`
`____________
`
`
`
`BEFORE THE PATENT TRIAL AND APPEAL BOARD
`
`____________
`
`
`
`VIZIO, INC.,
`Petitioner
`
`
`
`v.
`
`
`
`PERSONALIZED MEDIA COMMUNICATIONS, LLC,
`Patent Owner
`
`____________
`
`
`
`Case IPR2017-00142
`Patent 7,752,649
`
`____________
`
`
`
`POWER OF ATTORNEY
`
`
`
`Mail Stop "PATENT BOARD"
`Patent Trial and Appeal Board
`U.S. Patent and Trademark Office
`P.O. Box 1450
`Alexandria, VA 22313-1450
`
`
`
`Case No.: IPR2017-00142
`Patent No: 7,752,649
`
`
`
`
`
`Attorney’s Docket No.: 30001-05
`Page 2
`
`Pursuant to 37 C.F.R.§ 42.10, Patent Owner Personalized Media
`
`Communications, LLC (“PMC”) hereby appoints the following practitioners as its
`
`attorneys to prosecute the aforementioned proceeding, and to transact all business
`
`in the United States Patent and Trademark Office connected therewith:
`
`Back-up Counsel
`Lead Counsel
`
`
`Andrey Belenky
`Dmitry Kheyfits
`Kheyfits P.C.
`Kheyfits P.C.
`1140 Avenue of the Americas, 9th Fl. 1140 Avenue of the Americas, 9th Fl.
`New York, New York 10036
`New York, New York 10036
`Phone: 212-203-5399 x101
`Phone: 212-203-5399 x102
`Fax: 212-203-6445
`Fax: 212-203-6445
`dkheyfits@kheyfits.com
`abelenky@kheyfits.com
`
`
`USPTO Customer No. 107284
`USPTO Reg. No. 59,194
`USPTO Reg. No. 57,244
`
`
`
`
`Back-up Counsel
`
`Thomas J. Scott, Jr.
`Personalized Media
`Communications, LLC
`11491 Sunset Hills Road, Suite 340
`Reston, Virginia 20190
`Phone: 281-201-2213
`tscott@pmcip.com
`
`USPTO Reg. No. 27,836
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`Page 2 of 4
`
`
`
`Case No.: IPR2017-00142
`Patent No: 7,752,649
`
`Attorney’s Docket No.: 30001-05
`Page 3
`
`Please recognize the correspondence address (including any electronic mail
`
`address) for the above identified Inter Partes Review proceeding number to be the
`
`address associated with USPTO Customer No. 107284.
`
`The undersigned is authorized to sign this Power of Attorney on behalf of
`
`PMC.
`
`Date: November 16, 2016
`
`Name: Thomas J. Scott, Jr.
`Title: Senior Vice President and General Counsel
`of Personalized Media Communications, LLC
`
`Page 3 of 4
`
`
`
`Case No.: IPR2017-00142
`Patent No: 7,752,649
`
`
`
`
`
`Attorney’s Docket No.: 30001-05
`Page 4
`
`CERTIFICATE OF SERVICE
`
`I hereby certify that on the 16th day of November, 2016, a true and correct
`
`
`
`copy of the aforementioned Power of Attorney was served via e-mail upon Cono
`
`A. Carrano and David C. Vondle at AGVIZIO-IPR-PMC@akingump.com.
`
`
`
`Date: November 16, 2016
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
`
` 57,244
` Reg. No.
`
`Respectfully submitted,
`
`
`
`/Dmitry Kheyfits/
`
` Dmitry Kheyfits
`
`Kheyfits P.C.
`1140 Avenue of the Americas,
`9th Floor
`New York, NY 10036
` (212) 203-5399
`
`Customer No. 107284
`
`
`
`
`
`
`
`
`Page 4 of 4