cay
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`A Berkshire Hathaway Company
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`SanDisk Acquires MDRM, Developer of Secure Content Distribution
`for Flash Cards
`
`January 04, 2005 07:00 AM Eastern Standard Time
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`SUNNYVALE, Calif.--(BUSINESS WIRE)--Jan. 4, 2005--
`
`Israeli Firm Developed BookLocker(TM) Secure TextBook Application For Students From
`
`Kindergarten Through High School
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`SanDisk(R) Corporation (Nasdaq:SNDk)today announced the acquisition of MDRM, a privately-held Israeli companythat
`is focused on developing end-to-end solutions for distributing secure content through flash memory cards.
`
`With offices in Israel and Sunnyvale, MDRM wasfoundedin 2002 by CEO Dan Harkabi and CTO Gidi Elazar, both
`pioneers in developing the USB flash drive category, a portable device that has large memory capacities and attaches to
`the USB port of a personal computer. MDRM has worked closely with SanDisk and has adapted the SanDiskflash
`controller to create a version of SanDisk's Cruzer(TM) USB flash drive that is capable of delivering valuable content in a
`protected and secure environment.
`
`Thefirst application of this technology is BookLocker(TM), which allows students in grades K-12 to carry electronic
`versionsoftheir textbooks on a device weighing less than 1 ounce. Thus, they can bring home schoolwork withouttoting
`heavy booksor knapsacks. And for textbook publishers, BookLocker offers a proven end-to-end system solution that
`keeps the content secure.
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`MDRMhas been renamed SanDisk Secure Content Solutions and will continue to promote BookLockerwith other partners
`through the U.S. educational system.
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`In making the acquisition announcement, Yoram Cedar, SanDisk's senior vice president of engineering and emerging
`market business development, said, "We are excited about MDRM's vision and impressed with the powerful technology
`that they have developed which, webelieve, is readily adaptable to a broad range of applications in the distribution of
`protected content through our cards andflash drives."
`
`Joining SanDisk, said Harkabi, provides his company with an instant global reach and superior flash card technology. "This
`will enable us to accelerate the penetration of our technology for contentdistribution in the PC and mobile worlds," he said.
`
`Ingenico v. IOENGINE
`IPR2019-00416 (US 8,539,047)
`Exhibit 2112
`
`Ingenico v. IOENGINE
`IPR2019-00416 (US 8,539,047)
`Exhibit 2112
`
`

`

`Added Elazar: "BookLocker, which we have developedin the past two years, is applicable for content far beyond
`textbooks, and | look forward to working at SanDisk to create the next level of such value-added flash devices."
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`The transaction was completed on December2, 2004. Terms were not disclosed.
`
`SanDiskis the original inventorof flash storage cards and is the world's largest supplier of flash data storage card
`products, using its patented, high-density flash memory and controller technology. SanDisk is headquartered in Sunnyvale,
`CA and hasoperations worldwide, with more than half its sales outside the U.S.
`
`
`SanDisk's product images can be downloadedfrom http://www.sandisk.com/about/media.asp#photos. SanDisk's web
`site/home page address: http://www.sandisk.com.
`
`SanDisk, the SanDisk logo and Cruzer are trademarks of SanDisk Corporation, registered in the United States and other
`countries. Other brand names mentioned herein are for identification purposes only and maybethe trademarksoftheir
`respective holder(s).
`
`Contacts
`
`SanDisk Corporation
`Bob Goligoski, 408-542-0463
`bgoligoski@sandisk.com
`
`Ingenico v. IOENGINE
`IPR2019-00416 (US 8,539,047)
`Exhibit 2112
`
`Ingenico v. IOENGINE
`IPR2019-00416 (US 8,539,047)
`Exhibit 2112
`
`