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`EarthWeb Employs OpinionLab's OnlineOpinion
`Automated User Feedback Solution
`Continuous Feedback Helps Optimize User Experience
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`()
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`OPINIONLAB EXHIBIT 2009
`Qualtrics LLC v. OpinionLab, Inc.
`IPR2014-00421
`(cid:51)(cid:68)(cid:74)(cid:72)(cid:3)(cid:20)(cid:3)(cid:82)(cid:73)(cid:3)(cid:22)
`http://www.prnewswire.com/news-releases/earthweb-employs-opinionlabs...
`
`10/16/2014
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`
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`EarthWeb Employs OpinionLab's OnlineOpinion Automated User Feedbac...
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`Page 2 of 3
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`HIGHLAND PARK, Ill., Oct. 16 /PRNewswire/ EarthWeb Inc., (Nasdaq: EWBX)
`a global leader in information technology knowledge and career solutions, has
`deployed OpinionLab, Inc.'s OnlineOpinion automated feedback system to help
`them monitor, understand and improve user experience on their popular
`Earthweb.com, ITKnowledge.com and Dice.com sites.
`"EarthWeb is a recognized leader in Information Technology and we view
`OnlineOpinion as a key component of any Web measurement suite," said
`Edward Fielding, Corporate Research Director at EarthWeb Inc. "OnlineOpinion
`delivers valuable diagnostics and insight from our users that we can use to
`further improve user experience on our sites."
`OnlineOpinion enables subscribers to gain insight into the effectiveness
`and functionality of their Web sites by collecting spontaneous, continuous
`user feedback. Found at www.opinionlab.com , OnlineOpinion can help any site
`remain relevant and valuable to its visitors. As a complement to other
`metrics such as traffic analysis, site owners, developers and managers can use
`OnlineOpinion's unique data to monitor and track user satisfaction and help
`deliver solutions that meet the needs of their users.
`"No webbased business application should be launched and managed without
`continuous feedback from users," said Rand Nickerson, Chief Executive Officer
`of OpinionLab. "EarthWeb is dedicated to providing their users with the
`ultimate online experience. We're thrilled that they recognize the value that
`OnlineOpinion data can contribute to their efforts."
`
`About EarthWeb Inc.
`EarthWeb Inc. is a global leader for Information Technology (IT) knowledge
`and career solutions. The Company provides a comprehensive set of services to
`a broad range of IT professionals: CTOs, IT managers, corporate IT purchasers,
`programmers, network managers, system administrators and recruiters/HR
`managers. EarthWeb enables IT professionals to access technical information,
`buy and sell products and services, manage careers and recruit personnel
`through a network of services that includes Earthweb.com, Dice.com and
`ITKnowledge.com. EarthWeb is a public company on the Nasdaq exchange.
`
`About OnlineOpinion
`OnlineOpinion is the only management tool that allows subscribers to
`collect continuous, quantifiable user feedback to help manage their online
`strategies. At the heart of OnlineOpinion is an innovative onscreen device
`that uses proven feedback methodology to promote and collect user opinions on
`any page. Users can also provide written comments and rate specific aspects
`of any page. Subscribers can choose from a variety of report configurations.
`Since its launch in November 1999, more than 500 sites worldwide have deployed
`OnlineOpinion, generating more than 1,000,000 individual page ratings. Other
`current users include MVP.com, Britannica.com, dotTV and Business2.com.
`
`About OpinionLab, Inc.
`Highland Park, Ill.based OpinionLab, Inc. is the leader in automated Web
`feedback systems. OpinionLab is a whollyowned subsidiary of Performance
`Networks LLC.
`
`http://www.prnewswire.com/news-releases/earthweb-employs-opinionlabs...
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`10/16/2014
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`Page 2 of 3
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`EarthWeb Employs OpinionLab's OnlineOpinion Automated User Feedbac...
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`CONTACT: Dave Mason, Chief Design Officer of OpinionLab, Inc.,
`8476816100, fax, 8476816101, email, dave@opinionlab.com. (mailto:dave@opinionlab.c
`om.)
`
`This release was issued through DigitalWork.com Your Business Workshop.
`For more information, visit http://www.digitalwork.com .
`
`SOURCE OpinionLab, Inc.
`
`http://www.prnewswire.com/news-releases/earthweb-employs-opinionlabs...
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`10/16/2014
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