5/21/2016
`
`CNN — Custom News Press Release
`
`For Immediate Release
`
`CNN and Oracle Join Forces to Bring Internet
`Users a Personalized News service
`
`CNN Custom News Combines the Worldwide News Resources of CNN with Oracle's
`
`Powerful Information Management Software
`
`Citibank Named as CNN Custom News‘ First Charter Sponsor
`
`ATLANTA, Ga., Jun. 4, 1997 _At COMDEX/Spring '97 today, CNN, the world's news leader, and
`Oracle, the market-leading innovator of information management software, announced they have joined
`forces to launch a personalized news service on CNN Interactive, CNN.com. CNN Custom News,
`available today free of charge on the Web at CNN.corr1/CustomNews, allows users to build their own
`CNN home page, by selecting news headlines and stock, weather and sports data which they are
`particularly interested in.
`
`CNN Custom News is the first Web site that creates personalized custom news pages, defined and built
`on demand by individual users. The service delivers news based on an individual's unique preferences,
`rather than a generalized categorical profile sent to groups of users, like other popular online news
`services. As the world's only dynamically created, personalized, news service, the site will accept new
`users incrementally as its popularity grows.
`
`The service utilizes CNN 's extensive news resources, including 32 national and international news
`bureaus, 3,300 experienced news professionals and 600 affiliates worldwide, and more than 100
`supplementary publications, magazines and news sources. CNN Custom News relies on leading—edge
`technology developed by Oracle.
`
`"Every day we are confronted with more news and information than we can handle," said R.E. Turner,
`Vice Chairman of Time Warner. "CNN Custom News will ensure that Internet users are not overwhelmed
`
`by this information. Instead, they can get up-to-the minute news relevant to their interests in a concise
`format."
`
`"The Internet is the most efficient vehicle for delivering content to large numbers of users in the
`Information Age," said Lawrence J. Ellison, Chairman and CEO of Oracle Corp. "Consumers are looking
`for simple, easy and cost-effective ways to receive information on a real-time basis, and Oracle's open,
`standards-based network computing products are making this possible today."
`
`It was also announced at today's launch that Citibank is the first charter sponsor of CNN Custom News.
`This arrangement provides Citibank with category exclusivity during its initial 18-month advertising run
`as well as entitlement of the "Your Money" section, which enables users to access customized financial
`information.
`
`"At Citibank, our business is built on innovation, trust and global presence," said Edward D. Horowitz,
`Executive Vice President of Citibank. "This partnership with CNN and Oracle is a natural extension of
`these principles. It shows how we are always seeking new ways to provide a superior customer
`experience, especially in electronic banking, where we are a leader in both consumer and corporate
`
`http:/lwww.cnn.comfl'ECH/9706lcomdexlcomdex.custom/press.re|ease.htmI
`
`1
`
`YODLEE 2001
`PLAID V. YODLEE, ET. AL.
`CBM2016-00037
`
`

`
`5/21/2016
`
`banking."
`
`CNN — Custom News Press Release
`
`CNN Custom News is a personalized news and information service on the Web. The service offers users
`vast amounts of information that can be tailored to individual preferences. In addition, CNN Custom
`News offers its users the top two news stories from CNN and CNNfn in each main category so they can
`stay abreast of the day's lead stories. The news sections include U.S. and World News, Business, Your
`Money, Weather, Sports, Lifestyle, Show Business and Science and Technology. Within these sections
`there are more than 300 categories, including health, recreation, consumer news and crime.
`
`A special feature of the service, CNN News Stream, is a scrolling ticker that provides breaking news,
`weather, financial information and sports scores. The CNN News Stream can be detached from the Web
`browser and put directly on the desktop, to allow continuous news updates.
`
`Another special feature of CNN Custom News is the On-Target "clipping service" which lets users follow
`particular topics of interest to them when they appear in the news. On-Target allows users the ability to
`go beyond the predefined topics found in CNN Custom News and seek out articles on these special topics
`fiom the large CNN Custom News database.
`
`Oracle software, including Oracle Web Application Server. . ., Oracler Universal Server, and Oracle
`ConText_ __ Option, allows CNN Custom News users to design personalized profiles. In addition, Oracle
`ConText Option performs intelligent news sorting and theme-based searching, assuring that the news
`received is highly personalized. For example, when looking for articles on sailing, CNN Custom News
`will eliminate false hits such as "Smooth Sailing for Senate Nominee". Citibank serves consumer,
`business, governmental and institutional customers around the world from locations in 98 countries
`staffed with more than 90,000 Citibankers. Citibank is the principal subsidiary of Citicorp, a global
`financial services company with $290 billion in assets.
`
`CNN Interactive provides news from around the world with the same accuracy, fairness and speed that
`viewers expect fiom all of CNN's news services. The division's products include: the CNN Interactive
`web sites, which receive more than 25 million page views per week; the CNN Interactive/PageNet pager
`news and information service, a groundbreaking alliance that delivers up-to-the-minute stories to
`alphanumeric pagers, and CNN Interactive Intercast programming, the most watched Intercast channel
`by a 2-to-1 margin.
`
`Oracle Corporation is the world's largest supplier of software for information management, and the
`world's second largest software company. With annual revenues of more than $5.2 billion, the company
`offers its database, tools and application products along with related consulting, education and support
`services, in more than 145 countries around the world. For more information about Oracle, please contact
`Oracle's headquarters at (415) 506-7000. Oracle's World Wide Web address is http://www.oracle.com/.
`
`###
`
`CONTACTS:
`
`Kerrin Roberts CNN Interactive Kerrin.Roberts@tumer.com 404/827-5340
`
`Paige O'Neill Oracle Corp. poneill@us.oracle.com 415/506-3429
`
`Citibank Jack Morris j ack.morris@citicorp.com 212/559-4285
`
`Trademarks
`
`Oracle is a registered trademark of Oracle Corporation. All other products or company names mentioned
`
`http:/lwww_cnn_comfl'ECH/9706lcomdexlcomdex_custom/press.re|ease_htmI
`
`2/3
`
`2
`
`

`
`5/21/2016
`
`CNN — Custom News Press Release
`
`are used for identification purposes only, and may be trademarks of their respective owners.
`
`http:/lwww_cnn_comfl'ECH/9706lcomdexlcomdex_custom/press.releasehtmI
`
`3/3
`
`3