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`PATENT OWNER
`EXHIBIT 2004
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`EXHIBIT 2004
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`
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`http://blogs.wsj.com/digits/2014/04/02/apples-jobs-declared-holy-war-on-google-over-android/
`
`
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`By
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`Daisuke Wakabayashi
`
`@daiwaka
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`Daisuke.Wakabayashi@wsj.com
`
`
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`Daisuke Wakabayashi
`
`Biography
`
`CONNECT
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`@daiwaka
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`Daisuke.Wakabayashi@wsj.com
`
`
`
`Daisuke Wakabayashi
`
`Biography
`
`Associated Press
`
`
`
`
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`For AppleAAPL -1.29%’s former CEO Steve Jobs, the competition with GoogleGOOG -4.67% and its
`Android operating system for smartphones and tablets wasn’t merely business rivalry, it was a “holy
`war,” according to emails revealed in Apple’s patent-infringement suit with Samsung Electronics.
`
`The emails were disclosed by Samsung’s lawyers as the two companies offered opening arguments in
`the latest round of the long-running feud between Apple and Samsung in U.S. District Court in San Jose,
`Calif.
`
`In an October 2010 email to Apple’s 100 top employees ahead of an annual retreat, Jobs outlined
`discussion points for the meeting, including “2011: Holy War with Google.”
`
`In other talking points, Jobs said “Apple is in danger of hanging on to old paradigm for too long
`(innovator’s dilemma)” and “Google and Microsoft are further along on the technology” to connect and
`synchronize contacts, calendars, photos, music, videos and bookmarks across all devices using online
`services.
`
`
`
`
`
`The e-mails came at a time when Jobs was coming to grips with the reality that Google, once a key Apple
`partner for the iPhone, was becoming a feared competitor with its Android operating system. By
`licensing Android for free, Google developed software for most of Apple’s main smartphone and tablet
`manufacturing rivals.
`
`
`
`In the same email, Jobs identified issues for the executives overseeing Apple’s iOS mobile software. He
`said the company “needed to catch up to Android where we are behind.” He cited “notifications,
`tethering and speech” as three areas, while writing that Apple could leapfrog Android with features like
`Siri, Apple’s speech-recognizing digital assistant.
`
`Samsung’s lead attorney John Quinn revealed the emails from Apple’s co-founder to highlight a key
`point of Samsung’s legal strategy: that Apple’s real fight is with Google. Google’s prominence in the case
`has introduced a new element to this latest round of the Apple-Samsung battle.
`
`Samsung said four of the five patents that Apple accuses it of infringing are features that Google
`developed independently as part of Android. Samsung said Apple is targeting it for being the most
`successful manufacturer of Android smartphones.
`
`Apple disputed the claim. “Don’t be misled by that. This case is not about Google,” said Apple’s lawyer
`Harold McElhinny in his opening statement.
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