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4/8/2021
`
`Google Cloud Vision API Delivers Sophisticated Image Recognition Service To Developers
`
`Google Cloud Vision API Delivers
`Sophisticated Image Recognition
`Service To Developers
`
`Janakiram MSV Senior Contributor
`Cloud
`I cover Cloud Computing, Machine Learning, and Internet of Things
`
`This article is more than 5 years old.
`
`Google is exposing some of its internal projects to developers as cloud APIs.
`After giving away TensorFlow, a machine learning service, Google is now
`opening up access to the image recognition engine through the Cloud Vison
`API.
`
`Google Photos is one of the products that heavily relies on the image
`classification and pattern matching algorithm. It’s the technology that
`enables consumers to search for photos that contain a specific object or a
`landmark. With Cloud Vision API, developers can include the same
`sophisticated image recognition capability in their applications.
`
`https://www.forbes.com/sites/janakirammsv/2015/12/03/google-cloud-vision-api-delivers-sophisticated-image-recognition-service-to-developers/?sh=4f… 1/4
`
`Dec 3, 2015, 09:14am EST
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`4/8/2021
`
`Google Cloud Vision API Delivers Sophisticated Image Recognition Service To Developers
`
`Exposed as REST API, Google Cloud Vision API accepts an image and
`classifies it into thousands of categories. It can detect faces with emotions
`and also recognize printed words from many languages. Developers can
`build rich metadata around the images that can be used to perform custom
`searches. The API can be used for image sentiment analysis, moderation of
`offensive content and image pattern matching.
`
`According to Google, the following scenarios are possible with Cloud Vision
`API:
`
`Label/Entity Detection picks out the dominant entity (e.g., a car, a
`cat) within an image, from a broad set of object categories. You can
`use the API to easily build metadata on your image catalog, enabling
`new scenarios like image based searches or recommendations.
`
`Optical Character Recognition to retrieve text from an image.
`Cloud Vision API provides automatic language identification and
`supports a wide variety of languages.
`
`Safe Search Detection to detect inappropriate content within your
`image. Powered by Google SafeSearch, the feature enables you to
`easily moderate crowd-sourced content.
`
`https://www.forbes.com/sites/janakirammsv/2015/12/03/google-cloud-vision-api-delivers-sophisticated-image-recognition-service-to-developers/?sh=4f… 2/4
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`4/8/2021
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`Google Cloud Vision API Delivers Sophisticated Image Recognition Service To Developers
`Facial Detection can detect when a face appears in photos, along
`with associated facial features such as eye, nose and mouth
`placement, and a likelihood of over eight attributes like joy and
`sorrow. We don't support facial recognition, and we don't store facial
`detection information on any Google server.
`
`Landmark Detection to identify popular natural and manmade
`structures, along with the associated latitude and longitude of the
`landmark.
`
`Logo Detection to identify product logos within an image. Cloud
`Vision API returns the identified product brand logo, with the
`associated bounding polybox.
`
`With the heavy lifting moving to the cloud, even low-powered devices can
`take advantage of these services through the APIs. Mobile developers can
`build advanced image search functionality in their applications. When
`combined with Internet of Things, this API will enable advanced scenarios
`such as a smart doorbell that can compare the visitors face with a pre-
`defined set of images.
`
`Microsoft is offering its machine learning APIs to developers to build smart
`applications. For example, how-old.net website uses Azure Machine
`Learning to detect the age of the people seen in the photos. IBM Watson is
`another service that’s available to developers.
`
`Public cloud is forcing the platform vendors to differentiate themselves from
`the competition. In a bid to attract more developers, platform companies are
`exposing their secret sauce as APIs. Google’s TensorFlow, Predictive
`Analysis API, and Kubernetes; Microsoft’s Service Fabric; Amazon’s
`CodeDeploy are some of the examples of internal services that made their
`way to the outside world. This is certainly a good thing for developers. What
`could have remained within the research labs of these companies is now
`available to them in the form of simple APIs.
`
`https://www.forbes.com/sites/janakirammsv/2015/12/03/google-cloud-vision-api-delivers-sophisticated-image-recognition-service-to-developers/?sh=4f… 3/4
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`4/8/2021
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`Google Cloud Vision API Delivers Sophisticated Image Recognition Service To Developers
`
`Follow me on Twitter or LinkedIn. Check out my website.
`
`Janakiram MSV
`
`Janakiram MSV is an analyst, advisor and an architect at Janakiram & Associates. He
`was the founder and CTO of Get Cloud Ready Consulting, a niche cloud migration and…
` Read More
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