`
`Frances Harder
`
`3402 Tanglewood Lane
`Rolling Hills Est. CA 90274
`Tel: 310 569 7772 Fax: 310 541 3436
`Email: Frances@Fashionforprofit.com
`Professional Experience – 5/2013
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`Founder/President – The Fashion Business Incorporated- 501c3
`Educational Non Profit – www.FashionBizInc.org
`1999 – Present
`Founder of the Fashion Business Incorporated (FBI), in 1999 with one goal in mind: to
`provide much needed business intelligence and training to start up, fledgling, and fast
`growing apparel manufacturers within the Los Angeles fashion industry. Since its
`inception, the FBI has gained a reputation as the resource where manufacturers and
`brands can get reliable business information, skill development, and no-nonsense
`assistance to help them better compete within this volatile marketplace. Besides
`entrepreneurial training the FBI has expanded its services to include incumbent workers
`certified job training made possible through a state Employment Training Grant (ETP).
`Additionally in 2009, the FBI was awarded a Microsoft grant to provide certified industry
`specific software job training to displaced workers. The organization is housed in the
`California Market Center, which is the heart of the LA fashion district.
`
`Author – Publisher - Fashion for Profit, Costing for Profit, Brand
`Building for Profit, Retailing for Profit and Forms for Profit
`www.FashionForProfit.com
`These extensive self published text books explain everything needed to know when
`starting an apparel company; from product development, brand building, costing,
`business planning, financial requirements through the production cycle, sales and
`marketing, to opening a retail operation. Learning institutions both nationally and
`internationally use these text books as part of their curriculum. Also produced a series of
`DVD sold as a complement to the books and CD of Forms for Profit.
`
`Woodbury University, LA: Adjunct Professor & Curriculum Advisor –
`Teaching Professional Practices. 2011 to present
`
`Consultant for United Nations: Assist in the Alpaca textile development for
`women owned businesses in Peru 2011 - Present
`
`SEMINAR PRESENTER: 12 years MAGIC International, 12 years LA Textile
`Show, DG Expo, Hong Kong World Boutique, Phoenix Fashion Week, New York
`Textile Show, along with other important trade shows both nationally and
`internationally.
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`IDP- International Design Platform
`Areas of expertise included: product development for Chinese domestic market, brand
`development, merchandising, sourcing needs, technical design, operations and sales.
`Consultation to U.S. companies, internationally: England, Germany, Japan, Brunei,
`Turkey, Guatemala, Australia, Peru and China.
`
`Industry Expert Witness experience for industry related issues, including:
`Chargeback, Trade Mark and Copyright infringement issues. Details available
`upon request.
`
`Design & Product Development
`Designed and developed two lines for Priscilla Presley, which sold through
`Home Shopping TV
`Product development consultant to the Royal House of Bruin for sports team
`apparel
`Technical Designer: Territory Ahead, Santa Barbara, CA
`Name: “Frances Harder” under license to a Japanese manufacturer from 1996 – 1998
`
`Otis College of Art & Design – Los Angeles
`Associate Professor & full time faculty, 1992-2000
`Taught classes in construction, patternmaking & draping in Jr. & Senior Studio, which
`encompassed the design process through to the production of the final garments.
`Responsible for curriculum development for entrepreneurship- Continuing education
`department
`
`California Design College (CDC) – (now Hollywood Art Institute)
`Department Chair of founding fashion school – 1991 – 1992
`Responsible of curriculum development for new fashion focused college, which
`incorporated the teaching of state of the art software use within the apparel industry.
`
`Fashion Institute of Design & Merchandise – Los Angeles
`1985- 1991
`Full time faculty: Design development, production procedures, studio classes for draping
`and patternmaking.
`
`Toggs – Preteen line – Principal owner
`1984 – 1986 Business startup. Contemporary Preteen line of clothing
`
`Seattle Central Community College
`1979 – 1983
`Full time faculty: Responsible for classes in design, patternmaking, draping, sewing, and
`History of Costume.
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`Pre USA Experience - Designer & Educator – England –
`• High Wycombe College of Art and Design
`• Bristol Secondary School Art Teacher
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`• Salford College of Art and Design – Part time faculty
`• Munich, Germany. International School, Art teacher
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`Professional Accomplishments
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`• Member of DEC – Department of Export Council – Southern California
`• Founding Member BINSC (Business Incubator Network – Sothern California)
`• Expert Witness in Legal Disputes
`• Advisory Board- Cal Poly University Fashion Dept.,
`• Advisory Board- Hollywood College of Art & Design – Art Institute
`• Advisory Board – El Camino Community College – Fashion Dept.,
`• Advisory Board – Saddleback Community College – Fashion Dept.,
`• Voted by California Apparel News, for eight years as one of LA’s most influential
`people 2001 – 2009
`Invited guest and speaker as part of international delegations to China, France,
`Germany, Australia and Peru.
`• Consultant for United Nations to assist in the Alpaca textile development in Peru
`2011 to present
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`Education
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`Salford University, Manchester, England - Bachelor of Arts: Fashion Design 1968
`Certified: Teaching from Seattle College of further education
`Fluent in German and English
`
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`Prior Testifying Expert Witness Experience
`
`• Callan v. Christian Audigier, Inc., 2:08-cv-08072 GW (JwJx) (C.D. Ca. 2009)
`(Expert for Plaintiff)
`• Peace & Love Jewelry By Nancy Davis LLC v. Kohl’s Department Stores, Inc. et
`al., 2:10-cv-00417 GW (VBKx) (C.D. Cal. 2010) (Expert for Defendant)
`• United Fabrics International v. Pat Rego, Inc, 2:10-cv-05988 PSG (RZx) (C.D.
`Cal. 2010) (Expert for Plaintiff)
`• Varsity Brands, Inc., v. Star Athletica, L.L.C. 2:10-cv-02508-RHC-cgc (W.D.
`Tenn. 2011) (Expert for Plaintiff)
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`Self-Published Works
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`• Fashion For Profit, 9th ed. Harder Publications, 2010. ISBN-10: 09727763-9-7
`• Costing For Profit, 2nd ed. Harder Publications, 2010. ISBN-10: 0-984555-0-5
`• Brand Building For Profit, 2nd ed. Harder Publications, 2010. ISBN-10: 0-
`9845550-1-3
`• Forms For Profit, 2nd ed. Harder Publications, 2009. ISBN-10: 09727763-8-9
`• Fashion For Profit DVD. Harder Publications, 2005. ISBN-10: 0-9727763-2-X
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`• Starting Your Own Apparel Business DVD. Harder Publications, 2010. ISBN-
`10: 0-9845550-4-8
`• Fashion Business Start Up Package, 2nd ed. Harder Publications, 2010. ISBN-10:
`0-9845550-3-X
`• Costing for Profit – DVD. Harder Publications, 2010. ISBN-10: 0-9845550-6-4
`• Brand Building for Profit – DVD. Harder Publications, 2010. ISBN-10: 0-
`9845550-5-6
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`Articles
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` “Sales: Selling Through Consignment- Pros and Cons” Focus On Fashion
`Retailing, August 2013.
`• “Retailing 101: The Importance of Merchandising” Focus On Fashion Retailing,
`June 2013.
`• “The Importance of Technical Documentation – or Techpacks” Focus On Fashion
`Retailing, February 2013.
`• “So, You’re Starting an Apparel Company?” Focus On Fashion Retailing, July -
`August 2008.
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`Seminars
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`• “Business Strategies Workshop for African Entrepreneurs (Via the State
`Department),” Los Angeles, CA, July 30th, 2013
`• “Magic Bootcamp!,” Online, July 25th, 2013
`• “DG EXPO: Building a Company, Branding a Line,” New York, NY, July 24th,
`2013
`• “DG EXPO: Marketing Your Line - from Reps to Tradeshows,” New York, NY,
`July 23rd, 2013
`• “DG EXPO: Made in the USA - Production Sourcing,” New York, NY, July 23rd,
`2013
`• “DG EXPO: Starting & Growing A Successful Fashion Business - What A
`Designer/Entrepreneur Needs to Know!,” New York, NY, July 22nd, 2013
`• “DG EXPO: Tips & Services for Designers/Entrepreneurs,” New York, NY, July
`22nd, 2013
`• “Merchandising to Sell,” Online, May 21st, 2013
`• “Visit Designer's Couture Studio - Drape to Create with Hanna Hartnell,” Santa
`Monica, CA, February 28th, 2013
`• “Creating a Tech Pack,” Los Angeles, CA, February 27th, 2013
`• “Sourcing Domestic & Offshore,” Online, February 26th, 2013
`• “Starting Your Apparel Business in 2013,” Los Angeles, CA, February 25th, 2013
`• “Magic Seminar: Elements of a Successful Tech Pack,” MAGIC International,
`Vegas, NV, February 21st, 2013
`• “Magic Seminar: Expanding Your Retail Options for 2013,” MAGIC
`International, Vegas, NV, February 21st, 2013
`• “Sourcing Bootcamp at Magic!,” MAGIC International, Vegas, NV, February
`18th, 2013
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`• DG EXPO: Starting & Growing A Successful Fashion Business: What A
`Designer/Entrepreneur Needs to Know!
`New York, NY
`February 6th,
`2013
`• “DG EXPO: Production Sourcing Domestic vs Global: Panel Discussion, “New
`York, NY, February 6th, 2013
`• “DG EXPO: Costing for Profit,” New York, NY, February 5th, 2013
`• “Find Your Niche,” Online, January 23rd, 2013
`• “Export Workshop with the Port of Los Angeles,” Los Angeles, CA, December
`6th, 2012
`• “Domestic Manufacturing vs. Off-Shore,” Los Angeles, CA, October 23rd, 2012
`• “Merchandising your Fashion Business,” Phoenix Fashion Week: Scottsdale, AZ,
`October 5th, 2012
`• “Branding your Fashion Business,” Phoenix Fashion Week: Scottsdale, AZ,
`October 5th, 2012
`• “Elements of a Tech Pack,” Online, August 15th, 2012
`• “DG EXPO: Growing your Apparel Business,” New York, NY, August 6th, 2012
`• “MAGIC Bootcamp,” Online, July 16th, 2012
`• “Brand Building,” Online, June 13th, 2012
`• “Costing to Maximize Profit,” Online, June 7th, 2012
`• “Retailing in a New Economy,” Online, May 29th, 2012
`• “Selling on Consignment,” Online, May 21st, 2012
`• “Understanding Private Label to Benefit Your Business,” Online, May 10th, 2012
`• “Merchandising to Sell,” Online, May 1st, 2012
`• “Building a Brand - Market Niche and Brand Protection,” Los Angeles, CA,
`March 27th, 2012
`• “Starting Your Apparel Business: Panel Discussion,” Los Angeles, CA, March
`27th, 2012
`• “Starting Your Apparel Business: Workshop,” San Francisco, CA, March 22nd,
`2012
`• “Merchandising Your Line,” San Francisco, CA, March 22nd, 2012
`• “Merchandising to Sell,” Online, March 7th, 2012
`• “DG EXPO: Branding for Beginners,” New York, NY, February 7th, 2012
`• “DG EXPO: Costing for Profit,” New York, NY, February 6th, 2012
`• “DG EXPO: Fashion for Profit,” New York, NY, February 6th, 2012
`• “Couture Workshop,” Santa Monica, CA, January 26th, 2012
`• “Starting Your Apparel Business,” Los Angeles, CA, January 14th, 2012
`• “MAGIC Bootcamp,” Online, January 10th, 2012
`• “Starting an Apparel Business in 2012,” Online, December 20th, 2011
`• “Made in the U.S.A.,” Online, November 29th, 2011
`• “Elements of a Tech Pack,” Online, November 1st, 2011
`• “Made in the U.S.A.,” Los Angeles, CA, October 12th, 2011
`• “Starting an Apparel Business in 2011,” Int’l Textile Show, Vegas, NV,
`September 26th, 2011
`• “How to Get Started!,” San Francisco, CA, August 29th, 2011
`• “Creating Fashion on a New Global Platform,” MAGIC International, Vegas, NV,
`August 24th, 2011
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`• “CEO Panel - A Journey, From Rags to Riches!,” MAGIC International, Vegas,
`NV, August 23rd, 2011
`• “Why You Should Join the FBI,” Online, August 16th, 2011
`• “MAGIC Bootcamp,” Online, July 7th, 2011
`• “MAGIC Bootcamp,” Los Angeles, CA, June 28th, 2011
`• “FREE! FBI Members Only Monthly Forum - Ask an Expert,” Online, June 27th,
`2011
`• “FBI and VEDC Present: Where's the Money?,” 7th Annual Access to Capital
`Business Expo, Los Angeles, CA, June 25th, 2011
`• “Starting & Brand Building,” Online, June 8th, 2011
`• “One on One With Stylist, Estevan Ramos,” Online, June 6th, 2011
`• “Doing Business In the New Economy,” Online, May 18th, 2011
`• “Costing For Profit,” Online, April 28th, 2011
`• “Fashion For Profit-Starting Your Apparel Business,” Los Angeles, CA, March
`30th, 2011
`• “Starting Your Apparel Business,” Los Angeles, CA, March 26th, 2011
`• “MAGIC - Apparel Business Workshop,” MAGIC International, Vegas, NV,
`February 15th, 2011
`• “Mixer/ Summit - Meet the Fashion Experts!,” Los Angeles, CA, December 8th,
`2010
`• “Costing For Profit,” Los Angeles, CA, November 1st, 2010
`• “Freelance For Profit,” Online, October 28th, 2010
`• “Meet the Experts: How to Grow and Survive,” Los Angeles, CA, September
`30th, 2010
`• “Starting and Branding Your Own Apparel Business,” Los Angeles, CA,
`September 27th, 2010
`• “Apparel Business Workshop,” Seattle, WA, August 28th, 2010
`• “Apparel Business Workshop,” San Francisco, CA, August 24th, 2010
`• “Sales and Marketing Essentials,” Los Angeles, CA, April 10th, 2010
`• “Apparel Business Workshop,” Los Angeles, CA, March 18th, 2010
`• “How to Plan, Merchandise, Sell and Brand Your Business in a Global Market,”
`Los Angeles, CA, March 17th, 2010
`• “Profitable Business Opportunities in a Slow Economy,” Los Angeles, CA,
`March 17th, 2010
`• “Turning a Changed Economy into a Profitable Business Opportunity: Panel
`Discussion,” Los Angeles, CA, March 2nd, 2010
`• “Retailing for Profit in a New Economy,” MAGIC International, Vegas, NV,
`February 18th, 2010
`• “Turning a Bad Economy into a Profitable Business Opportunity,” MAGIC
`International, Vegas, NV, February 17th, 2010
`• “No Risk Equals No Sales,” MAGIC International, Vegas, NV, February 16th,
`2010
`• “Members Only Meeting. - Important meeting for small business owners,” Los
`Angeles, CA, January 25th, 2010
`• “Apparel Business Workshop,” Los Angeles, CA, October 3rd, 2009
`• “Starting Your Own Apparel Business,” Los Angeles, CA, October 2nd, 2009
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`• “Indie Designers Day Camp,” San Francisco, CA, September 26th, 2009
`• “Brand Building,” MAGIC International, Vegas, NV, August 31th, 2009
`• “Developing a New Brand: Road Maps to Success,” MAGIC International,
`Vegas, NV, August 30th, 2009
`• “Selling & Buying on Consignment,” Los Angeles, CA, August 5th, 2009
`• “Costing for Profit,” Los Angeles, CA, August 4th, 2009
`• “Pool Trade Show,” Los Angeles, CA, July 30th, 2009
`• “Production Processes,” Los Angeles, CA, July 18th, 2009
`• “FBI Line Review: Expert Line Review,” San Francisco, CA, June 25th, 2009
`• “Branding For Beginners,” San Francisco, CA, June 24th, 2009
`• “Apparel Entrepreneurial Business Course,” Costa Mesa, CA, June 13th, 2009
`• “Fashion Business 101-for Fashion Students: Are you a Fashion Student with
`Dreams of Launching Your Own Company?,” Los Angeles, CA, May 1st, 2009
`• “Cost Sheets and Production Processes,” Los Angeles, CA, April 25th, 2009
`• “Getting Paid as a Freelance Designers, Pattern Makers and Graphic Designers,”
`Los Angeles, CA, April 23rd, 2009
`• “San Francisco - Apparel Entrepreneurial Business Course,” San Francisco, CA,
`March 21st, 2009
`• “Los Angeles - Apparel Entrepreneurial Business Course,” Los Angeles, CA,
`February 28th, 2009
`• “Scottsdale, AZ: Apparel for Success: The Workshop,” Scottsdale, AZ, February
`7th, 2009
`• “Apparel Entrepreneurial Business Course - From Design Concept to Consumer,”
`Los Angeles, CA, November 22nd, 2008
`• “San Francisco FBI Line Review: Expert Line Review,” San Francisco, CA,
`November 20th, 2008
`• “Starting an Apparel Business - San Francisco,” San Francisco, CA, November
`19th, 2008
`• “FBI Line Review. Day: Expert Line Review,” Los Angeles, CA, November 5th,
`2008
`• “San Francisco FBI Line Review Day, Expert Line Review,” San Francisco, CA,
`March 27th, 2008
`• “Starting an Apparel Business: From Design Concept to Apparel Manufacturing,”
`San Francisco, CA, March 26th, 2008
`• “Keys to Starting & Growing A Successful Apparel Company,” Int’l Textile
`Show, Vegas, NV, March 20th, 2008
`• “FBI Line Review Day, Expert Line Review,” Los Angeles, CA, February 25th,
`2008
`• “Starting an Apparel Business: From Design Concept to Apparel Manufacturing,”
`Los Angeles, CA, February 19th, 2008
`• “Starting an Apparel Business - From Design Concept To Apparel
`Manufacturing,” MAGIC International, Vegas, NV, February 14th, 2008
`• “Can Fashion Be Produced in the U.S.?,” MAGIC International, Vegas, NV,
`February 14th, 2008
`• “Brand Building,” MAGIC International, Vegas, NV, February 13th, 2008
`• “Branding A Label,” Los Angeles, CA, October 17th, 2007
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`• “Brand Building,” Los Angeles, CA, October 16th, 2007
`• “Starting an Apparel Business: From Design Concept to Apparel Manufacturing,”
`Los Angeles, CA, October 16th, 2007
`• “Learn Technical Design The Fashion Fundamental Way,” Los Angeles, CA,
`October 13th, 2007
`• “FIDM Orange County - Brand Building,” FIDM Orange County: Irvine, CA,
`October 3rd, 2007
`• “How to Present a Professional Fashion Show on a Limited Budget,” Los
`Angeles, CA, September 10th, 2007
`• “San Diego - How To Start a Fashion Apparel Manufacturing Business,” San
`Diego, CA, September 8th, 2007
`• “Starting an Apparel Business: From Design Concept to Apparel Manufacturing,”
`FIDM Orange County: Irvine, CA, September 5th, 2007
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