Trademark Trial and Appeal Board Electronic Filing System. http://estta.uspto.gov
`ESTTA272082
`ESTTA Tracking number:
`03/13/2009
`
`Filing date:
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD
`91162506
`Plaintiff
`DIRECTED ELECTRONICS, INC.
`Kristen E. Caverly
`Henderson, Caverly, Pum & Charney LLP
`P.O. Box 9144
`Rancho Santa Fe, CA 92067
`UNITED STATES
`kcaverly@hcesq.com, jsinford@hcesq.com
`Other Motions/Papers
`Kristen E. Caverly
`kcaverly@hcesq.com
`/kec at hc/
`03/13/2009
`080313 - a.mirabelli sworn testimony exhibits 34, 40-41, 47-56, 58-60, 63 Part
`3.pdf ( 125 pages )(4179702 bytes )
`
`Proceeding
`Party
`
`Correspondence
`Address
`
`Submission
`Filer's Name
`Filer's e-mail
`Signature
`Date
`Attachments
`
`

`
`Cobra Electronics
`
`Q1 2007 Media Coverage
`
`I
`
`,
`
`NOSI
`
`M
`
`‘
`
`A
`OUTLET .
`ABC News Online
`
`MEDIA
`TYPE
`HEADLINE
`
`Online Electronics Show OpensZ
`10,72711
`
`Digital Media Net Newswire Online the Radar1
` 1
`
`DATE
`1/8/2007
`
`1/8/2007
`
`1/8/2007
`
`Auto Spies
`
`Online
`
`Detector Is Invisible
`
`1/8/2007 Mobile Whack
`1/8/2007 Motor Trend
`
`Online
`
`Performance Remote Series
`Now This Is Cool
`
`81,462
`502,590
`
`1/8/2007 MSN Money
`
`Online
`
`the Radar
`
`12,606,000-
`
`
`
`-Netscape Online Performance Remote Series -
`-Traffic Cameras May Be EasierTo Avoid,
`
`Online
`
`155,000
`1/8/2007 WBBM780.com
`1,500,000
`1/8/2007
`Yahoo! Tech
`1/8/2007 we.N Morning News T 95,940
`
` 1/8/2007 CNN Headline News
`304,000
`1/8/2007
`CNN American M0rninQ 492,000
`1/8/2007
`Good Morning America 4,600,000
`
`City Doesn't Oppose New Short Cut
`
`1/8/2007 WCCO—AM Minneapolis— 78,000
`Cobra Launches Extended Range
`Lithium Ion GMRS Two-Way Radios at
`Las Vegas International CES
`
`1/8/2007
`
`Boats Yachts Marinas
`Online
`
`Online
`
`37,442
`
`1/8/2007
`
`T|VICnet.com
`
`Online
`
`1/9/2007 MacroWorld Investor
`
`Online
`
`1/9/2007
`1/9/2007
`1/9/2007
`
`1/9/2007
`
`PC World Online
`Siggraph News
`
`Buy Radar Detectors - The
`Blog
`
`Online
`
`Cobra Electronics Introduces Extended
`
`Range Lithium Ion Two-Way Radios
`Mobile Navigation More Accessible Than
`Ever
`
`GPS Gets Smarter, Cheaper, Sleeker
`Cobra Bows '07 CE Mobile Line
`GPS Gets Smarter, Cheaper, Sleeker
`
`CES 2007: Cobra XRS R9G and XRS
`R97
`
`570,508
`
`50,883
`
`913,137
`2,000
`6,500,000
`
`12,785 i
`
`.
`
`9,161
`Cobra NAV ONE 2100
`1/10/2007 GPS Review
`1.000
`Cobra GPS-GPS Is My Copilot
`1/10/2007
`2,500,000
`Cobra Electronics News
`1/10/2007
`1/10/2007 NPR i
`
`1/11/2007
`
`PC World Online
`
`CES Video: GPS‘ Roundup
`
`2,601,051
`
`

`
`Cobra Electronics
`
`Q1 2007 Media Coverage
`
`DATE
`
`‘
`f
`OUTLET A.
`
`A
`
`V
`
`MEDIA
`TYPE
`
`-
`
`HEADLINE
`Cobra's XRS R9G |nte||iLink Radar
`
`b
`
`‘
`
`1/11/2007 Technoride
`
`Online
`
`Detector...
`
`1/12/2007 Graveline
`
`1/13/2007 GPS Zoom
`
`WGN - Tom Peterson
`
`Online
`
`Broadcast for the Weekend of January
`12, 2007: lnt'| CES
`
`Cobra NAV ONE 2100
`
`1/14/2007 Show
`
`Broadcast
`
`1/15/2007
`
`PC l\/lagazine Online
`
`Cobra Electronics NAV ONE 2100
`
`Car Audio and Electronics
`1/15/2007 Online
`
`Online
`
`There Are Plenty of Big Cities With Traffic
`Problems...
`
`LaserEye Helps See What's Ahead
`1/15/2007 Daily Herald
`Cobra NAV ONE 2100
`1/18/2007 Navigadget
`Winners from Vegas
`1/18/2007 The Record
`High-tech Marvels Have |\l.J. Connection
`1/18/2007 Bergen Record
`Winners from Vegas
`1/18/2007 Builder Online
`High-tech Marvels Have N.J. Connection
`1/18/2007 NorthJersey.com
`1/22/2007
`TVWCE’ ms Week. '“ TWICE On The CES Scene
`
`Consumer Electronics
`
`NOSI
`
`30,500
`
`2,000
`
`1,000
`
`32,000
`
`1,453,613
`
`4,383
`
`31,239
`100,000
`336,970
`1,994
`16,955
`88,738
`19,112
`
`1,269,000
`Red Light Cameras Stir Controversy
`1/22/2007 CBS News (Online)
`1/22/2007_ 3.000.000
`
`Hansgrohe North America Names K&B IndustryVeteran Al DeGenova Directorof
`
`Online
`
`Marketing
`
`1/25/2007
`1/29/2007
`
`LBM Journal Online
`
`1/29/2007 KTVK-TV
`Petersen's 4 Wheel/Off
`
`Cobra Radar Detector GPS Traffic Light
`Broadcast Camera Locator
`.
`.
`
`0
`440,014
`
`86,389
`
`393,150
`
`1251045 ‘
`
`2/1/2007
`
`2/1/2007
`
`2/1 /2007
`2/1/2007
`2/1/2007
`2/1/2007
`
`Petersen's 4 Wheel/Off
`Road
`
`Pri
`
`t
`
`”
`
`40 Fabulous Rides
`
`Capable and Versatile Chart Plotters
`
`A New Current U
`RIS Media's Real Estate The Goods
`116,550
`Newp0rt's Roadstar
`Getting There
`38,390
`Consumer Reports
`GPS l\lavigtors -
`3,700,000
`
`

`
`Cobra Electronics
`
`Q1 2007 Media Coverage
`
`'
`MEDIA
`DATE
`OUTLET .
`TYPE
`HEADLINE
`T
`2/10/2007 Realtor Magazine Online 19 New Gadgets for Real Estate
`2/11/2007 South Florida Sun-Sentinel Time to Showboat in Miami
`2/12/2007 Consumer Electronics
`Cellphones May Become Traffic Probes
`
`TWICE, This Week In
`
`.
`
`.
`
`,
`
`,
`
`2/12/2007 WBRZ—TV
`
`2/14/2007 WKRG—TV
`2/15/2007
`2/16/2007 Marketnews.ca
`2/16/2007 South Florida Sun-Sentinel
`
`.
`
`.
`
`Cobra Radar Detector GPS Traffic Light
`Broadcast Camera Locator
`Cobra Radar Detector GPS Traffic Light
`Broadcast Camera Locator
`I'd Be Lost Without M GPS
`Cobra Debuts NAV ONE 2100 GPS
`Oenin Da
`
`Yamaha Unveils its Biggest Outboard on
`
`.
`
`2/18/2007 Radar Detector
`2/19/2007 Chicao Sun-Times
`.
`.
`
`.
`
`Radar Detector ''Blog Archive" Cobra
`Electronics to Host Webcast...
`Where GPS is Headed Next
`Cell Phones Pushing Way Into GPS
`
`2/19/2007 Chicago Sun Times Online Where is GPS Headed Next?"
`
`2/19/2007 Chicago Tribune Online
`
`2/20/2007 TackleTour
`2/22/2007
`
`Cell Phones Pushing Way Into GPS
`Market
`Cobra Electronics New Line of Marine
`
`-VHF Radios Offer Unique Features forAll
`
`Online
`
`Outdoor Adventures
`
`2/25/2007
`3/1/2007
`3/1/2007
`3/1/2007
`
`4-Wheel Drive + sport
`
`Um“
`R's Med“ 5 Rea" Estate
`
`.
`
`,
`
`.
`
`.
`
`.
`
`.
`
`.
`
`.
`
`.
`
`.
`
`Never Stop for Directions Again
`Electronics Show
`
`Window Shopping at the Consumer
`
`Plugged into 2007: An Electronics
`
`3/4/2007
`3/5/2007
`
`New Cell Phones Are Pushing Their Way
`Into the GPS Market
`Belleville News-Democrat
`GPSLodge.com Cobra Sales Up 14% - Led by GPS
`Cobras are in the house and mistakes
`
`3/7/2007
`
`Panbo.com
`
`are made
`
`3/8/2007
`3/8/2007
`
`The Fisherman
`
`Cobra Debuts 40-KM Two-Way Radios
`What's New for 2007 Marine Electronics
`
`1
`
`NOSI
`
`702
`299,947
`19,112
`
`20,260
`_
`13,108
`39,775
`295,000
`299,947
`
`0
`1,033,495
`
`1,745,763
`
`679,733
`
`500,000
`0
`
`150.066
`60.125
`115,640
`77,700
`
`32,972
`
`1,250
`
`295,000
`83,250
`
`

`
`Cobra Electronics
`
`Q1 2007 Media Coverage
`
`DATE
`
`OUTLET" _
`
`MEDIA
`TYPE
`
`HEADLINE
`
`NOSI
`
`3/9/2007
`
`Financia|s.com
`
`Annual Reports, Stock Quotes and more E
`
`3/10/2007
`
`NewsBlaze
`
`3/12/2007
`
`3/12/2007
`
`3/12/2007
`
`TWICE, This Week In
`Consumer Electronics
`
`TWICE, This Week In
`Consumer Electronics
`
`TWICE, This Week In
`Consumer Electronics
`
`3/1 2/2007
`
`hereshow.ca
`
`3/1 9/2007
`
`The Buffalo News
`
`3/19/2007
`
`Forbes.com
`
`3/20/2007
`
`Chicago Sun-Times
`
`3/20/2007
`
`Suntimes.com
`
`3/20/2007
`
`Autochannei.com
`
`Online
`
`Print
`
`Print
`
`Print
`
`Online
`
`Print
`
`Online
`
`Print
`
`Online
`
`Online
`
`Delivering Realizable Solutions Through
`Informed Innovation With PDT Live on
`MN1.com
`
`Cobra Reports Double—Digit Q4 Sales
`Gain
`
`PNDs Pose Dilemma For Specialists
`
`Cobra Plans PND With 5" Screen
`
`Cobra Debuts 40-KM Range Two-Way
`Radios
`
`Cell Phones Find Way Into GPS Market
`
`MlNl USA Chooses Clear Channel
`Radio's Total Traffic Network
`
`Cobra Knows it Has to Keep Moving
`Ahead or Die
`
`Cobra Knows It Has to Keep |\/loving
`Ahead or Die
`MINI USA Chooses Clear Channel
`Radio's Total Traffic Network
`
`76,449
`
`57,337
`
`76,449
`
`2,000
`
`131,102
`
`1,110,528
`
`1,033,495
`
`1,745,763
`
`90,581
`
`3/31/2007
`
`World of Boating
`
`Broadcast
`
`Cobra handheld Marine VHF Radio
`Total
`
`500,000
`
`83,055,187
`
`

`
`
`
`EXHIBIT 55
`
`
`
`

`
`SMART COMPUTING IN
`PLAIN ENGLISH
`LINCOLN, NE
`nonnuv
`300,000
`DECEMBER 2006
`
`Compiled by Rod Scher
`Graphics 6- Design by Lindsay Anker
`
`Hi
`
`'<:*¥GPS Goes Mainstream
`
`Handy Devices Now Common In Cars, Boats & Shirt Pockets
`aauaav
`Here’s a roundup of some of our favorite GPS units,
`t was a revolution, but a very quiet one. A few years
`Iago GPS (global positioning system) devices were
`along with some pertinent info about each. Keep in mind
`that there are dozens of manufacturers, many of which are
`not represented here; this sampling is merely a collection
`of devices that we were able to test and that we’re comfort-
`able recommending.
`
`difficult—to—use, very expensive, and not particularly
`common: suddenly, they're simple, relatively affordable,
`and ubiquitous. (Many are also small enough to fit in
`* a pocket or backpack.)
`
`l:7»‘-W510?
`l3 253.4 ml
`
`The lloutis lloadMentor E2100, from Deluo ($540, less any dls-
`counts; www.deluogps.com), Includes solid maps from NAVTEQ, a
`3.5-inch color display, and large, easy-to-use buttons, which are a
`definite help when trying to press a button in a moving car. (Or if
`your eyes aren't what they used to be.)
`The E2100’: mounting
`hardware is ex-
`tremely sturdy,
`consldering lts
`small size. }
`
`i _§o_b_ra_'s Nav One 4500 ($999.95; www.cobra.com)
`provides millions of P0ls (polnts of interest) dis-
`played on a large (5.2-inch) color screen thafs read-
`able even in bright daylight. For an additional
`charge, you can add a trafflc monitor that overlays
`accidents and other traffic Info on the maps. The in-
`ternal hard drive provides plenty of storage space for
`maps ofthe entire country.
`
`4; NAVMAM
`
`. f ll
`
`Navman’s l(ll750 ($799.95; www.navman.com) is
`one of a new breed of ‘photo aware" GPS devices. }
`You can take a picture with your dlgital camera,
`move the image to the GPS unit, and then navigate
`to a POI by clicking a photo of it.The 4-inth touch-
`screen is bright and easy-to—read. The unit offers
`Fuel and Park buttons, both very handy when run-
`nlng low on gas or when trying to find a parking
`spot. Note that by the time you read this, the iCN750
`may have been replaced by Navman's N60i. At $599,
`the new unlt is not only less expensive, but it's also
`said to be faster and smaller.
`
`,.
`
`\_
`
`Gfi
`A
`V 76 Decembe 2006 /w_ww.smartcon1p'uIing.com/x,‘
`
`

`
`The PC Connection
`
`This is a computer magazine, after all, and there is
`definitely a connection between your computer and
`most of these devices. Consider the fact that maps
`change: New highways are added, old roads closed, new
`developments are built, and street names change. Not
`all GPS units offers enough storage to hold street-level
`maps of the entire country, so there must be some pro-
`vision for adding and/or updating maps. The software
`that displays the maps and routes changes, too: As with
`any other software, bugs must be fixed and new fea-
`tures must be added.
`
`Find Your way Home
`
`As GPS technology has matured, we've seen a definite trend
`toward easier-to-understand, more user-friendly interfaces.
`Almost all such devices let you quickly and easily find and navi-
`gate to a specific POI via a process similar to that noted below,
`which we've illustrated using the Cobra Nav One 4500.
`
`How does this updating take place? Usually through
`a USB cable connected to your PC.Just run the utility
`software included with your device and follow the on-
`screen instructions to add or update maps and to up-
`grade the unit's software.
`
`.
`7
`
`,
`
`_
`._
`
`_
`
`.
`
`p
`
`,.a
`
`__
`
`'-
`
`V:
`
`g
`
`._ '
`_.'5_
`
`'
`
`, H .,
`
`l_ '
`
`p
`
`:
`
`i
`
`dick 3 button to enter
`the appropriate menu‘
`
`Enter a street name.
`
`Lowrance’s iWay 500C ($799, less any rebates; www.lowrance.com)
`is the only unit in our roundup to bear a ”marine” designation.
`Designed to be mounted in a car or boat (interestingly, it also comes
`with a motorcycle handlebar mount), the device is said to be not
`merely water-resistant, but waterproof. (We tested. It's definitely
`waterproof, but it isn't waterproof indefinitely.) This is a very sturdy
`unit that can take lots ofabuse, and its 5-inch display is easy to read.
`In spite of the "marine” designation, don't count on it for serious off-
`shore navigating: It won't accept true NOAA charts. On land, though,
`this unit works extremely well; it's definitely one of our favorites.
`
`These days, most name—brand GPS units are more
`than serviceable: They quickly lock on to several GPS
`satellites; display clear, easy-to-read maps; deliver un-
`derstandable audio directions; and create accurate,
`easy-to-follow routes for travelers. The units themselves
`have largely become commodities. To some extent,
`what differentiates them—and what you’re really
`paying for_are extras such as support and warranty
`services, larger
`size) the
`to
`music
`and/or video, and additional conveniences such as
`Navman’s NavPix photo-navigation feature.
`
`,. -.
`
`5
`
`/\
`
`\
`
`.
`
`.
`
`-:
`
`I
`_
`,,
`1‘ " " 7
`nuaewnv
`.
`:,
`
`fl
`A
`mm
`rounonn wmnonns Wm ‘
`: —»
`-“'—'1°"i
`
`Store the address 35
`3 Fa_V°me or Pol’ or
`navlgate to 't'
`
`"V9”"EFE:"fi''°E
`i
`
`0fC0UT5e- lf)’0U Cl0""t h3Ve 3 5PeClfiC 3ddT€‘55 in mind.
`that's OK. MOSE GPS units now include thousands—or even
`millions—of pre-entered POlSZ hospitals, stores, restaurants,
`335 Statlonsientertalnment V€|'lU€5:3"|d
`"1076-
`
`SmanComputing / De(embEr2006
`
`_
`
`_
`
`

`
`TRAILER BOATS
`
`100.000
`
`IFAIIIDNJM
`11 - TIMEIIYEAB
`DEC 1005
`|||||[I|,|llll|||!l||||V||||||||||Il|||||l|||ll||||||||||||||
`':
`'(\lN.l773$N
`
`_
`
`, .,
`at
`cnnnr voun counss
`Most boaters who stick to the same lake and never
`
`bloz
`
`lose sight of the shoreline have little need for a
`chartplotter. Consider turning over a new leaf
`for the new year by investing in the MC 600Ci
`chartplotter ($700) from fgpbra (773/889-
`3087; cobra.com). Its 6-inch color screen and
`simple interface will have you itching to try
`it out on new waters as soon as the weather
`
`warms. The 600Ci cuts a low profile with its
`internal antenna, and it has so many bells
`and whistles, you'll wonder how you got by
`beforehand. With its built—in cartography or
`C-Map electronic chart cartridges, you can
`View maps in either top-down or 3D modes, and
`a customizable alarm system will alert you when
`you've arrived at your way point, are off course or are
`reaching shallow water.
`
`
`
`

`
`GP8 WORLD
`
`EUGENE. ill
`MDNTHLY
`3i.llllll
`DEG iflflfl
`||||l|I||||||Illllllllllllllllllllllllllll||||||||l|Il||llll
`
`3
`-8l!4.71301ll
`
`ta
`
`mroz
`
`Real-Time Traffic Navigator V
`The Nav One 2500 navigator provides turn-by—turn
`directions, millions of points of interest, and optional
`up—to-the-minute traffic information for major U.S.
`cities. Utilizing a SiRF chipset, the Nav One has
`iASAP technology, which provides for faster satellite
`acquisition and uninterrupted navigation in obstruct-
`
`
`
`A
`
`,
`
`’_
`
`*
`
`ed areas. Optional real-time traffic provides up-to-
`the-minute traffic information in 51 major metropo|i-
`tan areas with rerouting options and four color-coded
`levels of traffic flow, ranging from light traffic to
`stopped traffic, to help drivers escape from traffic incidents and congestion.The
`My Favorite Brands feature stores more than 600 brands in categories such as
`restaurants, large retail chains, and famous coffee shops, providing drivers easy
`access to their favorite destinations. Cobra Electronics, www.cobra.c0m
`
`,
`11l'1,|DE'2|‘]l;t;\'i4‘fi7
`'
`
`:
`
`December 2oos| GPS World E "'"‘
`
`

`
`ABF JOURNAL
`
`WAYNE. PA
`12-HMIIIVEAH
`
`W "
`-Nmmron
`
`5%’:
`
`to
`_V
`_A
`fan:
`}I§§£{l}'é}'ii§i%Zi{;]'}3iI§""""""
`Arrange $47MM Financing
`to cobra
`
`C_¢§b_ra Electronics entered
`into an amended and
`restated loan and security
`agreement with Lasalle
`Bank and National City
`Bank in connection with
`its acquisition of the UK's
`Performance Products. The
`agreement provides for a
`term loan of $7 million.
`amortized over live years,
`and a revolving credit facil-
`....u-
`ity of up to $40 million.
`
`I
`
`

`
`Business & Small Business
`
`Page 1 of 1
`
`Entrepreneuncom
`
`Review of GPS Devices
`No matter where your business travels take you, one of these GPS devices will help you find the best route to get the
`By Amanda C. Kooser
`Entrepreneur Magazine - December 2006
`
`URL: h_ttp://vvyvw.entrepreneur,g9rn/technology/gear/article1ZQ496_.ht
`
`_|
`
`Paper maps belong in the past. New GPS technologies have put interactive, real-time digital directions within reach of any
`entrepreneur. A GPS device is the perfect complement to a highly mobile business lifestyle where you need to navigate unfan
`and get to your destination on time. Portable GPS systems (rather than automobile built-ins) can tag along with you whether y
`the company car, flying off to pick up a rental or just getting around in your hometown.
`
`Portable GPS units come in many flavors, including stand-alone devices and GPS built into a PDA or a cell phone. We're roui
`portable stand-alone GPS units. Look for a screen that's easy to read in daylight and for a device with preloaded maps that cc
`stomping grounds so you don't have to download extra maps right off the bat.
`
`The Magellan RoadMate 2000 is a compact unit that comes preloaded with maps of the lower 48 states, turn-by-turn voice gu
`and 1.3 million points of interest such as lodging, airports and restaurants. At $399 (all prices street), it's a low-cost way to gel
`with a basic portable GPS system. The Lowrance iWay 350C clocks in at a similar price—$400—and also features a 3.5-inch
`touchscreen.
`
`At the upper end of the spectrum, you'll find Cobra's $800 NavOne 4500. That price tag gets you a roomy 5-inch touchscreen
`to real-time‘ traffic updates in 48 metropolitan areas (subject to a subscription service), preloaded U.S. and Canadian maps, 2-
`maps, automatic screen brightness adjustment and 7 million points of interest», including banks and gas stations. At 1.3 pound
`won't want to carry it around in your pocket, but it can transfer easily from car to car.
`
`The $400 Lowrance iWay 350C aspires to be more than just a GPS device. It also comes packed with an MP3 player, FM mo
`and picture viewer. Music and photos can be loaded through an MMC/SD card slot. If you like your entertainment bundled will
`GPS, it's an option to consider. The Rand McNally GPS Navigator is a $500 bundle that includes a built-in MP3 player and a |
`atlas. Also riding this multifunction trend is the Mio Digiwalker H610, which adds a video player and games to the MP3 and G
`Best of all, it fits everything into a truly pocket-size package with a 2.7-inch screen. If you're looking for an extremely portable
`convergence device, the $499 H610 covers a lot of ground and would be at home in your hand as well as in your car.
`
`The $950 Garmin Nuvi 660 is designed to make your driving life easier. A large 4.3-inch touchscreen anchors the unit. Freque
`will appreciate the Bluetooth, speaker and microphone that let the 660 double as a hands-free cellular speaker-phone for mak
`receiving calls. At 6.2 ounces, you can still move it from vehicle to vehicle as needed.
`
`The TomTom One is a $500 option that features the well regarded TomTom navigation software. It can be upgraded with Ton
`services for traffic and weather updates if you have a compatible Bluetooth mobile phone and GPRS data subscription.
`
`If money is no object, you can expect your portable GPS to sing to you, update you on the local traffic situation, show off your
`on a large screen, give you a 3-D birds-eye map option and deftly reroute you around problem areas with its preloaded maps.
`budget is less than $500, you can still expect a solid and lightweight device with spoken instructions to help you find your way
`travels. It's just a matter of how many bells and whistles you're willing to pay for.
`
`!3l..1..e'.Ԥ._<_3Uid9
`
`Copyright © 2007 Entrepreneur.com, Inc. All rights reserved. Eriv_acy Policy
`
`http://wwwentrepreneur.corn/artic1e/printthis/ 1 70496.html
`
`1/3/2007
`
`

`
`lle—u
`
`".7" fir
`I; /1.1,.-.4 *6-_.
`
`I Its" 1;" l:-
`.1511 1/,» 1;;
`
`Forbes
`
`Date of publication: 12-13-2006
`Audience: 6,342,201 (provided by Nielsen//NetRatings)
`
`Vvetxifips
`
`Account Number: 5243CV
`
`IWWWWWWWWWWHQM
`
`Headline: Midwest Technology Companies on Display at.2007 International CES
`
`Source Web Page: http://www.forbes.com/businesswire/feeds/businesswire/2006/12/13/
`businesswire200612l3006096r1.html
`12.13.06, 4:50 PM ET
`
`More than 130 technology companies from the Midwest region of the United States will
`showcase their latest consumer electronics products at the 2007 International CES,
`the
`world's largest consumer technology tradeshow, January 8-11 in Las Vegas, Nevada. These
`exhibiting companies represent more than 30 consumer technology categories,
`including
`accessories, broadband, digital imaging, electronic gaming, high—performance audio, home
`theater, mobile electronics, robotics, VoIP and wireless communications.
`
`in the show's
`The 2007 International CES promises to be the largest and most successful
`40-year history, with 2,700 exhibitors debuting the latest innovations in consumer
`technology to an expected 140,000 industry buyers, distributors, engineers, installers,
`financial analysts,
`top-level executives, media and industry professionals.
`
`“As Auvi continues to grow brand awareness in the retail market, CES is the ideal setting
`to showcase our innovative product line to prospective buyers and distributors as well as
`CE industry leaders and the media," said Santosh Patel, CEO and president of Auvi
`Technologies,
`located in St. Charles, Missouri.
`"The international diversity of the show
`also serves as a stepping stone for developing new sales channels into markets outside of
`the U.S. This will be Auvi's third year of exhibiting and we look forward to another
`successful show."
`
`CES continues to educate attendees on the latest developments and trends in the consumer
`electronics industry. The 2007 International CES will house 280 conference sessions
`featuring more than 860 of the industry's leading speakers, helping attendees discover
`the newest trends, strategies and profit opportunities in the consumer technology
`industry. Conference tracks begin Saturday, January 6, 2007 and focus on key industry
`segments such as digital imaging, emerging electronics, gaming, mobile electronics, high-
`performance audio and home theater.
`
`"Each year, CES ushers in an array of innovative products, setting the stage for consumer
`electronics for the coming year," said Tony Mirabelli, senior vice president of marketing
`and sales for Chicago-based Cobra Electronics, a leading manufacturer of mobile
`communication, radar detection, navigation and marine products. “For Cobra, it's been the
`venue for us each year to unveil our industry-first features. Once again, Cobra is proud
`to be part of this internationally renowned show where we will unveil our latest line of
`products,
`including our award—winning radar/laser detection unit, honored with a 2007 CES
`Innovations Design and Engineering Award.“
`
`The 2007 International CES will host more than 20 market-specific Techzones. Half of
`
`Page 1
`
`

`
`6 BL1ff€11€SZ.%C6
`£1
`I3:z‘.9&’4's;e*;-gm:
`75 East Northfield Road,Livingston,NJ o7o39 - 800.631.1160 - 9733925500 -wvvw.BurrellesLuce.com
`
`We b I p5
`
`these Techzones will be housed at Innovations Plus at the Sands/Venetian which also is
`home to the award—winning Innovations Showcase. These TechZones will highlight the latest
`innovations,
`technologies and trends in consumer electronics including Blu—ray, Bluetooth,
`IPTV, consumer VoIP, connected home entertainment and gaming.
`
`"We have selected this year's CES to launch our new parent company, Digital Products
`International
`(DPI Inc.)" said Bill Fetter, CEO of DPI Inc. "The new company will
`encompass all five of our current brands,
`iLive, GoVideo, GPX, Weather X, and Crayola as
`well as future company acquisitions. DPI Inc. will be launching many new exciting
`products across all brands at CES. CES is the industry venue that most effectively
`handles this type of announcement.“
`
`The Sands Expo and Convention Center also includes the Anytime-Anywhere TechArena, which
`showcases companies that make the dream of having electronics ubiquitously available a
`reality. Techzones featured within this arena include: The Download, ExpressCard,
`Podcasting and IPTV.
`
`including keynote speeches,
`For more news on CES before, during and after the show,
`individual conference sessions and Techzones, visit www.CESweb.org,
`the interactive
`source for CES information.
`
`Note to Journalists: Press and analyst registration is available at CESweb.org. Detailed
`press conference information is also available in the Press Room section of CESweb.org.
`Journalists are encouraged to arrive in Las Vegas by Saturday, January 6, 2007 to take
`advantage of all the pre—show press events,
`including State of the Industry, presented by
`Sean Wargo, High-Performance Audio & Home Theater at CES, and CES Unveiled,
`the official
`press event of the 2007 International CES all on January 6, 2007 in the Venetian.
`
`About CEA:
`
`The Consumer Electronics Association (CEA) is the preeminent trade association promoting
`growth in the consumer technology industry through technology policy, events, research,
`promotion and the fostering of business and strategic relationships. CEA represents more
`than 2,100 corporate members involved in the design, development, manufacturing,
`distribution and integration of audio, video, mobile electronics, wireless and landline
`communications,
`information technology, home networking, multimedia and accessory
`products, as well as related services that are sold through consumer channels. Combined,
`CEA's members account for more than $125 billion in annual sales. CEA's resources are
`available online at www.CE.org,
`the definitive source for information about the consumer
`electronics industry.
`
`CEA also sponsors and manages the International CES — Defining Tomorrow's Technology. All
`profits from CES are reinvested into industry services,
`including technical training and
`education,
`industry promotion, engineering standards development, market research and
`legislative advocacy.
`
`UPCOMING EVENTS
`
`-— CES Unveiled: The Official Press Event of the International CES January 6, 2007, Las
`Vegas, NV
`
`—— 2007 International CES January 8-11, 2007, Las Vegas, NV
`
`Page 2
`
`

`
`Burrellesflfwe
`.. :.- .
`.-‘.1.’
`'
`I
`"'
`Marat;-1' z~,=m-.'.-1.»: ..
`75 East Northfield Road,Livingston,NJ 07039 - 800.631.1160 ~973.992.6600 ~www.BurrellesLuce.com
`
`I E
`
`CEA Winter Retreat February 26-28, 2007, Vail, CO
`
`Digital Music Forum East February 27-28, 2007, New York, NY
`
`EHX Spring 2007 March 6-10, 2007, Orlando, FL
`
`CEA Washington Forum March 26-28, 2007, Washington, DC
`
`Digital Patriots Dinner March 27, 2007, Washington, DC
`
`CONNECTIONS(TM): The Digital Home Conference and Showcase May 1-3, 2007, Santa Clara,
`
`Hometech Middle East 2007 May 13-15, 2007, Dubai, UAE
`
`SINOCES 2007 July 6-9, 2007, Qingdao, China
`
`CEA Industry Forum October 15 - 17, 2007, San Diego, CA
`
`EHX Fall 2007 November 6-9, 2007, Long Beach, CA
`
`(c) 2006 Forbes.com LLCtm All Rights Reserved
`
`

`
`NEWS LEADER
`
`Location: RUTHERFORD. NJ [Circulation (DMA):
`
`Date:
`
`Type (Frequency):
`Page:
`Keyword:
`
`Thursday. December 07. 2006
`
`0 (1)
`Newspaper (W)
`2
`Cobra Electronics
`
`EAST RUTHERFORD
`
`On NOV. 29, a Hoilywuoti.
`F1:t.. resident reported that
`while
`parked
`at
`the
`I Iomesteztd Village on Route
`3 East, someone damaged his
`2006 Lexus driver side door.
`
`Reported missing were :1
`Tomtom navigation .s_vstem
`($700) . Cobra radar detector
`($350) and a Sony Vio laptop
`computer ($2.500).
`
`6 CQpyI'hhl2005 NEWS LEADER
`All Flbllln Reserved.
`
`2 ol 2
`Account: 52-130V (B)
`
`Page 1 of 1
`
`

`
`ENTREPRENEUR
`
`cA
`IRVINE,
`5oo,ooo
`MONTHLY
`DECEMBER 2006
`
`mmmmmmmmmmmm
`A Burrellesluce E-
`-iaia.2on4o
`an
`eye...
`
`[I3_uYER's“t3LJ"'Tr3E] Make”
`
`6.9. HBCV
`NO MATTER WHERE_YDUR BUSINESS TRAVELS _TAKE.YDU,_DNE OF THESE GPS
`DEVICES WILL HELP YDLI FIND THE BEST RDL'JTE TO GET THERE.
`
`BY AMANDA .
`"C. KOOSER '
`
`.
`
`alone GPS units. Lpok for a screen that’s
`raven MAPS belong in the‘
`past. New GPS technolo-_
`easy to read in daylight and for a device
`gies have put interactive,
`with preloaded maps that cover your
`stomping grounds so you don't have to
`real-time digitaldirections within reach
`ofa_ny.ent_repreneur. A" GPS device is t_he
`download{9m'a maps right_of_f the bat.
`The Magellan RoadMate zoolo is a
`perfect complement to a highly mobile
`business lifestyle where you need_ to
`compact unit-that comes preloaded
`with maps of the lower 48 states, tum- -
`navigate unfamiliar cities and get to
`your destination on time. Portable GPS
`by-turn voice guidance and -1.3 million
`V TOMTOM ONE
`systems (rather than automobile .
`points of interest such as
`lodging, airports and
`-built‘-ins) can tag along with you
`restaurants. At $399
`_ whether you're in thecompany
`(all prices street).
`car, flying offto pick up a rental or
`it's a low—cost way _
`just getting around in
`to get started with
`yourhometown.
`a basic" portable GPS
`.
`Portable GPS units
`system. The Lowrance iWay
`come in many flavors,
`including stand-alone
`' 356C clocks in'at a similar
`devices and GPS built
`price—$4oo-*—a_nd also fea-
`into a PDA or a cell
`tures a 3.5-inch touchscreen.
`phone. We're round-
`At -the uppcfxr/end of_the spectrum,
`you'll find Cobra's $800 NavOne
`ing up portable stand-
`
`_
`
`. I ENTREPRENEUR DECEMBER 2006
`
`r-\
`
`

`
`V COBRA NAlIONE 4500
`
`preciate the Bluetooth,
`speaker and micro-
`phone that let the 660
`double as a hands-
`
`fiee cellular speaker-
`phone for'making
`and receiving calls.
`At 6.2 ounces,
`you can still
`move it from
`vehicle to vehicle
`
`_
`as needed.
`The TomTom One
`
`is a $500 option that
`features the well-
`
`regarded TomTom
`navigation software.
`It can be upgraded
`with TomTom Plus
`services for traffic and
`
`weather updates if you have a
`compatible Bluetooth mobile phone
`and GPRS data subscription.
`Ifmoney is no object, you can ex-
`pect your portable GPS to sing to you,
`update you on the local traffic situa-
`tion, show off your pictures on a large
`screen, give you a 3-D birds—eye map
`option and deftly ‘reroute you around
`problem areas with its preloaded maps.
`If your budget is less than $500, you
`can still expect a solid and lightweight
`device with spoken instructions to help
`you find your way on your travels. It's
`just a matter of how many bells and
`whistles you're willing to pay for.
`
`D 4
`
`500. That price tag gets you a roomy
`5-inch touchscreen, access to real-time
`traffic updates in 48 metropolitan areas
`(subject to a subscription-service), pre-
`loaded U.S. and Canadian maps, 2-D
`or 3-D maps. automatic screen bright-
`ness adjustment and 7 million points
`of interest, including banks and gas sta-
`tions. At 1.3 pounds, you won’t want to
`carry it around in your pocket, but it
`can transfer easily from car to car.
`The $400 Lowrance iWay 350C as-
`pires to be more than just a GPS de-
`vice. It also comes packed with an MP3
`player, FM modulator and picture
`viewer. Music and photos can be
`loaded through an MMC/SD card slot.
`If you like your entertainment bundled
`with your G\I§r, it's an option to con-
`sider. The Rand McNally GPS Navi-
`gator is a $500 bundle that includes a
`built-in MP3 player and a paper road
`atlas. Also riding this multifunction
`trend is the Mio DigiWalker H610,
`which adds a video player and games
`to the MP3 and GPS mix. Best of all, it
`fits everything into a truly pocket-size
`package with a 2.7-inch screen. If you're
`looking for an extremely portable con-
`vergence device, the $499 H610 covers
`a lot of ground and would be at home
`in your hand as well as in your car.
`The $950 Garmin Niivi 660 is de-
`signed to make your driving life easier.
`A large 4.3-inch touchscreen anchors
`the unit. Frequent drivers will ap-
`._... ..-,..
`..........
`...-...-...,-......
`
`13,51/ili’UftS|lv1‘ LE AND AFFORIDABLE?
`_LlGj-|TWEI(3HT AND lviUiLTlFU
`H‘ATE‘-/ER you man N A BPS on/Icr. YOU'R
`
`

`
` Burrelleslzzce
`Woné z'7zz‘e//z,'g7e7zz‘/y.
`75 East Northfield Road, Livingston, NJ 07039-800.6311160-973.992.6600-www.BurreIlesLuce.com
`
`eClips
`
`Seeking Alpha (New Haven, CT)
`
`Date of publication: 12-04-2006
`Audience: 189,773 (provided by Nielsen//NetRatings)
`
`Headline: The Short Case for Garmin
`
`Account Number: 5243CV
`
`||||l||||||||||||l||||||||lllllllllllllllllllll|||l||||||||| 965
`
`Source Web Page: http://ce.seekingalpha.com/arti
`Posted on Dec 4th, 2006 with stocks:
`
`Cle/21622
`
`GRM
`
`Will Gabrielski submits: Garmin ( GRMN
`
`e Street's 2007 EPS estimates, and should
`) shares are extremely overvalued at 23 times th
`oliday season. Not only are analysts
`begin to decline as we move closer to the 2006 h
`using unrealistic gross and operating margin ass
`umptions for 2007 and beyond as year/year
`most are valuing the company's hardware-
`revenue growth decelerates due to ASP declines,
`only model inline with companies with significant intellectual property and recurring
`revenues, such as Research in Motion ( RIMM
`
`). Garmin is undeniably benefiting from a surge
`(PNDs). Revenue is forecast by analysts to grow
`expected to surge 50% from 2005 levels to $3.65
`and seemingly calls for a lofty valuation given
`plus unit growth,
`the company will soon face an
`producers. In turn,
`the company's device only mo
`pressure,
`thus leading to EPS growth shortfalls
`Shares have 50% potential downside from a recent
`
`in demand for portable navigation devices
`65% to $1.5 billion in 2006 with EPS
`a share. While this growth is impressive,
`industry forecasts for continued 100%
`influx of competition from lower cost
`del will succumb to significant pricing
`and valuation multiple contraction.
`price of $50.60.
`
`Drivers of Recent Growth: 1. Resilient average s
`
`elling prices (ASPs