PTO Form 1960 (Rev 9/2007)
`
`OMB No. 0651-0050 (Exp. 07/31/2017)
`
`Request for Reconsideration after Final Action
`
`The table below presents the data as entered.
`
`Input Field
`
`Entered
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`SERIAL NUMBER
`
`85781188
`
`LAW OFFICE
`ASSIGNED
`
`LAW OFFICE 118
`
`MARK SECTION (no change)
`
`ARGUMENT(S)
`
`Please see the actual argument text attached within the Evidence section.
`
`EVIDENCE SECTION
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`
`DESCRIPTION OF
`EVIDENCE FILE
`
`Reqest for Reconsideration and exhibits consisting of Declarations and
`screenshots of websites
`
`SIGNATURE SECTION
`
`RESPONSE
`SIGNATURE
`
`/Phil Rosenberg/
`
`SIGNATORY'S NAME
`
`Phil Rosenberg
`
`SIGNATORY'S
`POSITION
`
`Attorney of record, New York bar member
`
`SIGNATORY'S PHONE
`NUMBER
`
`212.775.8700
`
`DATE SIGNED
`
`AUTHORIZED
`SIGNATORY
`
`CONCURRENT
`APPEAL NOTICE
`FILED
`
`11/07/2014
`
`YES
`
`YES
`
`FILING INFORMATION SECTION
`
`SUBMIT DATE
`
`Fri Nov 07 20:22:22 EST 2014
`
`TEAS STAMP
`
`USPTO/RFR-207.237.86.225-
`20141107202222675548-8578
`1188-500fdf858d21dfa52a65
`cee4658a9e4c97e35355edffa
`8404cc322cd6e1c5c46a7-N/A
`-N/A-20141107201802084592
`
`PTO Form 1960 (Rev 9/2007)
`
`OMB No. 0651-0050 (Exp. 07/31/2017)
`
`Request for Reconsideration after Final Action
`To the Commissioner for Trademarks:
`
`Application serial no. 85781188 has been amended as follows:
`
`ARGUMENT(S)
`In response to the substantive refusal(s), please note the following:
`
`Please see the actual argument text attached within the Evidence section.
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`

`
`EVIDENCE
`Evidence in the nature of Reqest for Reconsideration and exhibits consisting of Declarations and
`screenshots of websites has been attached.
`Original PDF file:
`evi_20723786225-20141107200042551248_._Request_for_Reconsideration_-
`_YOUTH_PRIDE_CHORUS__Stylized_.pdf
`Converted PDF file(s) ( 5 pages)
`Evidence-1
`Evidence-2
`Evidence-3
`Evidence-4
`Evidence-5
`Original PDF file:
`evi_20723786225-20141107200042551248_._Exhibit_A.PDF
`Converted PDF file(s) ( 4 pages)
`Evidence-1
`Evidence-2
`Evidence-3
`Evidence-4
`Original PDF file:
`evi_20723786225-20141107200042551248_._Exhibit_B.PDF
`Converted PDF file(s) ( 4 pages)
`Evidence-1
`Evidence-2
`Evidence-3
`Evidence-4
`Original PDF file:
`evi_20723786225-20141107200042551248_._Exhibit_C.pdf
`Converted PDF file(s) ( 4 pages)
`Evidence-1
`Evidence-2
`Evidence-3
`Evidence-4
`Original PDF file:
`evi_20723786225-20141107200042551248_._Exhibit_D.pdf
`Converted PDF file(s) ( 3 pages)
`Evidence-1
`Evidence-2
`Evidence-3
`Original PDF file:
`evi_20723786225-20141107200042551248_._Exhibit_E.pdf
`Converted PDF file(s) ( 3 pages)
`Evidence-1
`Evidence-2
`Evidence-3
`Original PDF file:
`evi_20723786225-20141107200042551248_._Exhibit_F.pdf
`Converted PDF file(s) ( 37 pages)
`
`

`
`Evidence-1
`Evidence-2
`Evidence-3
`Evidence-4
`Evidence-5
`Evidence-6
`Evidence-7
`Evidence-8
`Evidence-9
`Evidence-10
`Evidence-11
`Evidence-12
`Evidence-13
`Evidence-14
`Evidence-15
`Evidence-16
`Evidence-17
`Evidence-18
`Evidence-19
`Evidence-20
`Evidence-21
`Evidence-22
`Evidence-23
`Evidence-24
`Evidence-25
`Evidence-26
`Evidence-27
`Evidence-28
`Evidence-29
`Evidence-30
`Evidence-31
`Evidence-32
`Evidence-33
`Evidence-34
`Evidence-35
`Evidence-36
`Evidence-37
`
`SIGNATURE(S)
`Request for Reconsideration Signature
`Signature: /Phil Rosenberg/(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)Date: 11/07/2014
`Signatory's Name: Phil Rosenberg
`Signatory's Position: Attorney of record, New York bar member
`
`Signatory's Phone Number: 212.775.8700
`
`The signatory has confirmed that he/she is an attorney who is a member in good standing of the bar of the
`
`

`
`highest court of a U.S. state, which includes the District of Columbia, Puerto Rico, and other federal
`territories and possessions; and he/she is currently the applicant's attorney or an associate thereof; and to
`the best of his/her knowledge, if prior to his/her appointment another U.S. attorney or a Canadian
`attorney/agent not currently associated with his/her company/firm previously represented the applicant in
`this matter: (1) the applicant has filed or is concurrently filing a signed revocation of or substitute power
`of attorney with the USPTO; (2) the USPTO has granted the request of the prior representative to
`withdraw; (3) the applicant has filed a power of attorney appointing him/her in this matter; or (4) the
`applicant's appointed U.S. attorney or Canadian attorney/agent has filed a power of attorney appointing
`him/her as an associate attorney in this matter.
`
`The applicant is filing a Notice of Appeal in conjunction with this Request for Reconsideration.
`
`Serial Number: 85781188
`Internet Transmission Date: Fri Nov 07 20:22:22 EST 2014
`TEAS Stamp: USPTO/RFR-207.237.86.225-201411072022226
`75548-85781188-500fdf858d21dfa52a65cee46
`58a9e4c97e35355edffa8404cc322cd6e1c5c46a
`7-N/A-N/A-20141107201802084592
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`

`
`Reguest for Reconsideration — SN 8578l188— YOUTH PRIDE CHORUS jSQlized[
`
`This Request for Reconsideration is in response to the Final Office Action that issued on May 7,
`2014 (the “FOA”), in which the US. Patent & Trademark Office (“PTO”) maintained its refusal
`to register Big Apple Performing Arts Inc.’s (“BAPA”) YOUTH PRIDE CHORUS (Stylized)
`mark.
`
`Applicant has filed a Notice of Appeal. Applicant respectfully requests that its appeal be
`suspended pending the PTO’s reconsideration of the FOA on the grounds outlined in this
`response.
`
`Introduction
`
`In the FOA, the PTO maintained its refusal of BAPA’s YOUTH PRIDE CHORUS (Stylized)
`mark because, inter alia, BAPA’s evidence of acquired distinctiveness purportedly is insufficient
`to show secondary meaning in YOUTH PRIDE CHORUS (Stylized) for the applied—for services.
`(FOA at 4.)
`
`BAPA respectfully disagrees with these findings and requests that the PTO reconsider BAPA’s
`2(f) claim of acquired distinctiveness, for the reasons set forth below.
`
`Argument
`
`LEADERS IN THE LGBTIQA VOCAL ENTERTAINMENT SECTOR
`RECOGNIZE YOUTH PRIDE CHORUS (STYLIZED) AS DISTINCTIVE IN
`THE RELEVANT COMMUNITY OF CONSUNIERS
`
`To supplement the extensive evidence of acquired distinctiveness already submitted in this
`application, BAPA hereby submits with this Reconsideration Request as Exhibits A, E, and Q,
`the declarations of Robin Godfrey, Elven Hickrnon, and Christopher Verdugo, who all occupy
`leadership roles in the lesbian, gay, bisexual, transgender, intersex, queer/questioning, allied
`(“LGBTIQA”) youth choral ensemble sector. Ms. Godfrey is the Executive Director of GALA
`Choruses, the leading trade organization of the North American LGBTIQA choral movement.
`Her organization has more than 180 member vocal ensembles with 8,000 singers. See Exhibit A
`at 2. GALA’s signature event is its quadrennial Festival, which brings together over 130
`ensembles and 6,000 singers for the world’s largest LGBTIQA performing arts event. Id. Mr.
`Hickmon is General Manager for PerformOUTKC, located in Kansas City, Missouri, which is an
`organization that produces theatrical performances and choral concerts delivering messages of
`empowerment and comprised almost exclusively of LGBTIQA youth. See Exhibit B at 1-2. Mr.
`Verdugo is Executive Director for the Gay Men’s Chorus of Los Angeles, located in Los
`Angeles, California, one of the oldest LGBTIQA performing arts organizations in the nation and
`which promotes a youth vocal ensemble called “Outside Voices.” See Exhibit C at 1-2. None of
`these directors have a stake in the outcome of this application. See Exhibits A—C.
`
`Through more than five years’ worth of exposure to BAPA’s use of YOUTH PRIDE CHORUS
`(Stylized), they are readily aware of YOUTH PRIDE CHORUS (Stylized) as BAPA’s
`designation of source for its youth vocal ensemble services. Id. As Ms. Godfrey, Mr. Hickmon,
`and Mr. Verdugo all attest, YOUTH PRIDE CHORUS (Stylized) is recognized as one of the
`
`Page 1 of 5
`
`

`
`founding, if not oldest, youth vocal ensemble groups in the LGBTIQA movement. Id. In their
`view, YOUTH PRIDE CHORUS (Stylized) has become distinctive of BAPA’s services from
`those of competing organizations. Id.
`
`Moreover, Ms. Godfrey, Mr. Hickmon, and Mr. Verdugo are all representative of the relevant
`group of consumers and the relevant trade offering the services described in BAPA’s
`application. Their impressions of YOUTH PRIDE CHORUS (Stylized) in the marketplace
`should be taken into account when considering whether YOUTH PRIDE CHORUS (Stylized)
`has acquired distinctiveness through secondary meaning.
`
`2.
`
`BAPA’S EVIDENCE IS MORE THAN SUFFICIENT TO SHOW SECONDARY
`
`MEANING OF YOUTH PRIDE CHORUS (STYLIZED) AS THE SOURCE OF
`ITS SERVICES
`
`The FOA erringly dismisses the previously submitted Declarations of Peter Criswell, Executive
`Director of BAPA, filed September 13, 2013 (“Criswell Decl. 1”) and April 7, 2014 (“Criswell
`Decl. 2”) (collectively, the “Criswell Declarations”). In the FOA, the Examining Attorney
`implies that Mr. Criswell’s statements are “conclusory” and ought to be scrutinized more
`carefully due to his position within the applicant organization. (FOA at 5.) However, the
`Examiner should not be so dismissive of the Criswell Declarations. In both of his declarations,
`
`Mr. Criswell attests to more than ten years of continuous and exclusive use of the YOUTH
`PRIDE CHORUS (Stylized) mark with the applied-for services. Criswell Decl. 1, in particular,
`also propounds evidence of solicited and unsolicited media mentions, advertising, and exposure
`of the YOUTH PRIDE CHORUS (Stylized) mark to the consuming public to demonstrate its
`acquired distinctiveness in the relevant trade, and specifically, the following:
`
`1. Over ten (10) years of exclusive, substantial and continuous use of YOUTH
`PRIDE CHORUS (Stylized) in interstate commerce. (Criswell Decl. 1 11 5.)
`2. YOUTH PRIDE CHORUS (Stylized) services provided at nationally attended
`events with significant importance to the LGBTIQA community, including the
`GLAAD Media Awards, GLSEN’s Respect Awards, Broadway Backwards,
`and with Cyndi Lauper on her True Colors Tour and her Home for the
`Holidays concert benefitting homeless youth. (Id. 11 3.)
`. The initial YOUTH PRIDE CHORUS (Stylized) concert at Carnegie Hall M
`approximately 2,000 tickets. (Id. 11 4.)
`. Applicant routinely advertises its YOUTH PRIDE CHORUS (Stylized)
`performances in Time Out New York which has an approximate circulation of
`147,000 recipients. (Id. 11 4.)
`. Applicant broadcasts e—mail updates, notifications and news prominently
`displaying its YOUTH PRIDE CHORUS (Stylized) mark to approximately
`5,000 recipients each year. (Id. 11 4.)
`The Center, a non—profit organization affiliated with Applicant, broadcasts e-
`mail updates, notifications and news that include updates on services offered
`under Applicant’s YOUTH PRIDE CHORUS (Stylized) mark to over 20 000
`recipients each year. (Id. 11 4.)
`. Applicant, through its members, distributes at least 5,000 palm cards
`prominently displaying Applicant’s YOUTH PRIDE CHORUS (Stylized)
`
`Page 2 of 5
`
`

`
`mark to advertise for every YOUTH PRIDE CHORUS (Stylized) concert.
`(14 ll 4-)
`. Applicant has performed YOUTH PRIDE CHORUS (Stylized) concerts at the
`Gay and Lesbian Association of Choruses (GALA) Festival twice (2008 and
`2012) reaching 4 000 consumers from different cities across the United States.
`(167- ll 4-)
`. Applicant has performed two (2) YOUTH PRIDE CHORUS (Stylized)
`concerts per year for the last ten (10) years. Each concert sells 300 tickets. It
`is estimated that 6,000 ggests have attended a YOUTH PRIDE CHORUS
`(Stylized) concert during the last ten (10) years. (Id. 1T 4.)
`. Applicant’s YOUTH PRIDE CHORUS (Stylized) performances featuring
`“We’re Not Gonna Take It” and “Generations” were discussed in NYC Up
`Magazine and Out Magazine, reaching thousands of consumers. (Id. 1T 4.)
`. Applicant’s YOUTH PRIDE CHORUS (Stylized) Facebook page enjoys
`Lfl “likes”. (Id. 1] 5.)
`. Applicant’s YOUTH PRIDE CHORUS (Stylized) Twitter account enjoys %
`followers. (Id. 1l 5.)
`. Applicant’s YOUTH PRIDE CHORUS (Stylized) channel on YouTube has
`been viewed 126 821 times. (Id. 1l 5.)
`. Applicant’s YOUTH PRIDE CHORUS (Stylized) YouTube video, “It Gets
`Better,” has been viewed 103 382 times. (Id. 1] 5.)
`. Applicant’s video on YouTube video about YOUTH PRIDE CHORUS
`(Stylized) has been viewed 2,096 times. (Id. 1l 5.)
`. Applicant has enjoyed at least forty—eight (48) unsolicited media mentions,
`articles and interviews about its YOUTH PRIDE CHORUS (Stylized) events,
`including placement in The New York Times, New York Daily News, Time Out
`New York, Out Magazine, Playbillcom, NY1, and New York Magazine. (Id.
`W 5-6-)
`
`The Examining Attorney also claims that there is no information, solicited or unsolicited that
`shows the mark, YOUTH PRIDE CHORUS (Stylized) is perceived by consumers as a source
`identifier. (FOA at 5.) Applicant respectfully disagrees. The Criswell Declarations and the
`accompanying third party evidence that they proffer demonstrate that YOUTH PRIDE CHORUS
`(Stylized) is a source identifier for BAPA’s vocal ensemble services. For example, the print-outs
`from BAPA’s YOUTH PRIDE CHORUS (Stylized) channel on YouTube, attached to Criswell
`Decl. 1, shows BAPA’s YOUTH PRIDE CHORUS (Stylized) mark prominently displayed at the
`top of the page, and includes a section on “About Youth Pride Chorus,” “Inside Youth Pride
`Chorus,” and includes different links to YOUTH PRIDE CHORUS (Stylized) performances.
`The YouTube channel name is in fact called “Youth Pride Chorus”. How the Examining
`Attorney can arrive at the conclusion that YOUTH PRIDE CHORUS (Stylized) has not acquired
`secondary meaning, in light of over 126,000 views of YOUTH PRIDE CHORUS (Stylized)
`performances on YouTube or over 1,800 followers on social media platforms is confounding.
`
`In the FOA, the Examining Attorney continues to reassert her previous contention that the
`quantum and quality of BAPA’s evidence of acquired distinctiveness is insufficient. The FOA
`does not, however, justify this contention in light of BAPA’s significant evidence. Instead, it
`relies on an inapt analogy between YOUTH PRIDE CHORUS (Stylized) and “THE
`
`Page 3 of 5
`
`

`
`SCIENTIFIC APPROACH,” the mark at issue in In re Redken Labs, Inc, 170 U.S.P.Q. 526
`(T.T.A.B. 1971). The Examining Attorney repeatedly rests on Redken, as if the comparison
`between YOUTH PRIDE CHORUS (Stylized) and THE SCIENTIFIC APPROACH were afail‘
`accompli.
`In Redken, the Board determined that THE SCIENTIFIC APPROACH had not
`acquired distinctiveness, despite longstanding use and extensive investment efforts. (See, eg.,
`FOA at 5.) However, as discussed in Applicant’s prior Response to Office Action dated April 7,
`2014, the present case is clearly distinguishable from the Redken case for two reasons.
`
`First, and as explored in extensive depth previously in Applicant’s Response to Office Action
`dated April 7, 2014 (the “Second Response”), Applicant’s evidence of acquired distinctiveness in
`this case is far more extensive than the evidence submitted in the Redken matter. Nonetheless,
`
`the Examining Attorney continues to treat the Redken acquired distinctiveness evidence
`superficially despite Applicant’s exhaustive efforts explaining the differences between Redken
`and the present case and why Redken should not apply. (See Second Response at 3-5.)
`
`Not only is YOUTH PRIDE CHORUS (Stylized) far less descriptive than THE SCIENTIFIC
`APPROACH, and therefore requiring less, not more evidence of acquired distinctiveness, but
`the evidence proffered by BAPA clearly shows that the YOUTH PRIDE CHORUS (Stylized)
`mark has acquired distinctiveness in the minds of the relevant consumers (i.e. consumers of
`LGBTIQA youth vocal ensemble services). As established by the evidence proffered in the
`Criswell Declarations, BAPA’s YOUTH PRIDE CHORUS (Stylized) vocal ensemble services
`have been the subject of nearly 50 unsolicited media mentions; BAPA has performed live for
`thousands of patrons under the YOUTH PRIDE CHORUS (Stylized) mark; and BAPA’s popular
`YouTube channel identified under the YOUTH PRIDE CHORUS (Stylized) mark has been
`viewed over 126,000 times. (Criswell Dec]. 1
`4-6.) YOUTH PRIDE CHORUS (Stylized)
`services have been provided at nationally attended events with significant importance to the
`LGBTIQA community, including the GLAAD Media Awards, GLSEN’s Respect Awards,
`Broadway Backwards, and with Cyndi Lauper on her True Colors Tour and her Home for the
`Holidays concert benefitting homeless youth. (Id. 1] 3.) The Examining Attorney omits all
`discussion of this evidence entirely.
`
`Second, the mark at issue in the Redken case, THE SCIENTIFIC APPROACH, is far more
`
`descriptive than is Applicant’s YOUTH PRIDE CHORUS (Stylized) mark. A Google search of
`THE SCIENTIFIC APPROACH returns, among other generic sites, many different websites
`describing various scientific approaches in various different fields. By contrast, the top ten hits
`in a Google search of YOUTH PRIDE CHORUS (Stylized) all refer to BAPA’s YOUTH PRIDE
`CHORUS (Stylized) mark. These search results are attached as Exhibits D and
`As such,
`THE SCIENTIFIC APPROACH and YOUTH PRIDE CHORUS (Stylized) are manifestly
`different terms along the spectrum of distinctiveness. It is unclear how much evidence of
`secondary meaning it would take to render THE SCIENTIFIC APPROACH identifying most any
`good or service, whereas Applicant’s evidence of acquired distinctiveness more than satisfies the
`required minimum amongst consumers of LGBTIQA youth vocal ensemble services.
`
`3.
`
`THE EXAMINING ATTORNEY DISTORTS APPLICANT’S POSITION WITH
`RESPECT TO THE USE OF “YOUTH PRIDE” IN THE RELEVANT
`COMMUNITY
`
`Page 4 of 5
`
`

`
`In BAPA’s Second Response, BAPA stated that the term “Youth Pride” is not so commonly
`used in the LGBTIQA community as to be highly descriptive, yet recognizing that many
`LGBTIQA organizations have adopted the expression “Youth Pride” as a mode of
`empowerment. In the FOA, the Examining Attorney rnisinterprets these two points as
`contradictory, or worse, some sort of admission as to the highly descriptive nature of YOUTH
`PRIDE CHORUS (Stylized). (FOA at 5.) Neither is the case, however.
`
`Though there are examples of third party “Youth Pride” usage available online, the examples
`referenced by the Examiner in the FOA by no means demonstrate that “YOUTH PRIDE” is so
`commonplace a term amongst the majority of organizations who direct their products and
`services to LGBTIQA consumers, such that YOUTH PRIDE CHORUS (Stylized) could not,
`even with ten years of continuous and exclusive use, extensive media coverage, and
`prominently-held performances, have acquired distinctiveness. Indeed, searches of numerous
`online business directories listing LGBTIQA organizations show that the vast majority of such
`businesses and organizations incorporate neither “pride” nor “youth pride” in their names. And
`the vast majority are unrelated to music and performing arts services, and therefore irrelevant to
`BAPA’S application. Exemplar directory results are attached as Exhibit F. See, e.g., In re Savi
`Tech., 2014 WL 2174317 (T.T.A.B. May 12, 2014) (reversing refusal to register because the
`examining attorney had “not shown that relevant purchasers of applicant’s vehicle tracking
`software would .
`.
`. perceive” the applied-for mark as merely descriptive) (non-precedential).
`
`Conclusion
`
`BAPA respectfully submits that its YOUTH PRIDE CHORUS (Stylized) mark has acquired
`distinctiveness sufficient to create secondary meaning in the minds of the relevant consumers of
`its services. It respectfully requests the PTO to reconsider both its previously-subrnitted
`evidence and the additional affidavits and evidence attached herein, and to pass its application to
`publication.
`
`Page 5 of 5
`
`

`
`EXHIBIT A
`
`

`
`TRADEMARK
`
`Attorney Docket Number 846505
`Serial Nos. 85/781,180 & 85/781,188
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`
`DECLARATION OF
`ROBIN GODFREY
`
`IN SUPPORT OF ACQUIRED
`DISTINCTIVENESS
`
`In re applications of
`
`Big Apple Performing Arts, Inc.
`
`Serial No. 85781180 & 85781188
`
`Filed: November 16, 2012
`
`For: YOUTH PRIDE CHORUS
`&
`
`youth
`PRiDE
`chorus
`
`I, the undersigned, Robin Godrey, declare under penalty of perjury as follows:
`
`14
`
`I am the Executive Director for the Gay and Lesbian Association of Choruses
`
`(“GALA”), based in Pittsburgh, Pennsylvania (hereinafter “My Organization”).
`
`I have been
`
`associated with My Organization for 7 years and I have occupied my present position for that
`
`entire time. The facts set forth in this declaration are within my personal knowledge.
`
`2.
`
`I give this Declaration in support of Big Apple Performing Arts, Inc.’s
`
`(hereinafter, “BAPA’s”) applications to register the marks YOUTH PRIDE CHORUS and
`
`YOUTH PRIDE CHORUS (Stylized) as depicted in the caption above (hereinafter, the
`
`“YOUTH PRIDE CHORUS Trademarks”) with the U.S. Patent & Trademark Office.
`
`3.
`
`My Organization leads the North American LGBT choral movement. Our more
`
`than 180 member vocal ensembles and their 8,000 singers look to us for support and leadership.
`
`We are dedicated to helping vocal ensembles become more effective, both artistically and
`
`

`
`TRADEMARK
`
`Attorney Docket Number 846505
`Serial Nos. 85/781,180 & 85/781,188
`
`administratively. We assist emerging organizations and facilitate networking and training for
`
`established groups. Currently, GALA is putting special focus on the implementation of
`
`programming that will assess and improve the sustainability of our