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`News -DVB
`DVB-S2 Technology to Stimulate Demand
`for Broadband Interactive Services via
`Satellite
`30 Mar 2004
`Share this article
`30 March 2004
`Orlando, Fla. - March 30, 2004: Northern Sky Research today released its newest market research and
`survey report entitled, "DVB-S2 Technology and Markets," which assesses the satellite broadcast and
`communication industry's second generation digital modulation and coding standard: This report
`concludes the DVB-S2 standard not only satisfies the needs of consumer direct-to-home broadcasters
`but also sets the stage for a paradigm shift in the delivery of broadband interactive services via satellite.
`Based on interviews with numerous technology providers, this report provides an overview of the soon-
`to-be-ratified air interface protocol specification. The DVB-S2 standard is designed to promote
`development of interoperable technology and services and despite its European pedigree, like its DVB-S
`predecessor, it is poised to become an international standard widely-adopted by satellite operators and
`service providers around the world.
`A survey of chipset vendors, equipment suppliers and system integrators indicated that 70% will launch
`DVB-S2 compliant products in the next 24 months in one of three target market segments: broadcast
`applications, interactive services and professional systems. Based on the data collected, revenues from
`the DVB-S equipment market in 2004 will reach an estimated $450 million with professional systems and
`broadcast applications accounting for approximately 45% of the total.
`"Over the next five years, these market segments will grow more slowly than interactive services, and an
`increasing portion of satellite broadcast and communications equipment deployed will comply with the
`DVB-S2 standard," stated Gregory Peckover, satellite technology and marketing consultant and author
`of this report.
`Although receiver chipsets will not be commercially available until the end of 2004 and products will not
`be on the market before the second quarter of 2005, projected annual DVB-S2 compliant equipment
`revenues are expected to reach $1.3 billion by 2009, with interactive services accounting for almost 70%
`of the total. High compound annual growth rates are expected given the tremendous economic incentive
`for satellite operators and service providers to reduce the per subscriber cost of space segment and
`terminal equipment.
`Over the past ten years, researchers have continued to develop more spectrum efficient transmission
`and compression technologies. For broadcast applications such as business TV, the result is a potential
`three-fold increase in satellite transponder utilization. That is to say, only one third of the bandwidth is
`required to achieve equivalent picture quality and interference robustness.
`For interactive services such as high-speed Internet access, the results are even more profound. "With
`the right combination of adaptive coding and modulation techniques, Ka-band space segment and web
`acceleration technologies, it is possible to increase broadband satellite system capacity by 150% to
`450% and reduce service provisioning costs so dramatically that a viable business case now exists for
`addressing consumer and small business customers, in addition to large enterprises," noted Peckover.
`"DVB-S2 Technology and Markets" is now available from Northern Sky Research. For more information
`on this report, including a table of contents, list of figures and executive summary, please contact Ken
`Marini at (781) 826-9484 or visit www.northernskyresearch.com.
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