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`Apple v. PMC
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`PMC Exhibit 2208
`Apple v. PMC
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`Page 5
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`Page 6
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 7
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 8
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`Apple v. PMC
`IPR2016-01520
`Page 9
`
`

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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 10
`
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`Apple v. PMC
`IPR2016-01520
`Page 11
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`Apple v. PMC
`IPR2016-01520
`Page 12
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`Apple v. PMC
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`Apple v. PMC
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`Page 14
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 15
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`

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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 16
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`

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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 17
`
`

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`Apple v. PMC
`IPR2016-01520
`Page 18
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 19
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 20
`
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 21
`
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 22
`
`

`

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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 23
`
`

`

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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 24
`
`

`

`•
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`THE NORMAL TRANSMISSION LOCATION
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`OPERATING SIGNAL PROCESSOR SYSTEMS
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`5 OPERATING SIGNAL PROCESSOR SYSTEMS
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`84
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 25
`
`

`

`•
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`
`NETWORK CONTROL OF INTERMEDIATE GENERATING AND EMBEDDING
`EXAMPLE #1.0
`374
`
`AUTOMATING ULTIMATE RECEIVER STATIONS
`
`390
`
`MORE REGARDING THE PREFERRED CONTROLLER OF A SPAM DECODER
`396
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`20
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`25
`
`AUTOMATING U. R. STATIONS ••• REGULATING STATION ENVIRONMENT
`396
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`30
`
`AUTOMATING U. R. STATIONS ... COORDINATING A STEREO SIMULCAST
`• • • • • • • •
`4 06
`
`AUTOMATING U. R. STATIONS ..• RECEIVING SELECTED PROGRAMMING
`419
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`35
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`- i i i -
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 26
`
`

`

`•
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`•
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`MORE ON EXAMPLE #7
`AUTOMATING U. R. STATIONS
`RECEIVING SELECTED PROGRAMMING AND COMBINING
`SELECTED URS MICROCOMPUTERS, 205, AUTOMATICALLY
`TO THE COMPUTER SYSTEM OF A SELECTED
`PROGRAMMING TRANSMISSION
`
`427
`
`5
`
`CONTROLLING COMPUTER-BASED COMBINED MEDIA OPERATIONS
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`TRANSMITTING AND RECEIVING PROGRAM INSTRUCTION SETS
`
`AUDIO OVERLAYS AND OTHER OVERLAYS
`
`447
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`457
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`463
`
`EXAMPLES #9 AND #10 CONTINUED
`AUTOMATING U. R. STATIONS
`COORDINATING COMPUTERS, TELEVISION, AND PRINT
`• • • • • • • •
`4 69
`
`PREPROGRAMMING RECEIVER STATION OPERATING SYSTEMS
`
`THE PREFERRED SPAM HEADER
`
`A SUMMARY EXAMPLE #11 .•. AND THE GENERAL CASE
`
`516
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`532
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`533
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 27
`
`

`

`~ESSING APPARATUS AND ME&
`..
`CROSS-REFERENCE TO RELATED APPLICATIONS
`...
`
`- -
`
`!DB /44941:1
`
`(
`
`is a continuation applicatio
`Patent
`May 3, 1993, which was a
`a continuation
`App. 849,226, filed Ma~ch 10,
`whi
`of Patent App. 588,126, filed
`• 25, 1990, which was a
`continuation of Patent
`96, filed Sept. 11, 1987,
`which was a
`ation-in-p
`Patent App. 829, 531,
`, 1986, which wa
`continuation of Patent app.
`Nov. 3, 1981.
`BACKGROUND OF THE INVENTION
`The invention relates to an integrated system of
`programming communication and involves the fields of computer
`processing, computer communications, television, radio, and
`other electronic communications; the fields of automating the
`handling, recording, and retransmitting of television, radio,
`computer, and other electronically transmitted programming;
`and the fields of regulating, metering, and monitoring the
`availability, use, and usage of such programming.
`For years, television has been recognized as a most
`powerful medium for communicating ideas. And television is
`so-called "user-friendly"; that is, despite technical
`complexity, television is easy for subscribers to use.
`Radio and electronic print services such as stock
`brokers' so-called "tickers" and "broad tapes" are also
`powerful, user friendly mass media.
`(Hereinafter, the
`electronic print mass medium is called, "broadcast print.")
`But television, radio, and broadcast print are only
`mass media. Program content is the same for every viewer.
`occasionally one viewer may see, hear, or read information of
`specific relevance to him (as happens when a guest on a
`television talk show turns to the camera and says, "Hi, Mom"),
`but such electronic media have no capa~ity for conveying user
`specific information simultaneously to each user.
`For years, computers have been recognized as having
`unsurpassed capacity for processing and displaying user
`specific information •
`
`•
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 28
`
`

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`But computer processing is not a mass medium .
`,.
`Computers operate under the control of computer programs
`that are inputted by specific users for specific
`purpose~, not programs that are broadcast to and
`s executed simultaneously at the stations of mass user
`audiences. And computer processing is far less user
`friendly than, for example, television.
`Today great potential exists for combining the
`capacity of broadcast communications media to convey
`ideas with the capacity of computers to process and
`output user specific information. One such combination
`would provide a new radio-based or broadcast print
`medium with the capacity for conveying general
`information to large audiences -- e.g., "Stock prices
`rose today in heavy trading," -- with information of
`specific relevance to each particular user in the
`audience - - e.g., "but the value of your stock por.tfolio
`went down."
`(Hereinafter, the new media that result
`from such combinations are called "combined" media.)
`Unlocking this potential is desirable because
`these new media will add substantial richness and
`variety to the communication of ideas, information and
`entertainment. Understanding complex subjects and
`making informed decisions will become easier.
`To unlock this potential fully requires means
`and methods for combining and controlling receiver
`systems that are now separate -- television and
`computers, radio an9 computers, broadcast print and
`computers, television and computers and broadcast print,
`30 etc.
`
`10
`
`15
`
`20
`
`25
`
`But it requires much more.
`To unlock this potential fully requires a
`system with efficient capacity for satisfying the
`demands of subscribers who have little receiver
`35 apparatus and simple information demands as well as
`subscribers who have extensive apparatus and complex
`demands.
`It requires capacity for transmitting and
`organizing _vastly more information and programming than
`
`- 2
`
`-
`
`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 29
`
`

`

`•
`
`•
`
`any one-channel transmission system can possibly convey at
`one time. It requires capacity for controlling intermediate
`transmission stations that receive information and
`programming from many sources and for organizing the
`5 information and programming and retransmitting the
`information and programming so as to make the use of the
`information and programming at ultimate receiver stations as
`efficient as possible.
`To unlock this potential also requires efficient
`10 capacity for providing reliable audit information to (1)
`advertisers and others who pay for the transmission and
`performance of programming and (2) copyright holders, pay
`service operators, and others such as talent who demand,
`instead, to be paid. This requires capacity for identifying
`15 and recording (1) what television, radio, data, and other
`programming and what instruction signals are transmitted at
`each transmission station and (2) what is received at each
`receiver station as well as (3) what received programming is
`combined or otherwise used at each receiver station and (4)
`20 how it is received, combined, and/or otherwise used.
`Moreover, this system must have the capacity to ensure
`that programming supplied for pay or for other conditional
`use is used only in accordance with those conditions. For
`example, subscriber station apparatus must display the
`25 commercials that are transmitted in transmissions that
`advertisers pay for. The system must have capacity for
`decrypting, in many varying ways, programming and instruction
`signals that are encrypted and for identifying those who
`pirate programming and inhibiting piracy.
`It. is the object of this invention to unlock this
`great potential in the fullest measure by means of an
`integrated system of programming communication that joins
`together all these capacities most efficiently.
`Computer systems generate user specific information,
`35 but in any given computer system, any given set of program
`
`30
`
`-
`
`3
`
`-
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 30
`
`

`

`•
`
`instructions that causes and controls the generation of user
`specific information is inputted to only one computer at a
`time .
`
`computer communications systems do transmit data
`5 point-to-multipoint. The Dataspeed Corporation division of
`Lotus Development Corporation of Cambridge, Massachusetts
`transmits real-time financial data over radio frequencies to
`microcomputers equipped with devices called "medics" that
`combine the features of radio receivers, modems, and
`10 decryptors. The Equatorial Communications Company of
`Mountain View, California transmits to similarly equipped
`receiver systems by satellite. At each receiver station,
`apparatus receive the particular transmission and convert its
`data content into unencrypted digital signals that computers
`·Each subscriber programs his subscriber station
`15 can process.
`apparatus to select particular data of interest.
`This prior art is limited. It only transmits data; it
`does not control data processing. No system is preprogrammed
`to simultaneously control. a plurality of central processor
`20 units, operating systems, and pluralities of computer
`peripheral units. None has capacity to cause simultaneous
`generation of user specific information at a plurality_of
`receiver stations. None has any capacity to cause subscriber
`station computers to process received data, let alone in ways
`25 that are not inputted by the subscribers. None has any
`capacity to explain automatically why any given information
`might be of particular interest to any subscriber or why any
`subscriber might wish to select information that is not
`selected or how any subscriber might wish to change the way
`30 selected information is processed.
`As regards broadcast media, systems in the prior art
`have capacity for receiving and displaying multiple images on
`television receivers simultaneously. One such system for
`superimposing printed characters transmitted incrementally
`35 during the vertical blanking interval of the television
`
`-
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 31
`
`

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`.-
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`scanning format is described in U. s. Patent to Kimura No.
`3,891,792. U.S. Patent to Baer No. 4,310,854 describes a
`second system for continuously displaying readable
`alphanumeric captions that are transmitted as digital data
`5 superimposed on a normal FM sound signal and that relate in
`program content to the conventional television information
`upon which they are displayed. These systems permit a viewer
`to view a primary program and a secondary program.
`This prior art, too, is limited. It has no capacity
`10 to overlay any information other than information transmitted
`to all receiver stations simultaneously. It has no capacity
`to overlay any such information except in the order in which
`it is received. It has no capacity to cause receiver station
`computers to generate any information whatsoever, let alone
`15 user specific information. It has no capacity to cause
`overlays to commence or cease appearing at receiver stations,
`let alone commence and cease appearing periodically.
`As regards the automation of intermediate transmission
`stations, various so-called "cueing" systems in the prior art
`20 operate in conjunction with network broadcast transmissions
`to automate the so-called· 0 cut-in" at local television and
`radio stations of locally originated programming such as so(cid:173)
`called "local spot" advertisements .
`Also in the prior art, U.S. Patent to Lambert No.
`25 4,381,522 describes a cable television system controlled by a
`minicomputer that responds to signals transmitted from
`viewers by telephone.
`In response to viewers' input
`preferences, the computer generates a schedule which
`determines what prerecorded, so-called local origination
`30 programs will be transmitted, when, and over what channels.
`The computer generates a video image of this schedule which
`it transmits over one cable channel to viewers which permits
`them to see when they can view the programs they request and
`over what channels. Then, in accordance with the schedule,
`35 it actuates preloaded video tape, disc or film players and
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`PMC Exhibit 2208
`Apple v. PMC
`IPR2016-01520
`Page 32
`
`

`

`•
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`•
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`transmits the programming transmissions from these players to
`the designated cable channels by means of a controlled video
`switch .
`This prior art, too, is limited. It has no capacity to
`5 schedule automatically or transmit any programming other than
`that loaded immediately at the play heads of the controlled
`video players. It has no capacity to load the video players
`or identify what programming is loaded on the players or
`verify that scheduled programs are played correctly. It has
`10 no capacity to cause the video players to record programming
`from any source. It has no capacity to receive programming
`transmissions or process received transmissions in any way.
`It has no capacity to operate under the control of
`instructions transmitted by broadcasters. It has no capacity
`15 to insert signals that convey information to or control, in
`any way, the automatic operation of ultimate receiver station
`apparatus other than television receivers.
`As regards the automation of ultimate receiver
`stations, in the prior art, U.S. Patent to Bourassin et al .
`20 No. 4,337,480 describes a dynamic interconnection system for
`connecting at least one television receiver to a plurality

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