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`Apple Pay Set to Transform Mobile Payments Starting October 20 - Apple
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`                     
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`PRESS RELEASE
`October 16, 2014
`
`Apple Pay Set to Transform
`Mobile Payments Starting
`October 20
`
`New Service Offers Easy, Secure & Private Way to Pay
`
`CUPERTINO, California―October 16, 2014―Apple® today announced that
`customers can start making payments with the touch of a finger on
`Monday, October 20, when Apple Pay™ becomes available in the US. Apple
`Pay offers an easy, secure and private way to pay using Touch ID™ on
`iPhone® 6 and iPhone 6 Plus in stores and within apps. Users of the just-
`announced iPad Air™ 2 and iPad mini™ 3 will be able to use Touch ID on
`their devices for Apple Pay within apps. The new service will be enabled by
`a free software update to iOS 8.
`
`“Our team has worked incredibly hard to make Apple Pay private and
`secure, with the simplicity of a single touch of your finger,” said Eddy Cue,
`Appleʼs senior vice president of Internet Software and Services. “The
`reaction to Apple Pay has been amazing. We continue to add more Apple
`Pay ready banks, credit card companies and merchants, and think our
`users will love paying with Apple Pay.”
`
`“We are excited to make it easier and more convenient for our customers to
`shop at Whole Foods Market,” said Walter Robb, co-CEO of Whole Foods
`Market. “We are thrilled to be one of the first retailers to accept Apple Pay
`across all of our locations nationwide as it offers our shoppers a fast,
`private and secure check out option at our stores.”
`
`Apple Pay is designed to protect the userʼs personal information. It doesnʼt
`collect any transaction information that can be tied back to a user and
`payment transactions are between the user, the merchant and the userʼs
`bank. Apple doesnʼt collect your purchase history, so when you are
`shopping in a store or restaurant we donʼt know what you bought, where
`you bought it or how much you paid for it. Actual card numbers are not
`stored on the device, instead, a unique Device Account Number is created,
`encrypted and stored in the Secure Element of the device. The Device
`Account Number in the Secure Element is walled off from iOS and not
`backed up to iCloud®. 
`
`https://www.apple.com/newsroom/2014/10/16Apple-Pay-Set-to-Transform-Mobile-Payments-Starting-October-20/
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`Apple Pay Set to Transform Mobile Payments Starting October 20 - Apple
`Apple Pay supports credit and debit cards from the three major payment
`networks, American Express, MasterCard and Visa, issued by the top US
`banks. In addition to American Express, Bank of America, Capital One Bank,
`Chase, Citi, Wells Fargo and others, who announced support in September,
`more than 500 new banks from across the country have signed on to Apple
`Pay. Users can make purchases in stores and within apps, with credit cards
`issued by many of the leading banks nationwide, which make up 83
`percent of the credit card purchase volume in the US.*
`
`Apple Pay in stores is fast and easy to use. Simply hold iPhone near the
`contactless reader while keeping a finger on Touch ID. In addition to the
`262 Apple retail stores in the US, availability from leading retailers at launch
`include: Aéropostale, American Eagle Outfitters, Babies”R”Us, BJʼs
`Wholesale Club, Bloomingdaleʼs, Champs Sports, Chevron and Texaco
`retail stores including ExtraMile, Disney Store, Duane Reade, Footaction,
`Foot Locker, House of Hoops by Foot Locker, Kids Foot Locker, Lady Foot
`Locker, Macyʼs, McDonaldʼs, Nike, Office Depot, Panera Bread, Petco,
`RadioShack, RUN by Foot Locker, SIX:02, Sports Authority, SUBWAY,
`Toys”R”Us, Unleashed by Petco, Walgreens, Wegmans and Whole Foods
`Market. In addition, many others will add support this year, such as
`Anthropologie, Free People, Sephora, Staples, Urban Outfitters, Walt
`Disney Parks and Resorts and more.
`
`Checkout is simple and can happen with a single touch—thereʼs no need to
`manually fill out lengthy account forms or repeatedly type in shipping and
`billing information. Your actual card number is kept private and not shared
`with the online merchant. Online shopping within apps allows users to pay
`for physical goods and services including apparel, electronics, health and
`beauty products, tickets and more. Apps with the ability to use Apple Pay
`at launch include: Apple Store app, Chairish, Fancy, Groupon, HotelTonight,
`Houzz, Instacart, Lyft, OpenTable, Panera Bread, Spring, Staples, Target
`and Uber. Many more will support Apple Pay by the end of this year with
`popular apps such as Airbnb, Disney Store, Eventbrite, JackThreads,
`Leviʼs® Stadium by VenueNext, Sephora, Starbucks, StubHub, Ticketmaster
`and Tickets.com, among others. 
`
`Leading payment solution providers and terminal suppliers such as
`Adyen, Authorize.Net, Bank of America Merchant Services, Braintree,
`CyberSource, Chase Paymentech, First Data, Heartland Payment Systems,
`iMobile3, NCR, Oracleʼs Micros, Stripe, TSYS and VeriFone, among others,
`are working to bring merchants in stores and in apps the ability to easily,
`securely and privately accept payments using Apple Pay.
`
`Availability
`Apple Pay will be available in the US starting Monday, October 20 with iOS
`8.1. For shopping in stores, Apple Pay will work with iPhone 6, iPhone 6
`Plus and with Apple Watch™, upon availability. For online shopping within
`apps, Apple Pay is available on iPhone 6, iPhone 6 Plus, iPad Air 2 and iPad
`mini 3. Users should contact their bank to determine their cardʼs eligibility,
`some banks may not support all card types. Apple Pay will be available in
`select retailers and apps in 2014. For more information
`visit www.apple.com/apple-pay.
`
`https://www.apple.com/newsroom/2014/10/16Apple-Pay-Set-to-Transform-Mobile-Payments-Starting-October-20/
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`Apple Pay Set to Transform Mobile Payments Starting October 20 - Apple
`* American Express, Bank of America, Capital One Bank, Chase, Citi and
`Wells Fargo at availability with additional banks coming quickly thereafter
`including Barclaycard, Navy Federal Credit Union, PNC Bank, USAA and
`U.S. Bank.
`
`Apple designs Macs, the best personal computers in the world, along with
`OS X, iLife, iWork and professional software. Apple leads the digital music
`revolution with its iPods and iTunes online store. Apple has reinvented the
`mobile phone with its revolutionary iPhone and App Store, and is defining
`the future of mobile media and computing devices with iPad.
`
`Press Contacts:
`Nat Kerris
`Apple
`nat@apple.com
`(408) 974-6877
`
`Laura Newell
`Apple
`lnewell@apple.com
`(408) 974-8811
` 
`
`Apple, the Apple logo, Mac, Mac OS, Macintosh, Apple Pay, Touch ID, iPhone, iPad Air, iPad mini,
`iCloud and Apple Watch are trademarks of Apple. Other company and product names may be
`trademarks of their respective owners.
`
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`Apple Pay Set to Transform Mobile Payments Starting October 20
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`Apple Values
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`About Apple
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`Apple Pay Set to Transform Mobile Payments Starting October 20 - Apple
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