Case 1:13-cv-01608-RGA Document 148 Filed 08/10/15 Page 1 of 19 PageID #: 8161
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`IN THE UNITED STATES DISTRICT COURT
`FOR THE DISTRICT OF DELA WARE
`
`PERSONALIZED MEDIA
`COMMUNICATIONS, LLC,
`
`Plaintiff,
`
`v.
`
`Civil Action No. 13-1608-RGA
`
`AMAZON.COM, INC., AMAZON WEB
`SERVICES, LLC
`
`Defendants.
`
`MEMORANDUM OPINION
`
`Edmond D. Johnson, Esq., James G. McMillan, III, Esq., Pepper Hamilton LLP, Wilmington,
`DE; Henry C. Bunsow, Esq., Brian A.E. Smith, Esq., Dino Hadzibegovic, Esq., Bunsow, De.
`Mory, Smith & Allison LLP, San Francisco, CA; Denise M. De Mory, Esq., Christina M. Finn,
`Esq., Bunsow, De Mory, Smith & Allison LLP, Redwood City, CA, attorneys for Plaintiff
`Personalized Media Communications, LLC.
`
`Richard L. Horwitz, Esq., David E. Moore, Esq., Bindu A. Palapura, Esq., Potter Anderson &
`Corroon LLP, Wilmington, DE; Joseph R. Re, Esq., Joseph S. Cianfrani, Esq., Kent N. Shum,
`Esq., Jeremy A. Anapol, Esq., Knobbe, Martens, Olson & Bear, LLP, Irvine, CA; Colin B.
`Heideman, Esq., Knobbe, Martens, Olson & Bear, LLP, Seattle, WA, attorneys for Defendants
`Amazon.com, Inc. and Amazon Web Services, LLC.
`
`August Jf , 2015
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`Case 1:13-cv-01608-RGA Document 148 Filed 08/10/15 Page 2 of 19 PageID #: 8162
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`Presently before the Court is Defendants' Motion for Judgment on the Pleadings. (D.I.
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`86). The matter has been fully briefed. (D.I. 87, 103, 106, 134, 138). The Court heard oral
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`argument on February 27, 2015. For the reasons discussed herein, Defendants' motion is
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`GRANTED.
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`BACKGROUND
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`Plaintiff Personalized Media Company filed this patent infringement action on September
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`23, 2013.
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`(D.I. 1). Plaintiff alleged that Amazon.com, Inc. and Amazon Web Services LLC
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`infringed U.S. Patent Nos. 7,769,170("the'170 patent"), 5,887,243 ("the '243 patent"),
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`7,883,252 ("the '252 patent"), 7,801,304 ("the '304 patent"), 7,827,587 ("the '587 patent"),
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`7,805,749 ("the '749 patent"), 8,046,791 ("the '791 patent"), 7,940,931 ("the '931 patent"), and
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`7,864,956 ("the '956 patent").
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`(Id). On July 21, 2014, the parties stipulated to dismissal of the
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`claims with respect to the '170 patent and the '931 patent. (D.I. 57).
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`All of the patents are entitled "Signal processing apparatus and methods." (D.I. 1 at 4-
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`5). The patents are directed to "the use of control and information signals embedded in
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`electronic media content to generate output for display that is personalized and relevant to a
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`user." (Id at 3).
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`LEGAL STANDARD
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`A Rule 12( c) motion for judgment on the pleadings is reviewed under the same standard
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`as a Rule 12(b)(6) motion to dismiss when the Rule 12(c) motion alleges that the plaintiff failed
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`to state a claim upon which relief can be granted. See Turbe v. Govt of the Virgin Islands, 938
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`F.2d 427, 428 (3d Cir. 1991); Revell v. Port Auth., 598 F.3d 128, 134 (3d Cir. 2010). The court
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`must accept the factual allegations in the complaint and take them in the light most favorable to
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`the non-moving party. See Erickson v. Pardus, 551 U.S. 89, 94 (2007); Christopher v. Harbury,
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`536 U.S. 403, 406 (2002). "[U]pon cross motions for judgment on the pleadings, the court must
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`assume the truth of both parties' pleadings." 61AAm. Jur. 2d Pleading§ 555; cf Pichler v.
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`UNITE, 542 F.3d 380, 386 (3d Cir. 2008) ("On cross-motions for summary judgment, the court
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`construes facts and draws inferences 'in favor of the party against whom the motion under
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`consideration is made."'). "When there are well-ple[d] factual allegations, a court should
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`assume their veracity and then determine whether they plausibly give rise to an entitlement to
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`relief." Ashcroft v. Iqbal, 556 U.S. 662, 679 (2009). The court must "draw on its judicial
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`experience and common sense" to make the determination. See id.
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`Section 101 of the Patent Act defines patent-eligible subject matter.
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`It provides:
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`"Whoever invents or discovers any new and useful process, machine, manufacture, or
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`composition of matter, or any new and useful improvement thereof, may obtain a patent therefor,
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`subject to the conditions and requirements of this title." 35 U.S.C. § 101. The Supreme Court
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`has recognized an implicit exception for three categories of subject matter not eligible for
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`patentability: laws of nature, natural phenomena, and abstract ideas. Alice Corp. Pty. v. CLS
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`Bank Int'!, 134 S. Ct. 2347, 2354 (2014). The purpose of these carve outs is to protect the
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`"basic tools of scientific and technological work." Mayo Collaborative Servs. v. Prometheus
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`Labs., Inc., 132 S. Ct. 1289, 1293 (2012).
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`"[A] process is not unpatentable simply because it
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`contains a law of nature or a mathematical algorithm," as "an application of a law of nature or
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`mathematical formula to a known structure or process may well be deserving of patent
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`protection."
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`Id. at 1293-94 (quotation marks and emphasis omitted). The Supreme Court has
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`made clear that "to transform an unpatentable law of nature into a patent-eligible application of
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`such a law, one must do more than simply state the law of nature while adding the words 'apply
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`it."'
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`Id. at 1294 (emphasis omitted).
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`The Supreme Court recently reaffirmed the framework laid out in Mayo for
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`distinguishing "patents that claim laws of nature, natural phenomena, and abstract ideas from
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`those that claim patent-eligible applications of those concepts." Alice, 134 S. Ct. at 2355.
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`First, the court must determine whether the claims are drawn to a patent-ineligible concept.
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`Id.
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`If the answer is yes, the court must look to "the elements of the claim both individually and as an
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`'ordered combination"' to see ifthere is an '"inventive concept'-i.e., an element or
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`combination of elements that is 'sufficient to ensure that the patent in practice amounts to
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`significantly more than a patent upon the [ineligible concept] itself."'
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`Id. (alteration in
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`original); see also Accenture Global Servs., GmbH v. Guidewire Software, Inc., 728 F.3d 1336,
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`1341 (Fed. Cir. 2013) ("[T]he court must first 'identify and define whatever fundamental concept
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`appears wrapped up in the claim.' Then, proceeding with the preemption analysis, the balance
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`of the claim is evaluated to determine whether 'additional substantive limitations ... narrow,
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`confine, or otherwise tie down the claim so that, in practical terms, it does not cover the full
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`abstract idea itself."' (internal citation omitted)).
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`Furthermore, "the prohibition against patenting abstract ideas cannot be circumvented by
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`attempting to limit the use of the formula to a particular technological environment or adding
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`insignificant postsolution activity." Bilski v. Kappas, 561 U.S. 593, 610-11 (2010) (internal
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`quotation marks omitted).
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`In addition, "the mere recitation of a generic computer cannot
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`transform a patent-ineligible abstract idea into a patent-eligible invention." Alice, 134 S. Ct. at
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`2358. For this second step, the machine-or-transformation test can be a "useful clue," although
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`it is not determinative. Ultramercial, Inc. v. Hulu, LLC, 772 F.3d 709, 716 (Fed. Cir. 2014).
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`"Whether a claim is drawn to patent-eligible subject matter under§ 101 is an issue oflaw
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`"
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`In re Bilski, 545 F.3d 943, 951 (Fed. Cir. 2008), aff'd sub nom. Bilski v. Kappas, 561
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`U.S. 593 (2010). The Federal Circuit has held that the district court is not required to
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`individually address claims not asserted or identified by the non-moving party, so long as the
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`court identifies a representative claim and "all the claims are substantially similar and linked to
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`the same abstract idea." Content Extraction & Transmission LLC v. Wells Fargo Bank, Nat.
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`Ass 'n, 776 F.3d 1343, 1348 (Fed. Cir. 2014) (internal quotation marks omitted). For the
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`purpose of this motion, Plaintiff's proposed claim constructions are adopted.
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`(D.I. 120).
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`ANALYSIS
`
`A.
`
`The '243 Patent
`
`Claim 13 is representative and reads:
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`13. A method of providing data of interest to a receiver station from a first remote data
`source, said data of interest for use at said receiver station in at least one of generating
`and outputting a receiver specific datum, said method comprising the steps of:
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`storing said data at said first remote data source;
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`receiving at said remote data source a query from said receiver station;
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`transmitting at least a portion of said data from said first remote data source to
`said receiver station in response to said step ofreceiving said query, said receiver
`station selecting and storing said transmitted at least a portion of said data and;
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`transmitting from a second remote source to said receiver station a signal which
`controls said receiver station to select and process an instruct signal which is
`effective at said receiver station to coordinate presentation of said at least a
`portion of said data with one of a mass medium program and a program segment
`presentation sequence.
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`Defendants argue that claim 13 claims the abstract idea of combining information from
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`multiple sources.
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`(D.I. 138 at p. 15). Defendants maintain that the method is no different than
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`generating a vehicle advertisement for a local dealership: combining information from a national
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`source, such as a manufacturer (the "mass medium programming") with user-specific data, such
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`as the address of a local dealer (the user-specific "data of interest").
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`(Tr. 21-22). Defendants
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`further argue that the claim does not have an inventive concept because limiting the type of data
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`being combined is no more than a field of use limitation.
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`(D.I. 138 at p. 16).
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`Plaintiff responds that the claim is not directed to an abstract idea, but rather to a method
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`of providing data of interest to a receiver station from a first remote data source, the receiver
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`station combining the data of interest with mass media programming to generate a coordinated
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`presentation.
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`(Tr. 44, 46-4 7). Plaintiff argues that there is more than just combining data,
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`because it involves combining mass media programming with user-specific information and
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`creating a coordinated presentation.
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`(Id. at 45-46).
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`Plaintiff also argues that claim 13 supplies an inventive concept.
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`(D.I. 134 at p. 17). As
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`of the priority date of the patent, Plaintiff argues that programming could either be delivered as
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`(1) one-to-many distribution or (2) one-to-one distribution.
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`(Id.). Plaintiff maintains that "the
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`patent introduced a new method by which to provide receiver specific data with mass media
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`programming via a coordinated presentation." (Id.). Plaintiff also argues that the patent does
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`not preempt combining information from multiple sources.
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`(Tr. 29-50; D.I. 103 at pp. 12-13).
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`I find that claim 13 of the '243 patent is directed to the abstract idea of using personal
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`information to create a customized presentation. Creating a coordinated presentation using user(cid:173)
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`specific information is similar to a claim recently held patent-ineligible by the Federal Circuit.
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`The patent at issue there related to "customizing webpage content as a function of navigation
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`history and information known about the user." Intellectual Ventures I LLC, et al v. Capital One
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`Financial, 2015 WL 4068798, at 10 (Fed. Cir. July 6, 2015) ("Intellectual Ventures I"). The
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`Federal Circuit held,
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`This sort of information tailoring is a fundamental practice long prevalent in our system.
`There is no dispute that newspaper inserts had often been tailored based on information
`known about the customer-for example, a newspaper might advertise based on the
`customer's location. Providing this minimal tailoring-e.g., providing different
`newspaper inserts based on the location of the individual-is an abstract idea.
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`Id at 11 (citations and alterations omitted). The abstract idea here is the same: it customizes a
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`mass media program, such as the website in Intellectual Ventures I, using stored personal
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`information.
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`Turning to the second step of Alice, I do not think that the claim provides an inventive
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`concept sufficient to render it patent eligible. That the method was a new means of transmitting
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`information is not relevant to the § 101 analysis. "The 'novelty' of any element or steps in a
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`process, or even of the process itself, is of no relevance in determining whether the subject
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`matter of a claim falls within the § 101 categories of possibly patentable subject matter."
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`Diamond v. Diehr, 450 U.S. 175, 188-89 (1981); see Ultramercial, Inc, 772 F.3d at 714-15 ("We
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`do not agree with Ultramercial that the addition of merely novel or non-routine components to
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`the claimed idea necessarily turns an abstraction into something concrete.").
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`In addition, I do not think that the claim satisfies the second prong of the § 101 analysis
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`merely because it does not preempt the idea of combining information. "[A]lthough courts have
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`framed the "second-step" analysis in terms of preemption, there is no rule that ideas that do not
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`preempt an entire field are per se patent eligible." Money Suite Co. v. 21st Century Ins. & Fin.
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`Servs., Inc., 2015 WL 436160, at *5 (D. Del. Jan. 27, 2015).
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`The '243 patent claims the abstract idea of using personal information to create a
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`customized presentation and lacks an inventive concept.
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`It is not patent eligible.
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`B.
`
`The '252 Patent
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`Claim 1 is representative and reads:
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`1. A method ofreprogramming a receiver station, said receiver station including a
`programmable device of a specific version having a memory, a signal detector, and a
`receiver operatively connected to said signal detector, said method comprising the
`steps of:
`storing information specifying said specific version of said programmable device,
`wherein said specific version indicates a version of an operating system executing
`on said programmable device and controlling the processing capabilities of said
`programmable device;
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`receiving an information transmission at said receiver, said information
`transmission including a control signal which designates a designated version of
`programmable device;
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`passing said information transmission to said signal detector and detecting said
`control signal;
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`determining whether said specific version is said designated version in response
`to said control signal;
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`communicating operating system instructions to said memory only when said step
`of determining determines that said specific version is said designated version,
`wherein said communicating comprises erasing any operating system instructions
`stored within an erasable portion of said memory and then storing said
`communicated operating system instructions within said erasable portion of said
`memory; and
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`executing said communicated operating system instructions to control operation
`of said programmable device.
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`Defendants argue that the '252 patent is directed to the abstract idea of updating
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`operating system instructions. (D.I. 138 at p. 12). They note that this Court has held that
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`"distributing software updates to a computer" is an abstract idea.
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`(Id (citing Intellectual
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`Ventures I, LLC v. Motorola Mobility LLC, 2015 WL 846532, at *7 (D. Del. Feb. 24, 2015)
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`("Intellectual Ventures"))). Defendants argue that the claim is essentially a computerized
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`version ofreceiving a new copy of the Federal Rules and replacing the old one.
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`(Tr. 23).
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`Defendants maintain that there is nothing to add an inventive concept, as the "control signal"
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`Plaintiff identifies as a meaningful limitation is itself both abstract and conventional.
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`(D .I. 13 8
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`at p. 13).
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`Plaintiff maintains that the patent comprises patent-eligible subject matter.
`
`(D.I. 103 at
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`p. 16). Plaintiff argues that the patent is directed to a very specific process of updating
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`operating instructions: it is done remotely, and only after the new version is compared to the old
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`version. (Id.). Plaintiff also argues that claim 1 supplies an inventive concept.
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`(Id. at p. 17).
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`Specifically, the "control signal" element limits the claim to instances where a control signal is
`
`received and triggers the update.
`
`(Id.). Plaintiff argues that the claim does not preempt all
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`methods of updating operating instructions and is a technological improvement. (Id.).
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`I do not agree that the patent claims a very specific method of updating operating
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`instructions. The method seems quite generic.
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`It involves only checking a receiver station to
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`see if it has the current operating instructions, and, if it does not, updating them. Other than the
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`fact that the method is implemented on a computer, it is no different from checking to see if a
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`copy of the Federal Rules is up to date, and, if it is not, replacing it with a new one. "Steps that
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`do nothing more than spell out what it means to 'apply it on a computer' cannot confer patent(cid:173)
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`eligibility." Intellectual Ventures I, 2015 WL 4068798, at 14. Plaintiff claims that the patent
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`does not preempt all methods of updating operating instructions, but it seems to me it does
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`preempt all methods of doing so remotely. Nor does the inclusion of a control signal make the
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`claim patent eligible. The Federal Circuit has held that signals are not directed to patent-eligible
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`subject matter. Digitech Image Technologies, LLC v. Electronics for Imaging, Inc., 758 F.3d
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`1344, 1350 (Fed. Cir. 2014).
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`The '252 patent claims the abstract idea of updating operating instructions and lacks an
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`inventive concept.
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`It is not patent eligible.
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`C.
`
`The '304 Patent
`
`Claim 1 of the '304 patent is representative and reads:
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`1. A method for controlling the decryption of programming at a subscriber station, said
`method comprising the steps of:
`
`receiving programming, said programming having a first encrypted digital control
`signal portion and an encrypted digital information portion;
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`detecting said first encrypted digital control signal portion of said programming;
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`passing said first encrypted digital control signal portion of said programming to a
`decryptor at said subscriber station;
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`decrypting said first encrypted digital control signal portion of said programming
`using said decryptor at said subscriber station;
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`passing said encrypted digital information portion of said programming to said
`decryptor;
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`decrypting said encrypted digital information portion of said programming using
`said decryptor at said subscriber station based on the decrypted control signal
`portion; and
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`presenting said programming.
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`Defendants argue that the '304 patent claims the abstract idea ofdecryption. (D.I. 138 at
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`p. 8). Defendants maintain that decryption is merely converting information from one format to
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`another, which the Supreme Court has held is abstract. (Id (citing Gottschalk v. Benson, 409
`
`U.S. 63, 67-68 (1972) (holding that converting binary numbers to binary coded decimals is
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`abstract))). Defendants argue that, other than the abstract idea of decryption, the claim adds
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`only conventional computer functions and generic computer components.
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`(D.I. 87 at p. 18).
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`Plaintiff argues that Defendants ignore the purpose of the patent, which is to decrypt
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`programming to control access to content.
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`(D.I. 134 at p. 9). Plaintiff maintains that the patent
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`is directed to a specific means of decryption, not the abstract idea of decryption. (Id at pp. 9-
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`10). Plaintiff also argues that the asserted claims add an inventive concept. (Id at 10). In
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`1981, the conventional means of restricting access to programming was analog descrambling, not
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`encryption.
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`(Id). Plaintiff argues that claim 1 differs from that conventional practice by
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`instead using encryption. (Id).
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`In addition, Plaintiff contends that the claim differs from
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`existing encryption schemes because it recites "double encryption, not generic encryption."
`
`(Id.; Tr. 65-66). Plaintiff further argues that the claim does not preempt all decryption
`
`techniques.
`
`(Tr. 66).
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`I agree with Defendants that the claim recites the abstract idea of decryption. The claim
`
`involves receiving an encrypted control signal and encrypted information, decrypting the control
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`signal, using the signal to decrypt the information, and then presenting programing. "Without
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`additional limitations, a process that employs mathematical algorithms to manipulate existing
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`information to generate additional information is not patent eligible." Digitech, 758 F.3d at
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`1351. I think the claim here is similar to that in Digitech: some decryption algorithm is used to
`
`convert the encrypted signal into a decrypted signal. That decryption occurs twice does not
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`make it any less abstract.
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`In addition, it is irrelevant to the § 101 analysis that decryption is used
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`to protect programming content; field of use limitations cannot render a claim patent eligible.
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`Mayo, 132 S. Ct. at 1301.
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`There is no inventive concept to render the abstract idea patent eligible. Cryptography
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`has been used to protect information since ancient Mesopotamia. Double encryption is
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`similarly not inventive; it has been in practice since the Cold War. 1 Even ifthat were not so,
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`performing an abstract idea twice in a row is not a meaningful limitation. Plaintiff's argument
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`that using encryption to control content is inventive because, at the time, scrambling was the
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`primary means of controlling conten~ goes to novelty. Practicing an abstract idea in a novel
`
`1 Michael Kilian, 50-year Secret: How US. Broke Soviet A-bomb Spies' Codes, CHICAGO
`TRIBUNE, July 12, 1995.
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`way is still practicing an abstract idea.
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`In addition, while there is no question that preemption is
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`an important policy concern underlying patent eligibility, whether the claim preempts all
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`decryption is not the test for patent eligibility.
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`The '304 patent claims the abstract idea of decryption and lacks an inventive concept.
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`It
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`is not patent eligible.
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`D.
`
`The '587 Patent
`
`Claim 9 of the '587 patent reads:
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`9. A method of processing signals in a network including:
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`receiving at a transmitter station in said network an information transmission from
`a remote station, said transmission including incomplete processor instructions;
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`receiving at said transmitter station a control signal;
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`detecting at said transmitter station said incomplete processor instructions and
`said control signal and passing said incomplete processor instructions and said
`control signal to a computer in said transmitter station;
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`storing said incomplete processor instructions in said computer;
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`generating information to complete said incomplete processor instructions by
`processing, at said computer, information stored in said computer based on said
`control signal, wherein said stored information is not part of said transmission;
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`completing, at said computer, said incomplete processor instructions by placing
`said generated information into said passed and stored incomplete processor
`instructions; and
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`communicating to a processor in a receiver station in said network at least a first
`portion of said completed processor instructions based on a second portion of said
`completed processor instructions.
`
`Defendants argue that claim 9 recites the abstract idea of completing partial instructions.
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`(D.I. 138 at p. 18). Defendants contend that the '587 patent would preempt "every instance in
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`which a computer in a network receives incomplete instructions, completes those instructions in
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`any way based on any information (the 'control signal') received from any source, and sends the
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`completed instructions to another computer."
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`(Id. (emphasis omitted)).
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`Plaintiff maintains that the claim is not directed to an abstract idea because "the claim is
`
`focused on generating, at the transmitter station, information to complete the incomplete
`
`instructions using information stored at the transmitter station .... " (D.I. 134 at p. 18).
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`Plaintiff also argues that the claim supplies an inventive concept because it is an improved
`
`technological process that allows for the generation of personalized content for users.
`
`(Id. at p.
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`19).
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`Plaintiff's argument that the claim is not directed to an abstract idea merely spells out
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`how the abstract idea of completing partial instructions is performed on a computer, which
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`"cannot confer patent-eligibility." Intellectual Ventures I, 2015 WL 4068798, at 14. Nor is
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`there an inventive concept. Nothing in the claim speaks to personalized content. Even if it did,
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`tailoring processor instructions based on device-specific information is no different than
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`customizing content based on user information. As discussed above, that is a long prevalent,
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`fundamental practice.
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`The Federal Circuit has held that "a process that employs mathematical algorithms to
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`manipulate existing information to generate additional information is not patent eligible."
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`Digitech, 758 F.3d at 1351. That is precisely what the '587 patent does. There is also a
`
`significant preemption concern. Claim 9 does not recite any limitations but generic computer
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`components, so the patent preempts every instance of one computer completing instructions
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`received from another.
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`The '587 patent claims the abstract idea of completing partial instructions and lacks an
`
`inventive concept.
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`It is not patent eligible.
`
`E.
`
`The '749 Patent
`
`Claim 2 is representative and reads:
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`Case 1:13-cv-01608-RGA Document 148 Filed 08/10/15 Page 14 of 19 PageID #: 8174
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`2. A method for mass medium programming promotion and delivery for use with an
`interactive video viewing apparatus comprising the steps of:
`
`receiving a first portion of said mass medium programming in a first
`programming signal, said first portion of mass medium programming including a
`video image that promotes a second portion of said mass medium programming;
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`displaying said video image, said interactive video viewing apparatus having an
`input device to receive input from a subscriber;
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`prompting said subscriber for a reply, during said step of displaying said video
`image, as to whether said subscriber wants said second portion of said mass
`medium programming promoted in said step of displaying of said video image,
`said interactive video viewing apparatus having a transmitter for communicating
`said reply to a remote site;
`
`receiving said reply from said subscriber at said input device in response to said
`step of prompting said subscriber, said interactive video viewing apparatus having
`a processor for processing said reply;
`
`processing said reply and selecting at least one of a code and a datum designating
`said second portion of said mass medium programming to authorize delivery of
`said second portion of said mass medium programming;
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`communicating said selected at least one of a code and a datum to a remote site;
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`receiving said second portion of said mass medium programming in a second
`programming signal;
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`decrypting said second portion of said mass medium programming by using said
`at least one of a code and a datum in response to said step of processing said
`reply; and
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`delivering said mass medium programming to an output device.
`
`Defendants argue that the claim is directed to the abstract idea of cross-selling.
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`(Tr. 19). ·
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`Defendants maintain that the claimed method is virtually identical to the one the Federal Circuit
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`found was not patent eligible in Ultramercial.
`
`(Id.).
`
`In that case, the Feqeral Circuit found that
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`a method of delivering copyrighted programming where a user must select and view an
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`advertisement was an abstract idea. Ultramercial, 772 F.3d. at 715. Defendants further argue
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`that there are no additional limitations to render the claim patent eligible.
`
`(D.I. 138 at p. 11).
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`Plaintiff argues that the claim is not directed to cross-selling.
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`(D.I. 103 at p. 13).
`
`Plaintiff states, "Claim 2 shows a concrete application of video display, promotion, selection,
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`authorization, and decryption that is not fairly described as an 'abstract idea,' much less the
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`abstract idea of 'cross-selling.'" (Id. at pp. 13-14). In addition, Plaintiff argues that the patent
`
`is an improved technological process. In particular, Plaintiff identifies decryption and user
`
`interaction as meaningful limitations.
`
`(D.I. 134 at p. 12; Tr. 56-57).
`
`Ultramercial is apposite here and makes clear that this claim is not patent eligible. As
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`the court there stated,
`
`This ordered combination of steps recites an abstraction-an idea, having no particular
`concrete or tangible form. The process ofreceiving copyrighted media, selecting an ad,
`offering the media in exchange for watching the selected ad, displaying the ad, allowing
`the consumer access to the media, and receiving payment from the sponsor of the ad all
`describe an abstract idea, devoid of a concrete or tangible application.
`
`Ultramercial, 772 F.3d. at 715. The claim at issue here is even more abstract. The first portion
`
`of programming-construed by Plaintiff to mean "everything that is transmitted electronically to
`
`entertain, instruct, or inform, including television, radio, broadcast print, and computer
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`programming as well as combined medium programming, designed for multiple recipients"-is
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`not limited to advertisements; it can be anything that promotes programming.
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`There is no inventive concept. As discussed above, decryption is itself abstract and not a
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`meaningful limitation. User interaction is also insufficient to render the claim patent eligible.
`
`See id. at 716 ("[T]hat the system is active, rather than passive, and restricts public access also
`
`represents only insignificant pre-solution activity .... ") (internal quotations and alterations
`
`omitted).
`
`The '749 patent claims the abstract idea of promoting programming and lacks an
`
`inventive concept.
`
`It is not patent eligible.
`
`F.
`
`The '791 Patent
`
`Claim 18 reads:
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`Case 1:13-cv-01608-RGA Document 148 Filed 08/10/15 Page 16 of 19 PageID #: 8176
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`18. A method of controlling a receiver station, comprising:
`
`storing information about a user of said receiver station at a memory of said
`receiver station;
`
`receiving, at said receiver station, a first computer program transmitted from a
`transmitter station;
`
`storing said first computer program in memory at said receiver station;
`
`executing said first computer program using a processor at said receiver station to
`generate an order for a product by processing said information about a user of said
`receiver station;
`
`receiving, at said receiver station, a second computer program transmitted from a
`said transmitter station;
`
`storing said second computer program in memory at said receiver station; and
`
`executing said second computer progr