a successful business in connection therewith.
`
`4.
`
`The services rendered by Opposer under the mark ASI and marks which have ASI
`
`as the dominant component include preparation of custom advertising and publicizing the
`
`availability, use and sourcing of promotional products for others, including clothing and
`
`particularly, inter alia, hats, caps, shirts, jeans, shorts and footwear. A significant aspect of
`
`

`

`Opposer’s business conducted under the name ASI is connecting its clients with apparel
`
`manufacturers to provide those clients with articles of apparel and other items bearing the
`
`clients’ names and trademarks for promotional purposes. Apparel comprises nearly one third of
`
`the products sold in the promotional products industry. Opposer has, since at least as early as
`
`September 1950, used ASI as a mark and name, and as the dominant component of marks, in
`
`connection with its services and goods and business, including providing catalogues in print and
`
`on-line form featuring articles of apparel and other goods available for production and
`
`distribution as promotional products.
`
`5.
`
`The nature and extent of Opposer’s services rendered and business conducted
`
`under its ASI marks and name may be seen at Opposer’s website, www.asicentral.com.
`
`Exemplary uses of Opposer’s ASI marks in connection with articles of apparel are attached as
`
`Exhibit A.
`
`6.
`
`Opposer’s ASI marks and name are inherently distinctive as applied to Opposer’s
`
`services and goods and business, and have acquired further strength and distinctiveness by virtue
`
`of Opposer’s continuous, commercially significant and substantially exclusive use in commerce
`
`of its ASI marks and name in connection with promotional products including clothing.
`
`Opposer’s services and goods and business have become well and favorably known to the
`
`relevant trade and public under Opposer’s ASI marks and name.
`
`7.
`
`Opposer is the owner of the following U.S. trademark registrations, inter alia, all
`
`of which are valid and subsisting: Registrations No. 1,176,093 for ASI issued November 3, 1982;
`
`No. 1,729,220 for ASI QUARTERLY REGISTER issued November 3, 1992; No. 2,160,263 for
`
`ASI CENTRAL issued May 26, 1998; and No. 4,193,073 for ASI issued August 21, 2012
`
`(collectively, the “ASI marks”). All but one of these registrations are incontestable. Printouts
`
`

`

`from the USPTO records showing the status and title of each of these registrations are attached
`
`as Exhibit B.
`
`8.
`
`Priority is not in issue as Opposer is the owner of federal registrations for its ASI
`
`marks.
`
`9.
`
`In the application herein opposed, there are no restrictions on trade channels, so it
`
`must be presumed that the goods identified in the application will be promoted and sold through
`
`all trade channels to all customers appropriate for goods of that type, including through
`
`promotional products channels and to purchasers and recipients of promotional products,
`
`including clothing and particularly hats, caps, shirts, jeans, shorts and footwear.
`
`10.
`
`Applicant’s mark is confusingly similar to Opposer’s ASI marks and name in
`
`sound, appearance and overall commercial impression. Applicant’s mark is simply Opposer’s
`
`ASI mark and name in a stylized form.
`
`11.
`
`The services and goods and business of Opposer and the goods of Applicant as
`
`identified in the application herein opposed are closely related because Opposer, through its
`
`promotional products services, makes available and facilitates and promotes the sale of articles
`
`of apparel, including a number of the articles of apparel identified in the application herein
`
`opposed.
`
`12.
`
`The goods identified in the application herein opposed are such as are promoted
`
`and marketed and sold as promotional products by Opposer’s members and distributors through
`
`Opposer’s catalogs and websites.
`
`13.
`
`The goods identified in the application herein opposed are such as are promoted
`
`and marketed and sold to classes of customers which overlap with those classes of customers
`
`who purchase and who receive promotional products including clothing provided through
`
`Opposer’s members and distributors.
`
`

`

`14.
`
`Granted the similarities between Opposer’s ASI marks and name and Applicant’s
`
`ASI (and Design) mark, and the similarities between the goods and services and the overlapping
`
`trade channels, members of the relevant public and trade on encountering Applicant’s mark on
`
`the goods identified in the application herein opposed are likely to believe in error that Opposer
`
`and Applicant are related, or that Applicant’s goods originate with Opposer or one of its
`
`members or otherwise are produced under license from or in association or affiliation with
`
`Opposer.
`
`15.
`
`If Applicant is permitted to register such mark for the goods set forth in the
`
`application herein opposed, the likely confusion of the relevant public and trade is a source of
`
`damage and injury to Opposer, as it deprives Opposer of control of its own reputation and
`
`impacts adversely on the strength of Opposer’s rights in its ASI marks and name, which Opposer
`
`has used continuously since 1950 in connection with its services and goods and business.
`
`16.
`
`Such registration would further be a source of damage and injury to Opposer
`
`because Opposer’s members who manufacture and who provide apparel for use as promotional
`
`products will likely form the erroneous belief that Opposer has become a direct competitor,
`
`resulting in an adverse impact on such members’ willingness to engage in business with
`
`Opposer.
`
`17.
`
`Any defect, objection to or fault found with the Applicant’s goods sold under the
`
`mark of the application which is the subject of this opposition would necessarily reflect on and
`
`seriously injure the reputation that Opposer has established for its business and its services and
`
`goods.
`
`18.
`
`If the Applicant is granted a registration for the mark herein opposed, it would
`
`obtain thereby at lease a primafacie exclusive right to use the mark. Such registration would be
`
`a source of damage and injury to Opposer.
`
`

`

`WHEREFORE, Opposer, Advertising Specialty Institute, Inc., prays that registration of
`
`the mark of Application Serial No. 87/271,680 for the goods identified therein be refused and
`
`that this Opposition be sustained.
`
`Dated: May 24, 2017
`
`Respeetfillly Submitted,
`
`By: s/ Roberta Jacobs-Meadway
`Roberta Jacobs-Meadway, Esquire
`Roger LaLonde, Esquire
`ECKERT SEAMANS CHERIN &
`MELLOTT
`
`50 South 16th Street, 22nd Floor
`Philadelphia, PA 1 9 1 02
`215-851—8522
`
`rj acobsmeadway@eckertseamans.corn
`rlalonde@eckertseamans.com
`
`ATTORNEYS FOR OPPOSER
`
`

`

`CERTIFICATE OF FILING
`
`The undersigned hereby certifies that in accordance with 37 C.F.R. §2.119(b), a true and
`
`correct copy of the foregoing Notice of Opposition was filed electronically with the United
`
`States Patent and Trademark Office Via the Electronic System for Trademark Trial and Appeals
`
`(“ESTTA”) on the date shown below.
`
`Under rule 37 C.F.R. §2.105, the Trademark Trial and Appeal Board shall notify
`
`correspondent for the Applicant, Norman Keith White, Esq., at the email addresses
`
`keith@keithwhitelaw.com and keith@freeintegrated.co
`
` Dated: May 24, 2017
`
`By:
`
`

`

`
`
`EXHIBIT A
`EXHIBIT A
`
`

`

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`Selling Via Social Media Jewelry &
`Lanyards
`When it comes to using social
`media for business, the oft-repeated
`advice of experts is to
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`How To Sell: Fleece Jackets
`Outerwear
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`Factory Fire Kills 72 Apparel
`A footwear factory fire in the
`Philippines in May killed 72 workers,
`many of whom were trap...
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`How closely do you follow retail trends when
`
`updating your product line?
`
`0 Very closely
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`

`

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`. www.mm. . was-” as A ..........4.. “on... MW..- Mama...» erronuumw ,4 w. "numb upwmuwc “mum...
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`0 i keep up but am not obsessed
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`0 Not closely, trends are overrated
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`Q We set trends, we don’t follow them
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`appeal of the wearable tech sector.
`Decorator Rescues Landfill-
`Bound Textiles Pet Market
`When Florence Mano learned that
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`designers routinely discard end-run
`and sample fabrics, she...
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`Ask an Expert: Run Metallic
`Thread Correctly in Fashion
`Designs Apparel
`Q l try to stay on top of trends and
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`WEARABLES & DECORATION
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`'5 Trends in promotional apparel; and; the
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`used.
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`lnkSott; circle 31 on Free into Card.
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`risnrrte
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`Fair Winds for Nautical-
`Themed Apparel Line
`Embroidery
`Mudhook Clothing offers simple,
`nautical-themed apparel. Kyle
`Sayler recently made the
`
`More Monogramming
`Embroidery
`In the summer, Trend Finder
`from Accessoriesmagazine.com
`highlighted monograms as a
`stron...
`
`Embroidered Insects a Hit for
`Japanese Firm Embroidery
`Takahiro Harada, president of
`Harada Embroidery in Japan,
`turned his childhood love of
`inse...
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`Easier Online Design for
`American Apparel Screen
`Printing
`American Apparel ( asi/35297)
`has collaborated with lnkSof‘t to
`make garment selection and
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`STARTUP
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`"How I Started My Own $2
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`Getting Started
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`Fresh Off the Farm
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`Farmer Tom Mertz stumbled
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`A Fresh Start Getting Started
`After dealing with life-or-death
`situations, Abby Clark was
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`Soaring Sales Opportunities
`A latex allergy derailed Lori
`Garofalo's career as a balloon
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`4- yen...“ A Amuvumm. A nun.-.“ w . .uw...wn. um“. um...» genus.“ Urtm.wu..wu l A va “maul, “Fewer...” “mum...
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`Scott Mollahan started his
`business and quickly racked up
`more than $2 million in
`revenues.
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`upon an ingenious business-to—
`business marketing idea: putting
`adv...
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`Horne / News / Magazines / Wearables I September 2015 / Wearables Trendsetters
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`NEWS
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`
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`Wearables Trendsetters
`Published in Wearables
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`September 2015
`
`
`
`Wowing clients to changing the very nature of
`their industries, these gurus set the bar for
`a
`arel.
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`pp
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`BROWSE BY KEYWORD
`
`i Profiles
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`
`
`Kara Ward
`
`Corporate Image Consultant, City Apparel
`When reflecting on her recent sales success, Kara Ward cites a
`bit of wisdom gleaned from her grandfather: “Why play a game if
`you’re not playing to win?” After several years of impressive
`numbers at City Apparel in Findlay, OH, it's obvious Ward has
`taken his words to heart. Today, she’s a corporate image
`consultant and a newly elected board member of the Ohio
`Promotional Professionals Association. And in three of her five
`
`years at City Apparel, she’s reached over a million dollars in
`sales. But it wasn’t an easy road. Just a couple years into her
`promotional career, Ward was diagnosed with breast cancer. “It was a hard year," says Ward,
`who is currently in remission, “butt already had my goals set, so nothing was going to stop me.
`The team had my back 100% and helped me live my life normally. When I wanted to go visit
`eight clients at a time, they never said, ‘No, you‘re not up to it.’ They’d say, ‘Ok, let’s go,’ and
`they’d drive me." At the end of that year, Ward reached more than $1 million in sales for the first
`time. “I very much have my eye on the prize,” she says.
`
`Fun Fact: Ward teaches lyrical and jazz dance four nights a week.
`
`

`

`
`
`Cary Heller
`Vice President of Sales, All USA Clothing
`For Cary Heller, every sale is the best one of his life. "I know it
`sounds corny, but it’s true,” says the vice president of sales at
`Keego Harbor, Ml-based All USA Clothing. A people person who
`emphasizes the business value of “being nice,” Heller loves
`connecting with customers, counting them as friends rather than
`just clients. He also carries a torch for made-in-America clothing
`and winning high-profile converts, including the White House.
`"The textile and garment industry was a thriving American
`industry for decades,” Heller says. “We are bringing American-
`made clothing and uniforms back." When he’s not working, Heller is likely to be volunteering at
`The Friendship Circle, a charity which pairs typical teens with children with special needs. For
`the last decade, Heller has spent 20 to 30 hours a week mentoring a boy with extreme autism
`and cerebral palsy. “He has really become like my adopted child, and I cannot express the depth
`of my relationship with him,” Heller says. "l have learned that when you help someone else, the
`person who is really being helped is you."
`
`Fun Fact: An accomplished trumpet player, Heller's band had a number-one record on NPR and
`college stations nationwide, and was Ray Charles’ opening act.
`
`
`
`
`
`m
`
`
`
`
`Andy Anderson
`Owner, Anderson Studio Inc. (est/121990)
`Andy Anderson, owner of Anderson Studio Inc. in Nashville,
`provides contract screen—printing work for some of music’s
`biggest stars. But after printing his first shirt in 1971, he almost
`never did it again. “I hated it," he says. “We didn’t have the same
`educational resources. You basically asked a friend how they
`did it." His first "machine" was a wooden Coke case, and his
`assistant was his 8—year-old sister. He stretched the shirt over
`the case, used super-sticky flock adhesive in only one color, and
`knew nothing about meshes. His primitive equipment and
`methods made the process frustrating, so Anderson gave it up. Then in 1975, he ran into art
`school friends who introduced him to actual machines and quality inks. He opened Anderson
`Studio the next year. The company's location in Music City boded well for a future in
`entertainment merchandise. Since the early 1980s, Anderson and his team have won almost 90
`awards for their full-color prints. “Quality work is how we built our reputation," he says. "I care
`about what goes out the door, and my staff makes it all possible. I appreciate each and every
`one of them, and they all contribute to our success.”
`
`Fun Fact: Since the age of 14, Anderson has built and painted motorcycles, building up an
`international fan base. One of his bikes was exhibited at the London Museum of Art.
`
`
`
`Doug Jackson
`President, Storm Creek (asi189879)
`This tailored "kirigami" vegan leather trench by Byron Lars
`stands out with its laser-cut, lace-like pattern and bold metallic
`belt buckle.
`
`Decoration Tip: Sometimes good design is about taking
`something away, rather than adding on. Vlfith a sharp pair of
`scissors and a creative plan, a decorator can manipulate even
`the most mundane T-shirt into something unique,
`
`

`

`James Park
`
`
`
`CEO and Co-Founder, Fitbit
`James Park was an out-of—shape garner when he came up with
`the idea for the Fitbit. One of the first in line to buy the popular
`Nintendo Wri nearly a decade ago. Park saw the potential of
`combining motion sensors and software, with a focus on better
`health. In 2007, the serial entrepreneur and former cross-
`country runner started the ubiquitous fitness tracking company
`with business partner Eric Friedman as part of his own efforts to
`get fit. When the product launched two years later, it already had
`drawn huge consumer interest, generating more than 25,000
`initial orders. “it was the right product at the right time at the right price point," Park told Forbes.
`The interest has continued to'grow, with much-hyped products like the Apple Watch unable to
`make much of a dent in the company’s market prominence. V\fith more than 20.8 million devices
`sold, Fitbit accounts for 85% of tracker sales, according to The NPD Group. The publicly traded
`company is worth more than $8 billion, and it’s clear that no one is doing more than Park and
`Fitbit to legitimize wearable technology in the minds of consumers.
`
`Fun Fact: Park dropped out of Harvard before finishing a degree in computer science.
`
`Marci Kinter
`
`
`
`Vice President of Government & Business Information, SGIA
`When Marci Kinter first started with SGIA in 1989, she had her
`work cut out for her since no one had stepped in front of
`regulators to represent the printing industry. “it was really critical
`that we were in there talking to them about the differences in the
`industry,” says Kinter, who remembers the difficulty of regulators
`to simply distinguish between graphical and textile printing. The
`vice president of government & business information for SGlA
`quickly became one of the most important assets for the printing
`industry, cutting her teeth on clean air legislation in the early
`years, and leading the charge on a number of key issues today: safety and health, environmenal
`regulations, product safety and sustainability. Equally important, she is a fount of knowledge,
`endlessly fielding questions from members who can't be bothered or can’t grasp the wealth of
`byzantine regulations. She revels in the complexity of it. “You have t