throbber
PTO Form 1930 (Rev 9/2007)
`
`OMB No. 0651-0050 (Exp. 4/30/2009)
`
`Request for Reconsideration after Final Action
`
`The table below presents the data as entered.
`
`Input Field
`
`Entered
`
`SERIAL NUMBER
`
`85284093
`
`LAW OFFICE
`ASSIGNED
`
`LAW OFFICE 114
`
`MARK SECTION (no change)
`
`EVIDENCE SECTION
`
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`
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`
`evi_68165127226-143248079_._Argument.pdf
`
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`
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`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`

`
`\\TICRS\EXPORT11\IMAGEOUT11\852\840\85284093\xml7\RFR0046.JPG
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`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)ORIGINAL PDF FILE
`
`evi_68165127226-143248079_._Exhibit_B.pdf
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)CONVERTED PDF
`FILE(S)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(6 pages)
`
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`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)ORIGINAL PDF FILE
`
`evi_68165127226-143248079_._Exhibit_C.pdf
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)CONVERTED PDF
`FILE(S)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(2 pages)
`
`DESCRIPTION OF
`EVIDENCE FILE
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`\\TICRS\EXPORT11\IMAGEOUT11\852\840\85284093\xml7\RFR0059.JPG
`
`Argument with Exhibits A, B and C. Exhibit A consists of third-party
`registrations and applications. Exhibit B is a publication by the Food
`Marketing Institute entitled "Natural and Organic Foods" (2007). Exhibit C is
`a publication of the Institute of Food Technologists entitled "Is There a
`Definition of Natural Foods " (2012).
`
`GOODS AND/OR SERVICES SECTION (current)
`
`INTERNATIONAL
`CLASS
`
`032
`
`DESCRIPTION
`
`FILING BASIS
`
`Coconut-based beverages
`
`Section 1(b)
`
`GOODS AND/OR SERVICES SECTION (proposed)
`
`INTERNATIONAL
`CLASS
`
`032
`
`TRACKED TEXT DESCRIPTION
`
`Coconut-based beverages; All-natural coconut-based beverages
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`

`
`FINAL(cid:160)DESCRIPTION
`
`All-natural coconut-based beverages
`
`FILING BASIS
`
`Section 1(b)
`
`SIGNATURE SECTION
`
`RESPONSE SIGNATURE
`
`/Bruce A. Mcdonald/
`
`SIGNATORY'S NAME
`
`Bruce A. McDonald
`
`SIGNATORY'S
`POSITION
`
`Attorney
`
`SIGNATORY'S PHONE
`NUMBER
`
`703-838-6620
`
`DATE SIGNED
`
`AUTHORIZED
`SIGNATORY
`
`03/21/2012
`
`YES
`
`CONCURRENT APPEAL
`NOTICE FILED
`
`NO
`
`FILING INFORMATION SECTION
`
`SUBMIT DATE
`
`Wed Mar 21 14:55:28 EDT 2012
`
`TEAS STAMP
`
`USPTO/RFR-68.165.127.226-
`20120321145528673456-8528
`4093-490d94ddabffb9581250
`3eaa8819731240-N/A-N/A-20
`120321143248079222
`
`PTO Form 1930 (Rev 9/2007)
`
`OMB No. 0651-0050 (Exp. 4/30/2009)
`
`Request for Reconsideration after Final Action
`To the Commissioner for Trademarks:
`
`Application serial no. 85284093 has been amended as follows:
`
`EVIDENCE
`Evidence in the nature of Argument with Exhibits A, B and C. Exhibit A consists of third-party
`registrations and applications. Exhibit B is a publication by the Food Marketing Institute entitled "Natural
`and Organic Foods" (2007). Exhibit C is a publication of the Institute of Food Technologists entitled "Is
`There a Definition of Natural Foods " (2012). has been attached.
`Original PDF file:
`evi_68165127226-143248079_._Argument.pdf
`Converted PDF file(s) (9 pages)
`
`

`
`Evidence-1
`Evidence-2
`Evidence-3
`Evidence-4
`Evidence-5
`Evidence-6
`Evidence-7
`Evidence-8
`Evidence-9
`Original PDF file:
`evi_68165127226-143248079_._Exhibit_A.pdf
`Converted PDF file(s) (41 pages)
`Evidence-1
`Evidence-2
`Evidence-3
`Evidence-4
`Evidence-5
`Evidence-6
`Evidence-7
`Evidence-8
`Evidence-9
`Evidence-10
`Evidence-11
`Evidence-12
`Evidence-13
`Evidence-14
`Evidence-15
`Evidence-16
`Evidence-17
`Evidence-18
`Evidence-19
`Evidence-20
`Evidence-21
`Evidence-22
`Evidence-23
`Evidence-24
`Evidence-25
`Evidence-26
`Evidence-27
`Evidence-28
`Evidence-29
`Evidence-30
`Evidence-31
`Evidence-32
`Evidence-33
`Evidence-34
`Evidence-35
`
`

`
`Evidence-36
`Evidence-37
`Evidence-38
`Evidence-39
`Evidence-40
`Evidence-41
`Original PDF file:
`evi_68165127226-143248079_._Exhibit_B.pdf
`Converted PDF file(s) (6 pages)
`Evidence-1
`Evidence-2
`Evidence-3
`Evidence-4
`Evidence-5
`Evidence-6
`Original PDF file:
`evi_68165127226-143248079_._Exhibit_C.pdf
`Converted PDF file(s) (2 pages)
`Evidence-1
`Evidence-2
`
`CLASSIFICATION AND LISTING OF GOODS/SERVICES
`Applicant proposes to amend the following class of goods/services in the application:
`Current: Class 032 for Coconut-based beverages
`Original Filing Basis:
`Filing Basis: Section 1(b), Intent to Use: The applicant has had a bona fide intention to use or use
`through the applicant's related company or licensee the mark in commerce on or in connection with the
`identified goods and/or services as of the filing date of the application. (15 U.S.C. Section 1051(b)).
`
`Proposed:
`Tracked Text Description: Coconut-based beverages; All-natural coconut-based beverages
`
`Class 032 for All-natural coconut-based beverages
`Filing Basis: Section 1(b), Intent to Use: The applicant has a bona fide intention to use or use through
`the applicant's related company or licensee the mark in commerce on or in connection with the identified
`goods and/or services as of the filing date of the application. (15 U.S.C. Section 1051(b)).
`
`SIGNATURE(S)
`Request for Reconsideration Signature
`Signature: /Bruce A. Mcdonald/(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)Date: 03/21/2012
`Signatory's Name: Bruce A. McDonald
`Signatory's Position: Attorney
`
`Signatory's Phone Number: 703-838-6620
`
`The signatory has confirmed that he/she is an attorney who is a member in good standing of the bar of the
`highest court of a U.S. state, which includes the District of Columbia, Puerto Rico, and other federal
`territories and possessions; and he/she is currently the applicant's attorney or an associate thereof; and to
`the best of his/her knowledge, if prior to his/her appointment another U.S. attorney or a Canadian
`
`

`
`attorney/agent not currently associated with his/her company/firm previously represented the applicant in
`this matter: (1) the applicant has filed or is concurrently filing a signed revocation of or substitute power
`of attorney with the USPTO; (2) the USPTO has granted the request of the prior representative to
`withdraw; (3) the applicant has filed a power of attorney appointing him/her in this matter; or (4) the
`applicant's appointed U.S. attorney or Canadian attorney/agent has filed a power of attorney appointing
`him/her as an associate attorney in this matter.
`
`The applicant is not filing a Notice of Appeal in conjunction with this Request for Reconsideration.
`
`Serial Number: 85284093
`Internet Transmission Date: Wed Mar 21 14:55:28 EDT 2012
`TEAS Stamp: USPTO/RFR-68.165.127.226-201203211455286
`73456-85284093-490d94ddabffb95812503eaa8
`819731240-N/A-N/A-20120321143248079222
`
`(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)(cid:160)
`

`
`The examining attorney has required applicant to disclaim the Wording "NATURALLY"
`
`apart from the mark as shown on the grounds that it merely describes the fact that applicant's
`
`goods are made of natural ingredients. In reaching this finding the examining attorney rejected
`
`Applicant's evidence of third—party registrations for trademarks including the Word "NATURAL"
`
`in connection with beverage products on the grounds that Applicant failed to introduce copies of
`
`such registrations. Copies of the relevant registrations, and PTO print-outs of relevant
`
`applications, are accordingly appended hereto as Exhibits A and B respectively.
`
`The examining attorney also cited materials downloaded from the Internet to support her
`
`finding that the word "NATURALLY" was merely descriptive in Applicant's mark. However,
`
`the exhibits submitted by the examining attorney include microscopic and illegible photocopies
`
`that fail to indicate the URL addresses of the websites from which they were allegedly obtained
`
`or the date on which they were downloaded. The examining attorney has also overlooked
`
`relevant authorities such as the U.S. Food and Drug Administration, the U.S. Department of
`
`Agriculture, the Food Marketing Institute, the Institute of Food Technologists, or the Grocery
`
`Manufacturers Association, none of which considers the word "NATURAL" to be descriptive on
`
`food labels. See Exhibits B and C. Moreover, even if the Word "NATURAL" has a descriptive
`
`property in connection with food products generally, in Applicant's mark the word is used not to
`
`describe Applicant's product or ingredients, but as an adverb to modify the Word "POWERED."
`
`As such, Applicant's mark is a "unitary mark" entitled to registration Without a disclaimer, even
`
`assuming that the word "NATURAL" is merely descriptive in other contexts.
`
`A.
`
`Third—Party Registrations and Applications
`
`In responding to the earlier office action dated June 28, 2011, Applicant's former counsel
`
`listed a number of third—party registrations on the Principal Register, together with allowed
`
`

`
`applications, containing the tenn "NATURALLY" in connection with beverages without any
`
`disclaimer of the word "NATURALLY." These registrations are relevant and admissible, albeit
`
`not controlling, on the issue of descriptiyeness. See Swears Fa.s'hI'0ns, Inc. v. Pamiifi Kmrring
`
`C0,, Inc., 833 F.2d 1560, 1564-65, 4 USPQ2d 1793 (Fed. Cir. 1987); In re Nerf Designs Inc, 236
`
`F.3d 1339, 57 USPQ2d 1564, 1566 (Fed. Cir. 2001),
`
`The examining attorney disregarded Applicant's list of third-party registrations and
`
`applications absent copies of the registrations or printouts from the USPTO's database.
`
`Accordingly, attached as Exhibit A to this motion are copies and printouts of these registrations
`
`and applications, which may be summarized as follows:
`
`Registrations and Published Applications for Beverage Trademarks
`lncludin the Word "NATURAL" Without Disclaimer
`
`Mark
`
`KURIJ NATURALLY REFRESHING & Design
`
`Reg. I A99. No.
`
`4070142
`
`mwuur-nun-mr.
`
`DRINK? .
`
`.
`
`. NATURALLY
`
`Naturally Prepared
`
`NZ HEALTH NATURALLY BRINGING OUT THE BEST OF
`NATURE & Design
`
`Nzhealth ./ naturally
`
`SWITZERLAND. NATURALLY. & Design
`n-on
`
`Switzerland. Naturally.
`
`FLY NATURALLY HIGHER
`
`LIVE BETTER AND LIVE LONGER
`
`NATURALLY
`
`NATURALLY ATHLETIC WIN NO EXCUSES NA
`
`4047086
`
`3897446
`
`3960674
`
`3554319
`
`3583495
`
`3757661
`
`3789333
`
`

`
`Mark
`
`Reg. I App. No.
`
`HYDRATE NATURALLY
`
`TRUE TASTE COMES NATURALLY
`
`NATURALLY BOULDER
`
`NATURALLY REFRESHING
`
`ORCHARD FREEZE & Design
`
`(312
`
`“ED
`
`'41
`\I«’£L
`#722219
`
`NATURALLY PREFERRED
`
`SIMPLE NATURALLY DELICIOUS
`
`NATURALLY NORTHWEST
`
`GOOD WINE, NATURALLY
`
`WELCOME TO THE NEW ICE AGE...NATURALLY...
`
`NATURALLY UNLOCKING YOUR INNER ENERGY
`
`CHANGING THE WAY THE WORLD SWEETENS FOOD
`AND BEVERAGE, NATURALLY
`
`3676274
`
`3656509
`
`3434628
`
`3257633
`
`3398923
`
`2643679
`
`85053139
`
`85168081
`
`85426078
`
`85056714
`
`77804222
`
`77818451
`
`B.
`
`Meaning of "NATURAL" in the Food and Beverage Industry
`
`In the food and beverage industry, the Word "NATURALLY" does not convey a
`
`description ofparticular foods or ingredients. Unlike the word "ORGANIC," the appearance of
`
`the word "NATURAL" on food labels is unregulated by the Food and Diu g Adniinistration
`
`precisely because it does @ convey such a description. See Food Marketing Institute, "Natural
`
`and Organic Foods" (June 2007), appended hereto as Exhibit B; Institute of Food Technologists,
`
`"Is There a Definition of Natural Foods?" (2012) (appended hereto as Exhibit C). "Neither FDA
`
`

`
`nor the U.S. Department of Agriculture (USDA) has precise rules for “natural[; a]nd the food-
`
`and beverage product industry, represented by the Grocery Manufacturers Association, has no
`
`consensus." Id. Consequently, there is no validity to the premise that the word "natural" has an
`
`established meaning or descriptive property in connection with food and beverage products.
`
`C.
`
`The Exhibits Submitted by the Examining Attorney Are Inadmissible.
`
`The exhibits submitted by the examining attorney to show that the word "NATURALLY"
`
`in Applicant's mark is merely descriptive include microscopic, ineligible and undated printouts
`
`from unidentified Internet websites with no URL addresses. These exhibits are inadmissible
`
`under any relevant standard. See In re White, 73 USPQ2d 1713, n.5 (TTAB 2004); In re
`
`International Business Machines Corp, 81 USPQ2d 1677, 1682 n.9 (TTAB 2006); In re Alcon
`
`Mfg, Lid, Serial No. 762195409, 2005 WL 3175105 (TTAB Nov. 18, 2005) (unpublished); In
`
`re Closet Clothing Co. Ltd, Serial No. 76623748, 2008 WL 906605 (TTAB March 5,
`
`2008)(unpublished).
`
`D.
`
`Applicant's Mark is a Unitary Expression in Which the Word
`"NATURALLY" Serves as an Adverb Modifying the word "POWERED,"
`Not a Description of Any Food or Ingredient.
`
`A term must be disclaimed from a mark if it is merely descriptive of the goods or
`
`services, and the examining attorney may require a disclaimer of words individually or together
`
`if they “form a grammatically or otherwise unitary whole with a single descriptive significance.”
`
`Trademark Manual of Examination Procedure §1213.08(b) (5th ed. 2007) (TMEP); see In re
`
`Grass GmbH, 79 USPQ2d 1600, 1603 (TTAB 2006). However, the words "NATURALLY
`
`POWERED" are not grammatically understandable in any context relating to foods or food
`
`ingredients; they are instead subject to multiple interpretations in a manner that results in a
`
`"coined" or "arbitrary," and at most "suggestive" commercial expression.
`
`

`
`A term is merely descriptive only if it forthwith conveys an immediate idea of an
`
`ingredient, quality, characteristic, feature, function, purpose or use of the goods or services. In
`
`re Gyulay, 820 F.2d 1216, 3 USPQ2d 1009 (Fed. Cir. 1987); In re Abcor Development Corp,
`
`588 F.2d 811, 200 USPQ 215, 217-18 (CCPA 1978). But if, when the goods or services are
`
`encountered under a unitary term, a "multistage reasoning process" or "resort to imagination" is
`
`required in order to determine the attributes or characteristics of the product or services, the term
`
`is suggestive rather than merely descriptive. Id; see also In re Atavio, 25 USPQ2d 1361 (TTAB
`
`1992). To the extent that there is any doubt in drawing the line of demarcation between a
`
`suggestive term and a merely descriptive term, such doubt is resolved in applicant's favor. In re
`
`Atavio, id.
`
`If one must exercise mature thought or follow a multistage reasoning process in order to
`
`determine what characteristics a term identifies, the term is suggestive rather than merely
`
`descriptive. In re Tennis in the Round, Inc., 199 USPQ 496, 497 (TTAB 1978); In re Shutts, 217
`
`USPQ 363, 364-365 (TTAB 1983); In re Universal Water Systems, Inc., 209 USPQ 165, 166
`
`(TTAB 1980). Incongruity is a strong indication that a mark is suggestive rather than merely
`
`descriptive. In re Tennis in the Round, Inc., 199 USPQ at 498 (the association of applicant's
`
`mark TENNIS IN THE ROUND with the phrase “theater—in—the—round” creates an incongruity
`
`because applicant's services do not involve a tennis court in the middle of an auditorium).
`
`Even if the word "NATURALLY" is otherwise descriptive of any food or ingredient, it is
`
`used in Applicant's mark not in a descriptive capacity, but rather as an adverb modifying the
`
`word "POWERED." The word "POWER" is ordinarily associated with sources of energy that
`
`are E "natural," at least not in the sense contemplated by the examining attorney, e. g., electric
`
`power, nuclear power, etc. Therefore the juxtaposition of the two words "NATURALLY
`
`

`
`POWERED" results in a double entendre and/or fanciful property that is characteristic of a
`
`"unitary mark" which may be registered on the Principal Register without a disclaimer of the
`
`otherwise descriptive term.
`
`In determining whether a mark is merely descriptive, it is acceptable to separate a multi-
`
`word mark and discuss the implications of each part thereof provided that the ultimate
`
`determination is made on the basis of the mark in its entirety. In re Hester Industries, Inc, 230
`
`USPQ 797 (TTAB 1986). However, common words in a multi-word mark may be descriptive
`
`when standing alone, but when used together they may become a valid trademark. Concurrent
`
`Technologies Inc. v. Concurrent Technologies Corp, 12 USPQ2d 1054 (TTAB 1989). "The
`
`burden is on the Examining Attorney to submit sufficient evidence to establish that the term
`
`sought to be registered falls within the proscription of the statute." In re Berman Bros. Harlem
`
`Furniture Inc, 26 UPSQ2d 1514 (TTAB 1993).
`
`In the case of In re Grass Gml1I-I, 79 USPQ2d 1600 (TTAB 2006), the Trademark Trial
`
`and Appeal Board reversed a disclaimer requirement where an otherwise descriptive term was
`
`combined with another term in a unitary expression that was not a "grammatically coherent" or
`
`"intact phrase." Id., 2006 WL l404224,* 4 (reversing examining attorney's finding that SNAP
`
`ON 30000 is merely descriptive for filrniture hardware and fittings). The Board stated:
`
`These two components are descriptive in different ways and for different reasons; they do
`not form a grammatically or otherwise unitary whole with a single descriptive
`significance. * * * There is no grammatical or other inherent connection between the two
`terms.
`
`Id. (emphasis added).
`
`Applicant's mark, "NATURALLY POWERED," is a unitary expression resulting in a
`
`commercial impression separate and apart from any otherwise descriptive property of the word
`
`"NATURALLY." Applicant's mark is a "unitary mark" because it contains multiple elements
`
`

`
`that create a single and distinct commercial impression separate and apart from the meaning of
`
`its constituent elements. Dena Corp. v. Belvedere International Inc., 950 F.2d 1555, 21 USPQ2d
`
`1047, 1052 (Fed. Cir. 1991); In re Kraft, Inc., 218 USPQ 571, 573 (TTAB 1983) (the elements
`
`of a unitary mark are so integrated or merged that they cannot be regarded as separate elements,
`
`and it is obvious that no claim is made other than to the entire mark). A unitary mark is created
`
`“where the Words which have been put together function as a unit, with each relating to the other
`
`rather than directly to the goods.” Id., 218 USPQ at 573; accord, In re EBS Data Processing,
`
`Inc., 212 USPQ 964, 966 (TTAB 1981).
`
`A mark is unitary if it creates a single, distinct commercial impression, that is, if the
`
`elements are so merged together that they cannot be divided to be regarded as separable
`
`elements. If the matter that comprises the mark or relevant portion of the mark is unitary, no
`
`disclaimer of an element, Whether descriptive, generic, or otherwise, is required. TMEP §
`
`1213.05 (6th ed. 2nd rev. 2010); Dena Corp. v. Belvedere International, Inc., supra. The
`
`commercial impression is determined by various factors including the relative location of the
`
`respective elements and the meaning of the terms in relation to each other and to the goods. Id.
`
`See also In re Sundown Technology Inc., 1 USPQ2d 1927, 1928 (TTAB 1986) (“[W]e find that
`
`‘GOVERNOR’ applied to applicant's [controls used to affect, compress, limit and shape the
`
`sound from the output stage of an electrical musical amplifier] is nebulous in meaning”); In re
`
`WSI Corporation, 1 USPQ2d 1570, 1572 (TTAB 1986) (“No doubt the SAT element [in
`
`SUPERSAT] would suggest satellite involvement to many but the nature of such involvement
`
`would not be at all clear, Without imagination, perception or reflection on the part of potential
`
`customers”); In re Harrington, 219 USPQ 854, 856 (TTAB 1983) (COLLEGE ACADEMY is
`
`

`
`"at most suggestive of special summer learning programs for gifted and talented children in
`
`grades 4 to 8”).
`
`On the basis of the record in the present case, the examining attorney has failed to
`
`establish that a particular type of food or ingredient will immediately come to mind when
`
`prospective purchasers encounter the term NATURALLY POWERED. See In re The Rank
`
`Organization Limited, 222 USPQ 324, 326 (TTAB 1984) (“fact that the term ‘LASER’ is
`
`capable of being analyzed does not render the term merely descriptive”); In re Remacle, 66
`
`USPQ2d at 1224 (“It is well—established that the determination of mere descriptiveness must be
`
`made not in the abstract or on the basis of guesswor ”).
`
`In light of the above, it is clear that the unitary term "NATURALLY POWERED,"
`
`appearing as a unitary expression in Applicant's mark, is at most suggestive and not merely
`
`descriptive. See also In re JR. Carlson Laboratories, Inc., 183 USPQ 509, 511 (TTAB 1974)
`
`(consumers will call for applicant's product as E GEM notwithstanding the fact that they would
`
`recognize the descriptive significance of the letter “E”). As such, Applicant's mark is entitled to
`
`registration Without a disclaimer of the word "NATURALLY."
`
`III.
`
`Conclusion
`
`It is recognized that there is "but a thin line of distinction" between a suggestive and a
`
`merely descriptive term, and that it is often difficult to determine when a term moves from the
`
`realm of suggestiveness into the sphere of impermissible descriptiveness. In re Recovery, Inc.,
`
`196 USPQ 830 (TTAB 1977). Judgments in these cases are frequently subjective, but, Where
`
`there is doubt in the matter, the doubt should be resolved in the applicant's behalf. In re Rank
`
`Organization Ltd., 222 USPQ 324, 326 (TTAB 1984)(citing authorities); In re Morton-Norwich
`
`Products, Inc., 209 USPQ 791, 791 (TTAB 1981)(Board's practice is “to resolve doubts in
`
`

`
`applicant's favor and publish the mark for opposition”); In re Intelligent Medical Systems Inc., 5
`
`USPQ2d 1674, 1676 (TTAB 1987) (“where reasonable men may differ, it is the Board's practice
`
`to resolve the doubt in applicant's favor and publish the mark for opposition”); In re Aid
`
`Laboratories, Inc., 221 USPQ 1215 (TTAB 1983) (in deciding Whether PEST PRUF for animal
`
`shampoo with insecticide is suggestive or merely descriptive, doubt is resolved in favor of
`
`applicant); accord, In re Gracious Lady Services, Inc., 175 USPQ 380 (TTAB 1972); In re
`
`Remacle, 66 USPQ2d at 1224.
`
`For the reasons discussed above, the disclaimer requirement in the present case is
`
`erroneous and should be Withdrawn. As this is an issue of vital importance to the Applicant, the
`
`Examining Attorney is respectfully urged to Withdraw the disclaimer requirement.
`
`

`
`“mu étatesé of gum.
`wlniteb Qtatefi iflatent an!) flirahetnark <lBffi:e
`
`NATURALLY REFRESHING
`
`N KURLI (ARJ/.0N/\ LlMI’l‘ED LIAl3lI.l‘]'Y C()M}’ANY). D13./\ N-KURLI. LLC.
`Reg, No, 4,070,142
`5425 N. |.rm,1-: RIVILR LAN],-I
`_
`Registered Dec. 13, 2011 Vr[JCS(JNIA7A xsvm
`
`Int. CL:
`
`I'()R: N()N—f\|.C()}i()LIC B}§VF.RAGES. NAMELY. CARBONATEI) Bl{V1iRA(iE-'.S. IN CLASS
`32 (US ['l,5. -‘£5. 46 AND -18)
`
`TRADEMARK
`
`i-'lRS’l'l1Sl-1I-I-2UH‘);lN coMM1a|<c1: 14-21:: 1‘
`
`PRINCIPAL REGISTER
`
`'I'l{I1S‘|'IPP|.lN(} IS A |?|-'./\'|‘UR1-I 017 '1'] 1!’. MARK AND DOES NOT INDIC/\'l'1-2 C()l,()R: TH]?
`S'FIPPI.ING IS FOR SIIADING PURPOSFS ONLY.
`
`THE MA RK (j()NS1S'l‘S OF A SINGLI-I HV1-I ()'\/AI. l)]€SIGN WITH ‘l‘\N() CIRCULAR SH/\l’I~IS
`Vt-‘I'I'll,lN WHICH ARE TI [12 WORDS "KURU N/\'l'URAL1.Y R15!-IU;'Sl'|IN(}" [N A S'I“{I.lZI{D
`!"()N'l' ANDA DESIGN OI-' ClI{C[,l;'S AND L|;'/\\/I15 ABOVIZ TI U-I WORDING.
`
`SI-TR. N0. 85-295.340. I‘|I.l-ID 4-14-20] I.
`
`l’.RNF.S'|' SI {OS} 10. HXAMINING A"['TORNEY
`
`I)IIru<vr ufiht Lulnkxl \:.I(r\F'.1l:In:i|n1 lr.IJcm.|IL UWn;c
`
`

`
`REQUIREMENTS TO MAINTAIN YOUR FEDERAL
`TRADEMARK REGISTRATION
`
`WARNING: YOUR REGISTRATION WILL BE CANCELLED IF YOU DO NOT FILE THE
`DOCUMENTS BELOW DURING THE SPECIFIED TIME PERIODS.
`
`Requirements in the First Ten Years“
`What and When to File:
`
`Fir.-.1 Filing l)emlline: You must tile a Declaration of Use (or Excnsable Nonuse] between the
`5th and our years afte

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