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{6
`Bugs;WEE
`
`A Hells-slum Hathaway Comm-Hy
`
`SanDisk Acquires MDRM, Developer of Secure Content Distribution
`for Flash Cards
`
`January 04, 2005 07:00 AM Eastern Standard Time
`
`SUNNYVALE, Calif.--(BUS|NESS WIRE)—-Jan. 4, 2005--
`
`Israeli Firm Developed BookLocker(TM) Secure TextBook Application For Students From
`
`Kindergarten Through High School
`
`SanDisk(R) Corporation (Nasdaq:SNDK) today announced the acquisition of MDRM, a privately-held Israeli company that
`
`is focused on developing end-to-end solutions for distributing secure content through flash memory cards.
`
`With offices in Israel and Sunnyvale, MDRM was founded in 2002 by CEO Dan Harkabi and CTO Gidi Elazar, both
`
`pioneers in developing the USB flash drive category, a portable device that has large memory capacities and attaches to
`
`the USB port ofa personal computer. MDRM has worked closely with SanDisk and has adapted the SanDisk flash
`
`controller to create a version of SanDisk's Cruzer(TM) USB flash drive that is capable of delivering valuable content in a
`protected and secure environment.
`
`The first application of this technology is BookLocker(TM), which allows students in grades K-12 to carry electronic
`
`versions of their textbooks on a device weighing less than 1 ounce. Thus, they can bring home schoolwork without toting
`
`heavy books or knapsacks. And for textbook publishers, BookLocker offers a proven end-to-end system solution that
`keeps the content secure.
`
`MDRM has been renamed SanDisk Secure Content Solutions and will continue to promote BookLocker with other partners
`
`through the U.S. educational system.
`
`In making the acquisition announcement, Yoram Cedar, SanDisk‘s senior vice president of engineering and emerging
`
`market business development, said, “We are excited about MDRM's vision and impressed with the powerful technology
`that they have developed which, we believe, is readily adaptable to a broad range of applications in the distribution of
`
`protected content through our cards and flash drives."
`
`Joining SanDisk, said Harkabi, provides his company with an instant global reach and superior flash card technology. "This
`will enable us to accelerate the penetration of our technology for content distribution in the PC and mobile worlds," he said.
`
`Ingenico v. IOENGINE
`|PR2019-00416 (US 8,539,047)
`Exhibit 2112
`
`Ingenico v. IOENGINE
`IPR2019-00416 (US 8,539,047)
`Exhibit 2112
`
`

`

`Added Elazar: "BookLocker, which we have developed in the past two years, is applicable for content far beyond
`textbooks, and I look fon/vard to working at SanDisk to create the next level of such value-added flash devices."
`
`The transaction was completed on December 2, 2004. Terms were not disclosed.
`
`SanDisk is the original inventor of flash storage cards and is the world's largest supplier of flash data storage card
`
`products, using its patented, high-density flash memory and controller technology. SanDisk is headquartered in Sunnyvale,
`CA and has operations worldwide, with more than half its sales outside the US.
`
`SanDisk's product images can be downloaded from h_ttp://www.sandisk.com/about/media.aspfiphotos. SanDisk's web
`
`site/home page address: h_ttp://www.sandisk.com.
`
`SanDisk, the SanDisk logo and Cruzer are trademarks of SanDisk Corporation, registered in the United States and other
`
`countries. Other brand names mentioned herein are for identification purposes only and may be the trademarks of their
`
`respective holder(s).
`
`Contacts
`
`SanDisk Corporation
`
`Bob Goligoski, 408-542-0463
`
`bggflgM©sandiskcom
`
`lngenico v. IOENGINE
`lPR2019-00416 (US 8,539,047)
`Exhibit 2112
`
`Ingenico v. IOENGINE
`IPR2019-00416 (US 8,539,047)
`Exhibit 2112
`
`

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