`EXHIBIT 2028
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`EXHIBIT 2028
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`
`
`Page I of 1
`
`From:
`To:
`
`Bnugent<bnugent@food.com>
`John Laing <jlaing@food.com>; Joan Varrone <jvarrone@food.com>; Tanya Dins
`<tanya@food.com>; Rich Frank <rfrank@food.com>
`Monday, September ‘13, 1999 3:34 PM
`Date:
`
`Subject: Amaranth Licenseing Contract
`
`I have met with Keith McNally to agree on the deal points on 3 Licensing Agreement. Here
`are the products and services we would want.
`
`1. Menu Wizard —-- this is a tool which digitally constructs and updates restaurant menus.
`This benefits to us with this tool would be the following:
`a)
`create and update menus faster with significant labor savings
`b)
`lower cost of maintenance (restaurant customers will be able to update and change
`specials themselves)
`c)
`exclusive rights to this tool ( barrier to entry)
`
`Communications Wizard-—— this tool creates a standard that can be used to integrate
`2.
`with any POS terminal and establishes the online ordering protocol.
`
`Reservations-—- Food.com would have exclusive rights to the online reservation
`3.
`system. They would help us create a hybrid system that can connect with the POS but can
`also operate through a call center as we establish the POS integration. This would be a
`revenue split arrangement 50/50
`
`Registered Users and Order incentives--- we would pay Amaranth a fee for registered
`4.
`users brought to us as well as the initial order
`laced by new registered users. We talked
`about $1.00 for a new registered user and
`for the first order a new registered user
`would place.
`
`Amaranth would integrate us with the following POS companies that they say they either
`have contracts or will have signed contracts by the end of the month.
`HSI
`Aloha
`Squirrel
`lnfogenisis
`Positouch
`
`Amaranth would agrees to develop the tools that would give us immediate intergrations with
`all of the above as well as any POS companies we signed agreements with independently (
`Micros and Radiant). Amaranth would give us a NTE ( not to exceed) estimate for all of the
`tools mentioned above of $200,000 and commit to a goal of $150,000 for this work.
`Tiny will be taking these deal points to our lawyers so 1 would ask you all to make your
`comments and corrections to myself and Tanya as quickly as possible.
`
`10/6/99
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