Anthony J. Wechselberger
`3447 Bernardo Lane Office: 760-740-9719
` Escondido, CA 92029 Mobile: 619-823-3009
`twechsel@cox.net
`www.entropymgmt.com
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`BROADBAND & MULTIMEDIA STRATEGY & TECHNOLOGY
`Executive leadership in industrial and consumer communications systems/networks: Business development,
`technology/R&D management, technical and strategic marketing, domestic and international markets. Focus on
`broadband/multimedia system and networking solutions for content management, distribution, consumption.
`Specialist in content security and digital rights management as applied in distribution, storage and rendering.
`Extensive experience as a technology and business management consultant and testifying expert to the legal
`community (case listings, references available). Federal District and International Trade Commission experience.
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`(cid:120)
`(cid:120)
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`ACCOMPLISHMENTS
`(cid:120) Developed successful consulting business offering a variety of technical, strategic, management, business
`development, intellectual property and expert witness services.
`Lead security architect to the five major Hollywood studios for specification of security for Digital Cinema.
`Led strategic planning and technical marketing campaign resulting in TV/COM emerging as the first US
`supplier of end to end digital television compression systems for major operators in Europe.
`(cid:120) Directed numerous large development programs employing leading edge technology, and successfully executed
`make vs. buy and partnership programs to meet requirements.
`(cid:120) Developed, patented and applied fundamental symmetric-key encryption technology now employed throughout
`the broadband/broadcast world.
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`EXPERIENCE
`Entropy Management Solutions, President (Current)
`Broadband and multimedia consulting services. Specializing in technology strategy and management (identification
`and development of core technologies, IPR leveraging, positioning, make/buy/partner), business and strategic
`planning, value creation and market development. Satisfied clients in content security, content delivery networks
`and systems, intellectual property management, digital rights management, technology management and planning.
`Currently contributing to and consulting for Digital Cinema security standards development: Consultant
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`to “6 Majors” Digital Cinema Initiatives (DCI) studio consortium. Coeditor and continuing contributor to
`SMPTE digital cinema standards. Former chair of SMPTE DC28 Security and Key Management Ad Hoc.
`Consultant to major SI Valley entity sponsoring the development of an IPR-free DRM solution.
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`Security infrastructure planning for theatrical and post-theatrical digital content distributors.
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`Security review and enhancement plan for digital high definition hospitality video on demand network.
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`- Windows Media DRM compliance evaluation for wireless phone Music on Demand service
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`Perform set top box evaluations of logical and physical security robustness & copy protection compliance.
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`Corporate advisor to supplier of cable audience measurement data (business and technical development).
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`Assisted broadband conditional access supplier in evolving security technology into the IP & multicast space.
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`IP assertion project manager for European conditional access technology company (8 actions pursued/settled).
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`Provided numerous technical expert & consulting services for legal community.
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`Numerous technology evaluations for various entities for purposes of market expansion, partnership evaluation.
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`TV/COM International Inc., Subsidiary of Hyundai Electronics America
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`Vice President of Product Management 1997-1999
`Business management for company’s product and system solutions: Competitiveness of product mix, contract
`compliance, margin definition/maintenance, product marketing, customer support/field service. Cross-functional
`direction of third party customer relations, contract administration, product life cycle processes, IPR licensing.
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`Google Exhibit 1004
`Google v. Ericsson
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`General Manager, Conditional Access Business Unit 1995- 1997
`Business head for the “Control and Conditional Access Systems” group, a P&L unit to develop, market, and support
`computerized network control and encryption-based broadband security systems for international cable, satellite and
`wireless/broadcast applications (“AlphaStar Television Network” and German “DF1” BetaCrypt DBS networks).
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`OCI Communications Inc./ TV/COM International 1990-1995
`Vice President and Chief Technical Officer
`Defined technical strategies and core technologies, rebuilt technical operations group (50 to 150), established cross
`functional team organization and formal project management disciplines. Formulated roadmap into digital
`television, and participated in realizing strategic partnering objectives (Nokia, C-Cube, Fuba, BetaTechnik, Irdeto).
`Participated in international standards and establishment of European and North American beachhead accounts.
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`OAK Communications, Inc., Division of OAK Industries, Inc.
`Senior Vice President, Domestic Operations 1988-1990
`Managed US operations for OAK Communications: Technical operations, marketing and sales (revenue capture,
`account management). As part of three member executive team, executed OCI’s divestiture from OAK Industries.
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`Director Engineering, VP Engineering, VP Tech Ops 1982-1988
`Managed engineering, technical marketing and sales, field operations, factory liaison (Taiwan). Developed the
`industry’s first widely deployed consumer systems employing encryption security for satellite, cable and broadcast.
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`OAK Industries, Inc. 1980-1982
`Member, Corporate Advanced Technology Group
`Research, simulation and prototyping of technologies in support of OAK’s broadcasting businesses. Explored
`advanced control and digital coding systems for scrambling, compression and transmission of audio and video, and
`developed/patented the industry’s first hard encryption key management and control methodologies for broadcast.
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`General Dynamics, Electronics Division 1974-1980
`Senior Engineer/Project Engineer
`Aerospace Engineering: communications, embedded processing, digital signal processing for portable man/aircraft
`wargame instrumentation, moving target indicator (MTI) digital radar, Global Positioning System receivers.
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`EDUCATION
`Executive Program for Scientists and Engineers
`University of California, San Diego
`Master of Science, Electrical Engineering
`San Diego State University
`Bachelor of Science, Electrical Engineering
`University of Arizona
`
`1984
`1979
`1974
`
`OTHER
`Publications/Presentations: Numerous technical and marketing presentations, publications and panels in the fields
`of cable and satellite broadcasting, standards development, broadband, Internet and digital cinema security.
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`Patents/Applications: “Multilayer Encryption System for the Broadcast of Encrypted Information,” U.S. Pat. No.
`4,531,020, July 1985. “Universal Decoder,” U.S. Pat. No. 5,113,440, May 1992. “Storage & Delivery of Electronic
`Media with Advertising” US Pat App 10/028,013, and provisional following App 60/38,008, both Dec 2001.
`“Anonymous Transactions Over a System of Networked Computers” US Pat App 09/654,662. “Remote Audience
`Participation at Live Events” US Pat App 63/091518, filed October 14, 2020.
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`Memberships (past/present): Society of Cable & Telecommunications Engineers, Society of Motion Picture and
`Television Engineers, Advanced Television Systems Committee, Organization for International Standardization,
`Institute of Electronic & Electrical Engineers.
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