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. ~ ..
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`Mlfn19UIGiJ98-.( ....... . .
`
`Contact:
`
`Wendy Zajack
`Technology Solutions, Inc.
`212-696-2000, x217
`wzajack@tsipr.com
`
`Bryan·_Parola
`Ex Machina, Inc.
`212-843-0000, x240
`bparola@exmachina.com
`
`AIRMEDIA LIVE! PREMIERES AT DEMO '96
`FIRST WIRELESS CYBERSPACE NETWORK CONNECTS INTERNET TO OFF-LINE PC's
`
`PALM SPRINGS, CA, JANUARY 29, 1996 -AirMedia Live!, a unique new wireless network
`that connects the on-line world to home and office PC's across the country was premiered by
`Ex Machina, Inc. on stage today at Demo '96, the computer industry conference produced by
`lnfoWorld's PC Letter.
`
`AirMedia Live! transforms today's desktop PC into an individually customized information,
`entertainment and messaging center, wirelessly connected to the on-line world even when the
`computer is "off-line". Chosen as an elite Demo Premiere from over five hundred products
`considered, AirMedia Live! marries the best of on-line news, e-mail alerts, sports highlights,
`financial updates, weather reports and industry events with broadcasts over a nationwide
`wireless network to deliver breaking news, entertainment and e-mail alerts instantly to any PC.
`
`;~.
`
`AirMedia Live! brings PC's to life with powerful multimedia viewers which "listen" to wireless
`data broadcasts using a low cost PC receiver, filtering information that is easily customized by
`each user. Photorealistic sports scoreboards show inning-by-inning results, updated regularly
`and punctuated by the crack of the bat and the roar of the crowd. Financial tickers expedite
`stock quotes and financial indicators directly from Wall Street. Headline news and weather are
`delivered from all over the globe and shown inside colorful "news crawls". Fully customizable
`sound, graphics, animation, and video files built into the viewers make incoming information
`compelling, entertaining, realistic and truly informative, both in context and in content.
`
`The information broadcast over AirMedia Live! is delivered in real time from a wide variety of
`branded on-line and Internet information services including CompuServe, Reuters NewMedia,
`Sportsline, quote.com, LottoWorld, FreeseNotis Weather, Communications Now, TravelGram,
`Metro Networks Traffic, COMTEX Information Service, Business Wire, PR Newswire, Ziff Davis
`Wire Highlights, Knight-Ridderff ribune Business News and The Sports Network. The list of
`AirMedia Live! information partners will continue to expand on a monthly basis as additional
`content partners are announced.
`
`Demo '96 conference organizer David Coursey, the editor and publisher of PC Letter, said
`AirMedia Live! was selected as a Demo Premiere because its technology represents a
`fundamental shift in the way consumers will both receive and use information. "Until now," said
`Coursey, "end users had to take some action in order to receive information and notices of
`breaking events. Even if they subscribe to an on-line service or the Internet, they couldn't
`receive. it without taking special steps to retrieve it. AirMedia Live! changes all that."
`
`Viewers can be developed in C++ or Visual Basic, as JAVA applets or can be third party
`applications integrating wireless news headlines and email alerts. Starfish Software announced
`today that Sidekick, the most widely installed Personal Information Manager, would be the first
`third party application to integrate support for the AirMedia Live! Wireless Messaging Server for
`integration of branded news, E-Mail and on-line alerts.
`
`Confidential • Outside
`Counsel Only
`
`s 12130
`
`1
`
`

`
`With AirMedia Live!'s intuitive Remote Control software interface, users select the desired
`multimedia viewer and determine how and when they'll be alerted to information that's
`important to them. AirMedia Live! viewers can work in the foreground of other running
`applications or can be minimized and tucked-away, to automatically appear as events unfold.
`
`Behind the scenes, powerful Internet servers receive real-time information from commercial
`on-line and Internet-based information providers. AirMedia Live! then instantly broadcasts this
`breaking information through a nationwide wireless network, with coverage including more than
`90% of the population of the country. PageNet, the world's largest wireless messaging
`company with more than 6.7 million subscribers, will provide the wireless network service.
`
`URLs, the 'addresses' of the Internet, are transmitted over the air with each headline, message
`or news item, and are embedded in AirMedia Live!'s graphical, animated multimedia viewers.
`These provide hot-links so that a single mouse click can automatically launch an on-line
`session with the originating Internet site to get .the full story, using Netscape Communication's
`Netscape Navigator web browser, or any browser of the PC owner's choice. AirMedia Live!
`bridges the gap from the Internet when your PC is offline.
`
`"With the growth of on-line services, we as society are on information overload. We don't have
`time to sort through what's important, fun or timely," explained David S. Rose, Ex Machina's
`Chairman & CEO. "Every day, more and more things are happening on-line without any way to
`monitor new activity-until now."
`
`On-line services and Internet mail providers such as CompuServe and NetCom will offer
`e-mail customers instant notification of new electronic mail on-line. A red message light,
`floating on the screen like the light on an answering machine, alerts the user to the waiting
`message. For the occasional e-mail user this will mean, for example, receiving mail from a
`child away at college as it is sent, rather than days later. For the heavy user, it means staying
`continuously in touch throughout the day without constantly checking mail.
`
`Ex Machina President John M. Payne feels that this unique wireless network will make today's
`popular on-line services even more valuable. "Using AirMedia Live! is like listening to the radio
`while mowing the lawn; its a great way to stay in touch while getting other productive work
`done", said Payne.
`
`As Robert Mainor, VP, Product Marketing and Business Development for CompuServe
`Information Service, said at Demo '96, "We see AirMedia Live! as a perfect fit for our
`subscribers. It will ensure that they don't miss any of the exciting things that are happening on
`CompuServe, even if they don't usually connect every day." CompuServe, one of the world's
`largest consumer information services, will be offering e-mail alerts and breaking news and
`information through AirMedia Live!
`
`AirMedia Live! customers receive free Basic News Service, which includes national, sports and
`business headlines, end of game sports scores, weather from across the country, business
`news, stock prices, on-line alerts and more.
`
`Along with Basic News Service, Premium Information Services are also free for 30 days and
`can be purchased for a low monthly subscription thereafter. Subscriptions rates vary, but start
`at only $4.95 per month for additional features such as play-by-play sports coverage, near real(cid:173)
`time stock information, personal portfolio tracking and local news.
`
`AirMedia Live! also offers a variety of personal, confidential e-mail notification plans for users
`of major on-line services and Internet mail. E-Mail Alert plans start as low as $5.95 per month.
`Promotional plans are also available which combine news and e-mail notification with other
`special services to offer substantial savings for each subscriber.
`
`Confidential - Outside
`Counsel Only
`
`s 12131
`
`2

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