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` (— a e mm//asarisliing.org/newsroom/news-releases/sportiishing-industry-vwards-zom-bst-ol» P v a e omenean Sponfishlng Assam x
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`Sportfishing Industry Awards 2009 " Best of Show" Honors
`fifteen companies take tops honors during wofld's lamest spamfishing trade show
`July 16, 2009 - Driamfo, Fla. - [CAST 2009, the International Convention IfAllied Sportfisliing Trades:
`the world's largest sportfishing tradeshow, is in full swing from July 15-17, at die Orange County
`Convention Center in Orlando, Fla Over 7,200 representatives trorn the sportnsliing industry, induding
`over 2,200 buyers and over son media representan‘vos, are gathered to see the latest innovations in
`
`tacide, gear and apparel and network with the global sponhshing oornmunity. The snortnshing industry‘s
`pro
`tlade event IS produced by the Amencan Sportfishlng Assoclatlon (ASA). the industry's trade
`assorlation which is headquartered in Alexandria, Va.
`This year, the 52nd year of ICAST, the new Product showcase, the nadeshow‘s flagship event, was more
`competitive than ever. Sponsored by ESPN Outdoors/BASS, 208 exhibiting companies entered one tackle
`Products and accessories into the New Product Showcase. The product category with the most product
`
`subm'
`ions was the hard lure category,
`This year the Hobie Cat Mirage Pro Angler, both a boat and a kayak, was voted by buyers and media as
`the most innovative product in the lCASl' 2009 New Product Showcase ill ball! the Marine category and
`the overall “Best of Show."
`This year’s New Product Showcase winner’s also included firststime lCASI’ exhibitors fabll, Inc., USA
`custom Rods and Better Bait systems Eight returning Iatsr exhibitors were also first-time winnerst They
`are: Durasafe, Master Vision, Ross Reels USA/Ross Worldwide Outdoors, Sebile USA and Hobie Cat. Three
`2008 showcase winners — Shimano American Corporation, Pure Fishing and Plano Molding Company > also
`won won Best of show honors in 2009.
`‘Eadi year, I am amazed by the quality of new products that are unveiled at the new Product showcase
`and this Year was no different: said Mike Nusslnan, ASA'S president and CEO. '1 congratulate all of the
`winners and everyone who participated in the New Product Showcase, from the companies who worked
`hard to develop trim innovations to the buyers and media who served as judges.”
`Making up a special section of lusr's 400,000-squar2-fom show floor, the new Product showcase
`provides soedal ViSIbIlItY for the indum's latest innovations in gear and accessories. Buyers and media
`representatives judged the products based on their levels of innovation, execution. workmanship and
`pflm‘calily to select “Best of Show' honors in 17 Categories, as well as the overall “Est of Show" winner.
`
`
`Page 4 CABLZ, INC.
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` ndustry Wald 2009
`est
`P v 6 aAmmzan Spon'fishlng Asso... x
`Re Ho Vim Families
`rools Help
`X filial“ v
`
`* anml Q mmudmin l mammon- - I WWWM meflng'namn GAinukanSponfishiigAs_ aurinimatoruomehge.
`Making uli a Special section of lCAST's 400,000rsquarefoot Show floor, the New Product Showcase
`
`provides Special
`I
`tvfnr the industry's latest innovations in gear and accessories. Buyers and media
`A
`representatives judged the products based on their levels of innovation, execution, workmanship aml
`practicality to select ‘Best ofSllow" honors in 17 mtegories, as well as the overall 'Bes‘t ofSllow' winner.
`2009 ICASl New Product Showcase Award Winners
`ForDmdud details, images and other information please Contact the individual award IEchients listed
`below.
`Overall nest or snow and Harine Category 7 Hobie not a Hollie Hinge Pm Angler
`Contact: \fince console: (760) 753-9100 x230
`Alina-cl — calilz, Int. — Cablz
`Contact: Holly Williams: (205) 2224477
`Combo - Pure
`shiny - Pfllleger Arborcombo
`
`Contact: Ron sin
`2, Blue Heron communications 7 cell: (405) 74o274u, office: (405) 35473433
`Andrew wheeler, Project Manager - (M3) 4513245
`Electronils r Lmrancerflavioo a Lowrance Hngln
`Contact: Gordon Snrouse — (918) 607-6670
`Eyewear - Costa Del Mar Sunglasses - Zone
`Contact: Dave BulthuiS 7 (561) 8660972, (900) 4473700 x114
`Fishing Amessory - Dunsilfe - Codeahle Locks
`contact: Cathy Kraatz a (252) 54475515
`Giflvlam * Mafia!“ Vision 7 Mini lantern
`Contact: Gary G. Goerke - (715) 493-6749
`Eli McCabe - (715) 216-2443
`Kids Tackle - Ross Reels USA/Ross Worldwide Outdoors - Journev Youth Fly Fishing Outfit
`Contact: Brad Bequ 7 (970) 59673050
`tine 7 Pure Fishilg a Berkley Trilelle transom:
`Contact: Ron Giudice, Blue Heron communications — cell: (405) 74o-z74n, office: (405) 354-3433
`Clay Norris — cell: (405) 740-2740, mice: (405) 364-3433, nroduct manager
`Soltlllre-SelfileUSA-HiflicSw rrIHSvltPn-Hodel
`Corltact r CYStaI Dollatlorl, Dollallon PR , cell: (918) 60773555, office: (918) 99474455
`Hard ll": - Sebil: USA - Snin Shad
`contact: Cystal Dollahon, Dollahon PR 7 cell:( 918) 60773655, oliice: (913) 594445
`
`Freshwater Reel 7 Sllirnarlo American corporation a Smic CH
`Contact: John Mazurkiewicz, 63th Marketing - (574) 289-1331
`Saltwater Reel - Dailrfll - Saltist Lave! Drag
`Contact: TeITY Pederson , (562) 80279589
`Rainwater and a USA Custom Rods r Gino stix
`Contact: Dennis Ball - (332) 665-1854
`
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`Page 5 CABLZ, INC.
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` (— -> E new/armingog/nmmm/nm-releases/sparifislring-indnary-awards-m+est-of- P v o enmenunSponfishingAssot x
`file
`Edit Vial
`Favorites
`Tools Help
`
`[riparian DKisionPoint- a. I Impr-legiwmflwe m AdminifliatwLoy'n - Kle.» G Ameriun Spom'dlingA5,, a; Adminiwm HomePage...
` * Q smisiicsFund a nsr 201i Admin |
`Hard Line * Sehile “SA a Spin Shad
`Contact: Cvstal Dollahon, Dollahon PR — cell:( 918) 507-3655, office: (918) 894-445
`
`Freshwater Reel - Shimano Amerifin Corporation - Shadic C"
`Contact: John Mazurkiewicl, Catalyst Marketing - (574) 289rl331
`Saltwater Reel — Daivva — Sam's! Lever Drag
`Contact: Terry Pedersnn e (562) 90279599
`Frshwater Roll ~ USA Custom Rods - Camo Sfix
`Contact: Dennis Ball — (832) 665-1854
`saltwater Rod 7 G. Loomis a Pro Green Baas
`Contact: John Mazurkiewitz, Catalyst Marketing — (574) 289-1331
`'raclde Management — Plano Holding] Company — Liana-Bait Locker System
`Contact: Douglass Riewski » (630) 552-9445
`Terminal Tackle - Heller Bait Systems - Circle Hook Rig
`Contact: Charles Fricke r (305) 48170849
`[CAST was coalocated with tire Marine Altermarket Accessories Trade Show (mars), produced by tire
`national Marine Manufacturers Association (mm), jointly allowing more than 10,000 attendees to walk
`am Show floors.
`Ill 2010, ICAST will be held at the Las Vegas Convention Center, from July 14-16, 2010. [CAST 2011 will
`be held at the Las Vegas Convention center in Las Vegas, Nevada, from July 13-15, 2011.
`but
`The American Sportfishing Association (ASA) is the sportfislling indusfiv's trade assudalion, committed to
`looking out for the interests of the entire Sportfishing community. We give the industry a unified voice
`speaking out when emerging laws and policies could significantly allect snortfishing business or
`sportlishing itselft We invest in long-renn ventures to ensure the industry will remain strong and
`prosperous as well as safeguard and promote the enduring econom and conservation values of
`snortfishing In America. ASA also represents file interests qumerica‘s 60 million anglers who generate
`
`over 545
`on in retail sales with a $125 billion impaa on the nation’s economy aeafino employment for
`over one in
`on petiole
`
`mmyoTEJ'r’ZL‘S
`”"2"“ “5mm"
`
`“Mm“
`
`ANGLERSURVEV COM
`WT I TAKE HE FISHINE‘
`Help slrane fisii ng's future
`Learn more...
`
`
`'rlmfiasz lahln; :rg
`
`file-3min;
`
`f§
`.
`4
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