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Kokai Unexamined Utility Model Application 4-85379
`
`(19) Japanese Patent Office (JP)
`(12) Kokai Unexamined Utility Model Application (U)
`(11) Laid Open Patent Application No.
`
`4-85379
`(43) Publication Date
`
`July 24, 1992
`
`
`4
`Number of Claims
`
`
`
`Number of Pages
`
`
`not yet made
`Examination Request
`
`(51)
`
`
`Int. Cl.5
`G 09 F 21/04
`B 61 D 37/00
`G 09 G 5/00
`
`Identification Code
`L
`G
`A
`
`
`Internal File No.
`6447-5G
`7140-3D
`8121-5G
`
`
`
`
`
`
`
`
`Title of the Device: Public transport vehicle
`(54)
`(21) Application No.:
`2-128348
`(22) Application Date:
`November 29, 1990
`(72) Creator:
`NAMIKAWA, Midori
`4-5-26-1-208, Kamiosaki,
`Shinagawa-ku, Tokyo-to
`Sundex Inc.
`1-33-2 Koyamadai, Shinagawa-ku,
`Tokyo-to
`Patent Attorney, SAEKI, Tadao
`
`(71) Applicant:
`
`(74) Agent:
`
`
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 1
`
`KAWASAKI-1005
`
`

`
` JP-04-085379-U (2)
`
`Specification
`Public transport vehicle
`
`1. Title of the Device
`2. Utility Model Claims
`(1) A public transport vehicle characterized in that commercials or broadcast
`programming taken from broadcasting media can be broadcast by disposing a plurality of
`televisions on a wall face inside a car of a transit bus, electric train, or the like.
`(2) The public transport vehicle described in claim (1) characterized in that the plurality
`of televisions on the wall face above seats in a car are arranged along the direction of
`travel.
`(3) The public transport vehicle described in claim (1) characterized in that broadcast
`content for the televisions in each car is made to be different.
`(4) The public transport vehicle described in claim (1) or (2) characterized in that the
`televisions are formed into a flat panel shape.
`3. Detailed Description of the Device
`Field of Industrial Application
`The present device relates to a public transport
`
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 2
`
`

`
` JP-04-085379-U (3)
`vehicle such as a transit bus or electric train wherein commercials or programming can be
`broadcast by disposing a plurality of liquid crystal televisions above seats in the car, for
`example.
`Prior Art and Problems to Be Solved
`Conventionally, many advertisements are displayed in the cars of electric trains such
`as those of JR and subways; however, the medium for these advertisements is printed
`material resulting from printing or photographing or the like, on paper, and the advertising
`medium is a static form that is completely fixed. Likewise, many advertisements are
`displayed in transit buses traveling on city routes but, as is well known, these are all
`advertising media displayed on paper and can only display advertisements in a static form
`that is completely fixed. Moreover, conventional transit buses that travel routes or electric
`train cars do not have any equipment to broadcast television broadcasts, and thus there
`are matters that should be improved in terms of the service given to passengers of transit
`buses or electric trains traveling intermediate distance routes.
`The present device focuses on the aforementioned matters, and an object thereof is to
`provide a public transport vehicle such as
`
`
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 3
`
`

`
` JP-04-085379-U (4)
`a transit bus or electric train that can broadcast, in the car, commercials and broadcast
`programming that are taken from broadcasting media.
`
`
`Means for Solving the Problems
`In order to achieve the object described above, the present device allows broadcasting
`of commercials or broadcast programming taken from broadcasting media by disposing a
`plurality of televisions on a wall face inside a car of a transit bus, electric train or the like.
`The plurality of televisions are disposed above the seats in the car. These televisions are
`formed into a flat panel shape according to one configuration of the present device.
`In the aforementioned configuration, one characteristic of the present application is
`that the broadcast content for the televisions in each car can be different.
`
`
`Operation
`When commercials that are taken from broadcasting media are broadcast to
`televisions, passengers in a car can see dynamic advertisements in the car rather than
`conventional static advertisements and dynamic advertisements that have story variations
`can be displayed in the car. Moreover, when broadcast programming is broadcast on a
`liquid crystal television, the passengers in the car can view the broadcast programming
`being shown on the television. Therefore, while commuting to work, school, or the like,
`
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 4
`
`

`
` JP-04-085379-U (5)
`passengers can watch dynamic advertisements shown on the televisions or learn about
`the news by watching broadcast programming or watch dramas as one type of recreation,
`and the passengers can commute to work, school, or the like in a more relaxed manner.
`Moreover, because the advertisements are dynamic and these can have story variations,
`the effectiveness of advertising can be further improved over static advertisement on
`conventional paper.
`Note that when the vehicle is an electric train, broadcast programming with different
`content can be viewed in each car by making the broadcast programming broadcast on
`the television different for each car. Moreover, for transit buses, the broadcast content can
`be made easier to view by disposing a liquid crystal television for each seat.
`Furthermore, space in the car is not lost when the television is formed into a flat panel
`shape.
`
`
`Embodiment
`Hereafter, an embodiment of the present device is described with reference to the
`drawings.
`
`
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 5
`
`

`
` JP-04-085379-U (6)
`FIG. 1 shows one example of applying the present device to a car in an electric train of
`JR, a subway, or the like, and a plurality of liquid crystal televisions 12 are disposed along
`the direction of travel on a wall face above each seat 11 inside a car 10. The liquid crystal
`television is assembled in a mounting position for an advertising media using conventional
`paper. The liquid crystal television 12 is formed into a flat panel shape for this embodiment.
`Therefore, no space inside the car is lost. Each liquid crystal television 12 broadcasts
`content taken from broadcasting media, such as cable television for example, in other
`words, programming such as various types of commercials, dramas, and news. In this
`case, a passenger sitting in one facing seat can watch the liquid crystal television 12
`above another seat and a passenger in the other seat can watch the liquid crystal
`television 12 above the seat of the one facing seat.
`An operation panel 13 is disposed in a prescribed location in the car. The operation
`panel 13 turns the broadcast to the liquid crystal panels 12 on and off and switches the
`broadcast content. Note that a configuration is possible in which a
`
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 6
`
`

`
` JP-04-085379-U (7)
`conductor centrally controls turning the broadcast on and off and switching the broadcast
`content in each car from one location in one of the plurality of cars.
`When broadcasting to the liquid crystal televisions 12 in the car, commercials can be
`broadcast on the liquid crystal televisions 12 on one seat side and a drama, news, or other
`programming can be broadcast by the liquid crystal televisions 12 on another seat side,
`and all liquid crystal televisions 12 in the car can broadcast commercials or programming
`such as news or dramas. When broadcasting commercials, the same content can be
`broadcast by all liquid crystal televisions 12 in the car, and a different commercial can also
`be broadcast on each liquid crystal television 12.
`According to the above configuration, passengers in the car can enjoy dynamic
`commercials and other programming such as news and dramas shown on the liquid
`crystal television 12 that they are facing, or can obtain necessary information therefrom
`while sitting in a seat or holding onto a strap while riding during the commute to work,
`school, or the like.
`
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 7
`
`

`
` JP-04-085379-U (8)
`FIG. 2 shows another embodiment of the present device and shows applying the
`present device to a transit bus traveling in a city.
`A liquid crystal televisions 22 are disposed on a wall face above the window side of
`seats 21 in a car 20 of a transit bus. An operation panel 23 is disposed near each seat 21.
`The liquid crystal television 22 above each seat 21 can be turned on and off, or the
`broadcast content, that is commercials or other programming such as news or dramas,
`can be switched by way of passengers in the seats operating the operation panel 23.
`The liquid crystal televisions 22 for each of the seats 21 broadcast the broadcast
`content taken from broadcasting media such as cable television, as described above.
`When the broadcast content is a commercial, the advertisement is dynamic with story
`variations, and when this is a news program, necessary information can be obtained
`during the ride. Furthermore, in the case of broadcasts such as dramas and movies, the
`liquid crystal television can be watched as recreation during the ride.
`
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 8
`
`

`
` JP-04-085379-U (9)
`When the vehicle is a transit bus or electric train that travels intermediate distances for
`work and school commuting routes, the passengers must ride for a comparatively long
`time. In such cases, when programming such as a drama or a movie is broadcast by the
`liquid crystal television in the car, the passengers can enjoy themselves in a relaxed state
`by watching the broadcast programming as a form of recreation during the ride.
`Note that in the above embodiment, the liquid crystal television 12 is used as a
`broadcasting medium for broadcast programming and advertisements, but other formats
`of television may be used, and other flat panel model televisions may also be used.
`Effect of the Device
`As described above, the following effects are provided by way of the present device.
`(1) While riding, passengers can watch and enjoy, as a form of recreation,
`programming such as news, dramas, or movies that are broadcast from a liquid crystal
`television in the car and can ride in a relaxed state. In addition, commercials and
`programming broadcast from the liquid crystal televisions can take on various
`
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 9
`
`

`
` JP-04-085379-U (10)
`aspects and a broadcast format that is rich in variety can be adopted. Therefore, the
`service given to the passengers can be improved.
`(2) Because dynamic advertisements with story variations can be broadcast in the car,
`the effectiveness of advertising can be further improved over static advertisement that is
`on conventional paper.
`(3) A unique vehicle that provides advertising media not conventionally seen and
`recreation equipment can be provided.
`4. Brief Description of the Drawings
`FIG. 1 is a perspective view showing one embodiment of the present device, and FIG.
`2 is a perspective view showing another embodiment of the present device.
`10, 20
`vehicle
`seat
`11, 21
`12
`liquid crystal television
`13, 23
`operation panel
`
`Utility Model Applicant: Sundex Inc.
`Agent: Patent Attorney, SAEKI, Tadao
`
`
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 10
`
`

`
` JP-04-085379-U (11)
`FIG. 1
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 11
`
`

`
` JP-04-085379-U (12)
`FIG. 2
`
`
`
`
`
`Translation by Patent Translations Inc. 206-357-8508 mail@PatentTranslations.com
`
`
`P. 12
`
`

`
`
`
`Certification of Translation
`
`Translator's Declaration: June 20, 2016
`
`l, Carl McBee, hereby declare:
`
`That I possess advanced knowledge of the Japanese and English languages. My
`qualifications are as follows:
`0 More than eighteen years as a Japanese technical translator
`0 Master of Science in Engineering (Technical Japanese Program) from University
`of Washington
`Formerly the Senior Bilingual Technical Writer at Nintendo of America
`0
`0 US Department of Defense certification of General Professional Proficiency in
`Japanese
`
`The attached translation is, to the best of my knowledge and belief, a true and accurate
`translation from Japanese to English of Japanese Unexamined Utility Model Application
`Number JP-O4-85379—U. i understand that willful false statements and the like are
`punishable by fine or imprisonment, or both (18 U.S.C. 1001), and may jeopardize the
`validity of the application or any patent issuing thereon. I declare under penalty of perjury
`that all statements made herein of my own knowledge are true, and all statements made
`on information and belief are believed to be true.
`
`Carl McBee
`
`L.;______.._____
`
`P. 13
`
`
`P. 13

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