`
`(12)
`
`United States Patent
`Wood et al.
`
`(10) Patent N0.:
`(45) Date of Patent:
`
`US 7,765,482 B2
`Jul. 27, 2010
`
`(54) WEB-BASED MEDIA SUBMISSION TOOL
`
`FOREIGN PATENT DOCUMENTS
`
`(75) Inventors: Lisa T. Wood, Danville, CA (US); Scott
`M. Lewis, Danville, CA (US); Robin T.
`Fried, Berkeley, CA (US)
`
`EP
`
`0930 774 A2
`
`7/1999
`
`(Continued)
`
`(73) Assignee: Summit 6 LLC, Dallas, TX (US)
`
`OTHER PUBLICATIONS
`
`( * ) Notice:
`
`Subject to any disclaimer the term ofthis
`patent is extended or adjusted under 35
`U.S.C. 154(b) by 737 days.
`
`(21) App1_ NO; 10/961,720
`
`(22) Filed:
`
`Oct. 8, 2004
`
`(65)
`
`Prior Publication Data
`Us 2005/0060180 A1
`Mar' 17, 2005
`
`Related U.S_ Application Data
`.
`.
`.
`.
`(63) lccingllmilggg of apghcalgon 6N8O9' 505923751836’ ?led on
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`’
`’ now at‘
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`’
`'
`(51) Int Cl
`(2006 01)
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`71'5/744_ 715/748_ 715/769_
`52 U 5 Cl
`’ 709/201’_ 709/219’
`(
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`'
`'
`' """"""""""" "
`’
`_
`_
`_
`(58) Field of Classi?cation Search ............... .. 715/744,
`_
`_
`715/748’ 769704; 799/201’ 219
`See apphcanon ?le for Complete Search hlstory'
`References Cited
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`(56)
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`U.S. PATENT DOCUMENTS
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`Of?ce Action dated Sep. 6, 2002 for US. Appl. No. 09/440,461.
`(Continued)
`_
`Primary ExamineriTadeese Harlu
`(74) Attorney, Agent, or FirmiDuane S. Kobayashi
`
`(57)
`
`ABSTRACT
`
`The present invention, generally speaking, provides an
`improved Web-based media submission tool. As With some
`existing tools, operation of the tool is drag and drop or the user
`can “click” to browse a directory to select media objects.
`Unlike existing tools, the tool provides the user an opportu
`nity to con?rm the submission, for example by generating a
`thumbnail image of an image ?le that has been dragged and
`dropped. Batch submission is provided for in Which a user
`drags and drops a plurality of images or other media objects.
`Submission from a Web page to a Web page is also provided
`for. The submission tool is con?gurable to perform a variable
`amount of intelligent preprocessing on media objects prior to
`upload In the ease of digital images’ the tool can perform
`sizing and formatting, for example. Information capture is
`performed With information being uploaded together With the
`media objects. In an exemplary embodiment, information
`capture is both user-transparent (e.g., user ID and/ or pass
`Word) and user-visible (e.g., the user can provide captions for
`media objects). The submission of information about the user
`and the media objects facilitates automatic integration of the
`media objects Within existing databases.
`
`51 Claims, 5 Drawing Sheets
`
`Picture? PIC
`Digital Image Processing
`by pictureworks
`
`El ($.25 charge) (optional)
`Adding a photo of your item
`Get better exposure for your items by including a picture. Its easy! Just locate the
`folder on your computer containing your photos, and then drag a photo into the
`box below.
`
`Click Here to
`Select Images
`
`Surroundl?ew'?
`Digital Image Processing
`by Picmmwmks
`
`D($2.00 charge) (optional)
`-
`Adding a SurroundWew
`Really show off your item. Add a SurroundView. Its easy! Just locate the folder
`on your computer containing your photos, and then drag up to six photos into the
`boxes below. The photos will be combined into an animated presentation.
`
`Click Here to Click Here to Click Here to Click Here to Click Here to Click Here to
`Select ImagesSelect '
`r
`6 .
`. ,
`'
`J
`‘ Images
`
`Exhibit 2028
`Apple Inc. and Twitter, Inc. v. Summit 6 LLC
`IPR2015-00688, Summit 6 LLC
`
`
`
`US 7,765,482 B2
`Page 2
`
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`FOREIGN PATENT DOCUMENTS
`
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`
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`
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`
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`
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`
`Exhibit 2028
`Apple Inc. and Twitter, Inc. v. Summit 6 LLC
`IPR2015-00688, Summit 6 LLC
`
`
`
`US 7,765,482 B2
`Page 3
`
`PictureWorks ADP Demo, May 1, 1998.
`Letter from Terry Anderson to Ken Karutz, May 1, 1998.
`Email from Scott Lewis to Lisa Wood, Jul. 2, 1998.
`Email from Robin Fried to Scott Lewis et al., Jul. 5, 1998.
`Email from Scott Lewis to Robin Fried, Jul. 8, 1998.
`Email from Robin Fried to Martha White, Jul. 9, 1998.
`Email from Robin Fried to Scott Lewis et al., Jul. 9, 1998.
`Email from Don Strickland to Lisa Wood et al., Jul. 14, 1998.
`Emails from Scott Lewis to Lisa Wood et al., Jul. 17-18, 1998.
`PictureWorks Technology, Inc. Board Update, Jun. 20, 1998.
`Letter from Terry Anderson, Jul. 22, 1998.
`Email from Don Strickland to Lisa Wood et al., Jul. 22, 1998.
`Emails from Don Strickland, Jul. 27 and Aug. 7, 1998.
`Email from Robin Fried to Scott Lewis et al., Jul. 28, 1998.
`Email from Scott Lewis to Lisa Wood et al., Jul. 29, 1998.
`Prioritized Activities For Enterprise Team, Jul. 31, 1998.
`Email from Don Strickland to Criag Hamway, Aug. 2, 1998.
`Board Update from Don Strickland, Aug. 7, 1998.
`Email from Lisa Wood, Aug. 10, 1998.
`Email from Scott Lewis to Terry Anderson, Aug. 13, 1998.
`Letter from Terry Anderson to Randy Kau, Aug. 14, 1998.
`Email from Kirby Lunger to Don Strickland et al., Aug. 14, 1998.
`Email from Kirby Lunger to Lisa Wood, Aug. 26, 1998.
`Email from Terry Anderson to Don Strickland, Aug. 25, 1998.
`Email from Kirby Lunger to Lisa Wood, Aug. 31, 1998.
`Email from Robin Fried to Scott Lewis et al., Sep. 1, 1998.
`Email from Scott Lewis to Lisa Wood et al., Sep. 1, 1998.
`Email from Don Strickland to Terry Anderson et al., Sep. 8, 1998.
`Email from Scott Lewis to Jeff Paradise, Sep. 11, 1998.
`Letter from Terry Anderson to Howard Latham, Sep. 15, 1998.
`Email from Scott Lewis to Jim McCarthy, Sep. 17, 1998.
`Email from Terry Anderson to Don Strickland et al., Sep. 18, 1998.
`Email from Scott Lewis to Lisa Wood et al., Sep. 22, 1998.
`Letter from Anthony Delli Colli to Wayne Mangold, Sep. 18, 1998.
`Email from Scott Lewis to Lisa Wood et al., Sep. 23, 1998.
`Email from Robin Fried to Stu Roberson, Sep. 21, 1998.
`Letter from Terry Anderson to Sei-Wai Lee, Sep. 24, 1998.
`Email from Scott Lewis to Lisa Wood, Sep. 25, 1998.
`Email from Terry Anderson to Lisa Wood et al., Sep. 29, 1998.
`Letter from Scott Lewis to Karim El-Fishaway, Oct. 2, 1998.
`Email from Anthony Delli Colli to Stu Roberson et al., Oct. 2, 1998.
`PictureWorks presentation to eBay, Oct. 16, 1998.
`Letter from Scott Lewis to Gary Dillabough, Oct. 20, 1998.
`Email from Don Strickland to PWT Employees, Oct. 31, 1998.
`Press Release, Moore Data Management Services and PictureWorks
`Technology Inc ., Announce Partnership to Revolutionize Use of Real
`Estate Photos on the Internet, Nov. 6, 1998.
`Press Release, PictureWorks Technology Inc., Streamlines Posting of
`Photos to the Internet, Nov. 6, 1998.
`Email from Laurie Fleming to Andrew Hunter et al., Nov. 13, 1998.
`Letter from Scott Lewis to Wayne Graves, Nov. 16, 1998.
`Email from Scott Lewis to Terry Anderson et al., Nov. 20, 1998.
`Screenshots from Prepare and Post Video, Nov. 20, 1998.
`Laura Roe, “New Software Gives Real Estate a View of the Future,”
`National Real Estate Investor, Dec. 1, 1998.
`PictureWorks Information, Dec. 9, 1998.
`PictureWorks Prepare & Post, Fourth Quarter, 1998.
`Prepare & Post Product Overview, Fourth Quarter, 1998.
`
`Letter from Terry Anderson to Neil Shafran, Jan. 12, 1999.
`Letter from Stu Roberson to James Rowley, Jan. 29, 1999.
`Product Picks, Realtor Magazine, Feb. 1, 1999.
`PictureWorks Kodak Presentation, Feb. 24, 1999.
`Letter from Don Strickland to Phil Ashe, Mar. 2, 1999.
`PictureWorks ADP Presentation, Mar. 11, 1999.
`PictureWorks Press Release, “Picture Works Releases New Free
`Digital Imaging Software; MediaCenter Offers Essential Tools for
`Web Imaging,” Mar. 31, 1999.
`PictureWorks Press Release, “PictureBay.com to Give-Away 30
`Digital Cameras in 30 Days,” Apr. 12, 1999.
`PictureWorks Press
`Release,
`“PictureWorks Technology’s
`PictureBay Solves #1 Frustration of eBay Members, Adding Pictures
`to Auctions,” Apr. 12, 1999.
`PictureWorks Press Release, “PictureWorks Technology’s Rim?re
`Empowers any Website to Easily Accept, Process, and Display Visi
`tor Photos and Media,” Apr. 12, 1999.
`Rim?re real-time integrated media brochure, Apr. 12, 1999.
`Letter from Terry Anderson to Jonathan Graff, Apr. 26, 1999.
`Sales Update, Apr. 30, 1999.
`“Picture Works Plans to Become Powerhouse in Internet Imagingi
`EXlusive Interview with CEO,” The Future Image Report, vol, 7,
`Issue 1, May 1, 1999.
`Email from Laurie Fleming to Terry Anderson et al., May 7, 1999.
`Roland Woerner et al., “eBay for Dummies,” Chapter 12, May 10,
`1999.
`Letter from Scott Lewis to Rolan Woerner, May 10, 1999.
`Letter from Stu Roberson to Jim Ferras, May 25, 1999.
`Rim?re real-time integrated media, May 27, 1999.
`Letter from Scott Lewis to Candace Gates, May 28, 1999.
`Letter of Intent between PictureWorks Technology, Inc. and Auction
`Universe, May 31, 1999.
`Letter from Scott Lewis to Matthew Lengfelder, Jun. 1, 1999.
`“Casio and PictureWorks Announce Co-Branding and Distribution
`Agreement; MediaCenter Offers Essential Tools for Web Imaging,”
`Jun. 3, 1999.
`Sales Update, Jun. 4, 1999.
`Email from Laurie Fleming to Terry Anderson et al., Jun. 7, 1999.
`PictureWorks pricing for prototype, Jun. 9, 1999.
`PictureWorks proposal, Jun. 9, 1999.
`PictureWorks scope of work, Jun. 9, 1999.
`Letter from Terry Anderson to Amazon, Jun. 9, 1999.
`“PictureWorks Announces Co-Branding and Distribution Agree
`ments with On-Line Photo Services Companies,” Jun. 14, 1999.
`PictureWorks Polaroid presentation, Jun. 15, 1999.
`Email from Lisa Wood to Don Strickland et al., Jun. 30, 1999.
`East Bay Business Times, “PictureWorks Founder Keeps True to
`Original Vision,” Jul. 2, 1999.
`PictureWorks Technology Proposal, Jul. 9, 1999.
`Press Release, “Picture Works Releases New, Free Imaging Weblica
`tion; MediaCenter 1. 1 Offers Essential Photo Tools for Internet Imag
`ing and Web Publishing, Ideal for Digital Camera Users,” Jul. 19,
`1999.
`Press Release, “Picturebay is the Fastest and Easiest Way to Add
`Pictures to Auctions,” Aug. 3, 1999.
`Picturebay Screenshot, Oct. 13, 1999.
`
`* cited by examiner
`
`Exhibit 2028
`Apple Inc. and Twitter, Inc. v. Summit 6 LLC
`IPR2015-00688, Summit 6 LLC
`
`
`
`Exhibit 2028
`Apple Inc. and Twitter, Inc. v. Summit 6 LLC
`IPR2015-00688, Summit 6 LLC
`
`
`
`Exhibit 2028
`Apple Inc. and Twitter, Inc. v. Summit 6 LLC
`IPR2015-00688, Summit 6 LLC
`
`
`
`Exhibit 2028
`Apple Inc. and Twitter, Inc. v. Summit 6 LLC
`IPR2015-00688, Summit 6 LLC
`
`
`
`Exhibit 2028
`Apple Inc. and Twitter, Inc. v. Summit 6 LLC
`IPR2015-00688, Summit 6 LLC
`
`
`
`Exhibit 2028
`Apple Inc. and Twitter, Inc. v. Summit 6 LLC
`IPR2015-00688, Summit 6 LLC
`
`
`
`1
`WEB-BASED MEDIA SUBMISSION TOOL
`
`2
`SUMMARY OF THE INVENTION
`
`US 7,765,482 B2
`
`This application is a continuation of US. application
`Ser. No. 09/357,836, ?led Jul. 21, 1999 now US.
`Pat. No. 6,895,557. Priority to or reliance on all
`other applications is expressly disclaimed.
`
`BACKGROUND OF THE INVENTION
`
`The present invention, generally speaking, provides an
`improved Web-based media submission tool. As With some
`existing tools, operation of the tool is drag and drop or the user
`can “click” to broWse a directory to select media objects.
`Unlike existing tools, the tool provides several unique and
`valuable functions. For example, the tool provides the user an
`opportunity to con?rm the submission With a visual represen
`tation, for example by generating a thumbnail image of the
`rich media ?le that has been selected. Additionally, batch
`submission is provided to alloW a user to drag and drop or
`select a plurality of images or other media objects. Submis
`sion from a Web page to a Web page is also provided for. Even
`more importantly, the submission tool is con?gurable to per
`form a variable amount of intelligent preprocessing on media
`objects prior to upload. In the case of digital images, the tool
`can perform siZing and formatting, for example. Information
`capture is performed With information being uploaded
`together With the media objects. In an exemplary embodi
`ment, information capture is both user-transparent (e.g., user
`ID and/or passWord) and user-visible (e.g., the user can pro
`vide captions for media objects). The submission of informa
`tion about the user and the media objects facilitates automatic
`integration of the media objects Within existing databases.
`
`BRIEF DESCRIPTION OF THE DRAWING
`
`The present invention may be further understood from the
`folloWing description in conjunction With the appended
`draWing. In the draWing:
`FIG. 1 is a diagram of an exemplary Web page providing
`media object acquisition functions;
`FIG. 2 is a diagram of another exemplary Web page pro
`viding image acquisition functions;
`FIG. 3 is a table pertaining to a ?rst portion of the Prepare
`and Post component design; and
`FIG. 4 is a table pertaining to a second portion of the
`Prepare and Post component design.
`
`DETAILED DESCRIPTION OF THE PREFERRED
`EMBODIMENTS
`
`The folloWing describes the Prepare and PostTM tools,
`Which prepares and submits media objects from inside a
`standard broWser, referred to as the ?rst location, to a second
`location or server. The media objects may be pictures (im
`ages), movies, videos, graphics, sound clips, etc. Although in
`the folloWing description the submission of images is
`described in greatest detail, the same principles apply equally
`to media objects of all descriptions.
`The Prepare and Post tools refers to broWser-side compo
`nents Which together provide the ability to submit and trans
`port media objects over the Web to be stored and served.
`Using the Prepare and Post tools, endusers can submit images
`in an immediate, intuitive manner. No technical sophistica
`tion is required. In particular, understanding technical terms
`such as J PEG, resolution, pixel, kilobyte, transfer protocol, IP
`address, FTP etc., is not required, since the Prepare and Post
`tools handles all of these tasks for the user. The bene?ts of the
`Prepare and Post tool are:
`a) to the image submitter, the ability to submit media
`objects to Web pages immediately Without needing to
`overcome technical obstacles;
`b) to the image submitter, the ability to submit media
`objects to Web pages “as is” Without making modi?ca
`tions to the media objects prior to sending.
`
`1. Field of the Invention
`The present invention relates to the handling, manipulation
`and processing of digital content and more particularly to the
`transportation and Internet publishing of digital content, par
`ticularly image media objects and rich media.
`2. State of the Art
`Much of the phenomenal success of the Web is attributable
`to its graphical nature. Literally, a picture is Worth a thousand
`Words. The capture of digital images has become routine,
`using digital cameras and scanners. Nevertheless, although
`the handling of images by Web-site creators has achieved a
`high degree of automation, for the average technology user
`(the “imaging civilian”), manipulating and sharing digital
`images over the Internet remains a cumbersome and daunting
`process. Piecemeal solutions that have been devised for han
`dling digital images require a level of sophistication that is
`beyond that of the ordinary user. For example, transferring a
`digital image may require ?rst doWnloading a FTP program,
`then installing it, then running it and connecting to an FTP
`server by typing the server name in the connection dialog,
`then navigating to the proper subdirectory, selecting the ?les
`to be uploaded, making sure that the program is in binary
`transfer mode, then sending the ?les. For the imaging civilian,
`such an involved process can be daunting to say the least.
`Additionally, as technologies advance and casual users
`begin to experiment With other media objects, such as stream
`ing video, 3D objects, slide shoWs, graphics, movies, and
`even sound ?les that accompany imaging data, the processes
`required to share these rich media types on the Internet
`becomes exponentially more complicated and prohibitive. As
`the realiZation of the Internet as an interactive, content rich
`medium becomes more and more a reality, the need for
`enabling the use and distribution of rich content and media on
`the Internet Will become the gating factor to its long term
`success.
`A broad-based solution to the foregoing problem requires
`a Web-based media submission tool that alloWs for submis
`sion of media objects in a convenient, intuitive manner. A
`company named Caught in the Web, has attempted to create a
`broad-based media submission tool knoWn as “ActiveUp
`load”. ActiveUpload alloWs an arbitrary ?le to be dragged and
`dropped onto a Web page control for upload to the Web server.
`An ActiveUpload control alloWs users to, Without leaving a
`Web page, transfer ?les to a server (Internet or intranet) by
`selecting the ?les on the user’s desktop that the user Wants to
`transfer, then dragging them onto the Web page. For example,
`a user, having visited a Web page, can contribute pictures,
`documents, Zip ?les, etc., Without having to leave the Web
`page and use an FTP program. Standard Web authoring tools
`can be used to integrate ActiveUpload into Web pages and
`change the behavior of the control.
`Although Caught in the Web’s ActiveUpload tool simpli
`?es the user experience, it does little toWard furthering “back
`en ” automation in the handling and distribution of media
`objects and has no built in “intelligence” to streamline the
`process of handling and transporting rich media objects from
`the front end.
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`Exhibit 2028
`Apple Inc. and Twitter, Inc. v. Summit 6 LLC
`IPR2015-00688, Summit 6 LLC
`
`
`
`US 7,765,482 B2
`
`3
`c) to PictureWorks Web site partner, access to a uniform,
`standardized, reliable and secure channel for media
`acquisition;
`d) to PictureWorks Web site partner, access to contributed
`media “made to order”, it meets their imaging speci?
`cations every time Without human intervention;
`e) to PictureWorks Web site partner, the ability to provide
`Web site visitors With an easy, error free Way to contrib
`ute media;
`f) to PictureWorks Web site partner, access to contributed
`media in “real time” With no time delays.
`The tWo primary components used in the Prepare and Post
`tools Which carry out these functions are l) the media object
`identi?er and 2) the media sender.
`In general, the media object identi?er functions to provide
`a graphical interface for placing and associating a media
`object from a user’s desktop onto a Web page. The media
`sender carriers out the function of transmitting media objects
`to a second location.
`There are tWo Ways media objects on the ?rst location
`become associated With a media object identi?er. The ?rst is
`through a “drag and drop” behavior Where the user clicks on
`a media object to select the one they Want to submit. The
`media object is then dragged to the media object identi?er.
`Releasing the mouse button associates the media object With
`the media object identi?er. This behavior is alloWed in Web
`broWsers that support drag and drop functionality. The Pre
`pare and Post tools enable these broWsers to accept media
`objects via drag and drop by providing the media object
`identi?er as an ActiveX component.
`The second Way to associate a media object on the ?rst
`location With the media object identi?er is to click on the
`media object identi?er to broWse for media objects, then
`select the media object of choice. This method is made avail
`able for Web broWsers Where the media object identi?er needs
`to be a pure Java component. (Such “signed applet broWers”
`like Netscape Navigator) In this instance, the user may be
`asked to choose a media object in a similar manner as When
`choosing a ?le to be opened, either by graphical navigation or
`by specifying a path name. For example, a prompt associated
`With the media object identi?er may be displayed prompting
`the user to click Within the media object identi?er. Clicking
`Within the media object identi?er brings up a broWse dialog.
`Using the broWse dialog, the user selects the desired media
`object, Which is then placed in the media object identi?er. The
`Prepare and Post tools Will generate a visual representation or
`thumbnail of the media object, a feature currently not avail
`able in signed applet broWsers.
`Real estate is an example of a prime application of the
`Prepare and Post tools. “Curb appeal” is of great importance
`in the realty industry and can only be judged by “drive-bys,”
`Which are time-consuming and laborious, or by the availabil
`ity of images. The Prepare and Post tools make real estate
`images readily available With a minimal amount of effort.
`Referring to FIG. 1, an example is shoWn of a realty Web
`page featuring the described Prepare and Post tools function
`ality. The user associates images With a media object identi
`?er via the methods described above and selects appropriate
`captions for the images, e.g., living room, family room, etc.
`The captions may be typed in or selected from menus. The
`user also supplies identifying information, in this instance the
`MLS listing number. When the user clicks the Send button,
`the images are uploaded and processed immediately accord
`ing to the con?guration of the Prepare and Post tools.
`The Prepare and Post tools also support a batch interface,
`alloWing a plurality of images to be submitted simultaneously
`as in the case of a professional photographer, for example.
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`The opportunity for user con?rmation is again provided, e. g.,
`by displaying a visual representation of the images in the
`batch.
`If a mistake is made such that the Wrong image is placed in
`an media object identi?er, the correct image may be placed in
`the media object identi?er. The correct image Will replace the
`mistaken image. Alternatively, the user may remove an image
`from a media object identi?er by right-clicking on the media
`object identi?er and selecting Remove Within a resulting pop
`up menu.
`Note that any number of media object identi?ers may be
`provided on a Web page and that the media object identi?ers
`may be separate or grouped. This is evident in FIG. 2. The
`number of media object identi?ers provided on a page can be
`pre-con?gured and ?xed, alloWing no user intervention, or
`the media object identi?ers can be generated dynamically,
`alloWing the user to determine hoW many media object iden
`ti?ers they need for media submission. FIG. 2 shoWs a Web
`page With various siZes of media object identi?ers. If a media
`object identi?er is separate, its image Will be transmitted
`separately to the second location. If an media object identi?er
`is part of a group, its image Will be transmitted to the second
`location as part of a group of images that are stored together
`and cataloged together. Media object identi?ers that are asso
`ciated together as a group are noted as such in the Web page
`interface and transparently in the media object identi?er
`object code. Moreover, a Web page may have multiple groups
`of media object identi?ers, or “groups of groups.”
`The usefulness of images is greatly enhanced by capturing
`and identifying information about the images and submitting
`the identifying information With the images. Information may
`be image-speci?c, user-speci?c or both. The submission of
`information about the user and the media objects facilitates
`automatic integration of the media objects Within existing
`databases. Information capture may be overt or covert or both.
`This unique automatic database integration enables the
`images to be served With the proper Web page data. Overt
`information capture relies upon the user to make menu selec
`tions of appropriate captions as illustrated in FIG. 1, or to
`make text entries Within text ?elds, or both. The Prepare and
`Post tools are easily customiZed to accept menu selections
`and text ?elds for different applications. Covert information
`capture occurs by having the Web broWser automatically pass
`to the Prepare and Post tools knoWn information such as a
`user ID or passWord used to access the Web page.
`A key differentiator of the Prepare and Post tools is the
`broWser, or client-side intelligence built into the tools. This
`intelligence directly provides features including those
`already outlined such as associating data With media objects,
`generating a visual representation of the media objects and
`generating media object identi?ers dynamically or in a pre
`set manner. Other features are also provided via this intelli
`gence, speci?cally, the ability to control the Width and height
`of the media object identi?er and the ability to preprocess the
`media objects in any number of Ways prior to transporting to
`a second location. In the case of an image media object for
`example, the Prepare and Post tools may resiZe the image,
`(i.e., increase or decrease its siZe as de?ned by either physical
`dimensions, pixel count, or kilobytes). Compression, for
`example, is a type of siZing. The Prepare and Post tools may
`also change the image’s ?le format (a Way of a media object
`being identi?ed as to a “type” or “kind” of media), change the
`quality setting of the image, crop the image or change the
`aspect ratio, add text or annotations, encode or combine (in
`cluding stitching) the media object, or enhance the media
`object by changing image values, for example, relating to
`contrast or saturation. This intelligence may be executed in a
`
`Exhibit 2028
`Apple Inc. and Twitter, Inc. v. Summit 6 LLC
`IPR2015-00688, Summit 6 LLC
`
`
`
`US 7,765,482 B2
`
`5
`manner that is transparent to the end user. This transparency
`alloWs the end user to submit media to the Prepare and Post
`tools “as is,” since the tools Will automatically prepare it to
`meet the requirements of the second location. Note that,
`although image submission may involve client-side process
`ing, image processing is not required.
`The Prepare and Post tools are available for customers to
`integrate into their oWn Web pages. The Prepare and Post too