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`Announcing Geotab GO5 Premium Vehicle Tracking
`Device
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`Thalwil, Switzerland and Ontario Canada - April 5, 2011 - Geotab, a complete platform
`provider of comprehensive telematics solutions, announces the immediate availability of
`its ultra-small, next-generation vehicle tracking solution based on u-blox’ embedded NEO
`GPS and LEON GSM modules. The GOSis a compact yet multi-tasking telematics
`platform that worksstraight out of the box and requires virtually no installation time. It
`continuously monitors, records and reports speed, mileage, harsh braking, acceleration,
`and vehicle data including engine health diagnostics based on user-defined specifications.
`For fleet managers who are focused on reducing insured or self-insured claims costs, the
`GOSincludes an audible alert feature that advises drivers in real time of risky driving
`habits.
`
`“Our GOS device is a complete, standalone solution for vehicle tracking and accident
`reconstruction with very sophisticated Over-the-Air (OTA) functionality,” said Clive Cawse,
`Geotab’s Vice President of Operations. “Geotab has implemented u-blox’ AssistNow
`assisted GPS service, a method to prime the u-blox NEO GPS modulewith satellite orbit
`data via the LEON GSM module. This enables quick GPS acquisition even when parked
`indoors or in cities. Features include remote configuration of accelerometersensitivity,
`and for accident reconstruction purposes, automatic transmission of detailed high
`resolution data is initiated when excessive G force is recorded.”
`
`“Based on features, size, and ease-of-use, the GOS is one of the most advanced vehicle
`tracking solutions on the market”, said Huub Robroek, u-blox Account Manager,“It is the
`result of the dedication and collaboration of two leading companies in embedded
`positioning solutions. We are very pleased with the results, and we are sure end-
`customerswill be too.”
`
`The GO5 unit works seamlessly with Geotab’s Checkmate™ 5.5 server-based and
`MyGeotab™ 5.5 free web-based fleet management softwareto give fleet managers
`complete operational overview. Additional features include a patented algorithm to record
`trip details while maintaining a high resolution data log for accident reconstruction
`purposes. It also supports firmware upgrade over-the-air for customer specific
`requirementsor applications.
`
`1
`1
`
`MACROPOINT EX. 2008
`MACROPOINT EX. 2008
`
`

`

`For more information about u-blox’ GPS and wireless modules, visit http://www.u-
`blox.com/ (http://www.u-blox.com/).
`
`About u-blox
`
`u-blox is a leading fabless semiconductor provider of embedded positioning and wireless
`communication solutions for the consumer, industrial and automotive markets. Our
`solutions enable people, devices, vehicles and machines to locate their exact position and
`wirelessly communicate via voice, text or video. With a broad portfolio of GPS modules,
`chips, and software solutions together with wireless modules and solutions, u-blox is
`uniquely positioned to enable OEMs to develop innovative solutions quickly and cost-
`effectively. Headquartered in Switzerland and with global presence in Europe, Asia and
`the Americas, u blox employs 200 people. Founded in 1997, u-blox is listed on the SIX
`Swiss Exchange. For more information, visit www.u-blox.com (http://www.u-blox.com).
`
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`
`About Geotab
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`Geotab is advancing security, connecting commercial
`vehicles to the internet and providing web-based
`analytics to help customers better managetheir
`fleets. Geotab’s open platform and Marketplace,
`offering hundredsof third-party solution options,
`allows both small and large businesses to automate
`operations by integrating vehicle data with their
`other data assets. As an IoT hub,the in-vehicle
`device provides additional functionality through IOX
`Add-Ons. Processingbillions of data points a day,
`Geotab leverages data analytics and machine
`learning to help customers improve productivity,
`optimize fleets through the reduction offuel
`consumption, enhance driver safety, and achieve
`strong compliance to regulatory changes. Geotab’s
`products are represented and sold worldwide through
`Authorized Geotab Resellers. To learn more, please
`visit www.geotab.com (http://www.geotab.com) and
`follow us @GEOTAB(https://twitter.com/GEOTAB)
`and on LinkedIn
`
`Media Contact
`
`Maria Sotra
`Geotab Inc.
`
`Vice President Marketing
`marias@geotab.com
`
`(https://www.linkedin.com/company/geotab/).
`
`2
`
`

`

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