3/16/2017
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`Verizon Wireless V CAST
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`PC VIDEO
`STREAMING
`MEDIA
`DVD & CD
`HANDHELD
`MEDIA
`DIGITAL
`PHOTOGRAPHY
`WIRELESS
`SERVICES
`VIDEO
`GAMING
`CONSUMER
`PRODUCTS
`TECHNOLOGY
`& SOCIETY
`TECHNICAL
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` WIRELESS SERVICES ARTICLES
`
`TV on Your Mobile Phone: Verizon Wireless V CAST
` (Samsung SCH-a890, 5/2005)
` by Douglas Dixon
`
`V CAST Channels
`PacketVideo TV Player
`3G Broadband Wireless Data Network
`Capturing Video on the Samsung SCH-a890 Mobile Phone
`Sprint PCS Vision Multimedia service - MobiTV
`Media on Demand
`References
`
`Are you too busy to watch TV? Only have a few minutes to catch up on the latest news or sports highlights from last night? Verizon Wireless has the answer,
`in the form of its Verizon V CAST wireless multimedia service, delivering TV clips on demand -- news, weather, sports, and entertainment -- streamed directly
`to your mobile phone (www.verizonwireless.com).
`
`And you thought your camera phone was cool -- Yet taking photos with mobile phones is so last year -- the excitement now is video. Your mobile phone can
`do it all -- it's a portable music player, plus camera and photo viewer, plus video camera and portable media player, plus now a handheld TV display, and,
`don't forget, it's still a wireless phone too.
`
`V CAST Channels
`
`The V CAST service is built on the next generation of faster wireless data service, what the wireless industry calls "3G" (for third generation), plus a
`compatible phone like the Samsung SCH-a890. [ see sidebar ]
`
`To start the V CAST service from the phone, use the soft keys to access the Get It Now menu (for downloadable services and applications), and then select
`the Video Clips icon. The phone then connects to the service, and downloads the listing of available clips. This process typically takes 10 to 30 seconds,
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`depending on the quality of your 3G signal.depending on the qualitytt of your 3G signal.
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` V CAST NBC Mobile
`
`The V CAST service has four main menus: News, Entertainment, Sports, and Weather. You then can select from a list of content providers in each category.
`
`The News category includes news updates from CNN To Go and NBC Mobile News, plus market news and features from MarketWatch.
`
`The Weather category has updates from AccuWeather.com for breaking news, national and regional forecasts, and specific forecasts for some 50 cities.
`
`The Sports category has clips from ESPN and Fox Sports, plus dedicated channels for Nascar.com To Go and NBA TV.
`
`The largest category, Entertainment, includes a variety of entertainment news from E! and eclectic material from Cinema Electric. For fun, you can watch
`clips from Comedy Central (including The Daily Show), or surf Just For Laughs for stand-up routines and gags. For music, check out the clips from VH1, or
`you can select clips from Music Videos to download to the Media Gallery on your phone and play later. And for children, the Sesame Street channel has your
`favorite Muppet songs and guest stars.
`
`The final Entertainment category, VCAST Showcase, has "mobisodes," short mobile episodes of original series developed for this service. These include,
`"24: Conspiracy," a spin-off from "24" (with a different cast), "The Sunset Hotel," described as a "rather salacious soap opera," and "Love and Hate," an
`unscripted "quasi-reality series."
`
`At launch, the V CAST service included some 300 available clips, most 2 to 3 minutes long. Some are identified as "premium," especially under
`Entertainment, requiring an additional charge, i.e., $3.99 for a music video or $0.99 for a NASCAR race wrap-up. Some clips even include commercials (at
`least for Verizon).
`
`The V CAST service is available to add to your Verizon Wireless service as the V CAST VPak for $15. It includes unlimited access to the basic V CAST clips,
`plus the Mobile Web 2.0 news and information service and unlimited airtime for Get It Now & Mobile Web. Additional usage fees apply for all other Get It Now
`applications, 3-D games and V CAST premium video clips.
`
`The Get It Now service includes downloadable applications and content, including Games ($2.99 monthly subscription), Ringtones ($1.99 annual fee per
`phone with $0.99 monthly subscription), and Wallpaper. Applications include Instant Messaging and E-Mail, Web photo access, news, sports, and other
`travel helpers and entertainment goodies. Mobile Web service starts at $4.99 per month.
`
`PacketVideo TV Player
`
`Once you select a clip to view, the phone launches the PacketVideo media player (www.packetvideo.com), which buffers the clip for around 10 to 30
`seconds, and then begins the playback. The phone's navigation buttons serve as the play controls: press Left and Right to Scan, Down to Stop, and the
`center OK button for Play / Pause. You also can use the volume up/down button on the side of the phone to adjust the volume. This is particularly useful
`because the loudness of the clips can vary dramatically.
`
`During playback, the play controls are visible at the bottom of the screen, along with the volume level and a progress bar showing the time and playback
`position in the clip. Since the phone screen is taller than it is wide, and some of the video clips are widescreen, clips can be displayed using only around half
`of the height of the screen. Press the Up button to display a slightly larger full-screen view, rotated sideways on the display.
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`Unfortunately, between the tiny display and the polarized screen, even the full-screen view is hard for more than one person to see. And of course theUnfoff rtunately, betwtt een the tiny display and the polarized screen, even the full-screen view is hard f ore than one person to see. And of course the
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`current faff shion of adding a plethora on-screen graphics foff r news and sports shows, with scrolling bars of infoff rmation on the top and botttt om of the screen, isiiiiiiiii
`current fashion of adding a plethora on-screen graphics for news and sports shows, with scrolling bars of information on the top and bottom of the screen, is
`prettt ytt much lost on th ti
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`pretty much lost on the tiny display.
`69 captures
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`But foff r one or twtt o people the viewing experience is great The clips are compressed in Windows Media Video 9 and Audio 99 at 176 x 132 resolution and
`But for one or two people the viewing experience is great. The clips are compressed in Windows Media Video 9 and Audio 9, at 176 x 132 resolution and
`play at 15 frames per second. For most clips the video and audio quality is very impressive (even low-res clips look great on a small screen). Most of the clips
`are bright and clean, though some blocky compression artifacts are visible in dark areas, such as when shadows cross over a face, or in a music video shot
`in a dark club. Of course, at 15 fps, don't expect perfect lip synch in the music videos.
`
`oppppppppp aaa 29 oooooooooooooooomm
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`3G Broadband Wireless Data Network
`
`Watching TV-like video on your mobile phone requires the next generation of faster wireless data service, what the wireless industry calls "3G" (for third
`generation). The Verizon Wireless broadband EV-DO (Evolution-Data Optimized) 3G network began operation in October 2003 in San Diego and
`Washington, D.C.
`
`The network launched with BroadbandAccess wireless Internet access service, allowing business customers and mobile professionals to access the
`Internet from a laptop using a PC card for data access to the Verizon network ($79.99 monthly for unlimited access).
`
`By the end of 2004, EV-DO had been deployed in one-third of the Verizon network in the United States, covering 75 million people. Verizon plans to extend
`its 3G network -- the BroadbandAccess and VCAST service areas -- to cover 150 million Americans by the end of 2005. (The Verizon Wireless 3G network
`uses wireless infrastructure technology from Lucent Technologies and Nortel Networks, and EV-DO technology is licensed from QUALCOMM.)
`
`The EV-DO network is capable of maximum burst transmission speeds of up to 2.4 megabits per second (Mbps), with average user download speeds in the
`broadband range of 400 to 700 Kbps. It is an asymmetrical service like DSL, with slower upload speeds between 40 to 60 Kbps.
`
`In testing the V CAST from Boston to New York to New Jersey, the EV-DO service was strong in the cities and towns, although weaker than the standard
`connection in the basements of buildings, and totally gone in long stretches of suburban Connecticut. The V CAST service typically worked well when it had
`a signal, though download times varied significantly at different times and locations.
`
`Capturing Video on the Samsung SCH-a890 Mobile Phone
`
`Verizon Wireless initially offers its V CAST service with three 3G-capable flip-style phones: the Samsung SCH-a890, LG VX8000, and the Audiovox XV6600.
`All include a color display (plus a smaller external display), 1.3 megapixel digital camera, and organizer functions. And all support the full array of data
`services: text, picture, and video messaging, Mobile Web, Get It Now downloads and applications, and V CAST videos.
`
`The Samsung SCH-a890 adds voice recognition, and a rotating camera so you can shoot yourself while still looking at the display
`(www.samsungusa.com/wireless). Verizon offers it at $249.99 after $70 rebate with a two-year customer agreement.
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`Verizon Wireless V CAST
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`http://www.manifest-tech.com/ce_wireless/wireless_vcast.htm
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`Go
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`69 captures
`29 Jun 05 - 9 Apr 16
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`2004 2005 2006
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` Samsung SCH-a890
`
`The approximately 2 inch diagonal main display is 176 x 220 pixels with 262K colors. The phone menus provide access to several different pre-allocated
`chunks of memory, including Get It Now downloads (54 MB), Media Gallery for captured and downloaded clips (14 MB) and Photo / Video memory (8 MB).
`
`The included camera shoots still photos at up to 1280 x 960 resolution (around 135KB JPEG) down to 160 x 120. The short video clips (up to 15 seconds)
`are captured in MPEG-4 format at 176 x 122 resolution, at 15 fps, and 80 Kbps data rate. The audio is MPEG AAC, at 8000 Hz, 16 bit stereo.
`
`You can save your photos or videos to the local Media Gallery, or use the Send option to transfer it from the phone -- as a multimedia message sent to
`another media-aware phone, uploaded to the Verizon Pix Place Web portal (www.vzwpix.com), or as an e-mail attachment.
`
`The captured MPEG-4 clips are delivered by e-mail as ".3g2" files (sometimes also called 3gp, 3gpp, or mp4, named for the 3rd Generation Partnership
`Project, www.3gpp.org and www.3gpp2.org).
`
`Verizon recommends using the Apple QuickTime Player to play these clips, since Apple has featured MPEG-4 and 3GPP support
`(www.apple.com/mpeg4/3gpp).
`
`Make sure you update to at least QuickTime Player version 6.5.1 (use Help > Update Existing Software). Windows Explorer should then report the Type for
`3g2 files as "3GPP Movie Importer." (However, auto updating may not download the 3GP support, so make sure it is installed with Edit > Preferences >
`QuickTime Preferences > Update Check > Update and Install Additional QuickTime Software.)
`
`You also can use Ulead Video Toolbox 2 (www.ulead.com/vtb) to import and convert 3GPP files.
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`These multimedia messages do require a PIX/FLIX Messaging service plan (available starting at $2.99 a month for 20 pictures, or bundled with other plans).These multimedia messages do require a PIX/FLIX Messaging servrr ice plan (available starting at $2 99 a month foff r 20 picturees, or bundled with other plans).aaaaannnnnnnnnnnnnsssssssssssss
`
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`Since the wireless carrier business has been built around monetizing the servrr ice of transfeff rring media and applications to annd from mobile phones, thed fffffffrrrrrr
`Since the wireless carrier business has been built around monetizing the service of transferring media and applications to and from mobile phones, the
`carriers have been di
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`les like a portable mediaaaaaaa ppppppppppppppppo
`carriers have been disinclined to provide phones with USB ports that would allow you to hook directly to a computer to transfer files like a portable media
`69 captures
`player.
`player.
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`Some other phones do support Bluetooth, but only for a wireless headphone, and not for general data transfer. And some phones are starting to add storage
`card slots for expansion memory, which does provide an alternate path to load your music library or photo album.
`
`errrrrrrrr fffffffffiiiii 29 iiillllle
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`Sprint PCS Vision Multimedia service - MobiTV
`
`Sprint also offers a TV-like service with its Sprint PCS Vision Multimedia service (www.sprintpcs.com). The basic Sprint TV service for $9.99 per month
`offers news, sports, entertainment, and music, with content including ABC News, FOX Sports, NBC Universal, Discovery Channel, Weather Channel, and
`Comedy Time. The Multimedia Pack for $25.00 per month bundles unlimited Sprint PCS Vision, Picture Mail, Video Mail and 100 text messages. Channels
`can also be purchased individually for $3.95 to $5.95 per month.
`
`
`
`
`
`The Sprint TV service is provided by MobiTV (www.mobitv.com), which is also available from Cingular / AT&T Wireless. The multimedia service was
`launched in August 2004, offering video and audio on demand content at up to 15 frames per second over the entire existing (1X) wireless network. Sprint
`will begin rollout of its next-generation EVDO network towards the end of the second quarter. Sprint expects that you can watching higher-quality video on
`EVDO phones, and then still have access if you move outside the coverage area by dropping back to the existing 1X network.
`
`
`
`The new Sanyo MM-5600 phone provides the next generation in portable entertainment (www.sanyo.com/wireless). It features a 240 x 320 260k-color LCD
`screen, and 1.3-megapixel camera to shoot 30-second video clips. As an audio player, it supports high-quality MP3 and AAC formats, played though the
`stereo earphones.
`
`Most interestingly, the phone is a full-fledged PC peripheral. It ships with a 16MB removable miniSD memory card, and even includes a USB interface so you
`can drag and drop music, photos, and other files from and back to your PC. The MM-5600 is available from Sprint in March 2005 for $429.99, or $279.99
`after rebate.
`
`Media on Demand
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`So why carry around a separate portable music player, or even a digital camera, when your mobile phone can do it all? Especially with the addition of anSo why carry around a separate portable music player, or even a digital camera, when your mobile h ne can do it all? Espeecially with the addition of annnnnnnnnnnn
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`external storage card and PC connectivitytt , your phone can store your music library, photo albums, and even faff vorite videos. This is the future of portable
`external storage card and PC connectivity, your phone can store your music library, photo albums, and even favorite videos. This is the future of portable
`devices -- as the raw
`b
`f
`bil
`h
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`devices -- as the raw number of mobile phones swamps other stand-alone portable devices.
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`But why even worry about managing and syncing files when you use subscription music and video on demand servrr ices to aaccess what you want whenever
`But why even worry about managing and syncing files, when you use subscription music and video on demand services to access what you want, whenever
`you want it. As the mobile carriers build up their libraries of content, you will be able to choose to access interesting songs and updated video clips whenever
`you have the time and inclination.
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`Thiissssssss 29 uuuttttttttttuur
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`For the moment, services like V CAST offer pre-stored clips -- think video on demand, and not live television. Verizon describes them updated daily, but while
`the news and weather reports can be updated more often, some of the other entertainment content is updated weekly. For example, there were no updates
`available on V CAST during the running of the Daytona 500. But all was not lost -- the Mobile Web service still provided timely access to the updating
`running order on Yahoo! Sports. And you could then catch up on the exciting finish on V CAST later in the week with several race recap clips.
`
`References
`
`Verizon Wireless
` www.verizonwireless.com
`
`Verizon - V CAST Service
` getitnow-origin.vzwshop.com/vcast.home.do
`
`Verizon Pix Place
` www.vzwpix.com
`
`Samsung Telecommunications
` www.samsungusa.com/wireless
`
`PacketVideo
` www.packetvideo.com
`
`
`
`Sprint PCS
` www.sprintpcs.com
`
`Sanyo - Wireless
` www.sanyo.com/wireless
`
`Idetic - MobiTV
` www.mobitv.com
`
`
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`Apple - QuickTime and Mobile Multimedia
` www.apple.com/mpeg4/3gpp
`
`3rd Generation Partnership Project (3GPP)
` www.3gpp.org
` www.3gpp2.org
`
`Ulead - Video ToolBox
` www.ulead.com/vtb
`
` Manifest Technology®
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`Verizon Wireless V CAST
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` Copyright 1999-2005, Douglas Dixon, All Rights ReservedCopyright 1999-2005, Douglas Dixon, All Rights Reserved
`http://www.manifest-tech.com/ce_wireless/wireless_vcast.htm
`Manifest Technology is a registered trademark of Douglas Dixon
` Manifest Technology is a registered trademark of Douglas Dixon
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