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`Ex. GOOG 1028
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`EX. GOOG 1028
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`Toshiba : Press Releases 7 August, 1995
`
`Page 1 of 2
`
`Toshiba's New Digital Still Camera Is World's First with
`Modem. A Practical Solution for Immediate Image
`Transmission.
`7 August, 1995
`
`TOKYO -- Toshiba Corporation today announced the world's first compact digital still camera
`equipped with a modem and communications software, allowing users to transmit recorded
`digital images via standard telephone lines, without any additional external equipment. The
`new camera is expected to find application in various areas where rapid provision of visual
`images is at a premium.
`
`The new camera, PROSHOT (PDR-100), embodies the concept of a 'digital communication
`camera' that can easily record and quickly transmit images from remote locations. The camera
`incorporates a 1/3-inch 410,000-pixel charge-coupled device (CCD) and offers fully
`automated focusing. An integrated, automatic flash adds to simplicity of operation, allowing
`users to record digital images in all light conditions.
`
`PROSHOT incorporates a 16-megabit NAND flash memory and offers two megabytes of data
`storage, which can store up to 40 digital images. A built-in microphone also allows it to record
`audio signals. Memory capacity for both images and audio sources can be greatly expanded by
`use of the camera's built-in PCMCIA slot and PC memory cards. These also allow images
`taken with the camera to be transferred directly to a PC with a similar slot.
`
`Images taken with the camera can be fed directly to a television as a video source. An optional
`dedicated LCD can be used also, allowing instant monitoring of images.
`
`PROSHOT will be introduced into the Japanese market on September 1, at a price of 260,000
`yen. Annual sales of 12,000 units a year are anticipated.
`
`Specifications of PDR-100:
`Optical system:
` CCD: 1/3 410,000 pixel CCD image sensor
` Lens: F5.6
` Flash: Integrated
` Focal range: 30cm - infinity
` Electric shutter: 1/8 - 1/4000
` White balance 5100K fixed
`Image compression: JPEG compression
`Image capacity: Internal memory only:
` 10 images (at 1/4 compression); 20 (at
` 1/8): 40 (at 1/16):
` With memory card: 130 (at 1/4
`
`http://www.toshiba.co.jp/about/press/1995_08/pr0701.htm
`
`10/13/2014
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`Ex. GOOG 1028
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`Toshiba : Press Releases 7 August, 1995
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`Page 2 of 2
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` compression); 260 (1/8); 520 (1/16).
`Audio: WAVE format (non-compressed, monaural,
` 11kHz, 8 bits)
`Internal memory: 2MB (flash memory)
`Transmission function: Auto dial to up to 10 numbers, using a
` fax modem card
`Memory card: PCMCIA standard (corresponding with
` MMBC, ATA)
`Analog cellular correspondence:
` Exclusive cable (option)
`Digital cellular correspondence:
` modem adapter (option) necessary
`Data transmission speed: max. 14,400bps
`Dimension: 152(W) x 35.5(H) x 94 (D)mm
`Weight: 350g
`
`Information in the press releases, including product prices and specifications, content of services and
`contact information, is current on the date of the press announcement,but is subject to change without
`prior notice.
`
`http://www.toshiba.co.jp/about/press/1995_08/pr0701.htm
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`10/13/2014
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`Ex. GOOG 1028
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`

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