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`Apple Launches the iTunes Music Store
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`CUPERTINO, California—April 28, 2003—Apple® today launched the iTunes® Music Store, a revolutionary online music store
`that lets customers quickly find, purchase and download the music they want for just 99 cents per song, without
`subscription fees. The iTunes Music Store offers groundbreaking personal use rights, including burning songs onto an
`unlimited number of CDs for personal use, listening to songs on an unlimited number of iPods, playing songs on up to
`three Macintosh® computers, and using songs in any application on the Mac®, including iPhoto™, iMovie™ and iDVD™.
`
`“The iTunes Music Store offers the revolutionary rights to burn an unlimited number of CDs for personal use and to put
`music on an unlimited number of iPods for on-the-go listening,” said Steve Jobs, Apple’s CEO. “Consumers don’t want to be
`treated like criminals and artists don't want their valuable work stolen. The iTunes Music Store offers a groundbreaking
`solution for both.”
`
`The iTunes Music Store features over 200,000 songs from music companies including BMG, EMI, Sony Music Entertainment,
`Universal and Warner. Users can easily search the entire music store to instantly locate any song by title, artist or album, or
`browse the entire collection of songs by genre, artist and album. Users can listen to a free 30-second high-quality preview
`of any song in the store, then purchase and download their favorite songs or complete albums in pristine digital quality with
`just one click.
`
`The iTunes Music Store also features exclusive tracks from over 20 artists, including Bob Dylan, U2, Eminem, Sheryl Crow
`and Sting, as well as special music videos from several of these artists which users can watch for free. In addition, the
`iTunes Music Store highlights new releases, staff favorites and up-and-coming artists, and delivers a compelling variety of
`music from many genres and time periods, ranging from Rock and Hip Hop to Jazz and Classical. The ability to browse the
`entire music store by genre, artist and album combined with free high-quality previews of every song lets users explore
`music in an entirely new way, to easily find the hits they love and discover gems they’ve never heard before.
`
`All music on the iTunes Music Store is encoded in the industry-standard AAC audio format at 128 kilobits per second which
`enables smaller files and faster download times while rivaling CD-quality sound superior to the quality of MP3 files at the
`same size. The AAC audio format, developed by Dolby, was also adopted to provide the audio encoding for the industry-
`standard MPEG-4 video format.
`
`The iTunes Music Store is fully integrated into iTunes® 4, the fourth major release of Apple’s popular digital music jukebox
`software, allowing users to purchase, download, organize and listen to their music using just one application. iTunes 4
`features major new enhancements including Rendezvous™ music-sharing between Macs, so users can legally stream their
`music to other Macs without the hassle of copying files from computer to computer.
`
`Pricing & Availability
`iTunes 4 with the iTunes Music Store is available as a free download immediately at www.apple.com/itunes. The iTunes
`Music Store requires a valid credit card with a U.S. billing address, a Mac equipped with iTunes 4 and Mac® OS X version
`10.1.5 or later. Further information about Apple’s digital music products can be found at www.apple.com/ipod and
`www.apple.com/music.
`
`Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the
`1980s with the Macintosh. Apple is committed to bringing the best personal computing experience to students, educators,
`creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.
`
`Press Contacts:
`Natalie Sequeira
`Apple
`(408) 974-6877
`nat@apple.com
`
`Lara Vacante
`Apple
`(408) 974-7142
`larav@apple.com
`
`https://www.apple.com/pr/library/2003/04/28Apple-Launches-the-iTunes-Music-Store.html[3/21/2014 1:14:11 PM]
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`Apple Exhibit 4400
`Apple v. SightSound Technologies
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`Apple - Press Info - Apple Launches the iTunes Music Store
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`Apple, the Apple logo, Mac, Mac OS, Macintosh, iTunes, iPhoto, iMovie, iDVD and Rendezvous are either registered
`trademarks or trademarks of Apple. Other company and product names may be trademarks of their respective owners
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`Apple Media Helpline (408) 974-2042 media.help@apple.com
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`Press Info
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`Apple Launches the iTunes Music Store
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