A Service of the Future for American Homes -
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`PMC Exhibit 2115
`PMC Exhibit 2115
`Apple v. PMC
`Apple v. PMC
`|PR2016-00753
`IPR2016-00753
`Page 1
`Page 1
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`will help determine future directions
`Imagine sitting at home on a
`for the service.
`Saturday afternoon planning an
`evening out.You pick up a control unit
`similar to a hand-held calculator
`
`Examples of Viewtron content
`appear on following pages of this
`
`brochure.
`
`and press a few numbers. lnstantly a
`list of local restaurants appears on
`aTV screen. By pressing another
`number you request a list of French
`restaurants. lmmediately the list
`appears and you select a review of
`one of them. Finally, you read
`selections from tonight's menu. All
`this without leaving your living room.
`\fiewtron5M is a service which
`
`offers many features like the one just
`described.Viewtron takes advan-
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`tage of electronic advances to put
`futuristic services comfortably into
`your home through telephone lines.
`Here are a few more services
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`you’ll derive from\fiewtron:
`
`' With Wewtron you’ll be able to
`order from your living room
`everything from a catered
`dinner to a new lawn mower,
`from a hair dryer to a theater
`ticket, from a hit record to
`
`an appointment for servicing
`your car.
`
`° With Viewtron you can get
`sports scores faster than with
`any other medium and get
`them when you want them.
`
`- With Wewtron you’ll be able to
`take quizzes to improve
`your spelling, your driving,
`your Spanish, or your boating.
`
`- With Viewtron you’ll be able
`to place messages or ask and
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`answer questions on a
`community bulletin board.
`
`The Wewtron service is being
`provided by Knight-Ridder News-
`papers, lnc., through its subsidiary,
`Wewdata Corporation of America.
`The Bell System is providing com-
`munications and terminals in this
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`jointly sponsored trial.
`
`Specially modified TV sets will
`be placed in 150-160 homes in Coral
`Gables, Florida, over a six-month
`
`period beginning in the Spring of
`1980. More than 10,000 pages
`of information and shopping services
`will be available on Viewtron every
`day from 6 a.m. to midnight.
`
`Participants in this pilot test will
`receive the Wewtron service free
`of charge and will be interviewed
`extensively about their reactions
`to the entire system.Their responses
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`Information Providers
`
`The Miami Herald
`Consumers Union
`
`American Cancer Society
`Macmillan Publishing
`The NewYork Times
`
`Dow Jones 8. Company
`HP Books
`Associated Press
`
`Congressional Quarterly
`Addison-Wesley
`Universal Press Syndicate
`The Economist
`
`Intercontinental Press Syndicate
`CBS Publications
`
`Advertisers
`
`Eastern Airlines
`
`Sears, Roebuck and Co.
`B. Dalton Booksellers
`
`Grand Union Company
`Southeast Banking Corporation
`Official Airline Guides, lnc.
`
`AAAVVorld Wide Travel Agency
`Goldbergs Marine Distributors
`].C. Penney Company, lnc.
`Shell Oil Corporation
`Spec’s Music Company
`BassTickets
`
`Service Merchandise Corporation
`Cousins Associates, Realtors
`
`Shell's City Liquors
`Master Host Dinner Service
`
`Merrill Lynch
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`PMC Exhibit 2115
`PMC Exhibit 2115
`Apple v. PMC
`Apple v. PMC
`|PR2016-00753
`IPR2016-00753
`Page 2
`Page 2
`
`Viewtron is a service mark of the Viewdata Corporation of America, lnc., a subsidiary of Knight-Ridder Newspapers, Inc,
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`PMC Exhibit 2115
`Apple v. PMC
`IPR2016-00753
`Page 3
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`

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`PMC Exhibit 2115
`Apple v. PMC
`IPR2016-00753
`Page 4
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`PMC Exhibit 2115
`Apple v. PMC
`IPR2016-00753
`Page 5
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`
`-J
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`VIEWDATA CORPORATION OF AMERICA, INC.
`A Subsidiary of Knight-R/dder Newspapers, Inc.
`1444 Biscayne Boulevard‘ Suite 305
`Miami,FIorida 33132 '
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`PMC Exhibit 2115
`PMC Exhibit 2115
`Apple v. PMC
`Apple v. PMC
`|PR2016-00753
`IPR2016-00753
`Page 6
`Page 6