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`Articles&videos: home / GPS&Caraccessories / Floormats, iiners8<more / WeatherTech floor mat buying guide
`
`WeatherTech floor mat buying guide
`Quality mats and liners are a sound investment
`
`Q byCrutchfield's
`
`Read bio
`
`E n m a
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`
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`WeatherTech mats, like this DigitalFit Floorliner, are available in Black, Gray, and Tan
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`Floor mats are a lot like religion and politics — no one talks about them in polite society. Except for the fact that
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`religion and politics are actually interesting and discussed all the time. Floor mats are, well, floor mats. They're
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`boring. They're like rugs, except that lots of people have opinions about rugs. Widely varying opinions, in fact,
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`which will not come as news to anyone who's gone rug shopping with a significant other.
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`MacNeiI Exhibit 2057
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`Yita v. MacNeil IP, |PR2020-011391/8
`Page 1
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`MacNeil Exhibit 2057
`Yita v. MacNeil IP, IPR2020-01139
`Page 1
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`Shop all departments v
`
`Articles & videos v
`
`
`
`
`Q
`Search products
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`C9
`Contact us
`
`8
`Your account
`
`Articles&videos: home / GPS&Caraccessories / Floormats, iiners8<more / WeatherTech floor mat buying guide
`
`WeatherTech floor mat buying guide
`Quality mats and liners are a sound investment
`
`Q byCrutchfield's
`
`Read bio
`
`E n m a
`
`
`
`WeatherTech mats, like this DigitalFit Floorliner, are available in Black, Gray, and Tan
`
`Floor mats are a lot like religion and politics — no one talks about them in polite society. Except for the fact that
`
`religion and politics are actually interesting and discussed all the time. Floor mats are, well, floor mats. They're
`
`boring. They're like rugs, except that lots of people have opinions about rugs. Widely varying opinions, in fact,
`
`which will not come as news to anyone who's gone rug shopping with a significant other.
`
`MacNeiI Exhibit 2057
`
`Yita v. MacNeil IP, |PR2020-011391/8
`Page 1
`
`MacNeil Exhibit 2057
`Yita v. MacNeil IP, IPR2020-01139
`Page 1
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`
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`But here's the thing: people should have opinions about floor mats. They matter.
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`Depending on your daily drive, you could wind up spending more time with your
`floor mats than you do with the asymmetrical-print rug that's in the living room
`because you just wanted to get out ofthe store and go home. (It does hide the
`dog hairwell, so there's that...)
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`Your vehicle's original mats are the cheapest acceptable things available. You
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`might get two years out of the factory driver's side mat, if you're lucky and gentle.
`
`People shou/d
`have opinions
`a bout flOOl‘
`mats. They
`matter.
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`And even if the stock mats hold up at all, they're hard to clean, prone to wiggling around, and about as good as a
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`piece of cardboard when it comes to protecting the carpeting underneath.
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`And that carpeting is the key thing to keep in mind here. Replacing floor mats is, as you'll see when you shop our
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`site, quite affordable. Replacing worn-out, stained interior carpeting is anything but. In most cases, you're not
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`going to swap out your carpeting, but you probably are going to expect to get something for the car when you
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`trade it in on a new one. And that's when those carpet stains cost you money.
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`What's that? Floor matsjust got a little more interesting? Exactly. That's why a set of WeatherTech floor mats and
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`liners is a smart investment. We carry three varieties from WeatherTech: versatile AVM universal-fit mats, rugged
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`All-Weather mats, and custom-designed DigitalFit® FloorLiners. This quick guide will help you choose the right
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`mats for your vehicle and your lifestyle.
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`
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`WeatherTech AVMTM universal mats
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`The "universal" part of the name refers to the fact that these durable, pliable floor mats will, within reason, fitjust
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`about anything in the more-or—less recent automotive universe. How? Well, there's a little DIY involved.
`MaCNeil Exhibit 2057
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`Specifically, you'll trim them to fit your car.
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`Yita v. MaCNeil IP, |PR2020-01139
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`MacNeil Exhibit 2057
`Yita v. MacNeil IP, IPR2020-01139
`Page 2
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`Each AVM universal mat features "score lines" across the surface. Use a piece of card board to make a template of
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`your car's floor, lay that over the mat, and trace the shape in the score lines — that's your mat. Use tin snips or
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`some other cutting tool to carefully trim away the excess until only the mat remains.
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`You can achieve a surprisingly good fit with AVM mats, but they're probably not what you want for your late-
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`model luxury car. That's not an apology, it'sjust a fact. These tough, utilitarian mats are what they are, and they're
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`a terrific choice for a hard-working company vehicle, a weekends-only collectable car, or the used (but reliable)
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`beater you're giving (sacrificing?) to your college-bound kid.
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`
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`WeatherTech All-Weather mats
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`WeatherTech's All-Weather mats are a terrific combination of good looks and everyday utility. In terms of fit,
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`they're not "custom," but they are a big step up from "universal fit" mats. Most front and rear mats are actually
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`model-specific, but others are rated "best possible" based on WeatherTech's enormous database.
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`Depending on the vehicle, some rear mats are designed to be trimmed, so if the "out-of—the-box" fit isn't quite up
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`to your standards, the score lines make it surprisingly easy to get the fit you want. Each soft, pliable resin mat
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`features anti-skid ridges to keep them in place, and a protective finish that makes cleanups a snap.
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`WeatherTech All-Weather mats are a solid, durable way to protect the carpeting in your everyday commuter car,
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`a leased vehicle, or any car or truck that needs added protection from dirt and damage.
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`MacNeil Exhibit 2057
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`Yita v. MacNeil IP, |PR2020-011393/8
`Page 3
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`MacNeil Exhibit 2057
`Yita v. MacNeil IP, IPR2020-01139
`Page 3
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`WeatherTech DigitalFit® FloorLiners
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`WeatherTech's DigitalFit FloorLiners are pretty much as good as it gets when it comes to custom-fit floor
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`protection. As the name implies, these mats are digitally modeled to fit the contours ofyour vehicle's floor
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`exactly. The remarkable fit and tough (but pliable and comfortable) material makes them the absolute top choice
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`among car and truck owners who want the very best for their vehicles.
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`Most floor mats do a bang-up job of protecting the flat part of the floor, but that still leaves plenty of exposed
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`carpet. WeatherTech's digital modeling captures the vehicle's entire floor, so these mats extend up the front,
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`back, and even up the sides of the vehicle’s footwell. More coverage equals more protection from dirt and
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`damage.
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`All that mud and moisture has to go somewhere, so DigitalFit FloorLiners use channels to send it all to a lower
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`reservoir that keeps it away from your shoes and clothing. When you reach your destination, just tip the mats over
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`the door sill and pour the liquid onto the ground. Rear seat DigitalFit FloorLiners are also custom-made, and
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`depending on your vehicle's floor design, you'll get either a 2-piece set or one large mat that covers the entire
`rear footwell.
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`These top-shelf mats are the ideal choice for any car, truck, or SUV. lfyou‘re looking for the absolute best in fit,
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`finish, and protection, you can't do any better than WeatherTech DigitalFit FloorLiners.
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`MacNeil Exhibit 2057
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`Yita v. MacNeil IP, |PR2020-011394/8
`Page 4
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`MacNeil Exhibit 2057
`Yita v. MacNeil IP, IPR2020-01139
`Page 4
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`WeatherTech Cargo mats and liners
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`lfyou have a wagon or SUV, you probably use the cargo area to haul everything from luggage to lumber. If so,
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`you probably know that it's incredibly easy to make a heck ofa mess back there. Most (not all) cars and SUVs
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`come with some sort of liner in the trunk or cargo area, but that liner's not going to be much better than the floor
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`mats. When you're hauling a few bags of mulch or a couple of leaky gas cans you just filled up for the
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`lawnmowers, that's not going to cut it.
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`A rugged, high-quality WeatherTech Cargo Mat will protect your vehicle's carpeting from stains and spills, plus
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`these liners are easy to clean up after something inevitably makes a mess. If you've ever had to drive around with
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`the windows down because something smelly seeped into the carpeting of your trunk or cargo area, you'll
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`understand the importance of that feature.
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`MacNeil Exhibit 2057
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`Yita v. MacNeil IP, |PR2020-01139
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`MacNeil Exhibit 2057
`Yita v. MacNeil IP, IPR2020-01139
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`Keep moisture under control
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`How to order
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`Floor mats and cargo liners are available for a wide variety of vehicles, and Crutchfield's vehicle database will
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`show you what's available for yours. Just enter your vehicle information on our Outfit Myg page and let our
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`database do the rest. With so many possible mat and vehicle combinations, we can't show you a photo of
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`everything that's out there, but the representative photos on the pages will give you a general idea of what's
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`headed your way. Each type of mat is available in black, gray, or tan.
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`Before you order, make sure you know the specifics of your vehicle's interior specs and layout. This might seem
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`kind of silly ("The seats are here, the floor is there, we're good, rig ht?"), but on some vehicles, it really matters.
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`For example, ifyour 2013 Dodge Grand Caravan has Stow 'n 'Go seating, you'll get one set of mats. If it has the
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`Swivel 'n Go option, you'll get a different set of mats. Most vehicles aren't that complicated, of course, but the
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`more you know, the smarter you'll shop.
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`While you're shopping for floor mats and cargo liners online, you'll probably notice that our prices seem a
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`smidge higher than some other retailers. They really aren't, but we build the shipping charges into our
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`WeatherTech mat prices. With other retailers, you won't see that amount until it's time to check out.
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`When you buy from Crutchfield, you'll not only get WeatherTech's outstanding manufacturer warranty, you'll
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`also get the added assurance of Crutchfield's 60-day return policy. If your mats don't fit or don't look right, you
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`can send them back for an exchange or refund. If you have any questions or want to make sure you get the right
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`WeatherTech mat for your vehicle, just contact our advisors.
`
`Reader comments (0 responses)
`
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`MacNeil Exhibit 2057
`
`Yita v. MacNeil IP, |PR2020-011396/8
`Page 6
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`MacNeil Exhibit 2057
`Yita v. MacNeil IP, IPR2020-01139
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`MacNeil Exhibit 2057
`Yita v. MacNeil IP, IPR2020-01139
`Page 7
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`MacNeiI Exhibit 2057
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`Yita v. MacNeiI IP, |PR2020-011398/8
`Page 8
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`MacNeil Exhibit 2057
`Yita v. MacNeil IP, IPR2020-01139
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