UNITED STATES PATENT AND TRADEMARK OFFICE
`
`SERIAL NO:
`
`78/630769
`
`Page 1 of 64
`
`MARK: GOOD DESIGN
`
`CORRESPONDENT ADDRESS:
`CHARLES T. RIGGS IR.
`PATULA & ASSOCLATES, P.C.
`1C11:131(S:A1:/£l}‘C3)H11LG1:~(§f5é:Vg%(1;f)L- 14
`’
`'
`
`GENERAL TRADEMARK INFORMATION:
`http://www.uspto.gov/main/tradem arks.htm
`
`APPLICANT:
`
`The Chicago Athenaeum
`
`CORRESPONDENT ‘S REFERENCEIDOCKET
`NO:
`
`5127/53679
`CORRESPONDENT E-MAIL ADDRESS:
`
`REQUEST FOR RECONSIDERATION DENIED
`
`ISSUE/MAILING DATE:
`
`Applicant is requesting reconsideration of a final refusal issued/mailed June 15, 2007.
`
`After careful consideration of the law and facts of the case, the examining attorney must deny the request for
`reconsideration and adhere to the final action as written since no new facts or reasons have been presented
`that are significant and compelling with regard to the point at issue.
`
`Applicant’s primary argument is that “good design” is a unitary phrase, and this argument is largely a
`restatement of the argument presented in the applicant’s April 27, 2007 response which was subsequently
`addressed in the examining attorney’s June 15, 2007 final action.
`
`The applicant further argues that the term “design” is not generic or a generic equivalent for its services, and
`that is in fact suggestive for the same. Specifically, the applicant argues that the applicant’s goods/services
`have something to do with “design” but what that connection to “design” is and what type of “design” is
`being referred to is not immediately understood or conveyed by the mark itself. The applicant further notes
`in this argument that wording “design competition” and “design award”, terms of art cited in the examining
`attorney’s argument and evidence, do not appear in the applicant’s mark, and without the use of said terms in
`the mark, the mark does not immediately convey or identify the services at issue.
`
`With regard to this argument, the determination as to whether a term is descriptive or generic is determined in
`relation to the identified services, not in the abstract. See, In re/lbcor Dev. Corp., 588 F.2d 811, 814, 200
`USPQ 215, 218 (CCPA 1978). App1icant’s services, as identified, are design awards and design
`competitions. These are terms of art as shown in the previously attached evidence of record. See the attached
`additional publication entries from the Lexis-Nexis® database, confirming the same. A two-part test is used
`to determine whether a designation is generic:
`
`(1) What is the class or genus of goods or services at issue?
`
`file ://\\ticrs-ais-01\ticrsexport\HtmlToTifflnput\RE C000 1200 8_03_10_O9_45_53_TTABO .. .
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`Page 2 of 64
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`(2) Does the relevant public understand the designation primarily to refer to that class or genus of
`goods or services‘?
`
`See H. Itlarvin Ginn Corp. v. International Ass ’n ofFire Chiefi, Inc., 782 F.2d 987, 228 USPQ 528 (Fed. Cir.
`1986); TMEP §l209.01(c)(i). The services at issue are design awards and design competitions. The relevant
`public understands the term “design” as referring to these services. Accordingly, design is a generic term in
`the context of the recited services. Moreover, a term (such as “design” herein) that serves as the common
`descriptor of a key ingredient, characteristic or feature of the goods or services is also generic and thus
`incapable of distinguishing source.
`
`Finally, the applicant argues that the applicant’s prior, now expired, registration for the same mark and the
`same services did not require a disclaimer of design. This, applicant contends, supports the applicant’s
`position that the term “design” should not be disclaimed from the instant mark. Each case must be decided on
`its own merits. Previous decisions by examining attorneys in approving other marks are without evidentiary
`value and are not binding on the agency or the Board. In re Sunmarks Inc., 32 USPQ2d 1470 (TTAB 1994)‘,
`In re National Novice Hockey League, Inc., 222 USPQ 638, 641 (TTAB 1984). Moreover, the examining
`attorney believes that the argument and evidence contained in the record herein, supports the disclaimer
`requirement.
`
`Attached as further supporting evidence of requiring the disclaimer are definitions from The American
`Heritage® Dictionary of the English Language, Fourth Edition and copies of the applicant’s webpage.
`
`Accordingly, applicant’s request for reconsideration is denied. The time for appeal runs from the date the
`final action was issued/mailed. 37 C.F.R. Section 2.64(b); TMEP Section 715.03(c). If applicant has already
`filed a timely notice of appeal, the application will be forwarded to the Trademark Trial and Appeal Board
`(TTAB).
`
`/John S. Yard/
`
`Trademark Examining Attomey
`Law Ofiice 115
`
`(571) 272-9486
`
`STATUS CHECK: Check the status of the application at least once every six months from the initial filing
`date using the USPTO Trademark Applications and Registrations Retrieval (TARR) online system at
`http://tarr.uspto.gov. When conducting an online status check, print and maintain a copy of the complete
`TARR screen. If the status of your application has not changed for more than six months, please contact the
`assigned examining attorney.
`
`~Jt*'J(§:>k~.l**~}:~)r:’r~Jr**~)<~)(~k*~)<**~)(*******O1'7111**~J(9z*~Jr********9r~k*~lr**Jr~k*~Jr**ir9r*zlr
`
`file2//\\ticrs-ais-Ol\ticrsexport\HtmlToTifflnput\REC000 l2008_O3_l0_09_45_53_TTABO
`
`3/l O/2008
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`

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`Page 3 of 64
`
`JOHN
`SEND TO: YARD,
`TRADEMARK LAW LIBRARY
`600 DULANY ST
`
`S.
`
`ALEXANDRIA, VIRGINIA 22314-5790
`
`file://\\ticrs-ais-01\ticrseXport\HtmlToTiff[nput\REC00012008_O3_10_O9_45_53__'I'I‘ABO...
`
`3/10/2008
`
`

`
`Page 4 of 64
`
`MAIL-IT REQUESTED: FEBRUARY 28, 2008
`
`10083K
`
`CLIENT:
`LIBRARY: NEWS
`FILE: ALLNWS
`
`YOUR SEARCH REQUEST AT THE TIME THIS MAIL~IT WAS REQUESTED:
`"DESIGN AWARDS"
`
`NUMBER OF STORIES FOUND WITH YOUR REQUEST THROUGH:
`LEVEL
`1...
`54179
`
`LEVEL
`
`1 PRINTED
`
`THE SELECTED STORY NUMBERS:
`
`l,4—5,7,10,l7—18,23—24,34,36,40,42,66,70,72,78,80—
`81,99,114,119,124,132,137
`
`DISPLAY FORMAT: 30 VAR KWIC
`
`JOHN S.
`SEND TO: YARD,
`TRADEMARK LAW LIBRARY
`600 DULANY ST
`ALEXANDRIA VIRGINIA 22314-5790
`
`file://\\ticrs—ais—01\ticrsexport\HtmlToTiffInput\RECOO0 12008_O3_10_09_45_53_TTABO...
`
`3/10/2008
`
`
`
`

`
`Page 5 of 64
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`~Je**:l-*3!-*.#~k*~kir~k-k*~Je~k*~k~Jr~k~k**~k~Jr~k*****~k**0l258++*2|r~k*~k**~k*~Jc*~k****+***~k*~k-J(sl-**‘k~k-k~k*
`
`file://\\ticrs-ais—01\ticrsexport\HtmlToTiffInput\REC00012008_03_10_09_45_53_T'I‘ABO...
`
`3/10/2008
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`

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`Page 6 of 64
`
`Copyright 2008 Hospital Business Week via IncRx.com via NewsRx.com andNewsRx.net
`Hospital Business Week
`
`March 2, 2008
`
`SECTION: EXPANDED REPORTING; Pg. 89
`
`LENGTH: 571 words
`
`HEADLINE: DIABETES;
`Sanofi-aventis' So1oSTAR(R) Insulin Pen for Lantus and Apidra Receives the Prestigious GOOD DESIGN
`Award
`
`BODY: ’
`
`R), the results of over four years of intensive development, have been designed in dialogue with patients,
`nurses and doctors and meet the high standards of the industry," said Paul Jansen, Global Head Medical
`Dcvices, sanofi-aventis.
`
`"We are proud to receive this prestigious GOOD DESIGN Award for SoloSTAR(R) as a recognition of
`our strong commitment to people with diabetes", Gilles Lhernould, Senior Vice President Industrial Affairs
`sanofi-aventis added.
`
`For some people with diabetes, self-injection can be a barrier to acceptance of insulin
`
`file://\\ticrs-ais-O1\ticrsexport\HtmlToTiffInput\RECO0O 1200 8_03_1 0_09_45_53_TTABO...
`
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`

`
`Page 7 of 64
`
`Copyright 2007 CB Media Limited
`All Rights Reserved
`Canadian Business
`
`Winter 2007 — 2008
`
`SECTION: COVER; Rich 100; Pg. 20
`
`LENGTH: 8308 words
`
`HEADLINE: IT'S A RICH LIFE
`
`BYLINE: BY JOHN GRAY; MEGAN HARMAN; LAUREN McKEON; ZENA OLIJNYK; REGAN RAY
`
`BODY:
`
`developed more than 74 million square feet of building space. Fidani's not above helping others succeed
`in the same field. The cancer centre he contributed $6 million toward in 2001, won a Mississauga Urban
`
`Design Award last year.
`
`17 BOl\/[BARDIER FAMILY
`
`$2.29 BILLION 35%
`
`LOCATION: MONTREAL // '06 RANK: 23
`
`Bombardier Inc. cancelled its announced layoffs in August after deciding to boost production of its aircrafi;
`it more than doubled net
`
`file 2//\\ticrs-ais-O 1 \ticrs export\HtmlToTifIInput\RE C0001200 8_O3_ l 0_O9_45_53_'I'I‘ABO . ..
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`
`Page 8 of 64
`
`Copyright 2008 Institute of Management & Administration
`All Rights Reserved
`Design Firm Management & Administration Report
`
`March 2008
`
`SECTION: DESIGN FIRM MANAGEMENT Vol. 2008 No. 3
`
`LENGTH: 1198 words
`
`HEADLINE: News Briefs (March 2008)
`
`BODY:
`
`will be presented at the SMPS/PSMA National Conference, August 6-9 in Denver. Visit www.smps.org
`to download the call-for-entries brochure; contact awards£smps.org with questions.
`
`BSA Sponsors 2008 Design Awards, Research Grants
`
`Each year the Boston Society of Architects sponsors a series of awards that honor design excellence by any
`New England practitioner or any practitioner who builds projects in New England. The entry deadlines are
`April
`
`file://\\ticrs-ais-01\ticrsexport\HtmlToTifi’Input\RECO00 12008_03_10_09_45_53_TTABO...
`
`3/10.12008
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`
`
`

`
`Page 9 of 64
`
`Copyright 2008 Time Inc.
`All Rights Reserved
`In Style
`
`March 2008
`
`SECTION: THE OSCARS; Oscars’, Pg. 356 Vol. 15 No.3
`
`LENGTH: 947 Words
`
`HEADLINE: Strictly V.I.P.
`
`BYLINE: Steve Pond
`
`BODY:
`
`Pricewaterhouse Coopers managing partner Brad Oltmanns. At the rehearsals Downey escorted his co-
`presenter onstage with a smooth pirouette but ditched the fancy moves come showtime.
`
`THE QUEEN
`The most difficult sequence to stage: the presentation of the best costume design award, which requires
`painstakingly timed camera moves through tableaux that include one Welsh Corgi and 22 models (five
`dressed in costumes from Marie Antoinette). One of the regal ladies, Samantha Aisling Weisman, lounges
`backstage.
`
`MARTIN SCORSESE & HELEN
`
`file ://\\ticrs- ais-01\ticrs export\HtmlT0TiffInput\REC000 1200 8_03_10_09_4 5_5 3_TTABO . ..
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`3/ 10/200 8
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`

`
`Page 10 of 64
`
`Copyright 2008 The Age Company Limited
`All Rights Reserved
`The Age (Melbourne, Australia)
`
`February 29, 2008 Friday
`First Edition
`
`SECTION: METRO; Pg. 16
`
`LENGTH: 1418 words
`
`HEADLINE: Sky's the limit;
`FASHION
`
`BYLINE: Janice Breen Bums
`
`BODY:
`
`1800 634 876, Mollini shoes $158, 1800 007 755 and Sporlsgirl clutch handbag, $59.95, 9413 2560.
`
`THURLEY
`
`The designs of Helen O'Connor, one of Australian fashion’s brightest stars and the only Melbourne finalist
`of the Ll\/[FF Design Award, are sold in Harvey Nicholls in London, Elizabeth Charles in New York and San
`Francisco, online through www.net-a-porter.com and at home, to a fast-swelling fan base of ageless women
`and girls. "
`
`file://\\ticrs-ais-01\ticrsexport\HtmlTOTifiTnput\REC00012008_03_10_09_45_53_T'TABO...
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`

`
`Page 11 of 64
`
`Copyright 2008 Press News Limited
`All Rights Reserved
`Broadcast News (BN)
`
`February 28, 2008 Thursday
`
`SECTION: GENERAL AND NATIONAL NEWS
`
`LENGTH: 1030 words
`
`HEADLINE: BC—Prep-Lifewatch
`
`BYLINE: CP
`
`BODY:
`
`cleaners, and was open to full-time students or recent graduates from a recognized college, a CEGEP
`school in Quebec or university.
`
`The winners receive five-thousand dollars, and the design is automatically entered into an international
`competition for the James Dyson Design Award. (The Canadian Press)
`
`(HEALTH-Hospital Infections-Dispute)
`
`Infection-control specialists from nearly 50 hospitals across Canada are considering pulling out of the only
`national system for collecting data on hospital-acquired infections.
`
`They say the program is crumbling
`
`file://\\ticrs-ais-0 1 \ticrsexport\HtmlToTiffInput\REC000 1200 8_03_10_09_45_5 3_TTABO . ..
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`3/ 10/200 8
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`Page 12 of 64
`
`Copyright 2008 The McGraw-Hill Companies, Inc.
`All Rights Reserved
`Business Week Online
`
`February 28, 2008 Thursday
`
`SECTION: TOP NEWS
`
`LENGTH: 979 words
`
`HEADLINE: The Seoul of World Design;
`The Korean capital, soon to host the World Design Olympiad, is funding projects to promote style in Korean
`brands -- and help keep growth on track
`
`BYLINE: Moon Ihlwan
`
`BODY:
`
`in recent years in improving brands through design. Companies like Samsung Electronics, LG
`Electronics, and SK Telecom (SKM) boast leading designers in the fields of digital displays, handsets, and
`mobile products and services, garnering international design awards along the way.
`
`The fruits of their efforts are reflected in the improyed global standing of Korea's blue chips. Last year
`Samsung overtook Motorola (MOT) to become the world's second-largest cell-phone maker [BusinessWeek,
`12/16/07] afier
`
`file://\\ticrs-ais-01\ticrsexport\Htm1ToTifflnput\REC00012008_03_10_O9_45_53_TTABO...
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`Page 13 of 64
`
`Copyright 2008 NewsQuest Media Group Limited
`All Rights Reserved
`Malvern Gazette
`
`February 28, 2008 Thursday
`
`SECTION: ROUND-UP
`
`LENGTH: 282 Words
`
`HEADLINE: Library improvements imminent
`
`BYLINE: Jack Davidson
`
`BODY:
`
`work to create a focal point for the centre of town was ruled out due to the expected costs of levelling the
`sloping forecourt.
`
`In September of last year the interior of the library was praised by Malvern Civic Society who bestowed
`their annual design award on it.
`
`Margaret Gray, principal economic development officer at Worcestershire County Council, said: "Malvern
`Library has long been a focal point in the town and everyone at the County Council is delighted with the
`accolades its received since it was
`
`file://\\ticrs-ais-01\ticrsexport\HtmlTOTifi‘Input\RECOO012008_03_10_09_45_53_'ITABO...
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`Page 14 of 64
`
`Copyright 2008 PR Newswire Association LLC.
`All Rights Reserved.
`’
`PR Newswire
`
`February 28, 2008 Thursday 10:05 AM GMT
`
`LENGTH: 46] words
`
`HEADLINE: All's Quiet on the Counteitopz simplehuman(R) Introduces the Revolutionary Steel Frame
`Dishrack
`
`DATELINE: LOS ANGELES Feb. 28
`
`BODY:
`
`can in 2000. Today, simplehuman's mission to make people more efficient at home has resulted in a range
`of more than 100 products. All simplehuman products are designed to be ergonomic, easy-to-clean and
`durable. The company has received numerous design awards and was named one of the top corporations for
`Industrial Design Excellence in 2004 by Businessweek/IDSA. For more news and retail information:
`http://www.simplehuman.com/ .
`
`file://\\ticrs-ais-O1\ticrsexport\HtmlToTiffInput\RE C000120 0 8_03_10_09_45_53_TTABO . . .
`
`3/ 10/200 8
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`Page 15 of 64
`
`Copyright 2008 The Monterey County Herald
`All Rights Reserved
`Monterey County Herald (California)
`
`February 27, 2008 Wednesday
`
`SECTION: BUSINES S
`
`LENGTH: 346 words
`
`HEADLINE: Name Dropper
`
`BYLINE: The Monterey County Herald
`
`BODY:
`
`property owners and insurance companies for disaster restoration projects. For more information, see
`www.disasterk1een.com .
`
`Local design and marketing firm Blu Creative was recently honored as a Winner in the 2007-2008 American
`Package Design Awards. The national awards are presented each year by Graphic Design USA to
`distinguish excellence in packaging, pop and in-store graphics.
`
`The award was given to Blu Creative for its work on the Steam in Bag product line designed
`
`file://\\ticrs-ais-0l\ticrsexport\HtmlToTifiInput\R_ECOO012008_03_10_09_45_53_TTABO . ..
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`3/10/2008
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`Page 16 of 64
`
`Copyright 2008 Salon.com, Inc.
`All Rights Reserved
`Salon.com
`
`February 27, 2008 Wednesday
`
`SECTION: FEATURE
`
`LENGTH: 1134 words
`
`HEADLINE: May the best logo win
`
`BYLINE: Karrie Jacobs
`
`BODY:
`
`integrity and steadfastness." In the Kerry-Edwards type, a thinner, fancier serif face, she intuited
`weakness. The "overall design is tentative," wrote Scher. "It conveys congenial subservience." (Note that
`Scher is no Republican; upon winning a National Design Award two years later in 2006 she refused to attend
`a White House awards ceremony, decrying the Bush administration's "assault on meaning.")
`
`Designer Janet Froelich, creative director of the New York Times‘ stable of Sunday magazines,
`remembers
`
`file ://\\ticrs-ais-O1\ticrsexport\HtmlTOTifiInput\REC000 12008_03_1 0_09_45_53_TTABO . ..
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`3/ 10./2008
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`Page 17 of 64
`
`Copyright 2008 Business Wire, Inc.
`Business Wire
`
`February 26, 2008 Tuesday 7:00 PM GMT
`
`LENGTH: 383 words
`
`HEADLINE: IGG Software's iBank 3 Adds iPhone Integration and Direct Downloads;
`Financial management software optimized for Mac OS X Leopard;
`
`DATELINE: PUTNEY, Vt.
`
`BODY:
`
`fly together as the user creates transactions, and double-clicking a pie slice flips it over to reveal detailed
`information.
`
`Last year at Apple's Worldwide Developers Conference in San Francisco, iBank 3 received theApple
`Design Award "Runner Up" for the Best Mac OS X Leopard Application.
`
`The new features of iBank 3 don't stop at animated graphs and views. Users can now directly download
`transactions from a number of different banks using
`
`file://\\ticrs-ais-01\ticrsexport\HtmlToTifiInput\REC00012008_03_10_09_45_53_TTABO...
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`Page 18 of 64
`
`Copyright 2008 Dolan Media Newswires
`Daily Journal of Commerce (Portland, OR)
`
`February 26, 2008 Tuesday
`
`SECTION: NEWS
`
`LENGTH: 91 words
`
`HEADLINE: Portland-based WPH Architecture wins award for Vegas project
`
`BYLINE: D]C Staff
`
`BODY:
`
`Portland-based WPH Architecture has received kudos from the mayor of Las Vegas for a condo project the
`firm designed in the city's downtown area.
`
`Mayor Oscar Goodman awarded WPH the 2007 Mayor's Urban Design Award for Buildings and Their
`Environs for the Newport Lofts. The 23-story, 168-unit, high-rise building is located in Las Vegas’ art district.
`WPH served as both the design architect and architect of record for the mixed-use residential tower.
`
`The urban design award recognizes projects that promote walkability and conservation of resources.
`
`file 2//\\ticrs-ais-01\ticrsexport\HtmlToTifflnput\RE C000 1'2008_03_10_09_45_53_TTABO . ..
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`Page 19 of 64
`
`Copyright 2008 Daily Advertiser (Lafayette, LA)
`All Rights Reserved
`Daily Advertiser (Lafayette, Louisiana)
`
`February 25, 2008 Monday
`
`SECTION: MAIN‘, Pg. 2A
`
`LENGTH: 266 words
`
`HEADLINE: Student receives design award
`
`BYLINE: Marsha Sills msills.£theadvertiser.com
`
`file://\\ticrs-ais-O1\ticrsexport\HtmlToTifi'Input\RECOO012008_03_10_O9_45_53_TTABO...
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`Page 20 of 64
`
`Copyright 2008 Market Wire, Incorporated
`All Rights Reserved
`Market Wire
`
`February 25, 2008 Monday 9:58 AM GMT
`
`LENGTH: 383 words
`
`HEADLINE: Detroit Home Magazine Announces Winners of Its 2008 Detroit Home Design Awards
`Competition Thursday at Max M. Fisher Music Center, Detroit;
`Tickets on Sale Now!
`
`DATELINE: ROYAL OAK, MI; Feb 25, 2008
`
`BODY:
`
`The spring issue of Detroit Home magazine celebrates the talented professionals who make up metro
`Detroit's design community and proudly announces the winners of the 2008 Detroit Home Design Awards
`competition. The winners will be announced Thursday, Feb. 28 at the fourth-annual Detroit Home Design
`Awards gala at Detroit's Max M. Fisher Music Center. The issue will be available on newsstands March 11.
`
`What's more, many of the winning homes, landscapes, and designs will be featured throughout the year in
`future issues of Detroit Home magazine. For a complete list of winners and more information on the 2008
`Detroit Home Design Awards competition, visit www.detroithomemag.com.
`
`Detroit Home examines not only where you live, but how you live -- taking readers inside the area's most
`intriguing homes and neighborhoods. Detroit Home features the best information on home decor, architecture,
`landscaping, entertaining, fine living, and product trends.
`
`Detroit Home magazine and the Detroit Home Design Awards are brought to you by Hour Media,
`publishers of Hour Detroit, DBusiness, and Metro Detroit Bride. Hour Media also publishes the Metropolitan
`Detroit Guest and Resource Guide, the Metropolitan Menu Guide, and numerous custom publications.
`
`file2//\\ticrs-ais-01\ticrsexport\HtmlToTifflnput\REC000 1'2008_O3_10_09_45_S3_'ITABO
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`

`
`Page 21 of 64
`
`Copyright 2008 News Bites Pty Ltd.
`All Rights Reserved
`News Bites
`Media Blab News Bites
`
`February 25, 2008 Monday
`
`LENGTH: 238 words
`
`HEADLINE: TABBIES TO NOW INCLUDE SOUTH AFRICA AS WELL AS NEW ZEALAND AND
`AUSTRALIA
`
`BODY:
`
`This year, the Tabbies, the editorial and design awards program run by Trade, Association and Business
`Publications International, also partners with the Magazine Publishers Association of South Africa, which
`joins other regional organisations across the globe, including the American Society of Business Publication
`Editors, New Zealand's Magazine Publishers
`
`file://\\tiors—ais-O1\ticrsexport\HtmlT0TifiInput\REC00012008_03_10_09_45_S3_TTAB0...
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`3/ 1 0/2008
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`

`
`Page 22 of 64
`
`Copyright 2008 Little Rock Newspapers, Inc.
`Arkansas Democrat—Gazette (Little Rock)
`
`February 24, 2008 Sunday
`
`SECTION: PERSPECTIVE
`
`LENGTH: 3274 words
`
`HEADLINE: Forward to the past Mister Roberts (re)builds his dream house
`
`BYLINE: BY KANE WEBB ARKANSAS DEMOCRAT-GAZETTE
`
`BODY:
`
`make it any easier should some future wrecking ball crash down on the Greater Little Rock Chamber of
`Commerce building, the Acxiom Headquarters or Heifer International-all of which Rowland designed in
`recent years. All of which were lauded with various design awards.
`
`And consider this: The Budget Office and Geyer and Adams buildings were both influenced by Charles
`Thompson, who was The Architect of his day in Arkansas. And Thompson's day lasted for a half-century.
`Among other landmarks, he designed the Washington County courthouse
`
`

`
`Page 23 of 64
`
`Copyright 2008 North Jersey Media Group’ Inc.,
`All Rights Reserved
`The Record (Bergen County, NJ)
`
`February 24, 2008 Sunday
`All Editions
`
`SECTION: TRAVEL; Pg. T05
`
`LENGTH: 1693 words
`
`HEADLINE: Stockholm, a showplace for design and fashion
`
`BYLINE: By DOUG LANSKY, UNIVERSAL PRESS SYNDICATE, Wire Services
`
`BODY:
`
`labels like Levis or Lee jeans, but Swedes pay $120 for them.
`
`The clothes aren't particularly ornate. Ann Ringstrand goes a step further: "We're a bit like the Amish," says
`the creative director of the Nordic Design Award —winning Hope fashion label, and a former designer at
`Sweden's most successful clothing retailer, H&M. "Look back several hundred years and you'll see that
`Swedes were wearing very simple attire even compared to the people in the
`
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`Page 24 of 64
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`Copyright 2008 Sarasota Herald-Tribune Co.
`All Rights Reserved
`Sarasota Herald-Tribune (Florida)
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`February 24, 2008 Sunday
`ALL EDITION
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`SECTION: SUNDAY REAL ESTATE; Pg. 11
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`LENGTH: 973 words
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`HEADLINE: Don't rain ON THIS PARADE
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`BYLINE: By MARSHA FOTTLER Marsha.Flot1le£heraldtribune.com
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`BODY:
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`on. The Charlotte-DeSoto Building Industry Association's Parade of Homes concludes today. Information
`is online at cdparadeofl1omes.com.
`
`On March 7, at an industry-wide gala, Sarasota-Manatee home builders and subcontractors will be
`presented with design awards of their own in about 25 categories, further adding to the developer or
`contractor's prestige while augmenting subsequent ad campaigns. Up to 100 judges (all from out of the area)
`arrive this weekend to evaluate the models and award prizes for excellence in such
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`Page 25 of 64
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`Copyright 2008
`Americus Times Recorder (Georgia)
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`Distributed by McClatchy-Tribune Business News
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`February 22, 2008 Friday
`
`SECTION: STATE AND REGIONAL NEWS
`
`LENGTH: 475 words
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`HEADLINE: Drugs a problem in one neighborhood, according to business owner
`
`BYLINE: Genie Collins, Americus Times Recorder, Ga.
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`BODY:
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`DDA) presented its annual awards.
`
`The Main Street program has four points, and awards were given for excellence in those four points, said
`DDA/Main Street director Angie Hood. The four points are design, organization, promotion and economic
`restructuring.
`
`The Design Award went to Citizens Bank; the Organization Award went to former chairman, Robert
`Parks; the Promotion Award went to Beverly Butcher, GPS/Mapping coordinator for the City; and the
`Economic Restructuring Award went to Davita Americus Dialysis.
`
`Community and Economic Development
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`file 2//\\ticrs-ais-O1\ticrsexport\HtmlToTifflnput\REC000 12008_O3_10_09_45_S3_TTABO . ..
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`Page 26 of 64
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`Copyright 2008 Multimedia Publishing of North Carolina
`All Rights Reserved
`The Asheville Citizen-Times (North Carolina)
`
`February 21, 2008 Thursday
`MAIN Edition
`
`SECTION: HAYWOOD COUNTY NEWS; Pg. 1HC
`
`LENGTH: 789 words
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`HEADLINE: Waynesville police relocate
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`BYLINE: ANDRE A. RODRIGUEZ
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`BODY:
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`on inside."
`
`The Fire Industry Equipment Research Organization recently selected ADW Architects and the Waynesville
`Fire Department's Fire Station No. 1 for Recognition Award for On-the-Board Fire Stations Projects in the
`Fire Facilities Design Awards Program.
`
`Once the fire department vacates the 9 S. Main St. building, the town will be able to turn over the keys to a
`contractor to begin the new police station/development olfice.
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`Page 27 of 64
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`Copyright 2008 Centaur Communications Ltd.
`All Rights Reserved
`Design Week
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`February 21, 2008
`
`SECTION: Pg. S4
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`LENGTH: 237 words
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`HEADLINE: HOT FIFTY;
`APPLE
`
`BODY:
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`form that feels great in your hand with an incomparable digital interface.
`
`\
`
`We have come to expect excellence from Apple and it rarely fails to oblige. Take the newly launched ultra-
`slim MacBook Air laptop. The company has already scored more design awards for its products than most
`manufacturers, and we can expect to see the iPhone and Air following suit in the next round of prize-giving
`ceremonies.
`
`But even without the awards, Apple continues to merit a place in the Hot 50 - it is
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`Page 28 of 64
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`Copyright 2008 American City Business Journals, Inc.
`All Rights Reserved
`Orlando Business Journal (Florida)
`
`February 21, 2008 Thursday
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`LENGTH: 173 words
`
`HEADLINE: Phil Kean gets national home design award
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`file2//\\ticrs-ais-O1\ticrsexport\HtmlToTifiInput\REC000120O8_03_10_09_45_53_'I'TAB0...
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`3/10/2003
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`Page 29 of 64
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`Copyright 2008 Chattanooga Publishing Company
`Chattanooga Times Free Press (Tennessee)
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`February 20, 2008 Wednesday
`
`SECTION: FOOD; Pg. F1
`
`LENGTH: 569 words
`
`HEADLINE: Lodge cast iron worth its weight in gold
`
`BODY:
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`CONGRATS TO THE makers of Lodge cast-iron cookware. At the International Housewares Association's
`Design Awards held i.n New York the first week of February, Lodge won first place in the bakeware and
`cookware category for its 12-inch Signature skillet. As if that weren't enough, the company took home a gold
`award in the Best of the
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`Page 30 of 64
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`Copyright 2008 The Monterey County Herald
`All Rights Reserved
`Monterey County Herald (California)
`
`February 20, 2008 Wednesday
`
`SECTION: BUSINESS
`
`LENGTH: 441 words
`
`HEADLINE: Name Dropper
`
`BYLINE: The Monterey County Herald
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`BODY:
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`Two Monterey County architectural firms, Flesher + Foster Architects of Pacific Grove and Carver +
`Schicketanz Architects of Carmel, have been recognized by the Monterey chapter of the American Institute of
`Architects in its biannual desigi awards competition.
`
`Flesher + Foster was honored for its work on the Herbert Sarmanian residence, and Carver + Schicketanz
`for work on the Treadwell residence in Big Sur, which also won a Sustainable Design award.
`
`Winners were chosen from more than 30 entries from member architects.
`
`Merit Award winners were John Thodos, Carmel and Fletcher + Hardoin Architects, Monterey for Carmel
`area residences, and Wald, Ruhnke & Dost Architects, LLP for the Mazda Raceway Laguna
`
`Thodos for Carmel residences.
`
`Citation Awards for Sustainable Design also went to HGHB for the York School Science Building and
`Osborne Architects, Los Angeles and Carmel Valley for a solar-powered Menlo Park residence.
`
`The next Design Awards Competition will be held in 2009.
`
`Salinas dentists Dr. Delwin R. Hemingway and Dr. Mark A. Reber, who have worked together for 18 years,
`have been recognized with two industry awards.
`
`Their office received honors for "Dental
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`Page 31 of 64
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`Page 32 of 64
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`file://\\ticrs-ais-01\ticrsexp0rt\HtmlToTiffInput\REC000 l2008_03_10_O9_45_53_TTABO
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`Page 33 of 64
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`JOHN
`SEND TO: YARD,
`TRADEMARK LAW LIBRARY
`600 DULANY ST
`
`S.
`
`ALEXANDRIA, VIRGINIA 22314-5790
`
`file:/1’ ‘xticrs-ais—01\ticrsexport\HtmlToTiflInput\REC000 l2008_03_10_09_45_53_TTABO...
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`Page 34 of 64
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`JOHN
`SEND TO: YARD,
`TRADEMARK LAW LIBRARY
`600 DULANY ST
`
`S.
`
`ALEXANDRIA, VIRGINIA 22314-5790
`
`file://\\ticrs—a.is—O1\ticrsexp0rt\HtmlToTifi"Input\REC00012008_03_10_09_45_53_TTAB0...
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`3/1 00008
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`Page 35 of 64
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`MAIL-IT REQUESTED: FEBRUARY 28, 2008
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`10083K
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`CLIENT:
`LIBRARY: NEWS
`FILE: ALLNWS
`
`YOUR SEARCH REQUEST AT THE TIME THIS MAIL-IT WAS REQUESTED:
`"DESIGN COMPETITIONS"
`
`NUMBER OF STORIES FOUND WITH YOUR REQUEST THROUGH:
`LEVEL
`1...
`41701
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`LEVEL
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`1 PRINTED
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`THE SELECTED STORY NUMBERS:
`1-2,5,7,10,17,21,26-27,29,32,34,42,46,49-50,52-53,55-57,74,80-81,84
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`DISPLAY FORMAT: 30 VAR KWIC
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`JOHN S.
`SEND TO: YARD,
`TRADEMARK LAW LIBRARY
`600 DULANY ST
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`ALEXANDRIA VIRGINIA 22314-5790
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`file://\\ticrs-ais-O1\ticrsexp0rt\Htm1ToTifiInput\REC00012008_03_10_09_45_53_TI'ABO...
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`3/ 1 0./2008
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`Page 36 of 64
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`Page 37 of 64
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`Copyright 2008 Washington Magazine, Inc.
`Washingtonian
`
`March. 2008
`
`SECTION: GREAT HOME DESIGN; Pg. 125-128, 130-132, 134, 136-142, 144, 146, 148, 150, 152, 154-
`155, 157-158, 160-162, 164-166, 168-169
`
`LENGTH: 9278 words
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`BYLINE: By Gretchen Cook
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`BODY:
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`about peers whose work they admire. (They could not vote for themselves or for thei.r partners.) We
`asked about established firms and up-and-comers, about modernists, classicists, and every style in between.
`We also reviewed lists of award winners in local and national design competitions.
`
`The result is this list-the 37 firms that received the most recommendations. Then we called them and
`listened to them describe their work.
`
`If an architect is not listed, it does not mean the firm isn't good. Some well-known firms, like Hartman-Cox,
`focus on
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`file://\\ticrs-ais-01\ticrsexpo1t\HtmlToTifi'Input\REC00012008_03_10_09_45_53_'ITABO...
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`Page 38 of 64
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`Copyright 2008 Press News Limited
`All Rights Reserved
`Broadcast News (BN)
`
`February 28, 2008 Thursday
`
`SECTION: GENERAL AND NATIONAL NEWS
`
`LENGTH: 1030 words
`
`HEADLINE: BC-Prep-Lifewatch
`
`BYLINE: CP
`
`BODY:
`
`call to duty with their home life and care-giving responsibilities.
`
`She says that in those circumstances, nurses need to know that "someone is taking care of their
`family." (The Canadian Press)
`
`(HEALTH-Design-Bike Brake)
`
`Engineering students from the University of Guelph have won a national design competition.
`
`They developed a single-handed bike braking lever that was inspired by the needs of a nine-year-old girl
`with a malformed hand.
`
`The girl, named Lauren, couldn't safely ride a standard bike with hand brakes, so the
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`Page 39 of 64
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`Copyright 2008 VNU Business Media, Inc.
`All Rights Reserved
`csnewscom
`
`February 28, 2008
`
`SECTION: News; News
`
`LENGTH: 702 words
`
`HEADLINE: CSNews Future Forum: Gulf Oil Is "Moving Beyond Petroleum"
`
`BODY:
`
`will moderate a pa