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`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UP000682
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`United Patent. LLC. Ex. 1045 Page 1 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
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`HEVC Zone
`
`PROTECTIVE ORDER MATERIAL
`
`1
`UP-005367
`
`|PR2020-01048 - UP000683
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 2 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst, et al.
`IPR2021-00368
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`
`
`CURRENT LICENSING LANDSCAPE: SLOWING I'IEVC ADOPTION
`Licensees
`Licensors
`
`V E L ‘6S
`Mdvance"
`
`zw
`rechniculor
`
`Significant licensee uncertainty Proprietary and Confidentid
`
`— O
`
`thers
`
`Problems
`
`Asymmetric licensor assertion
`No validity analysis
`No transparency
`Royalty Stacking
`
`PROTECTIVE ORDER MATERIAL
`
`2
`UP-005368
`
`IPR2020-O1048 - UP000684
`
`HIGHLY CONFIDENTIAL — ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 3 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst., et a1.
`IPR202 1-00368
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`
`
`HEVC ”KNOWN” UNIVERSE: SEP AND POOLS
`
`an?”
`
`a
`
`CISCO
`
`\\ Proprietary and Confidential
`
`technicoku
`
`(label)
`
`ImenDsanAL
`
`3""! Canon
`
`PROTECTIVE ORDER MATERIAL
`
`3
`
`UP-005369
`
`|PR2020-01048 - UP000685
`
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 4 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst, et a1.
`IPR2021-00368
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`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UP000686
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`United Patent. LLC. Ex. 1045 Page 5 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`HEVC ROYALTY STACKING PROBLEM
`
`Costs exceed $1.70+ per unit / $100+ million per year
`
`MFE'GM
`
`?
`
`.
`
`HEVC Advanced
`Vale-Wt!”
`Other
`'
`*
`
`*
`
`‘v‘muu,
`
`'IIV-l Ix \
`mi
`
`,
`
`'
`
`‘
`
`$120,m0.w0
`$100,000,000
`$80,000,000
`$60,000,000
`$40,000,000
`$20,000,000
`
`"“
`
`N 't"
`‘
`
`'
`
`“
`
`Total HEVC Pool Costs per year
`by# of Mobile Devices
`
`I
`of
`a f f f if
`
`Proprletatv and Confidential
`
`I MPEGLA I HEVCA lVelos (EST)
`
`PROTECTIVE ORDER MATERIAL
`
`5
`
`UP-005371
`
`lPR2020-01048 - UP000687
`
`HIGHLY CONFIDENTIAL — ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 6 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst, et al.
`IPR2021-00368
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`
`
`HEVC Zone Proposal
`
`PROTECTIVE ORDER MATERIAL
`
`6
`UP-005372
`
`|PR2020-01048 - UP000688
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 7 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst, et al.
`IPR202 1-00368
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`
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`HEVC ZONE: A NEW WAY TO ADDRESS SEP ASYMMETRY
`
`a a a ‘JUnifiedPatents
`a g 5
`HEVC Zone
`
`V E L (9 5man
`
`WWW i
`"emu
`a
`
`Proprietary and Confidential
`
`Independent/Cost Effective Solution
`Invalid SEP / Pool assertions
`
`Overbroad essentiality
`Unreasonable pricing expectations
`Licensing uncertainty
`
`PROTECTIVE ORDER MATERIAL
`
`7
`UP-005373
`
`lPR2020-01048 - UP000689
`
`HIGHLY CONFIDENTIAL — ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 8 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst., et a1.
`IPR2021-00368
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`
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`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UP000690
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`United Patent. LLC. Ex. 1045 Page 9 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
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`
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`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UP000691
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`United Patent. LLC. Ex. 1045. Page 10 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
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`
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`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UP000692
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`United Patent. LLC. Ex. 1045. Page 11 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
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`
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`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UP000693
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`United Patent. LLC. Ex. 1045. Page 12 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
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`
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`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UP000694
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`United Patent. LLC. Ex. 1045. Page 13 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
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`
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`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UP000695
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`United Patent. LLC. Ex. 1045. Page 14 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
`
`WHY UNIFIED?
`............................................................................‘J
`-
`Independent entity to combat asymmetry
`in the HEVC licensing landscape
`Aggregated solution shares costs
`Experienced Unified business and legal
`team
`Established business model before PTAB
`
`Proprietary and Confidential
`
`Hosted platform of existing patent
`database, PTAB database, prior art, ect.
`APIX, CITX, and BRIX tools for patent
`evaluations
`
`PROTECTIVE ORDER MATERIAL
`
`14
`UP-005380
`
`|PR2020-01048 - UP000696
`
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 15 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst, et a1.
`IPR2021-00368
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`
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`
`
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`|PR2020-O1048 - UP000697
`
`United Patent. LLC. Ex. 1045. Page 16 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
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`HEVC Landscape and Data
`
`PROTECTIVE ORDER MATERIAL
`
`16
`UP-005382
`
`IPR2020-01048 - UP000698
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 17 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst, et al.
`IPR202 1-00368
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`
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`IPR2020-01048 - UP000699
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 18 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst., et al.
`IPR2021-00368
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`
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`
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`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UPOOO7OO
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`United Patent. LLC. Ex. 1045. Page 19 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
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`
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`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UPOOO701
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`United Patent. LLC. Ex. 1045. Page 20 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
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`
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`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UPOOO702
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`United Patent. LLC. Ex. 1045. Page 21 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
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`
`
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`|PR2020-O1048 - UPOOO703
`
`United Patent. LLC. Ex. 1045. Page 22 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
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`
`
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
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`|PR2020-O1048 - UPOOO704
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`United Patent. LLC. Ex. 1045. Page 23 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
`
`WHAT ABOUT THE "UNKNOWN" HEVC UNIVERSE?
`
`-
`
`SSO Blanket Declarants
`0
`Includes companies who have not yet joined any pools such as
`Canon, Broadcom, Microsoft, and others.
`
`- Active JCT-VC Participants
`0
`Includes companies who have not yet made any formal
`declarations such as Tl, LG, ZTE, FastVDO, and others.
`
`Proprietary and Confidential
`
`' Reported NPE Purchasing Activity
`0
`Includes entities such as KDB Infra who purchased Korean
`patents from KT according to IAM report from on Man 25, 2016.
`
`- Landscape
`c
`Trove of public data, such as patent-ospecification cross-
`references from patent pools as well as JCT-VC document repo.
`
`Using linguistic & ML algorithms beyond simple
`keyword searches in order to further identify candidates.
`
`Will employ statistical sampling to ensure reliability to an
`acceptable degree (supported by HEVC experts).
`
`PROTECTIVE ORDER MATERIAL
`
`23
`
`UP-005389
`
`|PR2020-01048 - UP000705
`
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 24 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst, et a1.
`IPR2021-00368
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`
`
`For more information:
`
`+14152504245
`
`Contact
`Shawn Ambwani
`
`PROTECTNE ORDER MATERIAL
`
`24
`
`UP-005390
`
`IPR2020-01048 - UP000706
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 25 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst, et al.
`IPR202 1-00368
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`
`
`9Unmedpatents
`
`Data Sources
`
`
`Patent
`
`Alpha Score and Landscape
`
`General - 90 million patents from 98 countries
`SEP (Self-Declared Standard Essential Patents) — 250,000 patents from 69
`countries, 35 8805 (Standard Setting Organizations) and multiple Patent Pools.
`HEVC Zone Overview
`«0....
`«mun...
`Anal"
`”-mm:
`
` 9mm“: mm; Date:
`
`cumin-.3“ Nap
`
`"sexual!“
`
`1‘..
`
`m T
`
`echnical proposals, specification drafts, meeting minutes, attendance lists and
`working group participation are all collected and indexed by:
`
`. Parsing all available electronic documents of the standard body
`. Normalizing company and individual names
`. Matching of standard document IDs to contributions
`
`Proprietary and Confidential
`Unified Patents
`
`PROTECTIVE ORDER MATERIAL
`
`UP-005391
`
`IPR2020-01048 - UP000707
`
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`United Patent, LLC. Ex. 1045 Page 26 of 28
`United Patents, LLC v. Elects. & Telecomm. Res. Inst., et al.
`IPR2021—00368
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`
`
`
`
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`|PR2020-O1048 - UPOOO708
`
`United Patent. LLC. Ex. 1045. Page 27 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`
`
`
`
`HIGHLY CONFIDENTIAL - ATTORNEYS' EYES ONLY
`
`|PR2020-O1048 - UPOOO709
`
`United Patent. LLC. Ex. 1045. Page 28 of 28
`United Patents. LLC v. Elects. & Telecouun. Res. Inst. et a1.
`IPR2021-00368
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`