Trademark Trial and Appeal Board Electronic Filing System. http://estta.uspto.gov
`ESTTA687022
`ESTTA Tracking number:
`07/31/2015
`
`Filing date:
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`Notice of Opposition
`
`Notice is hereby given that the following party opposes registration of the indicated application.
`Opposer Information
`
`Name
`Granted to Date
`of previous ex-
`tension
`Address
`
`DERMAdoctor, Inc.
`08/01/2015
`
`1901 McGee Street
`Kansas City, MO 64108
`UNITED STATES
`
`Attorney informa-
`tion
`
`Wade Kerrigan, Esq.
`Husch Blackwell LLP
`4801 Main Street, Suite 1000
`Kansas City, MO 64112
`UNITED STATES
`pto-kc@huschblackwell.com Phone:816-983-8000
`Applicant Information
`
`Application No
`Opposition Filing
`Date
`Applicant
`
`86494017
`07/31/2015
`
`Publication date
`Opposition Peri-
`od Ends
`
`06/02/2015
`08/01/2015
`
`YURRKU LLC
`300 Broad Street #406
`Stamford, CT 06901
`UNITED STATES
`Goods/Services Affected by Opposition
`
`Class 005. First Use: 0 First Use In Commerce: 0
`All goods and services in the class are opposed, namely: Dietary and nutritional supplements con-
`taining vitamins
`
`Grounds for Opposition
`
`Priority and likelihood of confusion
`The mark is merely descriptive
`
`Trademark Act section 2(d)
`Trademark Act section 2(e)(1)
`
`Mark Cited by Opposer as Basis for Opposition
`
`U.S. Application
`No.
`Registration Date
`
`86502562
`
`NONE
`
`Word Mark
`
`KAKADU C
`
`Application Date
`
`01/13/2015
`
`Foreign Priority
`Date
`
`NONE
`
`

`
`Design Mark
`
`Description of
`Mark
`Goods/Services
`
`NONE
`
`Class 003. First use: First Use: 2014/03/12 First Use In Commerce: 2014/03/12
`Skin care products, namely, non-medicated skin care preparations
`Class 005. First use: First Use: 2014/03/12 First Use In Commerce: 2014/03/12
`Skin care products, namely, medicated skin care preparations
`
`Attachments
`
`86502562#TMSN.png( bytes )
`Notice of Opposition.pdf(5862588 bytes )
`
`Certificate of Service
`
`The undersigned hereby certifies that a copy of this paper has been served upon all parties, at their address
`record by First Class Mail on this date.
`
`Signature
`Name
`Date
`
`/Wade Kerrigan/
`Wade Kerrigan, Esq.
`07/31/2015
`
`

`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`
`In re Application Filed By:
`
`Yurrku, LLC
`
`Serial No. (cid:9)
`
`86/494,017
`
`Filed: (cid:9)
`
`January 2, 2015
`
`Published: (cid:9)
`
`June 2, 2015
`
`Mark: (cid:9)
`
`KAKADU PLUM
`
`Commission for Trademarks
`P.O. Box 1451
`Alexandria, Virginia 22313-1451
`ATTN: BOX TTAB - FEE
`
`NOTICE IN OPPOSITION
`
`DERMAdoctor, Inc. believes that it will be damaged by registration of the mark shown in
`
`Serial No. 86/494,017 and hereby opposes registration of that mark. Serial No. 86/494,017 is an
`
`application of Yurrku LLC filed January 2, 2015 and published for opposition in the Official
`
`Gazette on June 2, 2015.
`
`The grounds for opposition are as follows:
`
`1.
`
`DERMAdoctor, Inc. ("Opposer") is a Missouri corporation, having a place of
`
`business at 1901 McGee Street, Kansas City, Missouri 64108.
`
`2.
`
`Upon information and belief, Yurrku LLC ("Applicant") is a corporation of
`
`Delaware having a place of business at 300 Broad Street #406, Stamford, Connecticut, 06901.
`
`3.
`
`Opposer is the owner of, among other marks, the mark KAKADU C, U.S. App.
`
`No. 86/502,562, applied-for on January 13, 2015 for skin care products, namely non-medicated
`
`care preparations in International Class 003 and skin care products, namely, medicated skin care
`
`KCP-4599934-2
`
`(cid:9)
`(cid:9)
`

`
`preparations in International Class 005 (the "DERMAdoctor Mark"). A TEAS printout of the
`
`DERMAdoctor Mark is attached as Exhibit A.
`
`4.
`
`Since at least as early as March 12, 2014, Opposer has sold skin care products,
`
`products throughout the United States in connection with the DERMAdoctor Mark. Proof of
`
`Opposer's use of the mark is shown in advertisements attached as Exhibit B.
`
`5.
`
`By reason of Opposer's use of its DERMAdoctor Mark, the DERMAdoctor Mark
`
`has begun to achieve widespread and favorable public recognition and has become an asset of
`
`great value as a symbol of Opposer's services and goodwill.
`
`6.
`
`Opposer has invested a great deal of time and money in promoting its goods under
`
`the DERMAdoctor Mark and it continues to use and promote these goods under the
`
`DERMAdoctor Mark.
`
`7.
`
`By virtue of Opposer's continuous, exclusive and widespread use of the
`
`DERMAdoctor Mark, the DERMAdoctor Mark is entitled to a broad scope of protection.
`
`8.
`
`On January 2, 2015, Applicant filed an application, Application Ser. No.
`
`86/494,017 to register the mark KAKADU PLUM for use in connection with "Dietary and
`
`nutritional supplements containing vitamins" in International Class 003.
`
`9.
`
`On information and belief, Applicant has not used Applicant's mark KAKADU
`
`PLUM. On information and belief, Applicant has not made any use of Applicant's mark
`
`KAKADU PLUM within the United States in connection with the goods named in Applicant's
`
`application.
`
`10.
`
`Opposer acquired trademark rights in and to the DERMAdoctor Mark for
`
`Opposer's goods that predate actual and/or constructive use by Applicant of the mark KAKADU
`
`PLUM.
`
`KCP-4599934-2
`
`

`
`11.
`
`Applicant's mark KAKADU PLUM has the same or highly similar appearance,
`
`meaning, sound, connotation and commercial impression in comparison to Opposer's
`
`DERMAdoctor Mark. Applicant's KAKADU PLUM mark is highly similar to the
`
`DERMAdoctor Mark and as such is likely to be confused with the DERMAdoctor Mark.
`
`12.
`
`Applicant's goods offered under the mark KAKADU PLUM are highly similar
`
`and in some cases are identical to the goods of the Opposer provided under the DERMAdoctor
`
`Mark. Both Applicant's goods and Opposer's goods are in the field of skin care, nutrition and
`
`personal care products.
`
`13.
`
`Applicant's goods are directed to the same or related class of consumers as those
`
`of Opposer's goods provided under the DERMAdoctor Mark and Applicant's goods under the
`
`mark KAKADU PLUM are sold in the same or similar channels of trade.
`
`14.
`
`Applicant's mark KAKADU PLUM, when used for the goods recited in the
`
`opposed application, is likely to cause confusion, mistake, or deception within the meaning of
`
`Section 2(d) of the Trademark Act, 15 U.S.C. § 1052(d).
`
`15.
`
`Use of and the application for registration by Applicant of the mark KAKADU
`
`PLUM is without Opposer's consent.
`
`16.
`
`Registration of the mark KAKADU PLUM by Applicant will provide Applicant
`
`with prima facie exclusive rights therein, and would harm Opposer by interfering with Opposer's
`
`exclusive rights to the DERMAdoctor Mark.
`
`17.
`
`Opposer has the right to continue using the DERMAdoctor Mark in connection
`
`with its goods and related goods and services and to use the mark without interference by
`
`Applicant and without confusion, mistake, or deception.
`
`KCP-4599934-2
`
`

`
`18.
`
`Applicant's mark KAKADU PLUM is merely descriptive of the qualities,
`
`ingredients or characteristics of Applicant's goods recited in Applicant's application. A kakadu
`
`plum is an edible fruit produced by the Terminalia ferdinandiana tree native to Australia and is
`
`known to have a number of health benefits. The kakadu plum is known to contain certain
`
`vitamins. Proof of such knowledge is shown by the www.healthwithfood.org website article and
`
`others attached as Exhibit C.
`
`19.
`
`The kakadu plum is commonly used in dietary and nutritional supplements. Proof
`
`of such common use is shown in the advertisements attached as Exhibit D. Due to the kakadu
`
`plum's common use in dietary and nutritional supplements, consumers may well assume that any
`
`"dietary and nutritional supplements containing vitamins" sold under the mark KAKADU
`
`PLUM derive from the kakadu plum.
`
`20.
`
`Applicant's mark KAKADU PLUM, when used for the goods recited in the
`
`opposed application, is merely descriptive under Section 2(e)(1) of the Trademark Act, 15 U.S.C.
`
`§ 1052(e).
`
`21.
`
`Opposer hereby appoints Wade Kerrigan, Husch Blackwell Sanders LLP, 4801
`
`Main Street, Suite 1000, Kansas City, Missouri, 64112 as its attorney to act on its behalf and to
`
`receive all correspondence related to this opposition.
`
`By
`
`Audrey Kunin M. ., President
`DERMAdocto \Inc.
`
`KCP-4599934-2
`
`

`
`WHEREFORE, Opposer believes that it will be damaged by the registration of
`
`KAKADU PLUM to Applicant and prays the registration be denied.
`
`Respectfully Submitted,
`
`1 ,ta, '2-----
`Wade Kerrigan
`Husch Blackwell Sanders LLP
`4801 Main Street, Suite 1000
`Kansas City, Missouri 64112
`(816) 983-8000
`Attorney for Opposer
`
`KCP-4599934-2
`
`

`
`CERTIFICATE OF SERVICE
`
`I hereby certify that a true and correct copy of the foregoing NOTICE OF OPPOSITION
`was served on the following via U.S. First Class mail, postage prepaid, in this 3 M. day of July
`
`2015:
`
`Yurrku LLC
`300 Broad Street #406
`Stamford, Connecticut 06901
`
`71/J4(4ft/
`Attorney for Opposer
`
`KCP-4599934-2
`
`

`
`EXHIBIT A
`EXHIBIT A
`
`

`
`United Rat
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`Home) SKe Index' Se.a mil FAQ I edossary I Guide8 Coni:acts I eBus
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`News'
`
`Trademarks > Trademark Electronic Search System (TESS)
`
`TESS was last updated on Mon Jul 20 03:20:56 EDT 2015
`
`1S tiamg paw UsE.R
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`STRUCTURE!) FREE FGRM
`Logout I Please logout when you are done to release system resources allocated for you.
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`ves f)!cr SEARCH OG
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`return to TESS)
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`
`KAKADU C
`
`Word Mark
`
`Goods and
`Services
`
`KAKADU C
`IC 003. US 001 004 006 050 051 052.
`G & S: Skin care products, namely, non-medicated skin care
`preparations. FIRST USE: 20140312.
`FIRST USE IN COMMERCE: 20140312
`
`IC 005. US 006 018 044 046 051 052.
`G & S: Skin care products, namely, medicated skin care
`preparations. FIRST USE: 20140312.
`FIRST USE IN COMMERCE: 20140312
`
`Standard
`Characters
`Claimed
`
`Mark Drawing
`Code
`
`Serial Number
`
`Filing Date
`
`Current Basis
`
`(4) STANDARD CHARACTER MARK
`
`86502562
`January 13, 2015
`1A
`
`Original Filing
`Basis
`
`1A
`
`Owner
`
`Attorney of
`Record
`
`Type of Mark
`
`Register
`
`Live/Dead
`Indicator
`
`(APPLICANT) DERMAdoctor, Inc. CORPORATION MISSOURI 1901 McGee Street Kansas City
`MISSOURI 64108
`
`Wade Kerrigan
`
`TRADEMARK
`PRINCIPAL
`
`LIVE
`
`(cid:9)
`

`
`EXHIBIT B
`' EXHIBIT B
`
`

`
`Publication
`
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`
`News4Jax. corn (WXJT-TV Segment)
`
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`
`StyleNews.PeopleStyleWatch.com
`
`KCTV5.com
`
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`Joyus/People Style Watch: Video aired on
`www iovus com
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`Joyus/Syndicated Partner AOL: Homepage feature
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`Allure.com
`Allure.com
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`
`MimiChatter. corn
`
`Sephora Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`
`Weather. corn
`
`AZFamily.com
`
`NewBeauty.com
`Mimichattercorn
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`DERMAdoctor Email Blast
`Allure.com
`ElvisDuran.com
`Jovus/People Style Watch: Video aired on
`www iovus com
`
`RetailMeNotcom
`
`Yahoo! News
`
`Yahoo! Screen
`
`Allure YouTube
`
`SheScribes.com
`
`MimiChattercom
`
`Weather. corn
`
`DERMAdoctor Kakadu CTM Publicity
`
`Product Placement
`Date (cid:9)
`Online Magazines, Websites, Videos and Email Blasts
`January 4, 2015
`Kakadu CT" Serum
`January 4, 2015
`Kakadu CTM Detox Mask
`January 8, 2015
`Kakadu CTM Serum
`January 8, 2015
`Kakadu CTM Detox Mask
`January 29, 2015
`Kakadu CTM Serum
`January 29, 2015
`Kakadu CTM Detox Mask
`Dr. Kunin and Kakadu CTM Amethyst Clay Detox Mask and Serum in "Superfoods For
`Your Skin"
`Kakadu CTM Serum
`Kakadu CTM Detox Mask
`Kakadu CTM Amethyst Clay Detox Mask in "This Super-Fruit Face Mask Is the Next Big
`Thing in Skincare" as part of Joyous partnership
`Kakadu CTM Amethyst Clay Detox Mask in "Beauty and Style Tips for Landing a New
`Love"
`Kakadu CTM Serum
`Kakadu CTM Detox Mask
`
`January 31, 2015
`
`February 1, 2015
`February 1, 2015
`
`February 10, 2015
`
`February 12, 2015
`
`February 12, 2015
`February 12, 2015
`
`February 12, 2015
`
`Kakadu CTM Detox Mask
`
`February 15, 2015
`February 15, 2015
`February 16, 2015
`February 19, 2015
`February 19, 2015
`February 22, 2015
`February 22, 2015
`February 26, 2015
`February 26, 2015
`March 1, 2015
`March 1, 2015
`March 5, 2015
`March 5, 2015
`March 8, 2015
`March 8, 2015
`March 12, 2015
`March 12, 2015
`March 15, 2015
`March 15, 2015
`
`March 17, 2015
`
`March 19, 2015
`March 19, 2015
`March 19, 2015
`
`March 25, 2015
`
`March 27, 2015
`
`March 30, 2015
`April 1, 2015
`April 2, 2015
`April 2, 2015
`April 5, 2015
`April 5, 2015
`April 8, 2015
`April 13, 2015
`
`Kakadu CTM Serum
`Kakadu CTM Detox Mask
`Kakadu CTM Detox Mask
`Kakadu CTM Serum
`Kakadu CTM Detox Mask
`Kakadu CTM Serum
`Kakadu CTM Detox Mask
`Kakadu CTM Serum
`Kakadu CTM Detox Mask
`Kakadu CTM Serum
`Kakadu CTM Detox Mask
`Kakadu CTM Serum
`Kakadu CTM Detox Mask
`Kakadu CTM Serum
`Kakadu C M Detox Mask
`Kakadu CTM Mask in "Is Kakadu Plum the Newest Must-Have Beauty Ingredient?"
`Kakadu CTM Serum in "Is Kakadu Plum the Newest Must-Have Beauty Ingredient?"
`Kakadu CTM Serum
`Kakadu CTM Detox Mask
`Kakadu CTM Serum in "Create Your Own Korean Skin Care Routine, Without Using Any
`Airline Miles"
`Kakadu CTM Detox Mask
`Kakadu CTM Serum
`Kakadu CTM Detox Mask
`
`Kakadu CTM Serum in "Springtime Superfoods... in Our Vanity Cabinets" with
`registered dietician, Sharon Richter
`Dr. Kunin and Kakadu CTM Serum and Mask in "Favorite Over the Counter Skin Care
`Products"
`Kakadu CTM Mask in "The 10 Products You Need to Shrink Your Pores"
`Kakadu CTM Serum in "I Swear By: DERMADoctor Kakadu CTM Serum"
`Kakadu CTM Eye Soufflé
`Kakadu CTM Face Crème
`Kakadu CTM Eye Soufflé
`Kakadu CTM Face Crème
`Kakadu CTM Serum in "What is Ferulic Acid, Anyway?"
`Kakadu CTM Mask in "What's Trending?"
`
`April 13, 2015
`
`Kakadu CTM Serum
`
`April 16, 2015
`
`April 17, 2015
`
`April 17, 2015
`
`April 17, 2015
`
`April 21, 2015
`
`April 22, 2015
`
`April 28, 2015
`
`Kakadu CTM Mask in "The Bright Stuff: 12 Cosmetics that Prove Vitamin C is Pure
`Sunny Delight"
`Kakadu CTM Mask and Serum in "Kakadu Plum: Hottest New Beauty Ingredient" with
`Allure editors Cat O'Neill and Sophia Panych
`Kakadu CTM Mask and Serum in "Kakadu Plum: Hottest New Beauty Ingredient" with
`Allure editors Cat O'Neill and Sophia Panych
`Kakadu CTM Mask and Serum in "Kakadu Plum: Hottest New Beauty Ingredient" with
`Allure editors Cat O'Neill and Sophia Panych
`Kakadu CTM Eye Souffle and Face Crème "Win an Awesome Assortment of Beauty
`Products from UTLA Beauty (giveaway ends 5/2/15)"
`Kakadu CTM Eye Soufflé in "10 New Eye Creams That Will Make You Look
`rested...Even When You're Not"
`Dr. Kunin and Kakadu CTM Amethyst Clay Detox Mask in "Spring Renewal"
`
`Impressions,
`viewers,
`subscribers
`
`67,509
`67,509
`67,436
`67,436
`68,310
`68,310
`
`285,134
`
`68,256
`68,256
`
`1,990,605
`
`613,811
`
`68,065
`68,065
`
`confidential
`
`67,903
`67,903
`confidential
`67,948
`67,948
`67,854
`67,854
`67,825
`67,825
`67,763
`67,763
`67,715
`67,715
`67,615
`67,615
`5,473,848
`5,473,848
`67,567
`67,567
`
`19,136
`
`confidential
`67,474
`67,474
`
`36,138,900
`
`523,090
`
`1,480,490
`19,136
`67,331
`67,331
`67,248
`67,248
`4,831,708
`135,947
`
`confidential
`
`13,312,567
`
`1,756,263
`
`14,752,782
`
`65,984
`
`109,184
`
`49,821
`
`36,138,900
`
`

`
`Publication
`
`Popsugarcom
`Allure. corn
`Allure. corn
`BeautyBlogofaKind. corn
`Bettertv Better Show
`Allure. corn
`BeautyAndTheFeastBlog.com
`Allure. corn
`Sephora Email Blast
`Today. corn
`
`DERMAdoctor Kakadu CTM Publicity (continued)
`
`Product Placement
`Date (cid:9)
`Online Magazines, Websites, Videos and Email Blasts
`May 18, 2015
`Kakadu CT^^ Detox Mask
`June 8, 2015
`Kakadu CTm Serum in "5 Beauty Picks We're Obsessing Over"
`Kakadu CTM Serum
`June 9, 2015
`June 10, 2015
`Kakadu CT"' Detox Mask
`June 12, 2015
`Kakadu CT^^ Detox Mask in "Super Foods For Beauty"
`June 15, 2015
`Kakadu CT^^ Serum in "Want Brighter Skin? Why Vitamin C is the Answer"
`June 15, 2015
`Kakadu CT"' Serum in "Skin Brighteners: Vitamin C Face Oils"
`June 19, 2015
`Kakadu CTM Serum in "Why You Should Wear This Daytime Skin Product at Night"
`Kakadu CTM Serum
`July 26, 2015
`TBD
`Kakadu CT"' Detox Mask
`
`Publication
`
`Date
`
`Product Placement
`
`Broome Advertiser (Australian Newspaper)
`
`Ulta WK49 Magazine
`Ulta WK49 Magazine
`Ulta WK52 Magazine
`Ulta WK52 Magazine
`Ulta WK4 Magazine
`Ulta WK4 Magazine
`Ulta WK7 Magazine
`Ulta WK7 Magazine
`Dr. Oz The Good Life
`Ulta WK15 Magazine
`Shape Magazine
`Ulta WK19 Magazine
`Good Housekeeping Magazine
`InStyle Magazine
`Cosmopolitan Magazine
`Cosmo for Latinas
`
`February 5 2014
`
`January 4, 2015
`January 4, 2015
`January 25, 2015
`January 25, 2015
`February 22, 2015
`February 22, 2015
`March 15, 2015
`March 15, 2015
`April 2015 Issue
`
`Print
`"Super Fruit Key in Skincare Range" article about Dr. Kunin's visit toAustralia for the
`Kakadu Plum harvest and to learn about Kakadu Plum
`Kakadu CTM Serum
`Kakadu CTM Detox Mask
`Kakadu CTm Serum
`Kakadu CT^^ Detox Mask
`Kakadu CT° Serum
`Kakadu CT"' Detox Mask
`Kakadu CTM Eye Soufflé
`Kakadu CT" Face Crème
`Kakadu CT"" Mask in "Rx: Beauty Updates, Fixes & Finds"
`Kakadu CT"" Serum
`May 10, 2015
`Kakadu CTM Detox Mask
`June 2015 Issue
`July 2015 Issue
`Kakadu CTM^ Face Crème
`July/Aug 2015 Issue Kakadu CT"" Serum (Good Housekeeping Seal of Approval — Lab Pick)
`Kakadu CTM Serum
`August 2015 Issue
`Kakadu CTM Detox Mask
`August 2015 Issue
`August 2015 Issue
`Kakadu CT"" Serum Cost770 for Latinas Beauty Awards 2015 Winner in Serum category
`
`Broadcast
`
`Date
`
`Product Placement
`
`Impressions,
`viewers,
`subscribers
`
`8,706,344
`4,831,708
`4,831,708
`6,778
`750,000
`4,831,708
`33,346
`4,831,708
`confidential
`TBA
`
`Impressions,
`viewers,
`subscribers
`
`not provided
`
`12 million
`12 million
`12 million
`12 million
`12 million
`12 million
`12 million
`12 million
`3,200,000
`12 million
`1,638,925
`12 million
`4,336,758
`7,025,052
`3,019,778
`2,180,000
`
`Impressions,
`viewers,
`subscribers
`
`unknown, still
`available online
`
`The Dr. Oz Show
`
`March 21 2011
`
`The Morning Show WJXT-TV Jacksonville, FL
`
`January 31, 2015
`
`Better Kansas City KCTV 5
`
`February 12, 2015
`
`Wake Up With Al
`
`Good Morning Arizona KTVK-TV
`
`Elvis Duran & The Morning Show
`
`Wake Up With Al
`
`March 25, 2015
`
`March 27, 2015
`
`April 13, 2015
`
`April 28, 2015
`
`Broadcast
`Dr. Kunin talks about the Australian fruit Kakadu Plum, Vitamin C and Anthocyanins
`
`Dr. Kunin and Kakadu Cm^ Amethyst Clay Detox Mask and Serum in "Superfoods For
`Your Skin"
`Kakadu CTM Amethyst Clay Detox Mask in "Beauty and Style Tips for Landing a New
`Love"
`Kakadu CTM Serum in "Springtime Superfoods... in Our Vanity Cabinets" with
`registered dietician, Sharon Richter
`Dr. Kunin and Kakadu CTm Serum and Mask in "Favorite Over the Counter Skin Care
`Products"
`Kakadu CTM Mask in "What's Trending?"
`Dr. Kunin and Kakadu CT' Amethyst Clay Detox Mask in "Spring Renewal"
`
`41,186
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`620,000
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`

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`mem
`
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`
`Broom, khan-riser
`Thursday, Fehresty13, 2014
`
`Super fruit key in skincare range
`
`f: Kim Courtenay
`
`A national media celebrity from
`the United States, who is the chief
`executive of an international
`:vosmotie company recently
`travelled to Broome to film a
`documentary on the local hush
`fruit gubinge, which will be -a key
`ingredient in a new range of
`skineare products her company is
`developing.
`Dr Audrey Kunio, a
`dermatologist and founderof the
`prestige skincaro brand
`Dermadoctor believes medicine
`and nature can be combined to
`great effect in developing
`skincare products, She also said
`day's consumers were
`increasingly, Mterested in the
`story behind these natural
`ingredients.
`"Gubinge is an absolute super
`fruit and there is a fantastic story
`to be told about ITS incredible
`levels of Vitamin C and
`antioxidants and the way local
`people are engaged in
`Ah°rigin` d
`developing a siistainable, organic
`industry that's also helping to
`preserve their traditional
`culture," she said
`"When it becomes more readily
`available, there will be a huge
`international demand for it."
`A frequent guest on the popuku-
`Oz television show, Dr Kunin's
`advice and products are regularly
`-Featured in DS journals and
`newspapers, as well as
`high-profile lifestyle, health and
`women's magazines.
`Based in Kansas City Missouri,
`Dr Kunin said she 61st learned of
`gubinge while searching the
`internet for natural sources of
`
`Pat Torres and Vat Sibosado explain
`
`the finer points of local bush foods to Dr
`
`Audrey Kunin. Picture: Peter Strain
`
`Vitamin C and antioxidants that
`are highly sought after as
`anti -ageing agents in skincare
`products.
`The prized bush fruit, also
`known as Kakadu Plum, is
`uniquely Australian and occurs
`naturally from the Kimberley in
`WA to Kakadu in the NT
`The market is supplied entirely
`front wild harvesting, but
`cultivation is set to play an
`increasingly important role as the
`industry develops.
`When Dr Kunio featured the
`small green bush fruit during one
`of her appearances on Dr Oz, she
`said the response from the
`American public was enormous.
`As a result she decided to develop
`
`a range of skineare products
`using extracts from the fruit.
`The short documentary, filmed
`and awund Broome, will be
`part of the' romotion used to
`launch the new range, which is
`due for release next January
`Dr Kunin and her brain/
`manager, Emily Minter, made the
`journey to llnoome on short
`notice after hearing the main
`harvest of gubinge took place in
`January
`"We were virtually on the next
`plane to Australia," she said.
`During their live days in.
`Broome they visited the Bahl
`Burn Training and Research
`Centm at 12 Mile where, over the
`past eight years programs
`
`delivered through Kimberley
`Training Institute (KTI) have
`developed cultivation models for
`gubinge and other high-value
`native plants as well as new
`concepts in carbon farming .
`Late last year KT1 signed an
`amement with traditional
`own ers Nvamba Brun Yawuru to
`further develop the site as a
`centre of excellence in native
`plant cultivation and carbon
`fanning, maximising
`opportunities for, and
`involvement with, Aboriginal
`communities.
`. Dr Kunin said the cultivation
`model being employed at Balu
`Burrs, termed savannah
`enrichment, where the gubinge
`
`trees are grown within the
`existing native vegetation, was a
`wonderful concept
`"Growing the fruit in
`plantations that preserve and
`enrich the natural environment
`ensures a pure organic product
`and is another great ml' keting
`angle," she said.
`Dr Kunin and Ms Minter also
`travelled to Bidyadanga
`community 120kni south of
`Broome, where gubinge trees
`planted in community training
`programs since 21103 are now
`producing bumper crops.
`At Bidyadanga. Dr Kunio
`interviewed traditional elder
`Merridoo (cid:9)
`who in -196.1t, as
`a yeimg boy, was pa.rt of one of the
`last family groups to walk into
`civilisation from the traditional
`life in the Great Sandy Desert. Mr
`Walbidi has been a driving force
`in the establishment of the hush
`food plantations at Bidymianga.
`When speaking to Dr Kunin, he
`stated the health benefits of
`traditional bush foods,
`"When we lived in the desert it
`teas all we had to eat and there
`was no diabetes, no heart
`disease," he said "ft was a hard
`life but bush foods kept people
`strong and healthy"
`Bidyadanga community
`chairman James Yanawana was
`hopeful Dr Kunin's visit would
`encourage an expansion or tho
`plantations of gubinge and other
`traditional bush foods at the
`community and reintroduction of
`horticultural training.
`
`Kim Courtenay Is a horticulture
`lecturer at Kimberley Training
`Institute,
`
`Didyadanga community chairman lames Yanawana. Dermadoctor representatives
`Emily Minter and Dr Audrey Kunln, and traditional elder Merridoo Walbidi with a
`cultivated gubinge tree laden with fruit at Bidyadanga community.
`Niece: Km Courtenay
`
`

`
`Ba at THE UNIVERSITY OF
`WESTERN
`144 AUSTRALIA
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`A US television celebrity and dermatologist who is
`CEO of an international cosmetic company recently
`travelled to Broome to film a documentary on the
`native fruit gubinge, also known as Kakadu plum,
`which will be a key ingredient in a new range of skin
`care products her company is developing.
`
`Dr Audrey Kunin, who founded the online range of
`'Dermadoctor' lotions, said medicine and nature
`could be combined to great effect in developing skin
`care products and that today's consumers were
`increasingly interested in the story behind the natural
`ingredients.
`
`A wild Australian native fruit with 10 times more vitamin C than oranges and rich in healthy
`anti-oxidants, gubinge is the subject of a UWA-led project investigating the domestication
`of Kakadu plums in enrichment plantings to help Australia's fledgling bush tucker industry
`expand as a major Aboriginal enterprise.
`
`UWA's Dr Liz Barbour is leading the project, which also involves the Kimberley Training
`Institute, the Department of Parks and Wildlife, the Northern Territory Government and
`Charles Darwin University. An Indigenous Steering Committee oversees their work.
`
`Dr Kunin said gubinge was a "super fruit" with a fantastic story to be told about its
`incredible levels of Vitamin C and antioxidants and the way local Aboriginal people were
`engaged in developing a sustainable, organic industry which will help preserve their
`traditional culture.
`
`Dr Kunin is a frequent guest on the popular "Dr Of' television show and her adVice and
`products are regularly featured in US journals and newspapers and magazines_ She said
`she first learned of gubinge while searching the Internet for natural sources of Vitamin C
`and antioxidants which are highly sought after as anti-aging agents in skin care products.
`
`The prized bush fruit is uniquely Australian and occurs naturally from the southwest
`Kimberley in WA to Kakaclu in the Northern Territory_ When Dr Kunin featured it during
`one of her appearances on Or 02 she said the response from the American public was
`enormous. As a result she decided to develop a range of skin care products using
`extracts from the mill.
`
`The short documentary was filmed in and around Broome and will be part of the promotion
`used to launch the new range, due for release next January.
`
`During Dr Kunin's stay in Broome she visited the Balu Bum Training and Research Centre
`at 12 Mile where over the last eight years the Kimberley Training Institute (KM has
`developed sustainable cultivation models for gubinge and other high-value native plants as
`well as new concepts in carbon farming.
`
`Late last year KTI signed an agreement with local traditional owners Nyamba Bum Yawuru
`to further develop the site as a centre of excellence in native plant cultivation and carton
`farming, maximising opportunities for and involvement with Aboriginal communities_
`
`Dr Kunin also travelled to Billyadanga community 130lort south of Broome where gubinge
`trees planted during comniunity training programs from 2003 onwards are now producing
`bumper crops.
`
`Al Bidyadanga, Dr Kunin met Traditional Elder Merridoo Wain* who as a young boy in
`1963 was a member of one of the last family groups living the traditional life in the Great:
`Sandy Desert Mr Walbidi has been a driving force in the establishment of the bush food
`plantations at Biclyadanga.
`
`(cid:9)
`

`
`When Dr Kunin asked him why he felt growing traditional bush foods was important he
`said: When we lived in the desert it was all we had to eat and there was no diabetes, no
`heart disease. II was a hard fife but bush foods kept people strong and healthy "
`
`Bidyadanga Community Chairman James Yanawana said he was hopeful Dr Kunirt's visit
`would encourage an expansion of gubinge enrichment plantings and other traditional bush
`foods as well as reintroduce the horticultural training.
`
`Dr Kunin also interviewed iocal Aboriginal women Pat Torres and Val Sibosado who are
`independently developing value-added products and business opportunities related to
`gubinge and other bush foods.
`
`Media references
`
`Dr Liz Barbour (Research Development Adviser) (+61 8) 6488 8525
`David Stacey (UWA Public Affairs) (+61 8) 6488 3229 r (+61 4)32 637 716
`
`The University of
`Western Australia
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`htri.drony neminvaedilau/201402056435fresearen s
`-fruit-gains-strierican-celebrily
`-endorsement
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`Ka-ka-what? Say it like
`"kah-kuh-DOO." This tiny
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`"Kakadu plum extract
`is a good natural source
`of C and contains gallic
`and ellagic acids and
`vitamin E, making
`it antioxidant-rich,"
`says GH Senior Product
`Analyst Mary Clarke.
`"If stabilized in a
`skincare formula,
`it may help improve
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`Lab pick (above): DermaDoctor
`Kakadu C 20% Vitamin C Serum,
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`The 5:2
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`YOU'VE HEARD of the food version,
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