throbber
PATENT OWNER
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`PATENT OWNER
`EXHIBIT 2021
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`EXHIBIT 2021
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`RECEIVED
`CENTRAL FAX CENTER
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`MAY 2 t 2010
`
`Docket No. 1004293.005US
`
`IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
`
`Serial No.:
`
`l l/ 1 12,990
`
`Confirmation No.:
`
`7098
`
`Applicant(s): McNally, et al.
`
`Group Art Unit:
`
`219]
`
`Filed:
`
`April 22, 2005
`
`Examiner:
`
`Brophy, Matthew
`
`Customer No.:
`
`27123
`
`For:
`
`INFORMATION MANAGEMENT AND SYNCHRONOUS COMMUNICATIONS
`SYSTEM WITH MENU GENERATION, AND HANDWRITINIG AND VOICE
`MODIFICATION OF ORDERS
`
`SUPPLEMENTAL DECLARATION UNDER 37 C.F.R.
`
`1.132
`
`Commissioner for Patents
`P.O. Box 1450
`
`Alexandria, VA 22313-1450
`
`Sir:
`
`I, the undersigned, Keith R. McNally, declare and state that:
`
`1.
`
`I am an inventor of the subject matter claimed in the above-identified patent
`
`application.
`
`I have first-hand knowledge as to all of the facts, all of the referenced Exhibits
`
`‘
`
`and all of the information contained herein.
`
`2.
`
`1 make this supplemental declaration providing additional evidence of
`
`secondary factors (including an additional #13 exhibits — to the previous #57 exhibits) to
`fimher support and confirm the nexus of the establishment of the uniqueness and
`breakthrough aspects of Ameranth’s- “menu wizard” and synchronous 215‘ Century
`
`Communications technology innovations (first
`
`introduced at
`
`the 1998 Food Service
`
`Technology show held in Atlanta, Georgia from November 14— 16, 1998 and then steadily
`
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`advanced and introduced into the hospitality marketplace thereafter) which are encompassed
`
`by the presently-amended claims'of the above—identified application. The additional #l3i
`
`referenced Exhibits discussed herein and attached hereto supporting this Declaration provide
`
`still further evidence of our commercial success — that are related directly to the innovations
`
`of the claims of our invention and are provided in this supplemental V5ubmission — (as
`
`requested by the examiner). These additional references and exhibits reflecting Ameranth’s
`
`selection as a technology integrator
`
`for
`
`the worlds largest Hotel Company (ll-lG-
`
`Intercontinental Hotels Group) and the worlds largest Casual/Family Restaurant Chain
`
`(Darden Restaurants, Inc.) further confirm the commercial success of Ameranth — as well as
`
`other key customer deployments too - subsequent to the introduction of our innovative menu
`
`generation and data synchronization invention and overall confirm the truly breakthrough
`
`aspects of Ameranth’s inventive technology.
`
`3.
`
`The collective actions and decisions made by the world's leading technology
`
`companies, hospitality focused companies, national press, regional press, hospitality press,
`technology award committees, major hospitality customers (including the world’s largest
`
`Hotel and Casual Dining Restauth Chains) and the public alike clearly and indismtjxm '
`confirmed that Ameranth had unquestionably invented an entirely new and truly unique
`
`solution to a w'ously unsolved problem and for which there was a very significant: market
`
`need.
`
`4.
`
`Supporting materials confirming the above points are attached as Exhibits 1- .
`
`13 hereto and are summarized in the following paragraphs.
`
`5.
`
`Exhibit 1 is a 2003 Microsofl Case Study of Ameranth‘s success with its
`
`Hostalert restaurant seating and reservations system deployed in Darden’s ‘Red Lobster’
`
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`restaurants.
`
`6.
`
`Exhibit 2 is a February 24, 2003 press release confirming Ameranth’s
`
`success with its 21“ Century Restaurant wireless ordering sofiware and Hostaien
`
`restaurant seating and reservations system at Seasons 52, Darden’s first ever fine (lining
`
`restaurant including reservations.
`
`7.
`
`Exhibit 3 is an April 12, 2003 press release confirming Ameranth’s
`
`expansion of new features in its 2} 5' Century Restaurant wireless ordering sofiware and
`
`its continued strategic relationship with Aloha POS, one of the worlds largest POS
`
`systems.
`
`12.
`
`Exhibit 4 is the 2003 award of the 80‘ annual Microsofi_RAD technology
`
`award for the sofiware product that provided the point of service solution worldwide in
`
`the Hospitality Market. This award was/is very prestigious and was for Ameranth: 5 table
`
`management, seating and reservations system — Hostalen. The # 10 member selection
`
`panel for this award consisted of leading dignitaries from the entire hospitality market,
`
`including top Hospitality Universities e. g. the Cornell School of Hospitality and the
`
`competition included written submissions, product demonstrations and executive
`
`presentations to the entire selection panel. Mr. McNally made the presentation to the
`
`selection committee.
`
`14.
`
`Exhibit 5 is an October 27, 2003 press release concerning Darden
`
`selecting Ameranth as its Wireless Strategic Partner.
`
`15.
`
`Exhibit 6 is an October 27, 2003 Symbol Technologies, Inc. press release
`
`highlighting the many successes of Ameranth’s wireless deployments, including
`
`Medieval Times an NBA themed restaurant and numerous NBA sport stadiums to include
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`cities and teams such as the Chicago Bulls, Los Angeles Lakers, Denver Nuggets,
`
`Toronto Raptors and the Miami Heat. More than #15 other sports stadiums followed
`
`including e.g. Lambeaux Field with the Green Bay Packers, Madison Square Garden and
`
`many others too.
`
`16.
`
`Exhibit 7 is a December 8, 2003 Nations Restaurants News Article about
`
`Ameranth’s success with Darden Restaurants, Inc.
`
`17.
`
`Exhibit 8 is a December 8, 2003 All Business article - titled ‘ May I Take
`
`Your Order, Wirelessly’? This article highlighted further Ameranth success with
`
`Darden‘s Seasons 52 restaurant chain.
`
`18.
`
`Exhibit 9 is a February 9, 2004 Business Week article titled “Wireless _
`
`Finds a Welcome in Hospitality. This was an early article about Ameranths initial success
`
`with its E-Menu technology, first with Holiday Inn of Intercontinental Hotels Group
`
`(IHG) and then subsequently expanding to more than 2800 IHG hotels. The article
`
`referred to Ameranth's technology as ‘not quite Star Trek’ as yet another confirmation of
`
`Ameranth’s revolutionary technology and innovative breakthroughs. Note that Mark
`
`Snyder, head of Holiday Inn Hotels confirmed that ‘This is the first time technology like
`
`this is being used to increase a hotel’s productivity’ — yet further confirmation of
`
`Ameranth’s pioneering technology.
`
`19.
`
`Exhibit 10 is May 12, 2004 press release of the ‘roll out’ of Ameranth’s
`
`2151 Century Restaurant Wireless POS software to the Medieval Times Dinner and
`
`Tournament chain.
`
`20.
`
`Exhibit 1 1 is June 22, 2004 press release of Ameranth’s expansion of E—
`
`Menu to additional Holiday Inn hotel properties (note: ultimately Ameranth would
`
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`deploy in all Holiday lnn and Holiday Inn Express hotels) and the hardware partners that
`
`Ameranth integrated into a coordinated overall solution to meet the total system
`
`deployment requirements.
`
`21.
`
`Exhibit 12 is a summary of Ameranth’s presentation of its ‘E-Menu’
`
`technology solution to the Food Service Technology Show (FSTEC) attendees in
`
`Orlando, FL from October 24-27, 2004. Amaranth was selected to present its solution as
`
`a leading example of wireless technology innovation and this report summary continued
`
`that ‘This breakthrough solution is the first in the world to totally integrate and link
`
`digital communications over the intemet, hotel intranet and 802.112 wireless”
`
`22.
`
`Exhibit 13 is an August 10, 2004 press release of Ameranth’s wireless
`
`success with The Cheesecake Factory Restaurant chain - with the President of the
`
`Cheescake Factory stating that ‘Ameranth has been a great partner on this project’.
`
`23.
`
`I respectfully request that the Examiner consider this Supplemental .
`
`Declaration and the initial 1.132 submission evidence together - as conclusive rebuttal
`
`evidence ofnonobviousness and that the presently pending claims as amended be allowed.
`
`24.
`
`~
`
`I hereby declare that all statements made herein of my own knowledge are
`
`true and that all statements made on information and belief are believed to be true; and
`
`timber, that these statements are made with the knowledge that willful false statements, and
`
`the like so made are punishable by fine or imprisonment, or both, under Section 1001 of
`
`Title 18 of the United States Code, and that such willful false statements may jeopardize the
`
`validity of the application or any patent issued thereon.
`
`Dated: May 12, 2010 w
`
`Keith R. McNally
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` Red Lobster Optimizes
`
`
`Profits with Pocket PCS
`
`and Ameranth’s Windows
`XP—based HostAlert
`
`
`
`.
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`_
`Hospitality] Restaurant
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`iRéa‘LobstgrrsngIargestseafood restaurantchain in
`
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`
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`
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`
`‘ North Ameritarwiiii s'aoouriets'in the United States and
`canine. In i'snaI 2002i: sewed more than 140‘rnillion .
`guests and tallied more than 52,3‘biuion'iir sales.
`strumiou.
`'. " v.
`.
`To maximize service and=cu§tomerfttimf Red Lobstér -
`wanted to implement an amorrialeci has! 'seattng system
`that could hehi‘improvethé-tmy Individual restaurants
`managed their ,wait times for customers (vh'lle
`providing moie customized swine: such as respmmg
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`Mits_paruierflE¢fi to de'pIQytlte‘v limit restaurant. 2‘
`‘. -.. soflwarevrtdchlndudesSyrrboll’odtetqueviaieused by:
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`
`R'ED LOBSTER, ONE Of THE BIGGEST SUBSIDIARIES OF THE GARDEN RESTAURANI
`COMPANY. 18 A MAJOR NORTH AMERICAN CHAIN. SERVING MORE THAN 140 MILLION
`CUSTOMERS IN FISCAL 2002. TO HELP ITS INDIVIDUAL RESTAURANTS PROVIDE svm
`BETTER SERVICE AND BECOME MORE PROFITABLE. THE COMPANY IS DEPLOYING
`WIRELESS-ENABLED SYMBOL POCKET PO DEVICES ALONG WI'IH A SOPHISTICATED.
`WINDOWS XP—BASED HOS'I SERVICE APPLICATION FROM MICROSOFT PARTNER AMERANTH.
`
`O V E R VI E W
`Red Lobster is one at the world‘s largest seabed rmtaurant franchises, operating more
`than 660 restaurants in North America where more than 140 million guests generated
`approxmiately $2.3 billion in fiscal 2002. Red Lobster is a division of Darden Restaurants
`Inc. of Orlando, Florida.
`
`5 t 1’ U ATI O N
`Even Wl'lh sales or this magnitude, an organization like Red Lower is constantly seeking
`ways to fine-tune its service to provide an even better customer experience—and to
`Increase revenues. Red Lobster executives wanted to find a way of using automation
`to better manage customer seating during peak revel-rue periods. which Wily represent
`a window oijust a few hours on weekend evenings.
`
`S D L U TI 0 N
`Red Lcoster teamed up with Amaranth \NIFQISSS. a Miuosoft Mobility Partner Advisory
`Council member, and its partner JTECl-l Communications for a breakthrough mobile
`automation solution, which won the Hospitality Point of Service Award in the 8th Annual
`Retail Application Deveioper Awards from Microsoft. The solution includes moot Pocket
`PC; the HostAlert appication from Amaranth operating on a MiuosofhiWndamu XP—pomared
`touch-screen computer at the host stand. and a wirelm paging system from JTECH.
`Red Lobster, which deployed the solution as a pilot proiect in Chicag: and is expanding itto
`other resrauronts througrout 2003. Is profiting emplwees with the wireless-enabted Pocket
`PC devices that can cornmminte with the Wmdows XP—based HostAlerl application to enable
`restaurants to optimize seating capacity during peak dining periors, thereby towering
`customer wait tima and increasing the amount of business each restaurant can conduct.
`
`
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`
`
`-
`Dzfiwmmmmumm
`- .mhmmnehmwawmmmWmnomm-smmm EIMW
`" “announcer.mamtoalinumanmmmrflmmummmw"W313.
`. Wanummmflumamanwmwnmmw W.1‘5:
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`‘
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`F0 R MORE INFORMATION
`To learn more about Microsoft products or services.
`call the Microsoft Sales Information Center at (300)
`426-9400. In Canada, call the Microsoft Canada
`lntormatiun Centre at (800) 563-9043. Outside the
`so United States and Canada. piease contact your
`local Microsoft subsidiary. More information is
`availa Me at me following sites:
`_
`- Microsoft Pocket PC Enterprise Page
`wwwmcrosoftcom/moblle/enterprise/default.esp
`
`' Amemnth
`wwwarrreranthcorn
`- JTECH
`Mjmchmm
`- Red Lobsra
`mmdiobstemom
`
`' Symbfl'
`vwvwsymboLcom
`
`POCKET PCS. HOSTALER‘I' HELP FILL TABLES
`'" P E A K P E R I 0 D 5
`Many restaurants do as much as 50 percent 01 their weekly business in just two day's.
`and often in just a few hours within those two days Because most restaurants still rely
`0" pen and palm 1° ueaie "Emotions and grease pencils tor table status. it is difficult
`and labor—intersive to manage table status and waiting lists. Guests who sense a disorganized
`host stand or see too many guests waiting will irequently choose to leave and try another
`restaurant. resulting in lost business. Communications between frontentranoe staff members,
`table sewers. and the kitchen are often an inefficient combination oi yelling. hand signals.
`voice radios. and manual inputs.
`With pressure on major chains such as Red Lobster to increase their same store sales to
`meet investor expectations, creating more efficient ways to seat and serve customers '5
`critical. HostAlen was designed by Amaranth to solve these key issues by integrating and
`linking all aspects of restaurant cmnmunications. Including moremise paging, cell phones,
`JTECH pagers. Web-based intranets. and LAN and 802.11«based communications
`The a core software application includes reporting features and a "learning" algorithm
`thattracks specific restaurant operations to develop a type of artificial intelligence about
`that restaurant according to the day of the week. particular times. meal periods, and
`other variables to more accurately predict guest wait times. The solution also Includes
`a host screen that allows host servers to quickly and easily monitor the status of all
`tables in a restaurant. Pocket PC devices run the Microsoft Podtet Access database.
`which is used by floor servers to track and update the status of tables. with that information
`wirelessiy tmnsmitted back to the host station.
`
`DELIVERING PERSONALIZED SERVICE
`Randy Babitt. IT director for Red Lobster. says the solution supporls the chain's busines
`objectives 01' lmprovinglhe overall lobby emerience for guests. prtlvidinga smoother and
`more etficient seating process. improving the accuracyof wait times. and maximizing table
`use to bolster sales.
`
`“Many restaurants are trying some form of table management system. but there were many
`features that we required and HostAIert addrased these requirements: Babln say-s 'With
`the use of the wirele$ Pocket PCs, tables are seated faster as table status information is
`communicated to the host instantaneousiy. The system is 5150 helping us provide more
`personalized senrice by using able to communicate special needs. special requests. and
`notices of Special occasions for guests."
`Babitt adds that, while the solution is still in early stages of deployment. Initial reports
`indicated that it is helping Red Lotster to raise table usage to more than 80 percent in peak
`periods. up from an average of 60 to 70 percent. For a typical moment. thatuanslatss to
`an additional 40 guests served each week
`
`MAKING OPERATIONS MORE FROFI‘I’ABLE
`Dave Miner. dairman and fotmder of JTECH. says the solution addressa a key performance
`concern of the Ieslaurant industry. 'When we talk to restaurant companies. their chief
`concern is being able to seat people quickly and effidently. There we onlyso many hours
`In the week when they can do a iota! business. so if they can seat six more parties on a
`Friday night. that makes them more profitable.‘
`
`Keith McNally, Ameranth Chief Executive Officer. says the combi nation of HostAlen.
`HECH paging. and Pocket PCs is giving companies like Red Lobster an extra edge.
`'This business is highly competitive. and in recessionary periods even more so,” he says.
`'USlng a solution such as mm ‘5 giving Red Lobster an additional boost in efficierkzy and
`performance. whidr translates into better customer service. more customers during the
`week. and higher sala to report back to Investors."
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`Mamet-r-
`wrnusss AT WORK“
`
`
`
`FOR IMMEDIATE RELEASE
`
`Contact: Tammie Caton Gomez, Marketing
`Ph 858—362-0150 x100
`
`Tcaton@Ameranth.com
`
`Ameranth WirelessTM Supports Darden’s “Seasons 52” Launch
`
`Ameranth Provides Wireless Integration Services and Products
`to World ’3 Largest Casual Dining Restaurant Company
`
`February 24, 2003, San Diego, California— Amerantb Wireless”, creator of the 2]St Century
`Restaurant® system for table management/reservations, wireless ordering and payment processing,
`announces that it— along with its strategic partners, supported Darden’s New Business Division in the
`launch of their exciting new restaurant concept, “Seasons 52” in Orlando, Florida.
`
`Launched today, the trendy, new Seasons 52 Restaurant is garnering industry attention through the
`decision to test market rotating weekly menu’s with high quality, seasonal, nutritious foods--
`prepared in new and very healthy ways. Seasons 52 is thus named because every week of the year
`witnesses different foods reaching seasonal peaks in freshness and taste. The new restaurant
`provides an unprecedented blend of menus, wine lists, and even technologies — all aimed at
`providing seamless and optimal service for customers.
`
`Seasons 52 is the latest casual dining restaurant to be launched by Darden Restaurants, Inc. The
`corporation already operates more than 1,200 Red Lobster, Olive Garden, Bahama Breeze and
`Smokey Bones restaurants in North America, leading each of its market segments and employing
`more than 122,000 people.
`
`“Ameranth Wireless partnered with hospitality visionary, Blaine Sweatt, and his team- to provide
`many of the key products and technologies integral to the innovations introduced at Seasons 52,”
`said Keith McNally= CEO of Ameranth Wireless, Inc. “The opportunity to work with Blaine and
`Darden in the development of this exciting concept was an exceptional experience for Amaranth.”
`
`“When we set out to develop the Seasons 52 concept, we knew that we needed to leverage the very
`best in technology to optimize our efficiencies and maximize cusromer satisfaction,” said Blaine
`Sweatt, president of Darden's New Business Division. “We chose Ameranth Wireless as our
`wireless integrator, and we have worked very closely with them since the summer of 2000.
`Ameranth has developed two exciting products for us and brought in their strategic partners so that
`we have an optimal solution that exploits the best of technology-- while maintaining the ideal
`atmosphere and total guest satisfaction. Ameranth has been an outstanding partner in all respects."
`
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`“While we provided some of the key pieces of the total Seasons 52 solution ourselves, we c0uld
`only meet the total challenge through the power of our ‘best of breed’ strategic partners,” said Keith
`McNally, CEO of Ameranth Wireless. “The entire solution is built on Microsoft Windows and
`Windows Powered mobile platforms, and runs on Symbol wireless devices and their 802.] 13
`network. Microsoft and Symbol are the ‘backbones’ that Hospitality industry leaders rely on for
`mission critical applications. We partnered with JTECl-l, the world leader in on—premise paging
`systems on the Hostalert table management/waitlist product lbertech, developer of Aloha, the
`Windows-based restaurant POS leader is our strategic partner on the Wireless POS application.”
`
`The technology component of Seasons 52 allowed Ameranth to shom'case its industry leading
`wireless restaurant sofiware products, plus develop new features specifically for the restaurant. The
`Seasons 52 innovations include the use of handheld computers for wireless ordering: tracking food
`preparation, monitoring waitlists, and handling payments while at the table. Ameranth also
`developed the calorie and nutritional look-up features, enabling food service staff to save time by
`looking up detailed information while at tableside. The Ameranth software also provides an easy-to—
`use/easy-to-update system for tracking multiple tables, unique and continually rotating menus, and
`the 100+ item international wine list to be offered through Seasons 52.
`
`##1##
`
`About Amaranth Wireless, Inc.
`Ameranth Wireless Inc. ( http:/Mww.ameranth.com) is the recognized wireless leader in the
`hospitality market, having been featured in the Wall Street Journal, New York Times. Chicago Sun
`Times, USA Today, Nation ’s Restaurant News, Hospitality Technology, TIAE.CNNfi7, and
`numerous other prestigious publications. Arneranth has also been awarded four “best product”
`awards in the Hospitality Market. In addition, the company has been selected for three financial
`awards/grants for wireless technology development from the National Science Foundation and the
`California Goldstrike Program-- totaling one million dollars. In Spring 2002, Ameranth was
`awarded a patent (#6,.3 84,850) for its sofiware methodology which instantly creates displays and a
`GUI (Graphical User Interface) on handheld screens, without the need for custom programming for
`restaurant/hotel customers.
`
`Tel: (888) AMERANTH Fax: (858) 362—015]
`htth/www.ameranth.com mail to: info@ameranth.com
`
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`EMMTH 3
`W! RELESS AT wonx‘
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`
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`FOR IMMEDIATE RELEASE
`
`Contact: Tammie Caton Gomez, Marketing Mgr
`Ph 858-362-0150 x100
`
`Tcaton@Ameranth.com
`
`Ameranth WirelessTM Announces Major Aloha POS Upgrade
`
`New Set ofAmeranth Features on Symbol is exciting PPT 8846 hand-held Expected to Boost
`Wireless Point-ofSalesfor AlohaTM Dealers Worldwide
`
`April 12, 2003, San Diego, Califomia— Amaranth Wireless“, creator of the 2]“ Century
`Restaurant® system for wireless ordering and payment processing, along with its hardware partner,
`Symbolm today announced a significant new upgrade package and better pricing options for
`Aloha’s intemational dealer network.
`
`Aloha— the recognized industry leader in Windows® POS and Ameranth recently partnered on the
`very successful launch of Darden’s new Seasons 52 Restaurant in Orlando Florida- where 125
`Symbol hand-helds are operating the Ameranth/Aloha software solution. This announcement rims in
`conjunction with this weeks Aloha FOCUS Conference in the Baharrms.
`
`Wireless POS ordering will become easier and more powerful than ever with the latest release of
`Ameranth’s 21" Century Restaurant software, which is operational in more than 100 Aloha sites
`worldwide. By addressing the next generation of wireless technology requirements in the hospitality
`market, Ameranth’s new features increase an operator’s flexibility in running a restaurant.
`
`The new software release includes the following new capabilities —— all at new and lower pricing:
`
`Split Checks -— The software upgrade now enables servers to use their hand-helds to split checks.
`
`Tips ~ The upgrade makes it possible to apply and adjust tips using just a handheld.
`
`Voids and Comps — For the first time, manager voids and comps can be made via handheld devices.
`
`Exception Modifiers — Ameranth provides full support of exception modifiers, which allow wait
`stafl‘s to easily handle tmique orders.
`
`In short, the number of tablepto-table trips by servers increases by decreasing the number oftable-to-
`terminal trips.
`
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`Ameranth is teaming with Symbol“ at Aloha FOCUS 2003 to offer a first look at the recently
`
`launched Symbol PPT 8846. The 8846 is the world’s smallest/lightest rugged terminal that is well-
`suited for harsher, more rugged environments, such as a busy, prime-time restaurant shift.
`Consumer-grade PDAs do not offer “go-anywhere/anytime” durability, integral 802.118 wireless
`connectivity, payment processing and integrated data management tools, whereas the PPT 8846
`series of hand-helds fall within Symbol’s Extreme PDA category of devices- which are specifically
`designed to meet the needs of today’s mobile worker. The combined Aloha software, Amaranth
`Wireless software, and Symbol hardware/wireless solution will significantly reduce concerns about
`harsh working environments, seamless software communications, wireless networking installations
`in vertical markets, payment processing, security and battery life.
`
`Aloha dealers or end customers interested in Ameranth’s wireless POS sales opportunities can
`receive more information about Ameranth’s Wireless Point-of-Sale solutions by calling 888-
`AMERANTH or by emailing info@,Ameranth.com.
`
`##1##
`
`About Ameranth Wireless, Inc.
`Ameranth Wireless Inc. (http://wwwamerantltcom) is the recognized wireless leader in the
`hospitality market, having been featured in the Wall Street Journal, New York Times, Chicago Sun
`Times, USA Today, Nation’s Restaurant News, Hospitality Technology, TIME, CNan, and
`numerous other prestigious publications. Ameranth has also been awarded four “best product”
`awards in the Hospitality Market. In addition, the company has been selected for three fmzuicial
`awards/grants for wireless technology development from the National Science Foundation and the
`California Goldstrike Program— totaling one million dollars. In Spring 2002, Ameranth was
`awarded a patent (#6,384,850) for its software methodology which instantly creates displays and a
`GUI (Graphical User Interface) on handheld screens, without the need for custom programming for
`restaurant/hotel customers.
`
`Tel: (888) AMERANTH Fax: (858) 362-015]
`http://www.ameranth.com mail to: info@amerantlr.com
`
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`MAZZARELLA CALDARELLI
`619 238 4959
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`—
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`.048/078
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`EXHIBIT 5
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`AMERAN‘F'H“
`WIRELESS AT WORK”
`
`
`
`FOR IMMEDIATE RELEASE
`
`Contact: Tammie Caton Gomez, Marketing
`Ph 858-362-0150 x100
`
`Tcaton@Ameranth.com
`
`Darden Selects Ameranth WirelessTM as its Wireless Strategic Partner
`
`Ameranth Provides Wireless Integration Services and PoeltetPCTM Products
`ll) World 's Larges! Casual Dining Restaurant Company
`
`October 27, 2003, Long Beach, California— Ameranth Wireless”, creator of the 2151 Century
`Restaurant® system for table management/resen'ations, wireless ordering and payment prccessing,
`announces that it— has been selected as Darden’s standard Wireless POS partner. Darden operates
`more than 1,200 Red Lobster, Olive Garden, Bahama Breeze, Smokey Bones and Seasons 52
`restaurants in North America, leading each of its market segments and employs more than l22,000
`people while serving more than 5,000,000 meals a week.
`
`“Ameranth Wireless initially partnered with hospitalin visionary, Blaine Sweatt- President of the
`Darden New Business Division, and his tearn- to provide many products and technologies
`introduced at Seasons 52,” said Keith McNally, CEO of Ameranth Wireless, Inc. “ We are
`extremely pleased Darden selected Ameranth as its standard wireless partner- both for the retrofit
`into their existing POS system and the “forward fit” into their next genera

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